city The pragmatic 9 th + 10 th October Wallonie

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The pragmatic city The Belgian Association of Town Centre Management (AMCV) s biennial conference and final conference of Lively Cities, European project Interreg IVB NWE 9 th + 10 th October 2014 Palais des Congrès / Liège Wallonie

Thursday, October the 9 th, 2014 Place Making & Place Management, feedback on the on-site experience of the Lively Cities project Think and reinvent public space Public spaces for all Human-sized cities #amcvlici Access to Thursday is free of charge. 10.00 am Welcome Point 10.30 am Cultural and artistic expression, power of urban revitalization DU Culture & urbanity Michael Cohen Creative Producer/Director, Sydney Harbour Foreshore Authority, Australia (Sydney) 11.30 am Public space and smart cities DU Isabelle Baraud Serfaty Ibicity Founder, Urban economy advisor, France (Paris) 12.30 pm Lunch - Street food - Foodtruck 2.00 pm Place Management in practice: repositioning, reinventing, rebranding DU and restructuring town centres Simon Quin Director, Institute of Place Management - IPM, United Kingdom (Manchester) 3.00 pm Coffee break 3.30 pm Workshops: Case studies - Lively Cities DU Workshop 1 Engage with people to reclaim public space Tournai and Eindhoven Workshop 2 Design for usage, rethink public space for users AMCV and Brighton & Hove Workshop 3 Tools to reclaim public space (eco-friendly, art, programming events...) La Louvière Town Centre Management and Van Hall Larenstein University, Netherlands Workshop 4 Cluster Apaches Partnership development 6.00 pm Evening ceremony (Salle Philharmonique, Liège) Concert: Classical singing and music by Les Solistes de la Chapelle Reine Elisabeth Cocktail 9.30 pm End of cocktail

Friday, October the 10 th, 2014 The pragmatic city #amcvlici Registration: 150 / 50 for AMCV members 8.30 am Welcome Point 9.00 am Extensive knowledge of urban planning use, a new challenge DU Alain Bourdin Urban Planning Professor - Institut Français d Urbanisme, University of Paris-Est Marne la Vallée, France (Paris) 9.45 am Understand and design cities out of their creative districts DU Pierre Balloffet Associate Professor, Responsible for MosaiC Creativity and Innovation Pole - HEC Montreal, Canada (Montréal) 10.30 am Coffee break 11.00 am Once innovative, always innovative? DU Pascale Gibert Manager of activity - City and transport, Egis Conseil, France (Lyon) 11.30 am Debate: Town planning Policy! How? What for? DU Do we need to fight against urban sprawl and retail sprawl? Can retail be a driving force for urban renewal? Shrinking cities Is public transportation compatible with urban sprawl? Open discussion welcoming: Paul Magnette Mayor in title of Charleroi and Minister-President of the Walloon Region, Belgium François Desquesnes Walloon Deputy, Belgium Phelim Mac Cafferty Councillor & Deputy Leader, Brighton & Hove City Council, United Kingdom Ghislain Geron Managing Director of the DGO4, SPW (Walloon Public Utility), Belgium Eric Van Dyck Chief investment officer, Redevco, Belgium Stéphan Sonneville CEO Atenor Group, Belgium Jacques Timmerman CEO Advisers, Association of architects G30, Belgium Wanda Debauche Mobility Department Manager, Belgian Road Research Centre, Belgium Moderated by Françoise Baré, journalist from the Belgian Radio & TV - RTBF Illustrated by caricaturist Pierre Kroll 12.15 pm Lunch 1.30, 3.15 pm Workshops (duplicated at 1.30 and 3.15 pm except workshops 2 and 5) Workshop 1 Retail - Funding and succeeding in re-creating retail in city centres Commercial Development Association, Montreal Pierre Boudreault Director of Operations at Destination centre-ville Montreal, Canada (Montréal) Retail, a challenge for the city of tomorrow? Julien Bacq Chief retail officer at Atrium, Belgium (Brussels)

Workshop 2 Town Centre Management, the keys to success (Different workshops at 1.30 pm and 3.15 pm) 1.30 pm A new dynamic for a sustainable Town Centre Management Tarbes Happy City - Tarbes office of trade, crafts and services Gérard Tremege Mayor of Tarbes, France Jean-Pierre Boy Town Centre Manager, France (Tarbes) Town Centre Management in Sweden Björn Bergman Svenska Stadskärnor s CEO, Swedish Association of Town Centre Management Thomas Nilsson City Manager of Umeå, Sweden 3.15 pm Town centre managing tool Jean-Luc Calonger President and founder of the Belgian Association of Town Centre Management (AMCV), Belgium Spirou in the land of pyrotechnists or how a green neighbourhood has been created to revitalize Monteux s town centre Christian Gros Mayor of Monteux, France Workshop 3 Territorial marketing and mobility in the digital age What would my Smart City look like? Between demystification and strategy Sabrina Coccia International expert in smart cities, Smart Metropolis, France (Nice) New urban marketing in the digital age Joel Gayet Director of the Regional attractiveness & Place Making chair, France (Aix-en-Provence) DU Workshop 4 Urban development and citizen participation Bearpit project and BIG s work from an unattractive roundabout into a new place-to-be Bryan Thomas Architect and manager of the Bearpit project, United Kingdom (Bristol) The metamorphosis of Darling Harbour: conversion of an industrial wasteland into a new living space for users Michael Cohen Creative Producer / Director, Sydney Harbour Foreshore Authority, Australia (Sydney) DU Workshop 5 Development strategy in Place Making - Lively Cities - ULP (Different workshops at 1.30 pm and 3.15 pm) 1.30 pm Copenhagen: how users are key in designing the city Tina Saaby Madsen Architect, Urbanism and development, Copenhagen City Council, Denmark The Brighton Place Making pilot: winning over the community and bringing in the funding Alan Buck Brighton & Hove City Council, United Kingdom 3.15 pm Culture connects, Place Making through the arts Mark Bremner Aberdeen City Council, United Kingdom 4.30 pm The End Place Making as a powerful integration tool for successful living among communities Jan Van de Ven Eindhoven City Council, Netherlands

