The Tourism Industry/Economy Overview of Sea Grant and Coastal Tourism/Recreation Sea Grant Role in Coastal Tourism Sustainable Coastal Tourism Roundtable Coastal Tourism Challenges and Opportunities for Sea Grant
Travel and Tourism Industry (Direct effect of travel demand) Accommodations, Recreation, Transportation, Entertainment Travel and Tourism Economy (Flow-through effect of travel demand across the economy Indirect effect) Aircraft Manufacturing, Chemicals, Computers, Concrete, Financial Services, Food & Beverages, Furniture, Laundry Services, Oil & Gas Suppliers, Printing/Publishing, Rental Cars, Resort Development, Sanitation Services, Security, Ship Building, Textiles, Utilities, Wholesalers Source: Global Insight, 2007
Positive Benefits Negative Effects Economic jobs, small businesses (rural communities) tax revenues Social Improvements to infrastructure, new amenities, preservation of traditional customs, civic pride Environmental nature and ecotourism promote conservation Economic Public funds support infrastructure improvements, jobs seasonal and often underpaid, money generated often doesn t stay in local community Social Visitor behavior can have detrimental affect on quality of life in communities, crowding/congestion, increased crime, erosion of traditional cultures/values Environmental can pose a threat to natural resources, increased pollution
Great Lakes 27,200,000 Northeast 54,500,000 Pacific 41,400,00 Gulf of Mexico 20,800,000 Southeast 15,700,000 Source: Coastal Watershed Populations (NOAA, 2010)
Tourism is the second largest contributor to the U.S. gross domestic product and coastal tourism and recreation account for 85 percent of all tourism revenue. Tourism and recreation constitute by far the fastest growing sector of the ocean economy, extending virtually everywhere along the coasts of the continental U.S., southeast Alaska, Hawaii and our island territories and commonwealths.
Tourism/Recreation Jobs Tourism/Recreation GDP Source: US Commission on Ocean Policy, 2004
Source: US Commission on Ocean Policy, 2004
Data based on six ocean sectors: Living Resources, Marine Construction, Marine Transportation, Offshore Mineral Extraction, Ship and Boat Building, Tourism and Recreation Source: NOAA Report on the Ocean and Great Lakes Economy of the U.S. NOAA, Coastal Services Center, 2012.
Source: NOAA Report on the Ocean and Great Lakes Economy of the U.S. NOAA, Coastal Services Center, 2012.
Source: NOAA Report on the Ocean and Great Lakes Economy of the U.S. NOAA, Coastal Services Center, 2012.
Tourism Facts (2011) 6,745,000 visitors 11,400 tourism jobs $1.39 billion in visitor spending $35 million in city tax revenues Average length of stay 1.4 days Leisure & Travel, November 2008 Source: Horizon Consumer Science & CLC Research Inc.
Tourism Facts $116.5 million visitor spending (2009) $2.1 million in county tax receipts 1,600 tourism-related jobs Source: Dean Runyan Associates for Washington State Tourism Office
Tourism Facts (2010) 2,651,300 visitors 850,300 cruise ship visitors Largest industry/employer Source: Monroe County Tourist Development Council; Smith Travel Research
Tourism Facts $35 million in direct spending ~250,000 passengers/annually Source: Maine Department of Community and Economic Development
Tourism Facts 842,000 cruise ship passengers (2012) $1.35 billion/year overall economic impact Source: Alaska Resource Development Council and Alaska Alliance for Cruise Travel
$1.9 $3.1 billion annual expenditures Source: A Socioeconomic and Recreational Profile of Surfers in the United States. Wagner, Nelson and Walker. Surfrider Foundation. 2011
12 million saltwater anglers $31 billion in expenditures ~ 500,000 U.S. jobs
1966 National SG College Act Passed First grants awarded by SG (1968) 1970 SG becomes part of NOAA 1975 8 Institutions Achieve College Status 1st National Conference on Marine Recreation Newport Beach, CA 1985 1990 1980 1995 2000 2005 2010 Marine Board Roundtable on Marine Recreation & Tourism (2002) 1990 Congress on Coastal & Marine Tourism 1999 International Symposium on Coastal & Marine Tourism (SG Tourism Talent Team Meeting) 1996 World Congress on Coastal & Marine Tourism 1985 Nat. Outdoor Rec. Trends Symposium SG Panel Coastal Recreation Handbook for Planners/Managers (1976) Recreational Access to the Coastal Zone Forum (1979) 1985 Recreational Boating Industry/SG National Workshop Chicago Sea Grant Coastal Recreation Issues Committee Formed (1985) Marine Recreation and Tourism Issue Paper Committee (1986) SG Extension Workshop on Coastal Recreation and Tourism (1994) Sustainable Coastal and Marine Tourism Roundtable (2011) SG Coastal Recreation and Tourism Resource Guide Developed (1994) SG MAS Leaders Survey Results: Coastal and Marine Tourism Programs (1992) SG Theme Teams: Coastal Communities and Economies (2000) National Extension Tourism Design Team (1995/96) Falk (SG) 2007 USDA CREES Recreation Research Planning Falk (SG) SG Focus Areas: Sustainable Coastal Development (2009) International Ecotourism Society Formed (1990) U.S. Commission on Ocean Policy (2004) Pew Ocean Commission (2003) 1998 Year of the Ocean 1984 Year of the Ocean 1980 Year Of the Coast Zebra Mussels arrive in Lake St. Clair (1988) Pfiesteria invades Mid Atlantic (1991)
