Flight School Operators Conference Presented by FSANA

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8th Annual International Flight School Operators Conference Presented by FSANA Focused on the business of flight training February 14-17, 2017 Houston HYATT REGENCY NORTH HOUSTON Invitation to Attend Don t miss this one-of-a-kind conference for the flight training industry www.fsana.com

Welcome to 2017 s Exciting event in Houston Join your peers, friends and exhibitors at the 8th Annual International Flight School Operators Conference presented by FSANA. This is the annual event that has been having a huge effect on businesses like yours. Come learn; come network; and come meet supply chain partners and others who interface with your industry. Don t miss out on the most important four days of the year for your business. Whether you are an existing or new flight school, or thinking of starting one, you will greatly benefit from these sessions and workshops. Those who will benefit include flight school owners, managers, chief flight instructors, assistant chief flight instructors and others involved in the successful operation of a flight school. Registration includes 3 Entry to professional sessions and workshops 3 Admission to exhibition hall 3 Opening reception 3 Tuesday dinner and entertainment 3 2 breakfasts, 2 luncheons 3 4 Coffee breaks with exhibitors Save $75 off each additional attendee from your organization. Limited Student/Youth Pass FSANA Youth members and students enrolled in a college aviation degree program or a postsecondary aviation specialty program are invited to attend the conference for a nominal fee of $25/day ($15/day with early registration). Attend Wednesday or Thursday, or both days. The student pass provides: 3 Entry to professional sessions and workshops 3 Admission to exhibition hall 3 2 Luncheons 3 4 Coffee breaks with exhibitors Guest Program You asked, we listened.... Organized tours and meals for your non-attending companions. See itinerary inside. The guset fee does not include admission to professional sessions. Guests enjoy: 3 Full day of organized tours and shopping 3 Opening reception 3 Tuesday dinner 3 2 breakfasts 3 2 full luncheons (includes tour day lunch) 3 Admission to exhibition hall Photographs in this piece courtesy of BRM Aero Ltd., Cessna Aircraft Company, Cirrus Design Corporation, Diamond Aircraft Industries, Flight Design USA, Mooney International, Piper Aircraft Inc., Robinson Helicopter Company, Tecnam North America, Yuneec Electric Aviation Booklet design: John Lotte Design, Allentown, Pa. Registration instructions and form on page 8. Print page 8 to register.

Battleship Texas 3 The first battleship memorial museum in the United States is anchored on Buffalo Bayou and the Houston Ship Channel, near the San Jacinto Monument and Museum. Destination Houston America s fourth-largest city is a cosmopolitan destination filled with world-class dining, arts, shopping and nightlife. Stroll through the historic Heights, spend the day exploring the Museum District or head down to Space Center Houston. There s always something to do in this Southern hospitality meets urban chic city. HYATT REGENCY NORTH HOUSTON 425 N Sam Houston Parkway E Houston TX 77060 1 281-249-1234 www.northhouston.regency.hyatt.com For 2017, FSANA is pleased to hold our conference at Hyatt Regency North. Located in the heart of North Houston Business District, the Regency North is near the city s most exciting attractions, like the Sam Houston Race Park, Downtown Aquarium, Houston Zoo and the Toyota Center. Regency North features 335 spacious rooms and suites, a full-service restaurant and lounge, 24-hour business center, state-of-the-art fitness center, tropical pool and free Wi-Fi access. Staying at the conference hotel offers convenience and a great room rate, so book early. photo Visit Houston Transportation from Airports George Bush Intercontinental Airport (IAH) Hyatt guests: Complimentary transportation, 5:00 am-midnight, 7 days a week. For airport pick-up, call the Hyatt after you have your bags at 281-249-1234. Advise your terminal location. Super Shuttle: One-way and round-trip. FSANA discount rate: $15.00 shared-van one way. To book call 800-258-3826 or visit Super Shuttle s website. Use code 479J. Hobby Airport (HOU) Super Shuttle: One-way and round-trip. FSANA discount rate: $38.00 shared-van one way. To book call 800-258-3826 or visit Super Shuttle s website. Use code 479J. Uber, taxi, and rental car services are available. Room Reservations Get our special conference rate of $149PP single/double when you reserve by Friday, January 20. After January 20, rates may be higher and/or rooms may not be available. Group Code: G-FSA1 To reserve call: 888-421-1442 Parking: Complimentary parking at the hotel. Registration instructions and form on page 8. Print page 8 to register.

