INVESTMENTS IN RECREATIONAL AND SPORTS INFRASTRUCTURE AS A BASIS FOR THE DEVELOPMENT OF SPORTS TOURISM ON THE EXAMPLE OF SPA MUNICIPALITIES

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Pol J Sport Tourism 04,, 970 DOI: 0478/pjst04000 97 INVESTMENTS IN RECREATIONAL AND SPORTS INFRASTRUCTURE AS A BASIS FOR THE DEVELOPMENT OF SPORTS TOURISM ON THE EAMPLE OF SPA MUNICIPALITIES a, b ANDRZEJ HADZIK, MA GORZATA GRABARA The J Kukuczka Academy of Physical Education in Katowice, a Faculty of Sport and Tourism Management, Department of Tourism Economy, b Department of Kinesiopsychoprophylaxis and Promotion of Health WSB Schools of Banking in Chorzów, Department of Tourism and Recreation Mailing address: Andrzej Hadzik, The J Kukuczka Academy of Physical Education, Department of Tourism Economy, 7a Miko³owska Street, 40065 Katowice, tel: +48 07569, fax: +48 07570, email: andrzej_hadzik@wppl Abstract Introduction Among the basic conditions for the development of tourism in spa, investments in different infrastructure, including recreational and sports facilities should be distinguished The aim of this work was to show the scope and the financing of sports and recreational investments in selected spa in Poland Material and methods The article uses the diagnostic survey method The surveys were carried out in June 0 among the representatives of the selected spa with the use of a specially prepared questionnaire Results The covered in this research declared carrying out investments in recreational and sports infrastructure, most often in football pitches During the survey the highest number of investments of this type were conducted in Ko³obrzeg Among other recreational and sports projects, one of the most popular was investing in cycling routes The research on the sources of financing of investments in recreational and sports infrastructure shows that almost all declared using funds from their own income Furthermore, most of the analyzed used resources from the European Union Other sources of financing were not that popular Conclusion In the time of apparent competitiveness and globalization of the spa market, recreational and sports facilities are very important The authors believe that sports tourism can be one of the forms of health tourism in spas The conducted research of spa has proved that: major recreational and sports investments covered sports fields, mainly football pitches and cycling routes, the primary sources of financing in the analyzed turned out to be their own income and resources from the EU Key words: recreational and sports infrastructure, sports tourism, spa Introduction Among the basic conditions of tourism development, investments in varied infrastructure should be distinguished, which as a certain economic good can provide tourism services [] Investments that are expenses aimed at attracting visitors influence the attractiveness of the widely understood tourist product In addition, investments determine the production or, in the case of tourism, its types and forms In this study, the recreational and sports investments in spa were analyzed they are particularly important for the development of the active form of sports tourism The most important creators of this type of investments are spa Besides private entities and the others, they are active participants in the process of creating tourist product in spa areas This justification of the research subject was the basis for determining the aim of the work, which is to show the scope and the financing of recreational and sports investments in selected spa in Poland In this work the following research questions were asked: What is the generic scope of investments in recreational and sports infrastructure in the surveyed spa? What sources of recreational and sports investments financing do the analyzed use? Material and methods In this work the diagnostic survey method was used The surveys were carried out in June 0 among the representatives of the selected spa The questionnaire consisted of five questions, mostly closedopen For the purposes of the article the representatives of the municipality had to specify recreational and sports equipment as well as facilities built in the recent years, including the sources of their financing The study covered one municipality with the socalled potential spa status and other spa, namely: mountain: KrynicaZdrój, Szklarska Porêba (tourist town belonging to the socalled potential spa ); mountain foot: CiepliceZdrój, Ustroñ, Polañczyk (Solina municipality), ŒwieradówZdrój, Rymanów; Copyright 04 by Józef Pi³sudski University of Physical Education in Warsaw, Faculty of Physical Download Education and Date Sport //8 in Bia³a :4 Podlaska AM

