T h e S h o p s o f CROWN CENTER

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The Shops of CROWN CENTER

60+ family-oriented shops and restaurants 340,000 square feet of retail space 98% occupied for 5+ years 92% of shops are locally-owned

RETAIL (the business)

RETAIL (the business) Crown Center s shopping center is truly one-of-a-kind, with a unique mix of shops, restaurants and live entertainment. SHOPS You ll be amazed by the variety of shops, from established national names to popular locallyowned concepts. The Crown Center Shops, featuring three levels of more than 60 shops and restaurants, is anchored by Halls, one of two Kansas City specialty stores owned by Hallmark Cards. The department store sets the standard for retail shopping excellence. Located atop Halls is The American Restaurant, where the last three executive chefs have won the James Beard Award for culinary excellence. RESTAURANTS The shopping center has something for everyone. Signature burgers are delivered by miniature train at Fritz s Railroad Restaurant. Delicious fudge is created before the customers eyes at Chip s Chocolate Factory. Families enjoy fun and delicious dining at the world s only Crayola Café. You can even pamper yourself from head to toe at a salon and day spa. Shoppers and diners know where to go for a one-of-a-kind experience Crown Center.

to Get to Crown Center St. Joseph & Omaha to Des Moines 435 35 CI Airport 29 435 70 Downtown 670 Topeka 70 to St. Louis 35 71 435 470 to Olathe to Joplin 71 & Wichita r is located in the heart of Kansas City at 2450 Grand Blvd. e North on I-35 uth to 71 Hwy South (exit 3). Continue on 71 Hwy South (exit 2M). Exit nd turn right (west). Turn left (south) on Grand Blvd. and continue to t Pershing Rd. (This route is heavily affected by Paseo Bridge construction. ww.crowncenter.com or call 816-274-8444 for alternate directions.) e North on I-29 to US-169 South. US-169 South becomes Broadway. Follow Broadway to Pershing (east) on Pershing Road and continue to Crown Center at Grand Blvd. e South on I-35 nnway St. (exit 1C). Turn right (east) on W. Pennway. Turn left (north) Blvd. Turn right (south) on Broadway. Turn left (east) at Pershing Rd. to Crown Center at Grand Blvd. e South on 71 Highway St. and turn left (west). Turn left (south) on Grand Blvd. and follow to at Pershing Rd. e East on I-70 St./Truman Rd. (exit 2Q). Turn left (south) on Grand Blvd. and follow er at Pershing Rd. e West on I-70 to I-670. Exit I-670 on to I-35 South. Exit I-35 South at 20th St. (exit on 20th Street. Turn south on Grand and continue to Crown Center at ion enience, please stop by the Crown Center Information Booth on Level 1 estions about Crown Center or Kansas City. We can provide information on ng, dining and entertainment at Crown Center, and on activities and und town, plus the best ways to get to them. Or simply call our friendly resentative at 816-274-8444 anytime during shopping hours. Imagine it. Discover it. In 1968, Joyce C. Hall and his son, Hallmark chairman Donald J. Hall, acted on a dream to create one place that would help revitalize a part of Kansas City s decaying urban core. That dream has been fully realized in the form of a vibrant shopping, dining and entertainment center, two million square feet of office space and the city s two largest hotels. And it s filled with attractions that bring people and vitality to the urban core. We re pleased to welcome you to Crown Center. Let Your Imagination Be Your Guide What makes Crown Center a great attraction is that there are so many things to see and do. You ll find more than 60 unique places to shop and eat, and fun places to be entertained. Hallmark Crown Center, a Gold Crown Store, will astound you with the latest and greatest Hallmark products. Zoom offers an assortment of specialty toys for kids of all ages. And the Crayola Store is a vibrant showcase of colorful merchandise just waiting to be discovered. Plus, you can watch fudge being made at Chip s Chocolate Factory. En Se Visit It s a fun. Fr their s electric a little Steakho fine-dinin Crown Center is Mobil Four-Star res celebrating more unexpected delicac Simply De For entertainment of exciting options performances a Theatre. See fami Coterie Theatre. V enjoy outdoor ice free exhibits in the in the luxury of tw Crown Center and Science City at h right across the st climate-controlled As you will see, C every member of t to see everything th visit us again. Entertain the possibilities. CUSTOMERS Crown Center welcomes 5,000,000 annual visitors, almost equally split between metro residents and out-of-town guests. UNPARALLELED MARKETING Year-round events and activities attract more than 200,000 potential shoppers and diners each year. From ethnic festivals like the Kansas City Irish Fest to the 100-foot Mayor s Christmas Tree, the calendar is filled with things to attract new and repeat customers. Crown Center regularly advertises in local and regional outlets, while publicity efforts have led to mentions in/on USA Today, The Wall Street Journal, Southern Living magazine and The Food Network. PLENTY OF PARKING Shoppers have access to 6,000 total spaces, with ample parking in covered, secured garages that enable visitors to move about without having to venture outside. CROWNCENTER.COM Our award-winning website is widely-regarded as one of the best among the nation s retail developments. Merchants are represented on the site and have the opportunity to participate in a variety of e-marketing initiatives.

