ITCE2018 BSN-UBD am : Arrival of Guests am : Arrival of Guest of Honour

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Opening Ceremony International Tourism Conference & Exhibition: Tourism and Heritage: The ASEAN & Borneo Context Tuesday 29 Rabiulakhir 1439 / 16 th January 2018 PROGRAMME 8.15 am : Arrival of Guests 9.00 am : Arrival of Guest of Honour Yang Berhormat Dato Seri Setia Awang Haji Ali bin Haji Apong Minister of Primary Resources and Tourism Deputy Chairman of Universiti Brunei Darussalam Council 9.05 am : Recital of Surah Al-Fatihah and Doa Selamat : Welcoming Remarks by: Yang Mulia Dk Dr Noor Hasharina binti Pg Hj Hassan Chair of International Tourism Conference & Exhibition: Tourism and Heritage: The ASEAN & Borneo Context Working Group Committees Head of Borneo Studies Network Secretariat Office Universiti Brunei Darussalam : Opening Address and the Launching of the International Tourism Conference & Exhibition by the Guest of Honour : Video Presentation : Keynote Speech by Professor T. Victor King entitled: ASEAN Tourism and Heritage: Issues, Problems and Prospects : Presentation of Souvenirs 10.00 am : Light Refreshments & Group Photo session BSN-UBD

Programme Summary Day 1 (16 th January, Tuesday) Venue: IHS, UBD Session 1 : Tourism in the Development Agenda 11.00 AM 11.15 AM 11.30 AM 11.45 AM Mr. Haji Muhammad Safwan Bin Abdullah Bibi The Heart of Borneo Initiative and its Contribution Towards Ecotourism Development in Brunei Darussalam Mr. Muhammad Asfihan Nur Arifin Launching "Visit heart of Borneo (HoB)" and The Implication to Border Spatial Plan of Three neighboring Countries: Brunei Darussalam, Indonesia and Malaysia Dr. Shirley Chin Wei Lee Cross-Border Between Brunei and Eastern Malaysia Question and Answer Session 1 12.00 1.30 PM Lunch and Prayer Break Session 2: Innovative Planning/ Strategies for Sustainable Tourism 1.30 PM 1.45 PM Prof Dr. Ir. Yudi Firmanul Arifin Development of Local Wisdom and Ecotourism in Borneo Island as a Concept Ecological Balance and Forest Conservation AP Dr. Md Shafi Noor Islam Heritage Tourism at Kampong Ayer Water Village for Reaching UNESCO World Heritage Status in Brunei Darussalam on the Island of Borneo 2.00 PM Ms. Christin Dameria, Mr. Roos Akbar & Mr. Petrus N. Indrajati Relationship Between Sense of Place and Tourism Sustainability in Urban Heritage Area 2.15 PM 2.30 PM Question and Answer Session 2 15 minutes break BSN-UBD 2

Day 1 (16 th January, Tuesday) Venue: IHS, UBD Session 3 : Niche Tourisms 2.45 PM 3.00 PM Ak. Dr Hassanal Bahar Bin Pg. Bungal Assessing the Potential of Volcano Tourism in Sabah Dr. Frank Dhont Remnants of World War II on Borneo: Visiting War Heritage and Memorials 3.15 PM Dr. Ferdinal, M. A. Quo Vadis Literary Tourism in Padang: Challenges and Opportunities 3.30 PM Question and Answer Session 3 3.45 PM 15 Minutes Break *3.53 PM Azan Asar Session 4 : Perspective on Tourism Promotion 4.00 PM Ms. Maimunah Abd Aziz Conceptualizing a Model of "Tourism Mosque" in the Malaysian Context for Islamic and Spiritual Tourism Purposes 4.15 PM Dr. Rui Oliveira Lopes A New Pathway for Sustainable Development. The Value of Museums in Cultural and Heritage Tourism in Borneo 4.30 PM Ms. Mizuki Munakata & Dr. F. Merlin Franco Fantasy or Reality? A Critical Analysis of Portrayal of Rainforests and People in Tourism Promotional Videos 4.45 PM 5.00 PM 7.30 PM Question and Answer Session 4 Close of Day 1 Dinner at I-Lotus BSN-UBD 3

Day 2 (17 th January, Wednesday) Venue: IHS, UBD Session 5: Identity and Heritage Conservation 9.00 AM Ms. Amalina Abd Khalid & Dr. Hanafi Hussin Exploring Cityscapes, Celebrations and Identity: A Case Study of the Golden Jubilee in Bandar Seri Begawan, Brunei Darussalam 9.15 AM Ms. Dalilah Nabilah Bte Laidin Makam Raja Ayang: Landscape and Heritage Tourism 9.30 AM Professor Wan Zawawi Ibrahim NADING RHAPSODY as a New Generation Indigenous Cultural Movement: Claiming Identity and Heritage Through Music and Theater Performance in a Nation-state and Global Society 9.45 AM Mr. Adrian Perkasa The Sun and Crescent from The Golden Era of Majapahit: The Heritage of Islam in Trowulan, the Ancient Capital City of Majapahit Empire 10.00 AM 10.30 AM Question and Answer Session 5 15 minutes break Session 6: Lessons for Tourism Planning and Development 10.45 AM Dr. Wong Swee Kiong Adaptation of Local Communities Towards External Shock: A Case Study in Nanga Talong and Lubok Pantu, Sri Aman, Sarawak 11.00 AM Dr. Bashir Ahmed Bhuiyan & Abu Mahdinin bin Hj Abdul Wahab Development of a Competitive Tourism Sector in Negara Brunei Darussalam: Application of Lean Thinking and Kaizen Approach as Strategic Option 11.15 AM Gabriel Y. V. Yong & Dk. Dr. Noor Hasharina Pg. Hj. Hassan Borneo Transport Infrastructure: What is Delaying Development? 11.30 AM Dr. Sri Endah Nurhidayati, S.Sos, M.Si Opinion Visitors on Sharia Beach (Case Study on Object Tour Island Santen Banyuwangi, Indonesia) 11.45 AM 12.00 PM 1.30PM Question and Answer Session 6 Lunch and Prayer Break BSN-UBD 4

Stakeholders Dialogue Session Day 2 (17 th January, Wednesday) Venue: IHS,UBD Trends in Eco-tourism and Cultural Tourism in the Digital Age 1.30 PM 3.00 PM Mr. Hj Mohd Kamarul Dzaman Hj Ajimain Assistant Manager, Creative & Branding, Digital Social Media Division of Bank Islam Brunei Darussalam (BIBD) Social Media Influencer from geekinwhite.com Mrs. Dk. Kemariah Binti Pg. Haji Duraman Founder of Kunyit7 Lodge, Kampong Ayer Mr. Leslie Chiang Founder of Brunei-based tour company Borneo Guide and Sumbiling Eco Village Mrs. Harina Binti Ramlee Corporate Services Manager of four sections: Human Resources, Communications & CSR, IST and General Services at TOTAL E&P Borneo B.V. 3.00 PM Summation of Conference: Professor T. Victor King 3.30 PM Excursion BSN-UBD 5

Campus Map Main Entrance to Campus of UBD Highway Entrance to UBD Campus Parking and Entrance To ISH PAPRSB Institute Health Sciences BSN-UBD 6