International Trade Fair of Technologies and Services for Entertainment, Integrated Systems and Creation 14 16.09.2017 ECC Sokolniki, MOSCOW 2017 www.prolight-namm.ru Organizers Technical Partners
Facts and figures venue and dates 89 ECC Sokolniki, Moscow, Russia, 14 16 September 2017 total square 6 072 m 2 16 210 7 235 visits unique visitors exhibitors from 8 countries, including Clay Paky, Bose, ROBE lighting, Klotz AIS, Koenig & Meyer, OSRAM, AV Stumpfl, Sennheiser Audio, GTD Lighting, Pioneer Professional Audio, Chainmaster, A&T Trade, OKNO-AUDIO, LTM, Stagemarket, POP-Music, DOKA Center, SiM, Pro Audio and Lighting Systems, Sofitlight, CTC Capital, Stroiytsirk, Asia Music, Russian Sound Systems, Angels Music (Lorrenz Acoustic Lab, TDA-Audio), B&A and others. 92% 89% of exhibitors are satisfied with attainment of their objectives of exhibitors are satisfied with results of the exhibition at the moment of survey Pavilion 4 Pavilion 4.1 Pavilion 4.2 Festival Square General exposition: professional lighting, sound and stage technology and equipment, accessories Visitor registration and Forum Event LIVE Theatre Forum Concert Sound Demonstration sponsor of registration area In addition the co-located exhibition NAMM Musikmesse Russia, attracted 11 659 unique visitors with 34 628 visits
Visitor profile Professional audio equipment 15% 13% Lighting technologies 11% Software 9% Stage equipment, truss systems 9% Video technologies Projection equipment Recording equipment Laser effects Theatre technologies 7% 7% Other Conference, Connectivity 5% 5% Security systems 3% 3% 3% 4% 6% 6% 6% Concert Halls, Clubs Integrators, Technical managers Authorities Radio, TV Studios, Recording Concert and Event Agencies Lighting designers Retail Wholesalers Producer Importer, Distributor 7% 15% 14% 12% Theatres Rental Companies Sound Engineer 0 10 20 30 40 50 60 70 80 90 100
Exhibitor statements Giulia Sabeva Sales Support engineer,, Clay Paky This is the only exhibition for the event technology sector in Russia. It is very important that it exists, and professionals visit it. Our company participates every year and believes that such events should be held. Natalia Berezovskaya CEO, Sennheiser Audio Prolight + Sound NAMM is the only professional fair in the region where we can demonstrate new products. It is amazing how the exhibition can be transformed from year to year. The whole exposition is smartly arranged in two pavilions, what makes the show compact. This allows people to visit all stands and focus on the most interesting things without losing time. Frederic Kromber International Sales Director, Klotz AIS GmbH Our impressions of the exhibition are the most positive! I like that there is a high-quality and highly professional audience here. A special tendency of the exposition is that high-quality market professionals are concentrated here. I am pleased to meet new industry professionals and contacts and learn about the novelties of cable equipment. In a word, I m impressed. Nadezhda Deynekina Marketing Director, Dealercenter We are fully satisfied with the visitors and with the show itself! This year organizers offered special technical tours for different categories of visitors. We prepared a unique program for each of those and informed them about technologies and solutions we can offer for their business. That is great that we had such tours at the show. Otherwise, we would not manage to gather such an audience. Riku Kauppinen Director of Sales, MA Lighting International This is the third year that we exhibit here in the Prolight and Sound Moscow and every year has been better for us. This year, we saw a better quality of visitors than in past years. We see a lot of professional users, but we also see quite a lot of students, which is great.
