Post Show Report 42 nd MIDEAST WATCH & JEWELLERY SHOW 2017 4 th 8 th APRIL, 2017
INDEX SI NO INDEX 1 FACT SHEET 2 KEY FACTS PREVIOUS SHOW 3 INTRODUCTION 4 SHOW HIGHLIGHTS 5 EXHIBITORS GROWTH 6 VISITORS GROWTH 7 COUNTRY PAVILION - GROWTH 8 GENERAL & TRADE VISITORS 9 MEDIA & PROMOTION 10 NEXT SHOW DATES
FACT SHEET FIRST EXHBITION 1993 FREQUENCY TWICE A YEAR DATES APRIL 4 TH 8 TH, 2017 OCTOBER 3 rd 7 th 2017 VENUE VISITOR PROFILE EXHIBITION AREA ORGANIZED BY SPONSORED BY SHOW PROFILE EXPO CENTRE SHARJAH, SHARJAH, U.A.E. AL TAAWUN ROAD, OPP: AL TAAWUN SHOPPING MALL, SHARJAH, U.A.E. MAILING ADDRESS: P O BOX 3222, SHARJAH, U.A.E. PROFESSIONALS, TRADE BUYERS, WHOLESALERS AND RETAIL BUYERS, DEALERS & DIRECT CONSUMERS. 30,000 SQM EXPO CENTRE SHARJAH WORLD GOLD COUNCIL, WORLD TRADE CENTER S ASSOCIATION & SHARJAH CHAMBER OF COMMERCE & INDUSTRY, UAE, THE GLOBAL ASSOCIATION OF THE EXHIBITION INDUSTRY HIGH-END DIAMOND JEWELLERY, GOLD & PLATINUM JEWELLERY, FINE JEWELLERY, WATCHES, PEARLS, COLORED GEM STONES, LOOSE DIAMOND & PRECIOUS STONES, PRECIOUS METAL, JEWELLERY PACKAGING, JEWELLERY DISPLAY, JEWELLERY EQUIPMENT, SILVER JEWELLERY, CHAINS, LUXURY GIFT ITEMS & ANTIQUE JEWELLERY
KEY FACTS PREVIOUS SHOW DATE APRIL 4 TH 8 TH 2017 NATIONAL PAVILIONS HONG KONG- CHINA, INDIA, ITALY, THAILAND & SINGAPORE EXHIBITORS FROM TRADE VISITORS FROM GENERAL VISITORS FROM ARMENIA, BAHRAIN, BELGIUM, CAMBODIA, BRAZIL, CHINA, FRANCE, GERMANY, HONG KONG, INDIA, IRAN, ITALY, JORDAN, JAPAN, KINGDOM OF SAUDI ARABIA, SPAIN, LEBANON, LITHUANIA, MALAYSIA, MYANMAR, OMAN, PAKISTAN, QATAR, SINGAPORE, SRI LANKA, THAILAND, TURKEY, UNITED KINGDOM, UNITED STATES OF AMERICA AND UNITED ARAB EMIRATES, YEMEN, 1,671 (ALGERIA, ARMENIA, AZERBAIJAN, BAHRAIN, BOTSWANA, BRAZIL, CHINA, DENMARK, EGYPT, HONG KONG, INDIA, IRAN, IRAQ, ITALY, JAPAN, JORDAN, KAZAKHSTAN, KUWAIT, LEBANON, MALAYSIA, MOROCCO, NIGERIA, OMAN, PAKISTAN, QATAR, REPUBLIC OF KOREA, SAUDI ARABIA, SINGAPORE, SPAIN, SRI LANKA, SWITZERLAND, TAIWAN, THAILAND, TURKEY, UNITED ARAB EMIRATES, UNITED KINGDOM, YEMEN AND ZIMBABWE) 59,990 (BAHRAIN, BANGLADESH, BELGIUM, BOTSWANA, CANADA, CHINA, EGYPT, HUNGARY, INDIA, IRAQ, ITALY, KUWAIT, NIGERIA, OMAN, PAKISTAN, QATAR, REPUBLIC OF KOREA, REPUBLIC OF MOLDOVA, RUSSIA, SAUDI ARABIA, SOUTH AFRICA, SRI LANKA, TAIWAN, THAILAND, TURKEY, UNITED ARAB EMIRATES, UNITED KINGDOM, YEMEN) TOTAL VISITORS 61,661
INTRODUCTION The 42 nd Mideast Watch & Jewellery Show turned out to be a grand celebration at Expo Centre Sharjah as hundreds of master jewellers, tens of thousands of trade and general buyers and industry executives joined in the festivities from April 4 th 8 th, 2017 An extensive marketing drive, a series of special attractions and an exclusive showcase of specially chosen gold and diamond jewellery ensured that the show once again reinforced