A thriving mountain city with 9.8 million visitors ASHEVILLE NORTH CAROLINA

A thriving mountain city with 9.8 million visitors ASHEVILLE NORTH CAROLINA

1.3 MILLION RESIDENTS Live within 50 miles of the site 9.8 MILLION VISITORS Annual visitors to Asheville region I- LOCATION Excellent regional access and ideal location at exit for one of the region s primary entrances to the Blue Ridge Parkway 3 MILES Close proximity to region s #1 tourist destination: Biltmore Estate Asheville Outlets features many of the nation s most popular brands, including Ann Taylor Factory Store, Banana Republic Factory Store, Brooks Brothers Factory Store, Coach, Cole Haan, GAP Factory Store, J. Crew Factory, Nike Factory Store, RH Outlet, Tommy Hilfiger, Under Armour, and Vera Bradley. 2 ASHEVILLE OUTLETS ASHEVILLE, NORTH CAROLINA

OPPORTUNITY Asheville Outlets is the newest destination for shopping in the greater Asheville market the regional and economic hub for western North Carolina with a strong and growing visitor market. Shoppers will find many of the most popular names in the outlet industry, including Ann Taylor Factory Store, Banana Republic Factory Store, Brooks Brothers Factory Outlet, Coach, Cole Haan, GAP Factory Store, J. Crew Factory, Nike Factory Store, Restoration Hardware, Tommy Hilfiger, Under Armour, Vera Bradley, Vineyard Vines, and West Elm Outlet. Field & Stream adds even more excitement to this shopping experience. With no other outlet center within 80 miles, the retailers at Asheville Outlets are thriving from the strong residential and tourism markets. Ideally located five miles southwest of downtown Asheville at the I- and Route 191 interchange, Asheville Outlets has excellent regional access. The Asheville tourism market is impressive and continues to make national news. Approximately 9.8 million people visit the Asheville region each year, of which 3.3 million stay overnight. ASHEVILLE OUTLETS ASHEVILLE, NORTH CAROLINA 3

LOCATION Knoxville GEORGIA Gainsville TENNESSEE North Carolina ranks 5th in survey of best states for business CNBC July 2017 81 Greenville 85 Johnson City 77 NORTH CAROLINA 77 Winston-Salem Greensboro 85 High Point Raleigh 85 74 Charlotte Fayetteville SOUTH CAROLINA 95 20 Asheville is a thriving mountain city With an eclectic downtown, including art galleries, a world-class culinary and craft beer scene, a burgeoning live music scene, and the awe-inspiring scenery of the Blue Ridge Mountains. This unique city has earned national acclaim by numerous media outlets and publications as an ideal place to live, visit, and do business. TRAVEL & LEISURE NAMES ASHEVILLE # 9 ON LIST OF THE TOP 15 CITIES IN THE UNITED STATES Columbia July 2017 Athens Atlanta I-# MAJOR INTERSTATES I-, I-, & I-2 MAJOR PARKWAY Blue Ridge Parkway ACCESS / EGRESS Asheville Outlets benefits from excellent regional access with its location on I-, which connects Asheville Outlets with downtown Asheville, its affluent northern suburbs and dozens of gated golf communities located in the nearby mountains. Major highways and arterials providing access to the site are I-, I- and I-2, as well as the Blue Ridge Parkway. 4 ASHEVILLE OUTLETS ASHEVILLE, NORTH CAROLINA

BILTMORE ESTATE VINEYARDS EXIT 33 One of the region s primary entrances to the Blue Ridge Parkway 86,000 CARS Average daily traffic on I- EXIT33 86,000 ADT BREVARD BLVD 22,000 ADT RIDGEFIELD BLVD BLUE RIDGE PARKWAY ENTRANCE ASHEVILLE OUTLETS ASHEVILLE, NORTH CAROLINA 5

With the nearest outlet mall 80 miles away, there is currently no outlet competition in the Asheville market. Drive times to nearest outlet shopping in Tennessee or North Carolina: 2 hours; South Carolina: 90 minutes TENNESSEE 81 Johnson City TANGER OUTLETS BLOWING ROCK, NORTH CAROLINA 99 MILES AWAY TANGER OUTLETS SEVIERVILLE, TENNESSEE 91 MILES AWAY NORTH CAROLINA 77 Winston-Salem High Point Greensboro 85 74 80 MILES Distance to closest outlet center GEORGIA Greenville GAFFNEY PREMIUM OUTLETS GAFFNEY, SOUTH CAROLINA 80 MILES AWAY Spartanburg SOUTH CAROLINA CONCORD MILLS CONCORD, NORTH CAROLINA 130 MILES AWAY CHARLOTTE PREMIUM OUTLETS STEELE CREEK, NORTH CAROLINA 117 MILES AWAY 77 Charlotte 6 ASHEVILLE OUTLETS ASHEVILLE, NORTH CAROLINA COMPETITION