projects, investments in a variety of sports and recreational infrastructure in the years 0070 (tab ) Among the recreational and sports infrastructure, most declared investments in various sports fields, especially in football pitches ( of the 4 surveyed ) In the researched period of time, most investments of this type were carried out in Ko³obrzeg a spa town with the highest num lowland: Ko³obrzeg, Augustów, SolecZdrój, BuskoZdrój, Inowroc³aw, Ustka, Po³czynZdrój Results All researched declared, apart from various Football pitch Volleyball court Basketball court Track and field stadium Multifunctional sports and entertainment hall Sports hall Water park Tennis court Swimming pool Ski lift Ski route Hiking trail Cycling route Bowling alley Fitness room Other facilities and sports and recreational equipment What? The type of sports and recreational infrastructure 6 Description: completed investment in the particular type of sports and recreational infrastructure; investment not completed; no data in the survey Source: own study KrynicaZdrój Szklarska Porêba CiepliceZdrój (Municipality of Jelenia Góra) Ustroñ Polañczyk (Municipality of Solina) ŒwieradówZdrój Rymanów Ko³obrzeg Augustów SolecZdrój BuskoZdrój Inowroc³aw Ustka Po³czynZdrój foot Lowland 5 0 x 05 05 00 8 5 7 7 4 4 00 pier 80 5 Table Investments in sports and recreational infrastructure in the Polish spa In addition to the investments in the construction and modernization of sports and recreational equipment and facilities, a part of the surveyed declared investments in the construction and modernization of service and economic infrastructure, construction and modernization of roads, promotion of, improving the aesthetics of the municipality, construction and upgrading of car parks, construction and upgrading of parks and green areas, protection of tourist values, social infrastructure, technical infrastructure and socalled nonroad, and other investments 98 Pol J Sport Tourism 04, 970 Hadzik and Grabara: INVESTMENTS IN RECREATIONAL Download Date //8 :4 AM

Hadzik and Grabara: INVESTMENTS IN RECREATIONAL Pol J Sport Tourism 04, 970 99 ber of visitors and tourists among all spas in Poland Among other recreational and sports projects, investing in cycling routes proved to be popular, which is a response to the growing popularity of cycling in Poland [] In total, the have declared that their investments involved nearly 800 km of cycling routes Among the surveyed, the biggest investments in this area were made in: Polañczyk, Augustów and Inowroc³aw Almost / of the analyzed declared investing in hiking trails, which is also a very popular form of recreational physical activity in Poland In the years 0070 the highest number of kilometres of hiking tracks in the surveyed areas were built in Polañczyk a spa from Podkarpacie region One of the most important investments for the competitiveness of tourism products are swimming pools and water parks Such recreational and sports investments during the researched period were carried out in / of the surveyed spa This does not mean, however, that in other there is no such infrastructure It allows providing recreational and therapeutic services in water, which are attractive to visitors (eg hydrotherapy) In some this type of investments is financed by private sector, for example hotels In the years 0070, the investment projects of the surveyed spa covering recreational and sports infrastructure were financed from various sources (tab ) When analysing the sources of financing of investments in recreational and sports infrastructure, it turned out that almost all researched, with the exception of Krynica, used funds from their own income In addition, most of the analyzed (9 out of 4) financed their investments from the European Union funds Other sources of financing were not that popular These included: donations (/ of the ) and loans (Krynica, Swieradów, Ko³obrzeg) None of the declared such financing sources as: promissory notes, leasing, mixed financing for realizations of joint projects of, mixed financing for realization of projects under the publicprivate partnership The last of the above possible sources of financing are particularly important Discussion Today, the spa are places of providing not only forms of health tourism based on the typically therapeutic elements, but also recreational and sports ones Among the latter there is recreational and sports equipment belonging to the major components of tourism development, especially the sports tourism which become more and more important [] and can be successfully implemented in spa areas [4] Despite the fact that sports tourism is recognized in the world literature as one of the most dynamically developing