BUILDING HOMES WITH HEART (SHKP) has followed a focused business strategy since it went public in Hong Kong in 1972. The company has a seasoned team of excellent management striving for business success and high standards of corporate governance. This solid foundation and leadership have made SHKP one of the largest developers in Hong Kong. Its trusted reputation for quality products and service has earned high praise from leading local and overseas professional and financial institutions. SHKP practices speed, quality and efficiency to offer the finest developments. Vertical integration from planning, construction and material sourcing to project monitoring, sales and property management offers the advantage of integrated teamwork and ensures high standards in every aspect of production. Top quality sets SHKP developments apart in the market, whether they are large-scale residential projects, luxury residences, office buildings or shopping centres. At the same time, SHKP's close attention to customer preferences and service excellence keep the company ahead of market trends and make the SHKP name a trusted hallmark of quality. The Group believes in Building Homes with Heart and has grown with Hong Kong over the decades offering ideal residences for people. The company is also committed to corporate social responsibility; taking an active role in charity and environmental protection. It will continue aspiring to new heights with its well-established brand and contributing to better living in Hong Kong by building quality homes.
Some of the Group s landmark projects: (above) The Cullinan at Kowloon Station and (bottom, from left) Severn 8 on The Peak, The Arch at Kowloon Station, The Vineyard in Yuen Long and Peak One in Sha Tin.
Dedication to quality SHKP s premium planning, top materials and stringent quality controls allows it to lead the market. This commitment to excellence and the ability to stay apace of market trends have provided the foundations for the creation of many Hong Kong landmarks and a stellar reputation. Vertical integration ensures quality Vertical integration provides in-house expertise from land acquisition, planning and design to material sourcing, electrical installations, construction and project monitoring, and on to sales and property management. The structure also enables effective communication between departments for optimal efficiency and quality assurance. Consecutive Quality Building awards SHKP won Quality Building awards for The Arch at Kowloon Station and Four Seasons Hotel and Four Seasons Place in Central in 2008 and for YOHO Town in Yuen Long and Millennium City 5 in East Kowloon in the previous competition. The awards the most acclaimed in the industry - are presented by a coalition of nine buildingrelated professional bodies in Hong Kong to recognize outstanding achievements in quality, architectural design and cost control. Whether it is with large-scale residential projects or luxury residences, SHKP strives to set new standards. Leading projects in recent years include The Leighton Hill in Happy Valley, The Arch at Kowloon Station, The Vineyard in Yuen Long, Severn 8 on The Peak, Peak One in Sha Tin and The Cullinan at Kowloon Station. SHKP Chairman Kwong Siu-hing (third right), Vice Chairmen and Managing Directors Thomas (second right) and Raymond Kwok (third left), Executive Director Mike Wong (second left), Sun Hung Kai Real Estate Agency Executive Directors Victor Lui (first left) and Eric Tung (first right) at the 2008 Quality Building award presentation for The Arch and Four Seasons Hotel and Four Seasons Place.
Deluxe clubhouse facilities SHKP is always offering superior facilities in its developments. Clubhouses have diverse design and planning, with full facilities to meet customers increasing demands. Notable luxury clubhouses include: The Leighton Club at The Leighton Hill in Happy Valley with a grand ballroom and gardens, the Manhattan Hill twin clubhouses and Sky Club at 500 feet in The Arch with panoramic harbour views in West Kowloon, the first chateau-style Club Vineyard in Yuen Long; and the prestigious clubhouse at The Cullinan. At 500 feet, The Arch s Sky Club is the highest of its kind in Hong Kong.
Severn 8, The Peak Manhattan Hill, West Kowloon Peak One, Sha Tin The Leighton Hill, Happy Valley The Cullinan, Kowloon Station The Vineyard, Yuen Long
SHKP makes green space a priority in its developments. The Peak One landscaped garden blends in harmony with the natural surroundings.
Green living SHKP provides residents with comfortable green surroundings and follows modern environmental concepts by keeping natural landscapes and habitats intact as far as possible in its developments. The professionals who plan and maintain green areas in SHKP developments have won numerous landscaping accolades for developments like Park Island on Ma Wan, The Vineyard in Yuen Long, Hillsborough Court in Mid-Levels, The Leighton Hill in Happy Valley and Peak One in Sha Tin. SHKP property management subsidiaries have effective environmental and energy-efficiency measures in place and diverse activities to promote green awareness. Developments with Hong Kong Building Environmental Assessment Method (BEAM) certification include Park Island on Ma Wan and YOHO Town, The Parcville and Villa by the Park in Yuen Long. Green space devised by professional landscape architects adds life to the environment.