its status as the most popular jewellery event in the region. Apart from attracting 61,661 visitors during its five-day run, a close to 10% rise in the turnout from the previous autumn edition, the MidEast Watch & Jewellery Show left a lasting impression on participants, who were all praise for the show management, quality of visitors and sales & business leads received. The 42 nd MidEast Watch & Jewellery Show was indeed a milestone in terms of publicity generated for the event, exhibitor and visitor numbers and their positive feedback, the impact it had on the regional and global jewellery industry and media coverage. the success is sweeter this time because it came at a difficult time, as we had to work harder to bring in more exhibitors, inspire visitors and instil confidence and optimism in them, said Mr Abdullah Bin Mohammed Al Owais, chairman, Sharjah chamber of commerce and industry & Expo center Sharjah. Held under the patronage of his highness Dr Sheikh Sultan Bin Mohammed Al Qassimi, supreme council member and ruler of Sharjah, the show featured nearly 500 exhibitors and brands at 30,000 sq. metres of exhibition space at all the six halls at Expo Centre. We are delighted that we could successfully provide a great experience to every visitor and exhibitor. We are happy to note that exhibitor and visitor satisfaction has been quite high and our key partners have shown interest in expanding their ties with us. The exhibitor retention rate is quite high and this time too we have started receiving bookings for the next edition of the show, said Mr Saif Mohammed Al Midfa, CEO, Expo Center Sharjah.
SHOW HIGHLIGHTS Fabulous, valuable prizes during the show. On every purchase of Dhs. 500, visitors had the chance to qualify for a daily raffle draw, where fabulous gifts were given away in prizes. The raffle draw and prizes was monitored by the Sharjah Chamber of Commerce & Industry.
EXHIBITORS GROWTH Over 500 exhibitors from 25 countries the chart below gives a more in-depth breakdown of the local & international exhibitors by country of origin: VISITOR GROWTH During the 5 days show attracted a total of 61,661. (1,671 traders; VIP; press & media from 35 countries, direct buyers/consumers) 600 500 400 300 200 100 0 EXHIBITORS GROWTH 540 505 472 425 440 490-8.60% 3.53% 7.27% 3.81% 3.06% 6.93% 60000 55000 50000 45000 40000 35000 30000 25000 20000 15000 10000 VISITORS GROWTH 58180 60384 61661 53874 57180 38 Edition 39 Edition 40 Edition 41 Edition 42 Edition -100 No. of Exhibitors % Increase Linear (No. of Exhibitors) 37 Edition 38 Edition 39 Edition 40 Edition 41 Edition 42 Edition
Country Representing Graph 2 2 11 2 2 15 1 115 75 15 2 30 8 23 3 2 1 28 4 2 40 3 2 32 98 Armenia Brazil Bahrain Belgium China France Hong Kong India Italy Jordon Japan Lebanon Lithuania Malaysia Media Oman Pakistan Qatar Saudia Singapore Sri Lanka Thailand Turkey U.A.E. USA