kinds of tourism [5], there is not full compliance on the understanding of the scope of this kind of travelling In the literature, some attempts to define sports tourism combine the Table Sources of investments in recreational and sports infrastructure in the surveyed spa foot Lowland Sources of financing KrynicaZdrój Szklarska Porêba CiepliceZdrój (Municipality of Jelenia Góra) Ustroñ Polañczyk (Municipality of Solina) ŒwieradówZdrój Rymanów Ko³obrzeg Augustów SolecZdrój BuskoZdrój Inowroc³aw Ustka Po³czynZdrój Own income Bank loans Donations Nonrepayable funds from UE Loans Mixed sources of financing joint intermunicipal projects Municipality bonds Grants Mixed sources of financing projects of the publicprivate partnership Promissory notes Leasing Other sources of financing (What?) Funds from MST MST funds and PZU Description: completed investment in the particular type of sports and recreational infrastructure; investment not completed Source: own study Download Date //8 :4 AM

00 Pol J Sport Tourism 04, 970 Hadzik and Grabara: INVESTMENTS IN RECREATIONAL term sport and tourism leading to the definition of sport outside the house, which is defined as all forms of active or passive participation in sports, both competitive and amateur, recreational or for commercial purposes, which require travel outside the place of residence and work [6] In the context of sports tourism, Kurek includes recreational and sports infrastructure [7] to the additional segment, as part of tourism development, and defines it as sports and recreational facilities in the area of the tourist reception, which allow tourists to practice various forms of recreation associated with eg skiing, water sports or spending leisure time in the form of fun and entertainment Recreational and sports infrastructure, from the point of view of health and sports criteria, can be divided into: purely sports infrastructure for organizing sports events and recreational infrastructure for practising physical activity for health reasons The work focuses on the analysis of investments in recreational and sports infrastructure in spa for practicing physical recreation for health, aside from the area of passive forms of sports tourism, that is travelling in order to participate in sports events Thus for the studies of recreational and sports investments the following infrastructure was distinguished: sports fields for team sports, water parks, tennis courts, swimming pools, ski lifts, ski runs, trails and routes for hiking and biking A similar division can be found in literature For example, Kowalczyk, Derek [] divide the recreational and sports facilities into: indoor swimming pools, bowling alleys, saunas and outdoor recreational and sports equipment (outdoor swimming pools, sports fields, areas for playing golf, riding, fitness trails, equipment for winter sports and others) The national literature includes the concept of physical resources for physical culture, which can be regarded as a synonymous of the term recreational and sports infrastructure, into which Ryba [8] includes financial resources, facilities, sports equipment and devices Analyzing foreign literature, one of the most important concepts of infrastructure for the development of sports tourism is a proposal of Standeven and De Knop [9], who, under the socalled recreational and sports facilities distinguish: marinas (harbours), golf courses, skating rinks, sports fields, swimming pools, climbing walls, leisure centres, ski lifts, tennis courts, regatta tracks, bowling facilities and others Among the above mentioned types of facilities, in the research period the invested primarily in various sports fields and all kinds of cycling routes This is partly caused by the demand Indirectly, it is suggested by the results of representative surveys of GUS (Central Statistical Office), which show that in Poland households mainly own such equipment as: bikes (almost 7% of the respondents) and balls for team games (more than 7% of the respondents) [] It should be remembered that cycling is the most popular form of recreational physical activity 66% of Poles declare practising recreational cycling [] According to GUS practising team sports is also popular (recreational football is declared by more than 0% and volleyball by nearly 4% of Poles) Researches of Polish spas confirm that nowadays, such motivations as trips to the waters do not only apply to therapeutic and rehabilitation aims, but also to preventive aim associated with physical recreation which is increasingly important for many travellers [0,, ] This is important, because the implementation of the preventive aim in spas can be done through the use of different kinds of