New Hong Kong landmark SHKP has spent over ten years planning and developing its integrated Kowloon Station project. International Commerce Centre is part of the waterfront project and will form a magnificent Victoria Gateway with SHKP s Two International Finance Centre on the opposite shore in a new addition to Hong Kong s skyline. International Commerce Centre The Cullinan I The Cullinan II
Two International Financial Centre
10 ICC will be the tallest building in Hong Kong and third tallest in the world.
International Commerce Centre World s third tallest building At 490 metres, International Commerce Centre ( ICC ) will offer over 2.5 million square feet of grade-a office space as the third tallest building in the world. It has first-rate planning and construction and state-of-the-art technology and specifications to meet the high standards of multinationals. Many multinational giants and investment banks have already taken up space including Morgan Stanley, Deutsche Bank and Credit Suisse. Transportation hub ICC benefits from convenient transportation, being served by the Tung Chung Line, Airport Express and the Kowloon Southern Link under construction to provide fast connections to the entire rail network via the East and West Rail lines. It takes only three minutes to reach Central and 20 minutes to get to the airport by rail, 40 minutes to Guangzhou and 18 minutes to Shenzhen. A trip to Shenzhen and other destinations in the Pearl River Delta via the West Kowloon Expressway, Hong Kong-Zhuhai-Macau Bridge and Western Corridor will be shortened by 10 to 15 minutes, putting ICC within close reach with the rest of Hong Kong, the mainland and the world. New focus of business, culture and entertainment The Kowloon Station Development also contains The Cullinan luxury residences, HarbourView Place serviced suites, chic W Hong Kong hotel, a coming Ritz-Carlton hotel and the high-end Elements shopping mall. The Kowloon Station Development will be a new business, cultural and entertainment hub along with SHKP s The Arch, the West Kowloon Cultural District and other amenities. HarbourView Place W Hong Kong ICC 11
12 The splendid lobby shows The Cullinan s unrivalled prestige.
The Cullinan world-class luxury residences The Cullinan luxury residences at Kowloon Station are made up of two towers rising 270 metres. They will be Hong Kong s tallest integrated residential buildings. The Cullinan boasts the finest architecture, design and materials. The glittering curtain walls allow panoramic harbour views from the prime West Kowloon location. A large logo made of over 200,000 topaz crystals glitters day and night within the podium glass curtain to identify The Cullinan as world-class residences. There are exclusive residential chambers with separate entrance lobbies connected to the Sky Garden Plaza. In addition, the rooftop and curtain walls are decorated with sparkling LEDs to present a magnificent image of the towers. Exclusive clubhouse Full facilities in the private d Oro clubhouse will offer the ultimate in luxury. The 5,000-square-foot CARAT 3106 banquet hall will have Michelin chefs preparing the finest international cuisine to satisfy the most discerning diners. Premium planning and design boosted The Cullinan s sale attracting strong interest from local and overseas buyers. The Cullinan features a modern elegant design and unique lifestyle experience. 13
1 4 Two IFC is a major business centre in a prime Central location with good transport connections.
