Johan de Jager / Creative scatterling1974@gmail.com Further work can be viewed at: www.cargocollective.com/johandejager
PRINT Colgate. For stronger teeth. Campaign ideas punting the brand s claim. Client: Colgate
PRINT To counter the strong influx of South African dairy products in the Namibian market, we argued that if Namibian meat is the best in southern Africa, then surely our dairy must be of equal quality. This lead to our entertaining tongue-in-cheek, emancipated-cow-campaign, which gives credit where credit is due. Unfortunately this campaign was not placed. Client: Namibia Dairies
PRINT Beckhoff Automation developes highly technical automation components and software. The challenge is to make this complex technology easy to understand and create communication that works throughout all mediums and on an international platform. From the One-Cable- Technology to the multi-touch-panel to a plethora of other ground breaking components. Client: Beckhoff Automation
OUTDOOR Communication of MTC s global roaming agreements with an outdoor campaign. Client: MTC Namibia
OUTDOOR Communication of MTC s global roaming agreements with an outdoor campaign. Client: MTC Namibia
OUTDOOR Communication of MTC s global roaming agreements with an outdoor campaign. Client: MTC Namibia
OUTDOOR As a developing country, Namibia needs sound investors and developers. KPC want make it clear that Namibia can count on them for the long run. Client: Karibib Portland Cement
PRINT Hunting and a meat-heavy diet seem to go hand-in-hand with the Namibian culture and lifestyle. We wanted to draw attention to Fresh & Wild s healthy menu with this clever visual twist. Client: FRESH & WILD Health Restaurant
PRINT POSTER When we developed this campaign, the Namibian market was still at the mercy of sluggish internet speeds and dial-up. MTC s 3G appeared to literally make computers and devices lift off. Client: MTC Namibia
OUTDOOR We used Wernhil Shopping Centre s expansion phase to their benefit. Clever headlines were created to keep customers in suspense about the coming changes and improvements to the shopping experience in the centre. Client: Wernhil Park Shopping Centre
PRINT SELF-PROMOTION The Y&R Africa credo in visual form. Client: Young & Rubicam
PRINT ONLINE We launched the first marketable RFID solution for Craemer s traceable plastic pallets through numerous mediums. From sales folder to landing page. Client: Craemer. Quality, the best value.
KEYVISUALS We develop all Craemer s global keyvisuals for international campaigns and exhibitions. Client: Craemer
POSTER The Namibian Symphony Orchestra interprets Namibian folk- and township music in a classical context. We developed a visual hybrid of the oil cannister (often used as a guitarbody by indigenous Namibians) and parts of the violin to depict this unique crossover of musical styles. Client: National Symphony Orchestra, Namibia
POSTER Diamonds that are won, polished and marketed in Namibia? And all for the benefit of the Namibian Economy? With no small degree of pride, we staged the special cut Sun of Namibia, for international and national markets according to HSP s CI. Client: Hardstone Processing, Namibia
PRINT POSTER When the best Namibian game is on offer at the Dunes Restaurant, it is time to tempt the taste buds. We decided to take a different approach by making use of a striking headline. Client: Dunes Restaurant
PRESS TEASER ADVERTISEMENTS A series of teaser ads for Yang Tze s Chinese Take Away. Client: Yang Tze Chinese Restaurant
CORPORATE ADVERTISEMENT Hangana exports seafood of superior quality from a developing country to Europe. Maintaining extremely high international standards, justifies Hangana s fishing for compliments. Client: Hangana Fishing Namibia
PRINT Hansa Pilsener is here! We developed a series of launch ads for the 340ml dumpy. Client: Namibia Breweries Ltd
OUTDOOR Many popular destinations can be reached with Air Namibia s flamingo. With the announcement of new schedules to Cape Town, we brought a flock of flamingos to life over the city. Client: Air Namibia
EDITORIAL LAYOUT Layout of the Beckhoff customer magazine PC Control and other theme-specific editions. Client: Beckhoff Automation
LOGO PACKAGING NETMAN CHARACTER DEVELOPMENT The NETMAN character was designed to serve as an online superhero and a communication platform for all future online products by MTC. Client: MTC Namibia
PRESS ADVERTISEMENTS SOCIAL AWARENESS Pro bono public awareness campaign against littering in Namibia. The idea is to classify litter biologically. Client: Namibia Social Awareness
PRESS PUBLIC AWARENESS Owning a pet means taking responsibility. We created this message for the SPCA. Client: SPCA Namibia
PRINT CAMPAIGN Work Hard Play Hard! was the motto for year-end parties offered at the Kalahari Sands Hotel. We prompted companies to book the venue with posters, invites and shirts. Client: Kalahari Sands Hotel
PRINT Launch ads for an energy yoghurt. Sadly Yotivity was never given the final green light. Client: Namibia Dairies
PRESS (pro bono) Teaser Ads ofr Beckhoff Technik & Design s late night shopping event. Loyal customers were to receive a headlamp-invite. Client: Beckhoff Technik & Design
PRESS 14 Years of independence are a cause for celebration. More than enough reason for Caltex to congratulate the Namibian Government on it s solid governance. Client: Caltex Namibia
POINT-OF-SALE Point-of-sale for Hansa Pilsener on it s Namibian soccer platform. Hansa Pilsener at the time was the official sponsor of the Namibian soccer team. Client: Hansa Pilsener
POINT-OF-SALE Enticing customers to collect special Paulaner Weizenbier glasses and to move product, was the aim of this point-of-sale promotion. Client: Paulaner
TACTICAL We used slanted pillars in parking areas to promote sliced versions of Windhoek Schlachterei s new polonies. Client: Windhoek Schlachterei
POINT-OF-SALE Meatco Namibia stands for highest quality standards, ensuring the export to international markets. We were tasked with promoting Meatco s quality and purity on their Namibian vehicles. Client: Meatco Namibia
TACTICAL We gave the then known HUSKY can design a twist by starving the dog and altering the text. The cans were placed directly at dog food sections in local supermarkets, where they yielded considerable sums. The idea got us a Grand Prix at the Namibian Gecko Awards. Client: SPCA Namibia
LOGO & PACKAGING We were tasked with revamping the Christinen logo and packaging. The brand had become dated and as a result lost considerable market share to competing brands like Carolinen and Vilsa. Client: Christinen Brunnen
LOGO & PACKAGING New logo and packaging design for Hangana Fishing. Client: Hangana Fishing
LOGOS atlantic sea products
SCREEN & ICON DESIGN Screen and icon design for Topocare s website. Client: Topocare
CROSS MEDIA PR CAMPAIGN To ensure maximum awareness we developed a cross-media PR event, which resulted in the desired spill-over into social media platforms and was the first of it s kind in Namibia. For more information, kindly view my online presence at CargoCollective. The campaign got a Bronze Loerie Award in South Africa. Client: MTC Namibia NAMA Music Awards
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