ATTRACTIONS (the things to do)

ATTRACTIONS (the things to do) Big fish and big bricks are paired with live theatre and creative outlets to make Crown Center the region s #1 family destination. SEA LIFE AT CROWN CENTER Scheduled to open in 2012, Sea Life at Crown Center will take visitors on a 2-3 hour journey from the fresh waters of the Missouri River to the warm blue coral of the Caribbean and the dark abyss of the Atlantic Ocean. The two-story aquarium will house more than 30 spectacular displays of marine life for visitors to enjoy everything from shrimp and starfish to seahorses, sharks and rays. A stunning centerpiece will be a huge tropical ocean tank with a walkthrough underwater tunnel. Sea Life, the world s biggest aquarium brand, is operated by Merlin Entertainments, the world s second-largest visitor attraction operator. The Crown Center aquarium is expected to attract 350,000 guests during its first full year. LEGOLAND DISCOVERY CENTER Opening at Crown Center in 2012 is the LEGOLAND Discovery Center. It will be located adjacent to Sea Life, another Merlin Entertainments attraction. This will be just the fourth LEGOLAND Discovery Center in the U.S. At other locations, visitors enjoy incredible adventures with jungle explorers, ride into the unknown on dragons, construct intricate buildings and vehicles, see the local area in astonishing miniature detail and, most of all, discover the power of imagination. LEGOLAND Discovery Center is a passport to a LEGO world of color, creativity and fun, with more than two million LEGO bricks under one roof.

AWARD-WINNING THEATRE Adding to the uniqueness of the Crown Center Shops is the presence of three live theatres, which draw hundreds of performance arts enthusiasts each week. TIME magazine recognized the Coterie Theatre as one of the nation s top five theatres for young audiences. The American Heartland Theatre presents Broadway-style productions, while the Off Center Theatre is home to a variety of innovative theatre troupes. THE WORLD OF HALLMARK Hallmark Cards offers two free attractions for children and families. At the Hallmark Visitors Center, guests experience more than 100 years of Hallmark history, with exhibits that demonstrate the company s celebrated creativity and craftsmanship. Next door to the Visitors Center is Kaleidoscope, a creative workshop where children and their families use art supplies and recycled Hallmark materials to bring imagination to life. YEAR-ROUND EVENTS In addition to attractions, Crown Center offers a calendar full of events that draw hundreds of thousands of guests each year. The summer schedule includes outdoor movies, concerts and the wildly popular Kansas City Irish Fest. When winter arrives, the city s only public, outdoor ice skating rink, the Crown Center Ice Terrace, opens for business. Regularlyscheduled indoor exhibits have included Fairy Tale Village, Under the Sea Adventure and 70 Years of Oz Oh My!

Home of Hallmark Cards, Inc. 2 luxury hotels, 1460 rooms More than 500 on-site residents 2.1 million square feet of offices

CROWN CENTER (the place)

CROWN CENTER (the place) Spectacular architecture, beautiful landscaping and countless services and amenities make Crown Center an ideal location for quality-conscious businesses. LUXURY HOTELS AND EXHIBIT SPACE Crown Center s two hotels combine to offer 1,460 rooms. Their occupancy rates are among the city s highest, resulting in more than 350,000 annual room nights. The hotels are connected to each other and to the shopping center by The Link, a climatecontrolled, glass-enclosed pedestrian walkway. Adjacent to Crown Center s 40-story hotel is the 54,000-squarefoot Crown Center Exhibit Hall. It is home to meetings, events and conventions, which translate into tens of thousands of retail customers each year. EXCEPTIONAL SERVICE Crown Center is designed to meet the needs of today s fast-paced business professionals. That s why the complex has more than one hundred maintenance, landscape, engineering and service personnel to ensure that everything at Crown Center runs smoothly. You can count on Crown Center to take care of the details, so you can take care of your business. SOUGHT-AFTER OFFICE SPACE One of the country s first mixed-use redevelopment initiatives, the idea of Crown Center was first announced in 1967. More than 40 years later, it s an 85-acre complex that houses nearly 15,000 employees of some of Kansas City s most respected companies. More than 90 percent of Crown Center s 2.1 million square feet of office space is occupied. Companies officing at Crown Center include the National Association of Insurance Commissioners, Fleishman-Hillard public relations, Children s Mercy Hospital and, of course, Hallmark Cards, Inc., which employs more than 4,000 people here.