Country Pavilion Growth Square Meter SINGAPORE PAVILION HONG KONG PAVILION SINGAPORE PAVILION HONG KONG PAVILION 500 450 400 350 300 420 440 416 425 415 420 1000 800 600 782 855 915 945 930 945 250 200 400 150 100 50 0-50 6.06% 4.76% -5.45% 2.16% -2.35% 1.20% 37 MEWJ - Oct, 14 38 MEWJ - Apr 15 39 MEWJ - Oct, 15 40 MEWJ - April, 16 41 MEWJ - Sep, 16 42 MEWJ - April, 17 200 0-200 -1.76% 37 MEWJ- Oct., 14 9.34% 7.02% 3.28% -1.59% 1.61% 38 MEWJ Apr 15 39 MEWJ Oct, 15 40 MEWJ Apr 16 41 MEWJ Sep 16 42 MEWJ April 17
INDIAN PAVILION 1600 1400 1200 1000 800 600 400 200 0 1124 1150 1272 1310 1345 1375 11.51% 2.31% 10.61% 2.99% 2.67% 2.23% 37 MEWJ- Oct., 14 INDIAN PAVILION 38 MEWJ Apr 15 39 MEWJ - 40 MEWJ - Oct 15 Apr 16 EDITIONS 41 MEWJ - Sep 16 42 MEWJ - April 17 ITALIAN PAVILION 450 400 350 300 250 200 150 100 50 0-50 336 360 376 398 410 400 27.27% 7.14% 4.44% 5.85% 3.02% 37 MEWJ- Oct., 14 ITALIAN PAVILION 38 MEWJ - Apr 15 39 MEWJ - 40 MEWJ - Oct 15EDITIONS Apr 16 41 MEWJ - Sep 16-2.44% 42 MEWJ - April 17
THAILAND PAVILION 600 THAILAND PAVILION LEBANON PAVILION 1200 LEBANON PAVILION 500 400 300 200 490 330 310 280 260 279 1000 800 600 802 920 986 1010 1030 1066 100 0-100 5.38% 37 MEWJ- Oct., 14-32.65% -6.06% -9.68% -7.14% 38 MEWJ - Apr 15 39 MEWJ - 40 MEWJ - Oct 15 Apr 16 EDITIONS 41 MEWJ - Sep 16 7.31% 42 MEWJ - April 17 400 200 0 37 MEWJ-Oct., 14 39 MEWJ Oct 15 41 MEWJ Sep 16
General & Trade Visitor
Media & Promotion Print Media Newspaper Advertising in UAE & GCC & Magazines (a total of 4 insertions) Arabic, English, Tamil, Malayalam in UAE a total of 52 insertions starting from 20 th September Arabic & English in GCC a total of 26 insertions starting from 17 th September Zahrat Al Khaleej Friday Magazine of Gulf News Gulf News Tabloid Roll-up Banner displays: Sharjah Immigration Sharjah Airport Sharjah Economic department 4 Rollups -Sharjah Coop ( Halwan, Al Jarayen, Al suwyhat, Al Nouf) Sharjah golf & shooting club Mega Mall Sharjah Ladies Club Aswaaq Group of Malls One Roll-up banner in UAE Exchange Two banners in selected branches Wallstreet Exchange Radio Advertising in UAE 107.8 Al Rabia FM 104.8 Channel 4 FM Al Khaleejiah 100.9 FM City 101.6 FM Dubai 92 FM Hit 96.7 FM Noor Dubai 93.9 FM Virgin 104.4 FM Gold 101.3 FM Sharjah 94.4 FM Malls Advertising Dubai Mall (1 month campaign in a total of 377 screens) Abu Dhabi Marina Mall Aswaaq Malls Group Others Al Ittihad Hoarding Twin Pole at Al Dhaid A boards in Ajman, Al Ain, Dubai, Fujairah, RAK, Sharjah and Umm Al Quwwain Around the venue: Entrance sticker, Expo Mupies and Round about backlit UAE Exchange will run 30 secs commercials in Digital Screens in the selected branches of UAE Exchange
THANK YOU 43 RD MIDEAST WATCH & JEWELLERY SHOW OCTOBER 3 RD 7 TH, 2017