IBS Software Services Private Limited

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Company profile Founded in 1997 Head Office India (Trivandrum) Countries with offices IBS has offices in USA, India, Australia, Japan, UK and UAE. IBS is structured along 3 business verticals in order to serve the following markets: 1/ Aviation: ranging from crew management, airport operations to passenger services, etc. Passenger services include DCS, PSS, a loyalty system and itravel, which is a new Main activities platform catering to airlines as well as Travel agents. 2/ Travel, cruise and hospitality. IBS has for instance one of the largest hotel aggregation platform 3/ Oil & gas and logistics Number of employees 2700+ IBS has offices in the following locations: 1. USA: Atlanta & Houston, 2. India - Trivandrum, Bangalore and Cochin, 3. Australia Sydney, 4. Japan Tokyo, 5. UK- Countries with operations London, 6. UAE Dubai. Data center locations are Ashburn, Sydney, Tokyo and Frankfurt. Global revenues Not specified Main references in airline industry Lufthansa, British Airways, KLM, ANA, SunExpress, Singapore Airlines, Qantas, Qatar Airlines, Emirates, Etihad Airways, Turkish Airlines, Malaysia Airlines, Indigo, etc. Intended positioning on the market Become the third player in the PSS sector as an alternative to the legacy vendors. Become number 1 in the merchandising sector.

Product names : IBS offers 2 natively NDC-compliant solutions: ifly Res, itravel ifly Res is IBS NDC-compliant next generation PSS with principles of NDC at its core. It is a customer-centric platform. Addressed Clients : ifly Res calculates a customer profile value to enable personalization. Airlines, Aggregators, OTA, other itravel is a PSS-agnostic platform bringing NDC-compliant merchandizing functionalities to an airline using a legacy PSS. distributors, Cruise Line Many architectural components of ifly Res and itravel overlap but itravel benefits from some unique latest modules. Companies, Tour Operators, OTAs, itravel can also be used by distributors to aggregate content and expose their products like a NDC-compliant airline. Hotels, CBT, MSE, TMCs, etc ifly Res is IBS NDC-compliant next generation PSS, based on IBS PSS system created in 2003. Compared to older PSS, its processes and patterns are much more in line with NDC. In fact, principles of NDC are in the core of ifly Res. ifly Res is a customer-centric platform. Though it handles NDC, ifly Res can also expose IBS services in parallel of NDC. itravel is a PSS-agnostic platform bringing NDC-compliant merchandizing functionalities to an airline. It is meant for carriers using a legacy PSS. Many architectural components of ifly Res and itravel overlap (9 of them, for instance the ancillaries module and the customer profile module) but itravel benefits from some latest modules not found in ifly Res. The itravel platform can also be used by distributors to aggregate content. IBS is currently enabling aggregation for a few key customers who are able to expose their products as if they were a NDC complaint airline. Currently in production with Value proposition NDC Roadmap IBS intends to become the third player in the market, close to Amadeus and Sabre. IBS is dedicated in showing that there are platforms which better respond to the current airlines need than what they may already use and has already gathered positive reactions from majors airlines when demonstrating IBS solutions. New updates will broaden the scope of NDC services. IBS may do a version of itravel dedicated for Business Travel. IBS is working on a fare rule system with conditions on load capacity, routes, etc. to bring some RM within fares. Current NDC offer What differentiates this solution Whether it be ifly Res or itravel, IBS' solutions are natively NDC compliant. Philosophy of both products is to give the airline or the travel organization back the control of their own destiny. Many rule engines, configuration modules and orchestration capabilities are helping IBS customers to control their own destiny without being dependent on IBS or any other IT vendor. Both products are fully and truly customer centric. All bookings are part of a customer record. Customer recognition and processing can happen at any customer touchpoint ifly Res: SunExpress, Vanilla Air, Blue Panorama, Albawings, T way, Fuji Dream Airlines, Amakusa, New Central Airlines, TUI Fly Belgium. itravel: Implementation underway in leading travel companies in Japan, Australia, Norway and America. Modules bringing most value Air Ancillary services Personalization Dynamic pricing NDC perception Main pain points heard from industry Relationship with their PSS provider No preliminary analysis of the airline s processes Airlines were not aware of NDC Areas of innovations Merchandizing capabilities Expand scope of offer (hotels, etc.) Implement interline Untie from PSS

Value chain Architecture Offer Mgt Content Mgt Order Mgt API Mgt Airline.com Airlines Interline Integ. Mgt Aggregators Aggregation Sellers Tools for sellers Covered Not covered Functional coverage BRD NDC use cases coverage 78 % BRD use cases covered 100 % Shopping 100 % Booking 86 % Payment & ticketing 0 % Airline Profile 66 % Interline Market presence 8 0 4+ airlines aggregators sellers 500+ working on NDC +N/A% in next 2 years (target) Engagement N/A% NDC bookings N/A% in 2 years (target) Key points 2 solutions : ifly Res (PSS native approach) and itravel (distribution platform on top of PSS) Cover both air and non- air ancillaries First customer running on iflyres : SunExpress (already live on March 2017), Vanilla Air and T way end of this year

Sellers Aggr. Airlines IBS Software Services Private Limited Covered Not covered Use cases Functional items Offer Mgt Air ancillaries Non-air ancillaries Personalization Dynamic pricing Rich media Affinity shopping New offer logic Content Mgt Reference in NDC message Text Video Picture Multi-language Order Mgt Order creation Post-booking ancillaries Order change Order cancellation Payment Order repository One Order Airline API Mgt Direct connect Integration Aggregators Integration Airline Profile Network Airline.com B2C web site and mobile app B2B web site and mobile app Interline Offer Interlining Order Interlining Integration Mgt CRM integration Loyalty integration PNR synchronization Analytics RMS integration CMS integration Aggregation Offer messages Order Messages Rich media Airline Profile Tools for sellers based on NDC messages Travel agency solutions Self Booking Tool TMC solutions OTA solutions MSE solutions Two-way translation

Architecture B2C / B2B NDC XML API Airline.com Pricing Offer Management & Merchandizing Integration Layer Order Management Rich Media Airline Profile Roadmap Passenger Services System Reservation Ticketing Inventory DCS