COMMITTED OWNERSHIP At Crown Center, your building owner is a subsidiary of Hallmark Cards, Inc., one of the country s most respected companies. So you can count on strength, stability and quality of your location. Crown Center has a long-standing reputation for quality, and they maintain the same high standards for your space as they do for their own. BURGEONING RESIDENTIAL Crown Center s residential community, consisting of San Francisco Tower and Santa Fe Place, totals more than 240 condominiums. More condominiums and townhomes are located on the outskirts of the complex, with many more on schedule to open in the coming months and years. CROWN CENTER SQUARE The heart of the complex is Crown Center Square, located just across the street from the shopping center. This four-acre green space is famous for its dancing fountains and year-round events. Thousands of people descend on the square on summer days and nights for outdoor concerts and movies, ethnic festivals and other activities. The area becomes a winter wonderland each November with the arrival of the 100-foot Mayor s Christmas Tree and the opening of the Crown Center Ice Terrace, the city s only public, outdoor ice skating rink.

22,000 local office workers Downtown population up 125% since 2000 Convenient access from major highways Adjacent to Union Station and Liberty Memorial

THE NEIGHBORHOOD (the customers)

OUR NEIGHBORHOOD (the customers) Crown Center is right in the middle of Kansas City s downtown renaissance. This means more people looking for great places to shop and dine! POPULATION EXPLOSION Crown Center is located on the southern edge of downtown Kansas City, an area that is the midst of an economic and cultural renaissance. Downtown s residential population is up 125% since 2000*. And more than $700 million of downtown residential development is in the works. Kansas City, Missouri is the largest city in the state of Missouri. It anchors a metropolitan area that has an estimated population of nearly two million people. WORKING PEOPLE More than 20,000 people work at offices in the immediate Crown Center area. Recently added neighbors include the Internal Revenue Service (3,000 full-time employees) and the Federal Reserve Bank of Kansas City (1,600 employees). LOCAL ATTRACTIONS More than one million guests have visited the nearby Sprint Center and Power & Light District since the attractions opened in 2007. Also nearby is the Kauffman Center for the Performing Arts, scheduled to open in 2011. Historic Union Station (home to Science City) and the Liberty Memorial (home to the National World War I Museum), are a short walk from Crown Center. * Downtown Kansas City Council

CENTRAL LOCATION Crown Center is easily accessible from major interstates I-35 and I-70 and is just one mile from the up-and-coming downtown entertainment district. The complex is adjacent to Union Station and the Liberty Memorial (home to the National World War I Museum), is just five miles from the Country Club Plaza and 10 minutes from Johnson County, Kansas. 10 7 8 9 Liberty Memorial 6 11 2 1 3 4 5 1 Union Station 2 IRS Center 3 Liberty Memorial 4 Federal Reserve Bank of Kansas City 5 Children s Mercy Hospital 6 Crossroads District 7 Kauffman Center for the Performing Arts 8 Power & Light District 9 Sprint Center 10 River Market 11 18 th & Vine Historic District Union Station & The Link

THE FLOOR PLAN ELEVATOR STAIRS ELEVATOR STAIRS LEVEL 3 327 328 315 317 314 316 313 312 ESCALATOR RESTROOMS 311 309 305 300 304 ESCALATOR 335 326 320 3 2 1 AMERICAN RESTAURANT HALLMARK VISITORS CENTER KALEIDOSCOPE 235 231 239 238 230 LEVEL 2 ATM 226 ELEVATOR 227 ESCALATOR 222 STAIRS 223 221 217 215 211 216 RESTROOMS 214 ELEVATOR 131 129 127125 133 123 141 143 ESCALATOR 136 144 126 124 130 209 ESCALATOR STAIRS 208 121 203 ELEVATOR STAIRS RESTROOMS ELEVATOR STAIRS 135 ATRIUM 119 ESCALATOR INFORMATION BOOTH 113 111 110 TO THE WESTIN CROWN CENTER HOTEL THE LINK TO UNION STATION, THE WESTIN CROWN CENTER, THE HYATT REGENCY CROWN CENTER AND CROWN CENTER EXHIBIT HALL 101 108 106 104 102 LEVEL 1 GRAND BLVD. ENTRANCE

For more information about leasing opportunities at Crown Center, please contact: Audrey Navarro (816) 936-8576 anavarro@kessingerhunter.com Chris Newkirk (816) 936-8551 cnewkirk@kessingerhunter.com 2600 Grand Boulevard, Suite 700 Kansas City, Missouri 64108 Phone - 816.842.2690 Fax - 816.421.5659