Leading premium office SHKP has built many seminal commercial towers including Sun Hung Kai Centre and Central Plaza in Wan Chai, International Finance Centre (IFC) in Central, Millennium City in East Kowloon and the world s third tallest building ICC at Kowloon Station. The completion of ICC will make SHKP one of the Hong Kong s biggest office landlords with ten million square feet of premium offices in its portfolio. Green offices SHKP has comprehensive green policies as part of its commitment to environmental protection, incorporating green features and innovative energy efficiency initiatives in its operations. ICC at Kowloon Station was given a provisional platinum rating by BEAM, while Millennium City in East Kowloon, Sun Hung Kai Centre and Central Plaza in Wan Chai were also given BEAM ratings. Meanwhile, Kowloon Commerce Centre in West Kowloon was the first commercial building to get a Leadership in Energy & Environmental Design (LEED) gold pre-certification from the US Green Building Council. One IFC, Central Central Plaza, Wan Chai Millennium City, East Kowloon Sun Hung Kai Centre, Wan Chai 15
APM, East Kowloon New Town Plaza, Sha Tin Prime shopping mall network SHKP has an extensive network of over 50 major shopping centres throughout Hong Kong, many sited near railways convenient to visitors. The Group always introduces new retail concept at its malls. APM in East Kowloon for example was the first mall to have late-night retailing and New Town Plaza remains one of the most-visited malls in Hong Kong. IFC Mall is a leader in high-end shopping. Other major malls include WTC More in Causeway Bay, Grand Century Place in Mong Kok, East Point City in Tseung Kwan O and Tai Po Mega Mall. WTC More, Causeway Bay IFC Mall, Central 1 6
The HarbourView Place serviced suites at Kowloon Station feature deluxe provisions and service to satisfy discerning executives. Luxury leasing and serviced suites SHKP has one of the biggest luxury leasing portfolios in Hong Kong. It offers one-stop convenience for customers, seeing to their every need in living. The Four Seasons Place at IFC offers over 500 deluxe serviced suites, many of which boast sweeping views of Victoria Harbour. The HarbourView Place at Kowloon Station provides 266 serviced suites with luxurious facilities and provisions that offer the best homes for senior executives of multinationals. Four Seasons Place HarbourView Place 17
1 8 The Four Seasons Hotel in Central is internationally acclaimed for its luxury facilities and top dining.
Hotel SHKP has six premium hotels including Hong Kong s top Four Seasons Hotel in Central, the Royal Garden in Tsim Sha Tsui, Royal Plaza in Mong Kok, Royal Park in Sha Tin, Royal View in Ting Kau and the chic W Hong Kong hotel that opened in early 2009 at Kowloon Station. The hotels are in prime locations, offering top rooms and service and high-end dining prepared by leading chefs. A number of new hotels are under development, including a Ritz- Carlton on the upper floors of ICC at Kowloon Station. SHKP offers fine dining at its malls and hotels and the latest Michelin Guide lists 25 restaurants in SHKP properties as star restaurants. Lung King Heen at the Four Seasons Hotel is the only restaurant in Hong Kong to get three Michelin stars. Royal Park, Sha Tin Royal Garden, Tsim Sha Tsui W Hong Kong, Kowloon Station Royal View, Ting Kau Royal Plaza, Mong Kok Four Seasons Hotel, Central 19
2 0 Shanghai IFC in the Lujiazui financial zone will be a new icon on the city s skyline.
Building mainland developments Outside Hong Kong, SHKP is making major strides on the mainland. It has a focused strategy concentrating on prime cities like Beijing, Shanghai, Guangzhou and Shenzhen. Shanghai IFC a new icon SHKP is establishing its reputation on the mainland with major developments in prime cities. Shanghai IFC will have over four million square feet of floor area in two towers, consisting of premium offices, a modern shopping centre and two deluxe hotels including a Ritz-Carlton. One of the towers will house the China head office of HSBC. The Huai Hai Zhong Road project in the busy district of Puxi will offer a high-end shopping centre, top offices and luxury homes. The mall will be connected to a subway station at the convergence of three major rail lines. The Wei Fong luxury residential project in Pudong is destined to set new standards of refinement in Shanghai, with a splendid view of the Bund. Completed investment projects include Shanghai Central Plaza in the Puxi commercial district and Arcadia Shanghai in Xuhui. Huai Hai Zhong Road project Wei Fong project 21
Modern shopping at Beijing APM Beijing APM in the heart of Wangfujing is a favourite shopping and entertainment hot spot in the city. A major revamp completed recently rejuvenated the mall with a fresh new look and a wide array of international retailers. The office segment of the development offers a premium environment that appeals to large corporations and multinationals. Guangzhou and the Pearl River Delta New projects being developed in Guangzhou include the Lake Dragon luxury villas, premium residences on Sandong Avenue and an integrated complex at Liedecun. The Woodland in Zhongshan is a high-end, low-density residential project being developed in phases. Phase four is currently under way. Other cities SHKP has projects under development in other prime mainland cities, including Hangzhou MIXC with a large shopping mall, grade-a offices, a deluxe hotel and luxury residences, the integrated Taihu International Community in Wuxi with residential units, serviced apartments, a hotel and retail space, the JOVO Town premium residences in Chengdu, Industrial Park in Suzhou and Hexi CBD project in Nanjing. Beijing APM sets the standard for up-market shopping in the capital with its array of international retailers. 22