International Flight School Operators Conference 2017 Program Tuesday, February 14 10:00 Registration opens Exhibitor set-up 1:00 General Session I: FSANA Accreditation and Aero Programs Update An update on the accreditation program and information on how to start and operate the FSANA Aero programs AeroCamp, AeroChapters, AeroParty and AeroSolo. Cindy Kelly Office Manager, Leading Edge Aviation Bruce McCall President, Triad Aviation Academy 2:30 General Session II: How to Build Community and Be Outstanding in Your Market Learn how to attract and keep customers engaged and wanting to come back. Hear how to build your brand and stand out in your market. 3:30 General Session III: Building a Social Media Plan to Meet Your Needs Discover what it takes to create a socialmedia platform and how to execute it. Cindy Kelly Office Manager, Leading Edge Aviation Chris Erlanson President, Nashville Flight Training 4:15 Workshop Session I: Marketing, Sales and Student Retention During Session I, attendees discuss everything under the sun with respect to flight training marketing, sales and retention. Facilitators will help guide the topics and workscope. Workshops are interactive and all attendees are welcomed including the supply chain. 6:00 Opening reception with exhibitors dinner with exhibitors Wednesday, February 15 7:00 Registration opens Breakfast 8:00 Opening ceremony Robert Rockmaker President & CEO, FSANA John Amundsen Chairman, FSANA 8:30 General Session IV: Federal Agency Update Hear from U.S. federal agencies about their current programs and learn what you can do to be better prepared when dealing with these agencies. Insight about hot-topic issues that may impact your flight school. Brian Throop Manager Special Operations Security Federal Aviation Administration Representative from Transportation Security Administration Representatives from Student and Exchange Visitor Program (SEVP) 10:00 Break with exhibitors/networking time 10:45 General Session V: Supply Chain Update Aviation technology continues to evolve. Hear from the supply chain about new technology and services that can help you improve your business model and stay ahead of the power curve. Mark Leeper Flight Schedule Pro Gordon Krogh General Manager, Skyforce Scott Krogh Operations Manager, Skyforce David Hampson CPCU, ARM Managing Partner, Schrager Hampson Aviation Insurance LLC 12:00 Luncheon 2:00 General Session VI: Developing Multiple Career and Customer Tracks When a prospective customer walks in and states they want to be a career pilot, are you prepared? Learn how to create successful pathways with colleges/universities, SEVIS and the VA.