University of North Carolina Asheville 25 The Omni Grove Park Inn Aloft 2 70 Asheville Mall 74 Grand Bohemian Biltmore Village Retail market Biltmore Village: Specialty shops such as Chico s, J.Jill, J. Crew, Talbots, Willams-Sonoma Biltmore Park Town Square: Specialty shops and entertainment such as REI, Orvis, Barnes & Noble, Regal Biltmore Grande Stadium 15 Asheville Mall: Dillard s, JCPenney Farmer s Market EXIT 33 191 191 Biltmore Estate ASHEVILLE 25 BLUE RIDGE PARKWAY Asheville Outlets is easily accessible to local and regional visitors. The North Carolina Arboretum Biltmore Park Town Square ASHEVILLE OUTLETS ASHEVILLE, NORTH CAROLINA 7

DEMOGRAPHICS Johnson City 321 NORTH CAROLINA DEMOGRAPHIC ANALYSIS Population 10 Miles 20 Miles Miles 50 Miles 60 Miles 2016 Estimated Population 196,346 399,419 687,685 1,307,644 2,134,958 TENNESSEE Knoxville 81 25 321 19 MILE RADIUS 50 MILE RADIUS 60 MILE RADIUS 421 64 2021 Projected Population 205,895 419,683 715,418 1,365,477 2,229,050 2016 Adj. Daytime Demographics 197,878 344,160 563,460 1,059,760 1,762,159 Age 16 Years or Over 2016 Median Age.6 42.8 43.5 41.9.9 Income 441 276 20 MILE RADIUS Asheville 10 MILE RADIUS 221 Hickory 321 2016 Estimated Average Household Income 2016 Estimated Median Household Income Households $67,428 $64,116 $61,219 $60,183 $61,877 $50,516 $49,048 $46,721 $46,151 $47,809 74 64 25 Tryon 74 2016 Estimated Households 85,190 171,223 293,946 547,1 884,104 2021 Projected Households 89,919 180,088 307,976 574,043 927,242 GEORGIA Greenville 85 Spartanburg SOUTH CAROLINA Education (Age 25+) 2016 Estimated Some College 21.4% 22.1% 21.5% 20.9% 20.5% 2016 Estimated Associates 8.8% 9.1% 9.4% 9.0% 8.9% Degree Only 2016 Estimated Bachelors Degree Only 23.6% 20.2% 17.8% 16.3% 16.5% 2016 Estimated Graduate Degree 14.2% 12.0% 10.8% 9.4% 9.7% Business 2016 Estimated Total Business 11,968 19,353 30,259 55,723 91,427 2016 Estimated Total Employees 132,763 200,654 300,091 573,142 990,764 8 ASHEVILLE OUTLETS ASHEVILLE, NORTH CAROLINA

144 HOTELS 1.9 MILLION ROOMS Include Grove Park Inn, Biltmore Estate, Aloft, Hotel Indigo and Grand Bohemian Hotel room nights booked in 2016 1,648 NEW HOTEL ROOMS Additional hotel rooms scheduled to open in 2017 and 2018 2,100 PLANNED HOTEL ROOMS 11 hotels planned or in construction Sources: Buncombe County Tourism Development Authority March 2017; Blue Ridge Parkway Association The AAA Four-Diamond Omni Grove Park Inn, which celebrated its 100th anniversary in 2013, has over 300,000 annual visitors. The college population of Asheville is over 30,000, with area universities including the University of North Carolina, Asheville and Western Carolina University. Great Smoky Mountains National Park has the highest visitation of any of the 58 national parks with more than twice the number of visitors as the Grand Canyon, the second most visited national park. 9.8 MILLION VISITORS Of the 9.8 million annual visitors to the Asheville region, 3.3 million stay overnight 500,000 VISITORS 2018 World Equestrian Games to attract international visitors to Tryon, just 43 miles from Asheville. Asheville was named the #1 Best in the Biltmore Estate has over 1 million U.S. Travel Destination by Lonely Planet. annual visitors and ranks as a toprated tourist attraction in North Carolina. TOURISM Outstanding scenery and recreational opportunities make the Blue Ridge Parkway one of the most popular sections of the National Park System. $1.7 BILLION 15 MILLION VISITORS Annual spending by visitors to Asheville region Annual visitors to nearby Blue Ridge Parkway ASHEVILLE OUTLETS ASHEVILLE, NORTH CAROLINA 9

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