The Woodland, Zhongshan Hangzhou MIXC JOVO Town, Chengdu Sandong Avenue project, Guangzhou The Lake Dragon, Guangzhou Taihu International Community, Wuxi 23
Business diversification SHKP has branched out into areas including telecommunications, information technology, transport, infrastructure, logistics, toll road, bus operations, car parks, business aviation and more. SmarTone SmarTone is one of Hong Kong s major mobile communications operators and a leader in network performance, differentiated products and unrivalled customer service. SUNeVision The company s core businesses include data infrastructure, last-mile connectivity and consumerenabling services. Its iadvantage division is a market leader with world-class data centre facilities and service in Hong Kong and on the mainland. Transport International Holdings Transport International is engaged in franchised and non-franchised bus operations and the multi-media business in Hong Kong and major mainland cities. It is also involved in property development. Wilson Group Wilson Group subsidiary Wilson Parking manages, operates and maintains a large network of car parks and related facilities in Hong Kong. Route 3 (CPS) It holds a build-operate-transfer franchise of the highway connecting Yuen Long and Ting Kau. Airport Freight Forwarding Centre The Centre handles 50% of Hong Kong s air cargo with state-of-the-art facilities and service. Hong Kong Business Aviation Centre The company holds the franchise to serve private aircraft flying in and out of Hong Kong. It recently opened a second hangar to cope with expanding business. River Trade Terminal The Terminal provides container handling and storage, as well as other port-related service. 24
SmarTone SUNeVision Route 3 (CPS) Airport Freight Forwarding Centre Transport International Holdings Wilson Group Hong Kong Business Aviation Centre 25
SHKP Vice Chairman & Managing Director Raymond Kwok (middle) and Executive Director Michael Wong (left) receiving the 11 corporate governance honours from Asiamoney editor Richard Morrow. Good corporate governance SHKP is committed to maintaining high standards of corporate governance, with timely disclosure of information and proactive communication with investors. It has earned various major awards from leading financial magazines, reflecting its seasoned management team and effective corporate governance. The Group s Executive Committee is made up of executive directors and reports to the Board. It also set up audit, remuneration and nomination committees to ensure effective corporate governance and keeps SHKP at the forefront of the property industry. International honours This long-standing commitment to good corporate governance has earned SHKP a reputation as one of the best companies in Hong Kong and Asia as voted by many international analysts and financial publications. Honours for 2008 include 11 awards from Asiamoney magazine for best corporate governance and investor relations in Hong Kong and Asia, best global developer for the second year running from Liquid Real Estate, best managed property company, best corporate governance and most convincing and coherent strategy in Asia from Euromoney, best corporate governance in Hong Kong from The Asset, Hong Kong s best managed company from FinanceAsia, best corporate governance in Asia from Corporate Governance Asia and Asia s most shareholder-friendly property company by Institutional Investor. 26
SHKP honours in 2008 Issuer Award Asiamoney Best Company in Asia for Corporate Governance Best Overall for Corporate Governance in Hong Kong Best for Responsibilities of Management and the Board of Directors in Asia Best for Investor Relations in Asia Best for Disclosure and Transparency in Asia Best for Shareholders' Rights and Equitable Treatment in Asia Best for Responsibilities of Management and the Board of Directors in Hong Kong Best for Investor Relations in Hong Kong Best for Disclosure and Transparency in Hong Kong Best for Shareholders' Rights and Equitable Treatment in Hong Kong Liquid Real Estate Best Global Developer Top developer in Asia Best for Investor Relations Officer in Hong Kong Top Developer in China Top developer in Hong Kong Euromoney Best Managed Company (Property) in Asia Best Corporate Governance in Hong Kong Most Convincing and Coherent Strategy in Hong Kong Corporate Governance Asia FinanceAsia The Asset Institutional Investor Readers Digest Best Corporate Governance in Asia Hong Kong's Best Managed Company Best Corporate Governance Asia's Most Shareholder-Friendly Property Company Platinum in the 2008 Readers' Digest Trusted Brand Awards Boao Real Estate Forum Most Influential Chinese Real Estate Enterprise Most Influential Chinese Real Estate Brand Most Influential Chinese Real Estate Listed Company Ming Pao and CUHK Hong Kong Corporate Branding - Top in the construction and development category Grand Prize in Consumers Choice 27