3:00 Break with exhibitors/networking time 3:45 Workshop Session II Attendees discuss topics which impact dayto-day operations. Workshops are interactive and all attendees are welcomed including the supply chain. 6:00 Board buses for downtown Houston Reserve a seat on registration form Step 1 dinner on your own Thursday, February 16 7:00 Registration opens Breakfast 7:45 FSANA Annual Membership Meeting 8:30 General Session VII: Determining Cost and Pricing Your Product Profitability is not a bad word. Learn how to establish accurate operational costs. Hear what it takes to create a pricing model that offers value for both the customer and your school. Jim Afinowich President, FBO Sale Roman Basi President, Center for Financial, Legal & Tax Planning Inc. 10:00 Break with exhibitors/networking time 10:45 General Session VIII: Creating a Safety-Based Environment at Your School Safety is always #1 in the aviation industry. Learn what you can do to improve your margins of safety. We will discuss how to maintain positive control inside the cockpit during instructional flight. Penny Levin, Ph.D. Owner, AeroPsych David Morse Chief Instructor, TransPac Aviation Academy 12:15 Luncheon 2:00 General Session IX: Improving Customer Retention and Brand Loyalty Drives Profit and Value Delivering customer service is more than just words. What are the keys to retaining customers and enhancing customer service? Explore how you can build brand loyalty and keep your customers from leaking to your competition or leaving the industry. Paula Williams President, Aviation Business Consultants International 3:00 Break with exhibitors/networking time 3:45 General Session X: Creating a UAS Revenue Center at Your Flight School There are many unknowns in the UAS industry. Learn how to integrate UAS into your model. Hear how you can create additional revenue centers for profitability and new customer acquisition. Greg Hayes President, North Coast Flight School 6:00 Dinner on your own Friday, February 17 8:00 Workshop Session III Attendees discuss a variety of topics and share final thoughts before departing. Workshops are interactive and all attendees are welcomed including the supply chain. 10:00 Conference adjournment Guest Program Tour A day filled with fun and shopping. Great lunch included too! Casual wear and comfortable shoes recommended. See next page for everything that is included in the guest fee. Wednesday 9:00 Board tour bus at hotel for ride to downtown Houston 10:00 Tour of the Museum of Fine Arts 1:00 Lunch at Hotel ZaZa 2:30 Shopping in Galleria area 4:00 Board tour bus to return to hotel Times approximate. Date and itinerary subject to change.

About FSANA The Flight School Association of North America is a membership-based association which represents flight schools, firms that provide products or services to the flight training or aviation industry, and supporting partners. Inventive aero programs are just one of many ways FSANA helps both new and existing flight schools grow their business. Contact us For help with registration or more information about FSANA, contact the Flight School Association of North America Phone: 610-791-4359 Email: info@fsana.com Web: fsana.com Registration instructions and form on page 8. Print page 8 to register.

FSANA Supporting Partners Visionary Builder Leader Registration instructions and form on page 8. Print page 8 to register.

2017 Conference Registration instructions If you are registering more than one person from your organization, copy this form and fill out STEP 1 for each additional person. For Help with Registration contact FSANA by phone: 610-791-4359 by email: info@fsana.com Step 1: Complete your Profile Full name First Last First name or nickname for badge Title/Position Organization Your organization s name will appear this way. Address City State/Province Zip/Postal Code Country Telephone ( ) Fax ( ) Email attention Non members Check here if you wish to join the Flight School Association now and receive FSANA member rates for the conference. Call 610-791-4359 or visit www.fsana.com for an application. Conference Scholarship Check here if you wish to attend, but will require financial assistance. Financial assistance may be available toward conference registration. This does not include room accommodations or transportation. Please submit this registration form ASAP so we can contact you to discuss assistance. Cancellation Policy Cancel on or before January 15, 2017, receive full refund. Cancel January 16 February 6, 2017, receive a 50% refund. No refunds for cancellations after February 7, 2017. Arrival date time Departure date time (Needed to estimate attendance at meals and functions) m Reserve a seat for me on the bus to downtown Houston on Wednesday evening. m I have special dietary restrictions or other special needs that I will phone or email you about. m I am a current FSANA Youth member or student and will attend on: m Wed m Thur m Both m I am a current FSANA business member. m I am applying for FSANA business membership now and my membership application is included. m Contact me about a Conference Scholarship. Step 2: Calculate your payment Fee Schedule FSANA member Non-member Government Student pass By January 16 $445. $545. $445. $15/per day After January 16 $545. $645. $545. $25/per day Attendee Registration (from Fee Schedule above)... $ # Additional Attendee Registrations: Deduct $75 from Fee Schedule amount per person... $ # Guest Program Fee: $250/pp... $ Early birds save! Total Payment... $ m Check enclosed payable in U.S. dollars to: FSANA # l l l l l l l l l l l l l l l l l l l l Name as it appears on card Expiration date / Signature Card security code # Zip code associated with this credit card Step 3: Three ways to register Fax to: 610-797-8238 Email to: info@fsana.com Mail form(s) and remittance to: FSANA 3111 Arcadia Ave Allentown PA 18103