Practical Information Participation 150 (all taxes included) The price for the symposium includes entrance, coffee breaks and lunch. Paid-up active AMCV members, please benefit from our preferential price of 50 (all taxes included). To transfer on the Bank Account N : 068-2310156-31 (IBAN: BE04 0682 3101 5631- BIC/Swift: GKCC-BEBB) Stating AMCV Conference + Name + Surname before September the 26 th, 2014 (Beware that we do NOT accept cheques). Registration Please, return the registration form before September the 26 th by mail, post, fax or register on our website www.lively-cities.eu/conference. Because of the limited admission available, the AMCV retains the right to refuse registration once maximum participation has been reached. Cancellation Any cancellation needs to be written and sent to the AMCV before and including September the 26 th, 2014. Otherwise, fees will be dued. Simultaneous interpretation English and French will be available at all times. A simultaneous interpretation will be provided in Dutch during all plenary sessions and debates. For the simultaneous interpretation of the workshops, please refer to the program.

Practical Information Conference Evening Ceremony Palais des Congrès de Liège Salle Philharmonique de Liège Esplanade de l Europe, 2 Boulevard Piercot, 25-27 4020 Liège Belgium 4020 Liège Belgium T +32 (0)4 340 38 88 T +32 (0)4 220 00 00 Direction By car From highway E42 and E40: follow A 602 up to exit 35, follow the signs Palais des Congrès. From highway E313: follow A601, A25 & N610. A map is available on our website www.lively-cities.eu/conference. By train Station Liège-Guillemins Direct link from Brussels Airport and Charleroi Airport Thalys (high speed train): Paris-Cologne ICE: Brussels-Frankfurt By bus From the station Liège-Guillemins to the Palais des Congrès: Lign 17 or 38B. Accommodation Hôtel Alliance Liège - Palais des Congrès +32 (0)4 349 20 00 Hôtel Crowne Plaza +32( 0)4 222 94 94 Hôtel Ramada Plaza +32 (0)4 228 81 11 Hôtel Mercure +32 (0)4 221 77 11 Hôtel Ibis Centre Opéra +32 (0)4 230 33 33 Contact and Information info@amcv.be amcv.be www. lively-cities.eu/conference T +32 (0)65 88 54 66 F +32 (0)65 31 87 62

The pragmatic city Registration Form Please, return the registration form before September the 26 th, 2014 Address AMCV Rue Samson 27 7000 Mons Tel +32 (0) 65 88 54 66 Fax +32 (0)65 31 87 62 Email info@amcv.be Or register on our website Website www.lively-cities.eu/conference Please, fill in the form in capital letters. Name Surname Organisation Function Address Postcode City Country VAT number Tel Fax Billing adress Order number (for city councils only) Date Signature

I register to the conference and wish to attend the following workshops: Beware that the number of participants is limited. October the 9 th October the 10 th Workshop 1 3.30 pm 1.30 pm 3.15 pm * Workshop 2 3.30 pm 1.30 pm 3.15 pm Workshop 3 3.30 pm 1.30 pm 3.15 pm * Workshop 4 3.30 pm 1.30 pm 3.15 pm * Workshop 5 1.30 pm 3.15 pm On Friday the 10 th, choose maximum one workshop per hour. * Same workshop at 1.30 pm and 3.15 pm. I wish to attend Thursday s evening ceremony For Paid-up active AMCV members please benefit from our preferential price of 50 (all taxes included) to transfer on the Bank Account N : 068-2310156-31 (IBAN: BE04 0682 3101 5631- BIC/Swift: GKCC-BEBB) stating AMCV Conference + Name + Surname before September the 26 th, 2014. Beware that we do NOT accept cheques. For non-members please send 150 (All taxes included) to the Bank Account N : 068-2310156-31 (IBAN: BE04 0682 3101 5631- BIC/Swift: GKCC-BEBB) stating AMCV Conference + Name + Surname before September the 26 th, 2014. Beware that we do NOT accept cheques. Your registration will be confirmed as soon as the payment is received. A detailed invoice will be sent to your address. Registrations are individual and nominative. Any cancellation needs to be written and sent to the AMCV before September the 26 th, 2014. Otherwise, fees will be dued. Because of the limited admission available, the AMCV retains the right to refuse registration once maximum participation has been reached. Wallonie