Caring customer service SHKP is widely acclaimed for its customer focus and top service. Senior management listen to customers One facet of SHKP s customer-focused attitude is that senior management regularly visit the company s residential estates, shopping centres and office developments and listen to suggestions from residents and tenants about areas for improvement, as well as personally read letters from customers. This sets an example for staff at all levels to be proactive in customer care. SHKP opinion ambassadors poll customers for their views and customer care staff at shopping centres and offices provide the most attentive service. SHKP Club facilitates two-way communications The SHKP Club was established in 1996 to promote effective two-way communication with the market. It offers members the latest information on property, household maintenance and lifestyles, plus property incentives and shopping offers. Membership exceeds 280,000. The Club also organizes activities to promote healthy family life and a harmonious society. SHKP Vice Chairman & Managing Director Thomas Kwok (left) listening to residents at their home. SHKP was the first to have customer care ambassadors in its shopping centres offering attentive service. The SHKP Club promotes two-way communication, and its property-related and family activities are highly popular. 28
Corporate social responsibility SHKP lives up to its corporate social responsibility by supporting numerous charities, promoting education, helping the needy and encouraging community harmony and healthy family living. The company has a strong commitment to protecting the environment, and it incorporates green features in its operations and property management to promote green living. Green living In line with its Building Homes with Heart principle, SHKP is committed to conserving resources. It has an environmental committee to oversee green policies and ensure that they are consistently applied in planning, design, construction, material sourcing, landscaping and property management. It also encourages residents to participate in environmental protection through green initiatives by its two property management companies Hong Yip and Kai Shing. Green education at Ma Wan Park Ma Wan Park Nature Garden combines themes of nature, education, art and love. Over 90% of the 5.6-hectare park is covered in greenery, and levered paths built along the hills are among the extensive measures to keep the ecology and plants intact, preserve thousands of native trees and offer a lush natural environment for visitors. The Windmill Station uses renewable energy like solar, wind power, ground heat, biomass and hydro systems to power some of the Park facilities, cut down on pollution from conventional power generation and provide a database for research on conservation and enhancing environmental awareness. 2 9
Promoting knowledge SHKP believes that knowledge is key to the future, and it set up the SHKP Book Club in 2005 to promote reading in Hong Kong through activities including book review and young writers competitions, seminars hosted by noted scholars and a free literary magazine. The Book Club also helps children from low-income families buy books and take part in reading programmes. SHKP has worked with the Chinese University of Hong Kong to bring Nobel laureates to speak in a series of public talks since 2004. Bringing art to life SHKP encourages art and culture. Its SHKP Charitable Fund collaborated with the government and cultural groups to create a City Art Square displaying sculptures by local and overseas artists entwined with an Olympic theme. The Square won numerous honours and is widely recognized locally and internationally as a new cultural icon in the city. 30
SHKP support for the 2008 Beijing Olympics: (top) sponsoring a luncheon for mainland gold medalists (above, left to right) Vice Chairman & Managing Director Thomas Kwok in the Olympic torch relay, SHKP as a supporter of the equestrian events in Hong Kong, and the Olympic lighting on Sun Hung Kai Centre. Beijing Olympic Supporter SHKP supported the 2008 Beijing Olympics as a Property Developer Supporter of the equestrian events in Hong Kong and donated towards the construction of the Water Cube in Beijing. It also hosted a delegation of mainland Olympic gold medalists visiting Hong Kong. SHKP s Royal Park Hotel in Sha Tin was the first Olympic Village in Hong Kong and Vice Chairman and Managing Director Thomas Kwok was one of the runners in the Hong Kong leg of the torch relay. SHKP-Kwoks Foundation nurtures mainland talent The SHKP-Kwoks Foundation is active in promoting educational development on the mainland. The Foundation has set up over ten scholarship programmes in major mainland tertiary institutions since 2002, with over 1,000 beneficiaries. It also runs a scholarship programme at the Chinese University of Hong Kong for mainland students, and sponsored top executives from 50 major mainland corporations to receive training at Cambridge University in Britain. 31
BUILDING HOMES WITH HEART FOR A BETTER FUTURE The SHKP commitment to building homes with heart means offering the finest living environments and a better place for everyone to live. The Group values customer opinions about its homes and service. It is also replicating its Hong Kong success on the mainland with an array of signature developments. SHKP is committed to fulfilling its corporate social responsibilities. It cares for people, fosters educational development and protects the environment for the betterment of Hong Kong.