The All China - International Wire & Cable Industry Trade Fair 2010 The All China - International Tube & Pipe Industry Trade Fair 2010 21-24 September 2010 Shanghai New International Expo Center POST SHOW REPORT Organizers Shanghai Electric Cable Research Institute Metallurgical Council of the China Council for the Promotion of International Trade Messe Düsseldorf China Ltd December 2010
Table of Content I. General Information... 1 II. Exhibitor Analysis... 2 Exhibitors comprehensive comments on wire & Tube China 2010... 2 wire China 2010 exhibit category... 3 Tube 2010 exhibit category... 3 wire China 2010 exhibitor origin by geography... 4 Tube China 2010 exhibitor origin by geography... 4 Exhibitors participation objectives... 5 Exhibitors comments on the quality of trade visitors... 5 Exhibitors comments on the quantity of trade visitors... 6 Exhibitors satisfaction on business development with targeted customers during this exhibition.... 6 Exhibitors satisfaction on the orders gained onsite... 7 Exhibitors intention to participate in the next edition of wire & Tube China... 8 III. Visitor Analysis... 8 Trade Visitors comprehensive comments on wire & Tube China 2010... 8 Origin by geography... 9 Trade visitors purpose of visiting... 9 The industries represented by trade visitors... 10 Trade visitor origin by company scale... 11 Professional position of trade visitors... 11 Products interested by wire China 2010 trade visitors... 12 Products interested by Tube China 2010 trade visitors... 12 The ways that trade visitors got to know wire & Tube China 2010... 13 Intention of recommending wire and Tube China to other companies... 13 Intention to participate in the next exhibition... 14 IV.Media Partners... 15 Overseas Media... 15 Local Media... 15
I. General Information wire China 2010 and Tube China 2010 successfully concluded its four-day show in Shanghai New International Exhibition Center on September 24,2010 with positive results. Exhibitors: wire & Tube China 2010 have together attracted 1,306 exhibitors from 34 countries and regions, including: 813 exhibitors at wire China and 493 exhibitors at Tube China 992 exhibitors from mainland China and 314 overseas exhibitors Local Int'l Total Int'l Ratio Gross space (sqm) - - 74,500 - Net space(sqm) 28,686 6,961 35,647 19.5% Exhibitors of wire China 580 233 813 28.66% Exhibitors of Tube China 412 81 493 16.43% Highlighted Showcases: Based on the successful formula developed through experience, the exhibition featured three specially tailored highlighted showcases, including Chemical Zone, Wire Zone as well as Wire Products and Spring Fasteners Zone. Delegations and Pavilions: wire China 2010 had 10 national / regional pavilions: - Austria - France - Germany - Italy -Taiwan Region - North America - UK - South Korea - Spain - Japan 2 national pavilions of Germany and Italy attended Tube China 2010 Visitors: Visits: 41,449 Trade visitors: 26,035 trade visitors from 78 countries and regions, including 3,473 trade visitors were from overseas, representing 13.34% of total visitors numbers. 1
Visitors Pavilions: There were 24 national / regional visitor delegations from 11 countries and regions at wire & Tube China 2010: - Japan - South Korea - Malaysia - Taiwan Region - Thailand - Iran - Vietnam - India - Indonesia - Nepal - Philippine Concurrent Events: - China International Tube & Pipe Conference - China Wire & Cable Industry Conference - Wire & Cable Raw & Auxiliary Materials Technical Exchange Conference - Wire & Cable Equipment Technology Seminar - Technical Seminars II. Exhibitor Analysis Exhibitors comprehensive comments on wire & Tube China 2010 As the world s second largest and Asia s largest exhibition, wire & Tube China 2010 was well received by exhibitors. The overall satisfactory rate is even higher than that in wire and Tube China 2008. 55.99% exhibitors were satisfied with the show, while 21.30% rated this excellent. 2
wire China 2010 exhibit category Tube 2010 exhibit category 3
wire China 2010 exhibitor origin by geography - Australia - Austria - Belgium - Canada - Egypt - Finland - France - Germany - India - Kuwait - Italy -Japan - South Korea - Russia - Netherland - New Zealand - Norway - Singapore - South Africa - Spain - Sweden - Switzerland - Turkey - Vietnam - UK - US - Hong Kong SAR - Taiwan Region - Mainland, P.R.China Tube China 2010 exhibitor origin by geography - Argentina - Austria - Belgium - Germany - India - Italy - Japan - South Korea - Netherland - Russia - Brazil - Spain - Sweden - UK - US - Egypt -Taiwan Region - Mainland, P.R.China - Finland - Poland - Thailand - UAE - Vietnam 4