Following the tradition of previous years, Prolight + Sound NAMM 2017 offered a diverse program of business education and informative events at the show program Event program 4 th Theatre Forum Theme Mechanics and planning of reconstruction, re-furbishment and new construction of cultural venues Participating theatres: O. Tabakov s Moscow Theatre the State Academic Maly Theatre the State Academic Bolshoi Theatre of Russia Theatre Forum Partners New at Theatre Forum: Match making of 11 regional theatres with producers and suppliers of professional light, sound and stage equipment. Technical tour for directors of theatres around the exposition Statements of Theatre Forum participants Vasiliy Litvin Head of Lighting Department, Doka Center Our management is satisfied and we liked this format very much. Many interesting contacts appeared. We learned a lot of new things. Statements of Chinese companies Elena Kharitonova Group Project Manager, LTM Music This is our first participation in in the Theatre Forum. The organization of it impressed us a lot. Thanks to the organizers for a great idea and the big efforts of holding it. We are confident that LTM will participate in Theatre Forum once again next year! B2B meetings with Chinese producers B2B match making meetings with participants of the Chinese Pavilion were held during Prolight + Sound NAMM Russia 2017. The best producers from leading Chinese provinces presented their products to buyers. Interprener service provided by the organizers boosted the business talks during the meetings. Mr. Wang General Manager, Guangzhou Xiaolong Photoelectric Co., Ltd We met several key customers in one day, which was really efficient. Mr. Sun General Manager, Guangzhou Baiyun Shijing Huofeng Stage Lighting Equipment Factory The organizer has arranged a nice meeting room and professional interpreters which really helped us in communicating with Russian buyers. Ms. Mi Project Manager, East International Exhibition Company The match-making meeting has supported Chinese Exhibitors in getting to know the Russian market in a very efficient way.
Event program Technical tours at the exhibition Technical tours for different categories of visitors were organized for the first time at Prolight + Sound NAMM Russia. Lighting and sound designers led guided tours of companies on the show floor to introduce new products and try them hands on. The tours had a great success among visitors and exhibitors Sound engineers technical tours Curator Denis Zagumennov, founder of sound engineers courses Mixingschool.ru What s interesting Special tours for students from the Theatre Technical College. Lighting designers technical tours Curator David Misakyan, lighting designer of Russian bands (Bi-2, Animal Jazz) What s interesting The duration of the tour was almostfive hours participants of tours entered prize draws to win professional lighting equipment, lasers and other useful prizes. Event companies technical tours Curator MAX \ MAX productions What s interesting The organizers presented to visitors the full range of equipment for show production. It s a brand new event, created especially for event professionals.
Event program Concert sound demonstration This year concert sound demonstration stage was located at Festival Square of Sokolniki. Hundreds of visitors listened to first hand to the sound systems in action Brands B&A, DAS Audio, JBL, Lorrenz Acoustic Lab, Outline, TDA, Turbosound, Universal Acoustics demonstrated their equipment More information about the products at www.prolight-namm.ru event program partners Seminars, master classes and contests Seminar series for sound ngineers by Mixingschool.ru Special program by High School of Branding Methods and principles of effective brand building NAMM U educational program
Contacts Messe Frankfurt RUS 125167, Russia, Moscow, Leningradskiy prospect, 39, bld. 80 tel.: + 7 (495) 649-87-75, fax +7 (495) 649-87-85 pls@messefrankfurt.ru NAMM international LLC 5790 Armada Drive, Carlsbad, CA 902008 USA tel.: +1 760 438 80 01, fax +1 760 438 38 73 27 Sofia Bolshakova Show Director tel.: +7 (495) 649-87-75, ext. 104 sofia.bolshakova@russia.messefrankfurt.com Nikita Merzlikin Key account manager tel.: +7 (495) 649-87-75, ext. 105 nikita.merzlikin@russia.messefrankfurt.com Natalia Kryukova Project development manager tel.: +7 (495) 649-87-75, ext. 142 natalia.kryukova@russia.messefrankfurt.com Betty Heywood e-mail: bettyh@namm.org NAMM Trade Show Sales e-mail: tradeshowsales@namm.org See you at Prolight + Sound NAMM Russia 2018! 13 15 September 2018 ECC Sokolniki, Moscow, Russia