Growth Phase for Sea Grant University Programs in Marine Resource Management, Natural Resource Management, Environmental Sciences, Parks/Recreation, Tourism Planning New Sea Grant Extension Agents Variety of Disciplines Growth of Research and Extension Activities Focus on Coastal Recreation and Tourism Issues
Photo: Circa 2005 Training: Natural/Marine Resource Management, Law, Economics, Social Sciences, Human Dimensions, Tourism and Recreation
Subject Area # Projects Sportfishing 37 Boating/Marinas 17 Tourism 10 Artificial Reefs 9 Scuba Diving 6 Water Safety 6 Beach Use 5 Recreational Development 3 Marine Parks 3 Recreational Access 2 Urban Waterfronts 1 Marine Recreation Economics/Policy 3 Management 3 Education 1 Inventory 1 Energy 1 General 1 TOTAL 109
SG Program # Projects New York 28 Michigan 19 Florida 11 Minnesota 8 Texas 8 Rhode Island 6 Oregon 4 Washington 3 Virginia 3 Ohio 3 Delaware 2 California 2 Wisconsin 2 North Carolina 2 Hawaii 2 Illinois/Indiana 2 South Carolina 1 Alaska 1 Maryland 1 Maine 1 TOTAL 109
Marine Sector Value ($) Marine Recreation and Tourism 321,074,500 Commercial Fisheries 167,161,700 Aquaculture 92,545,000 Coastal and Offshore Construction 91,195,000 Marine Trades and Service Industry 85,540,000 Marine Safety and Public Health 53,100,000 Seafood Processing 17,570,000 Marine Biotechnology 13,770,000 TOTAL $841,956,200 *Sea Grant s reach into the marine economy is only partly gauged. Every Sea Grant accomplishment is not reported. For example, almost no attempt was made to account for better resource management decisions that flow from having better scientific knowledge. Returns from Sea Grant s investment in human capital development, from graduate education to extension workshops, went largely unmeasured, A value is not assigned to the lives saved as a result of marine safety training programs. Nor was it possible to track systematically or to account for the continuation of Sea Grant impacts reported in 1981. (Source: Twine Line, June 1989)
Research Education/Training Networking Partnerships Catalyst Financial Support National Resources No Vested Interests
Active Involvement Limited Involvement Little or No Involvement 20 Programs 9 Programs 3 Programs *Unscientific poll based on personal knowledge of state programs and review of state SG program Websites.
Sustainable Tourism Climate Change & Tourism Community Development Economics of Tourism Heritage Tourism Tourism & Environment Marke>ng/Promo>on Popula>on and Demographics
SCD Economic Development Working Waterfronts Smart Growth Principles HRCC Tourism Impacts Rip Currents Climate Change Sustainable Coastal Tourism HCE Visitor Impacts Development Impacts Nature-Based Tourism SSSS Recreational Fishing Sustainable Seafood Consumer Education
2014 2017 NSGO Strategic Plan should clearly reflect the role and importance of tourism in achieving Sea Grant national goals and objectives. The 32 state Sea Grant programs should assess the importance of coastal tourism within their respective states and address these needs, challenges and opportunities in the goals and objectives of their respective state 2014 2017 state plans. The NSGO working with the 32 state Sea Grant programs should develop a national multi-media message to coastal communities and the tourism industry regarding the role that Sea Grant is playing (and can play) in regard to coastal tourism Additional recommendations to be discussed in afternoon breakout session
Coordinating across government Federal agencies must work together with public and private partners to help create jobs. Prioritize and Coordinate Federal policies & programs; encourage Federal participation in public-private tourism partnerships. DOC will establish a national travel and tourism office to provide leadership/focus within the Federal government. Conducting research and measuring results Public and private parties need up-to-date information to make smart decisions about policies and investments. Federal government will work with the travel and tourism industry and academic researchers to conduct high-quality research on tourism trends to inform public and private decisionmaking. Performance metrics and accountability measures will be used to ensure continual progress on the goals/strategies outlined in this report.
Human Issues Aging coastal population Personal safety (crime, health-related concerns, etc.) Workforce depletion due to high cost of living in coastal areas Financial Concerns Economic slowdown (recession) Rising fuel costs (automobiles, boats, airlines) Loss of public sector funding (beach nourishment, maintenance, etc.) Environmental Issues Natural disasters (hurricanes, tsunamis, nor easters, earthquakes) HAB/invasive species outbreak (Pfiesteria, zebra mussels) Impacts to natural resources (negative water quality, depleted fish/wildlife)
Human-caused Disasters (oil spills, nuclear reactor meltdowns, etc.)
Climate Change (SLR, increase/intensity of coastal storms)
Sea Grant is the go to organization for science-based information related to coastal tourism that enhances our economy, improves the quality of life, and sustains the environment in our nation s coastal communities.
(Rincon, Puerto Rico)t