Exhibitors participation objectives Exhibitors comments on the quality of trade visitors 5
Exhibitors comments on the quantity of trade visitors 31.4% exhibitors were satisfied with the quantity of trade visitors, while 6.24% rated were very satisfied. Exhibitors satisfaction on business development with targeted customers during this exhibition. wire China 2010 6
Tube China 2010 Exhibitors satisfaction on the orders gained onsite In this exhibition, 26.68% of exhibitors expressed their satisfaction on the orders gained onsite, while 3.23% rated it as very satisfied. 7
Exhibitors intention to participate in the next edition of wire & Tube China Nearly 47.49% exhibitors will participate in the next edition of wire China & Tube China. 1.80% 1.00% 22.85% 47.49% Yes, certainly Yes, probably Possibly No. probably not No, certainly not 26.85% III. Visitor Analysis Trade Visitors comprehensive comments on wire & Tube China 2010 88.65% trade visitors rated their visit to Wire China & Tube China 2010 was satisfactory, while 27.63% rated outstanding. 8
Origin by geography The overseas visitors are accounting to 13.3% of the total. Trade visitors purpose of visiting Acquiring latest market/product information was the top purpose of trade visitors to wire & Tube China 2010, while looking for new suppliers and consolidating existing business contacts were also the major purposes to visit the show. 9
The industries represented by trade visitors wire China 2010 Over 44.78% visitors were from the cable industry, as well as 37.82% trade visitors were from the wire industry. Tube China 2010 34.45% visitors were from the tube industry 10
Trade visitor origin by company scale Professional position of trade visitors Major source of trade visitors was in the management level such as Managing Director/Owner/Partner, who showed great concern for the exhibition and met exhibitors expectation. Meanwhile, people from Marketing & Sales and R&D also accounted for related large shares in trade visitors. 11
Products interested by wire China 2010 trade visitors Products interested by Tube China 2010 trade visitors 12
The ways that trade visitors got to know wire & Tube China 2010 59.74% invited by the promotion and events of the organizer, 26.7% invited by exhibitors. Intention of recommending wire and Tube China to other companies 13
Intention to participate in the next exhibition 85.72% visitors have the intention to participate in the next exhibition. 2.16% 0.33% 11.79% 55.65% Yes. Certainly Yes. Probably 30.07% Possibly No, probably not No, certainly not 14
IV.Media Partners Overseas Media Magazine Asia Pacific Metalworking Thailand Tube Today Italy Engineering Review India WCN - Wire & Cable News UK EuroWire UK WIRE Germany Fastener Technology US Wire & Cable Asia UK International Machinery & Materials Hong Kong Wire & Cable Technology International US Metal Network Korea Monthly Korea Wire Forming Technology International US The Tube & Pipe Journal US Wire Journal International US Tube & Pipe Technology UK Tube Products International UK Japan Wire News Japan Global Information Hong Kong Yazhou Zhoukan Hong Kong Newspaper Densen Shimbun Japan Kanzai Shimbun Japan Website Google Search Engine US Wire World Internet Canada Metallurgizdat.com Russia Wiretimes.com UK Local Media Magazine Baosteel Technology China Cables China Electrical Equipment Industry Electric Age ElectroTechnical Application Electrical Manufacturing Wire & Cable Industry news report for wire and cables Steel Tube High Voltage Technology China Industrial Reporter Optical Fiber & Electric Cable and Their Applications International Metalworking News for China International Plastics News for China International Plastics Materials News for China Global Cable and Connectivity Metal World World Iron & Steel Cable Business Asia Cables and Connections China wire and Cable Industry China Wire & Cable Journal Pipeline Technique and Equipment Newspaper Wire & Cable Weekly World Metals China Metallurgical News China Industry News 15
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