recreational and sports offer, including forms of physical recreation However, the proper investments and financing of recreational and sports infrastructure are necessary Despite a large number of recreational and sports investments in the surveyed spa, infrastructure deficiencies could be noticed when it comes to recreational swimming pools (only 4 declared this type of investments) and water parks ( ) It should be remembered that this type of investments, including geothermal ones, improve the attractiveness of the spa product, and thus have a positive impact on the competitiveness of spa Despite the fact that Poland has areas with geothermal resources, their deep localization of over thousand meters below ground level cause that this type of investments are very expensive Hence, geothermal investments made in recent years (the first thermal spa in Poland in Uniejów, geothermal parks in Bukowina, Bia³ka Tatrzañska and Szaflary) are not still sufficiently noticed in Poland The elimination of the above mentioned deficiencies is important in the context of improving the competitiveness of the spa It should be remembered that, for example, thermal pools infrastructure can be found in many tourist destinations in the Czech Republic and Slovakia These places often combine services of thermal pools with an excellent infrastructure for ski tourism and mountain hiking, becoming very serious competitors for the Polish health spas on the market of not only foreign, but also Polish tourists However, investing in such facilities requires various sources of financing Researches have shown that spa use mainly funds from their own income, which makes it difficult for them to finance expensive projects, including the above mentioned geothermal investments Municipalities declare using the European Union funds, but do not use mixed funding opportunities when implementing joint projects within the framework of intermunicipal and publicprivate partnerships This is especially important due to the greater possibility of creating complex tourist product of the area, the creators of which are often not one, but two or more, and not only the public, but primarily private entities with which should enter into all sorts of socalled business partnerships Conclusions The authors believe that when it comes to health tourism in spas, the sports tourism can be one of their forms, together with typically medical (therapeutic) tourism The conducted research of spa has shown that: major recreational and sports investments were sports fields, mainly football pitches and cycling routes, the primary sources of financing in the analyzed turned out to be their own income and resources from the EU If national spa want to get a sustainable competitive advantage over foreign resorts, they should constantly offer newer services, often based on investments in recreational and sports infrastructure innovations Such innovations allow not only to meet the expectations of today's difficult tourists, but also to overcome them, so the visitors could be more satisfied with the offer, allowing the spa to find their loyal customers 4 Literature Panasiuk A (0) Tourism and recreation management and administration Warszawa: Wydawnictwo Naukowe PWN Central Statistical Office (0) Participation of Polish people in sport and physical recreation in 0 Warszawa: GUS Kowalczyk A, Derek M (00) Tourism infrastructure Warszawa: PWN Spivack E (998) Health spa development in the USA: A burgeoning component of sport tourism Journal of Vacation Marketing 4(), 6577 Download Date //8 :4 AM

Hadzik and Grabara: INVESTMENTS IN RECREATIONAL Pol J Sport Tourism 04, 970 0 5 6 7 8 9 Bidiscombe R (007) Creating successful strategies in sport tourism London: Sport Business Group Weed ME, Bull CJ (009) Sports tourism: Participants, nd policy & providers ( ed) Oxford: Elsevier Kurek W (007) Tourism Warszawa: PWN Ryba B (000) Fundamentals of organisation and management of sports institutions Warszawa: Polska Korporacja Mened erów Sportu, Biblioteka Mened era Sportu Standeven J, De Knop P (999) Sport tourism Champaign Human: Kinetics 0 Burzyñski T et al (005) Factors influencing quality and competitiveness of tourist services in spa towns Kraków Krynica: Instytut Turystyki w Krakowie Sp z oo, Stowarzyszenie Gmin Uzdrowiskowych RP Hadzik A, Kantyka J, Szromek A (009) Health tourism and wellness as modern forms of Spa tourism In J Bergier (Ed), Wellness and success (pp 97) Lublin: NeuroCentrum Górna J (0) Determinants and development trends of spa services in Poland, considering integration with the European Union Doctoral thesis Politechnika Czêstochowska, Czêstochowa Submitted: March 0, 04 Accepted: April, 04 Download Date //8 :4 AM