Leasing Opportunities Welcome to Los Angeles Downtown Los Angeles is composed of a wildly diverse group of neighborhoods. LA s downtown redevelopment continues to transform the city s core from a nine-to-five corporate borough to a hip, vibrant destination for trendsetters, creatives and urban dwellers, redefining the way Angelenos live. With this renaissance comes a thriving community of commerce populated by chic new restaurants, boutiques, galleries and showrooms frequented by affluent, loftliving residents in pursuit of the latest culinary, fashion, cultural, and design trends. at The REEF Occupying 7 floors in The REEF, the contains the West Coast s most comprehensive collection of fine regional and national showrooms available to the trade and consumer buying communities. Encompassing 500,000 square feet of gift, home, furniture, and lifestyle lines, the Gift + Home + Design Center features thousands of premium product lines, from custom manufactured to nationally branded merchandise, represented in our permanent showrooms.
Amenities The Building Business hours: M F, 9am 5pm Ongoing Trade and Consumer Events WiFi in Lobby Press Room/Business Center Buyers and Designers Lounges 24/7 Access to building 24/7 Building and Parking Security 2 Parking Lots and Street Parking Front Desk Concierge Loading Dock Market Café and Gourmet Food Trucks The REEF Day Spa Quarterly Markets (Seasonal) Bi-annual Sample Sales Buyer Travel Program Market Tuesdays Design Center Wednesdays Support Showroom Events Magic Box Discounted Event Space Access to Event Services Access to Magic Box Events* Maker City LA Discounts to MediaLab and The Atelier Access to Café & Lounge Discounted Event Space Access to Maker City LA Events* *Ticket cost may vary
Why Los Angeles? At A Glance The city of Los Angeles is the 2nd largest city in the US. Home to 3.91 million residents.1 Downtown Los Angeles offers world class attractions, incredible restaurants, a thriving nightlife and walkable streets. The spectacular L.A. LIVE entertainment complex includes popular attractions such as the GRAMMY Museum, Lucky Strike Lanes and Regal Cinemas. STAPLES Center is home to the Lakers, Clippers, Kings and Sparks, and also hosts major Los Angeles County is home to 6.14 million residents.2 LA hosts 42.2 million visitors year round, who collectively spent $18.4 billion during their stay in 2013.3 concerts. The stunning Walt Disney Concert Hall anchors the Music Center, Dorothy Chandler Pavilion, Ahmanson Theatre and Mark Taper Forum. The Museum of Contemporary Art houses an acclaimed permanent collection and rotating exhibits. Historic Exposition Park is home to the California Science Center, the California African American Museum, the LA Memorial Coliseum and Sports Arena, and the Natural History Museum. Sources: 1 Thornberg, C. & Levine, J.G. (May 2014). City of Los Angeles: A Comparative Analysis and Forecast. Los Angeles, CA: Beacon Economics. Thornberg, C. & Levine, J.G. (May 2014). City of Los Angeles: A Comparative Analysis and Forecast. Los Angeles, CA: Beacon Economics. 2 Wilcox, G. J. (2014, May 6). Los Angeles tourists on record spending binge in 2013. Los Angeles Daily News. 3
Why? LA MART BUYERS: BY THE NUMBERS WHERE DO OUR YEAR-ROUND BUYERS COME FROM? Volume of dollars spent at Markets $1k $5k 50% $5k $10k 20% $10k $20k 16% $20k+ 14% 92% 6% Nearly all buyers shop the Gift + Home showrooms, while 5% of the buyers shop the Design Center. Average monthly traffic at : 925 buyers. 157 new buyers. Most buyers shop Gift + Home 26% shop Design Center. attracts 76% of California buyers on a daily basis. offers daily opportunities to introduce new product. We re open M F, 9 5. Buyers that shop during non-show times Sources: Daily registration data collected 10.17.14 Winter and Summer Market buyer surveys, conducted 2014.
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Marketing Markets & Events Quarterly Markets Winter, Spring, Summer, and Fall provides showrooms with marketing resources to assist and compliment your existing marketing efforts to promote your brand, attract prospective buyers, build customer relationships and drive traffic to your showroom. Market Tuesdays Exclusive Gift & Home showroom specials and complimentary parking every Tuesday. Design Center Wednesdays Exclusive Design Center showroom specials and complementary parking last Wednesday of every month. Biannual Gift & Home Sample Sales 2 day sample sales in June and November Print & Online advertising Press Relations Editorial Coverage Direct Mail Telemarketing Email Marketing Social Media On-Site Advertising Building Signage Vignette Merchandising Print, Online and Mobile Directory Showroom Event Support Comprehensive Show Support Buyer Relations Program Biannual Design Center Sample Sales One week sample sales in March and September Get noticed and position your brand top-of-mind with your customers! LA Mart offers marketing opportunities during Markets for on-site advertising, so you get the most out of Market. Contact Rhea Harding for more information about on-site advertising, vrharding@the-reef.com or 213.763.5788.
Contact Us Main Leasing Inquires Marketing Inquires 800.562.2784 Frank Joens Sarah Joy Lagunzad info@lamart.com Senior VP, General Manager Marketing Director, The REEF www.lamart.com 213.608.3020 213.763.5811 1933 S. Broadway, Ste. 409 fjoens@lamart.com sjlagunzad@the-reef.com James A. Wilson V. Rhea Harding Leasing Manager Show Producer, 213.763.5832 Marketing Prod. Manager, The REEF jawilson@lamart.com 213.763.5788 LosAngeles, CA 90007 vrharding@the-reef.com Barbara Jones Leasing Coordinator 213.763.5731 bjones@lamart.com