www.thecornersofbrookfield.com SHOP DINE LIVE Join the success 1
03 INTRODUCTION 04 ABOUT THE DEVELOPERS 06 GARAGE LEVEL PLAN 07 GROUND LEVEL PLAN 08 TRADE AREA NUMBERS 10 SURROUNDING AREAS 13 YOUR WEBSITE PORTAL 15 OUR DIRECT PROMOTION 16 THE STORY SO FAR 2
THE CORNERS OF BROOKFIELD Introduction The Corners of Brookfield is a whole new town center - with over 400,000 square feet of open-air, premier retail and dining, 244 luxury residences and a central market square. The Corners of Brookfield offers an exciting, new upscale town center; in a perfectly positioned and sought-after location. It s the place to Shop, dine, live and be entertained. Uniquely positioned between i-94 and Bluemound road in the Town of Brookfield, The Corners is a prime shopping and dining destination with great accessibility. At the very heart of the development is an impressive Market Square surrounded by a vibrant retail experience. This unique lifestyle center already boasts a great mix of local, regional and national retailers, some of whom are entering the Milwaukee marketplace for the first time. Mandel Group, Inc., Milwaukee s undisputed best in class luxury residential developer, has teamed with the Corners to also bring 244 stunning new residences to the development. Quietly elevated above the vibrant mainstreet, yet just steps away from the most desirable retail, food and beverage establishments and with breath-taking views that oversee the Brookfields environs and Waukesha County, living at The Corners epitomizes luxury, convenience, service and comfort. Shop, Dine, Live. Everything you could wish for is at The Corners of Brookfield. www.thecornersofbrookfield.com 3
THE CORNERS OF BROOKFIELD About the developers IM Properties IM Properties (IMP) is one of the UK s largest privately owned property groups, with an investment and development portfolio in excess of $1.1 billion across the UK, Germany and the United States. Spanning retail, industrial, office and residential sectors, IMP s portfolio boasts a range of high quality global occupiers. IMP have established a strong reputation for consistent deliverability and quality developments, all of which are financed from a strong balance sheet. Investing in the United States has been a continuing focus for the business since 2007. The company is attracted by the scale of developments and what can be achieved in major marketplaces in the US. Investing in the future through new vibrant developments is at the heart of the company s strategy. IM Properties Plc is a subsidiary of IM Group which in addition to real estate has extensive interests in the automotive distribution business throughout northern Europe primarily through Subaru, Isuzu and other franchises. IM is head-quartered in Coleshill near Birmingham in the UK with its U.S. operations based in Chicago. Bradford Real Estate In the late 1980 s, Steve Pagnotta, a Chicago-based retail developer, took the opportunity to create a firm dedicated solely to large scale retail development projects. Pagnotta s understanding of the Chicago marketplace and expertise in retail development provided a solid foundation for what has become one of Chicago s most successful retail development firms The Bradford Real Estate Companies. Since its inception in 1980, Bradford has persevered through numerous economic cycles, developing more big box retail projects than any other retail developer in the Chicago metropolitan area, making it the leader in retail power centers. Bradford is a privately-owned retail development company that invests for its own account as well as in joint ventures with landowners and investment partners. Tenants include established retailers such as Wal-Mart, Mariano s, Starbucks and McDonald s. The firm is committed to it s valued business relationships which are based on a foundation of integrity and determination. Bradford devotes all of its capabilities, expertise and investment into each aspect of a development project which has contributed to Bradford s solid reputation, its impressive base of repeat tenants, and its unparalleled retail development projects. 04
Working together IM Properties and Bradford Real Estate have forged a unique relationship which was founded in 2009. The two developers had the confidence to develop when others could not during the Global Financial Crisis. The partnership is a unique blend of professionals with decades of experience in the United States and UK which has capitalized on financial strength, retail expertise and an understanding of the Chicago market. IMP and Bradford strive to work with category leading retailers to deliver first class projects. This approach has seen them deliver a 750,000 sf + program of ground up developments since 2010 for the leading supermarket chain in Chicago, Mariano s Fresh Market. The Partnership has since moved on in scale and ambition with the development of The Corners of Brookfield a premier Lifestyle Center located on the I-94 in Brookfield, Wisconsin. This location combined with an attractive demographic catchment make this a compelling location and a unique opportunity. The move into mixed use development follows the change in customer buying behaviors and the demand for destination centers with the opportunity to shop, dine and be entertained. 05
THE CORNERS OF BROOKFIELD Trade area numbers METRO MILWAUKEE, WI TRADE AREA ANALYSIS SURROUNDING TRADE AREA POPULATION OF 400,000 PEOPLE WEST METRO MILWAUKEE TRADE AREA 94 0 5 miles Scale: 1:220,800 COPYRIGHT 2015, MID-AMERICA REAL ESTATE GROUP - ALL RIGHTS RESERVED. - THIS MAP WAS PRODUCED USING DATA FROM PRIVATE AND GOVERN MENT SOURCES DEEMED TO BE RELIABLE. THE INFORMATION HEREIN IS PROVIDEDWITHOUT REPRESENTATION OR WARRANTY. 08
BAYSHORE TOWN CENTRE 5 MILE RADIUS MAYFAIR MALL 5 MILE RADIUS AVERAGE HOUSEHOLD INCOME $95,617 WITHIN A 5 MILE RADIUS 648 N. PLANKINTON AVE., SUITE 264 - MILWAUKEE, WI 53203 414.273.4600 - WWW.MIDAMERICAGRP.COM - JUNE 2016 09
THE CORNERS OF BROOKFIELD/PEWAUKEE/WAUKESHA Surrounding areas within easy reach of 400,000 people TOTAL OFFICE SPACE 12 MILLION SF LARGEST BUSINESS POPULATION AFTER DOWNTOWN MILWAUKEE PEWAUKEE 1 2 1 3 NEARLY 6000 BUSINESSES WITHIN A 6 MILE RADIUS 2 5 10 199,000 CARS DRIVE BY PER DAY WAUKESHA 4
BROOKFIELD TRADE AREA DISTANCE 1 GE MEDICAL SYSTEMS 5.4 MILES 1,701,356 SF 2 RIDGEVIEW CORPORATE PARK 1,255,000 SF RIVERWOOD CORPORATE PARK 997,016 SF 3.3 MILES 3.8 MILES 3 CROSSROADS CORPORATE CENTRE 795,593 SF 0 MILES 4 BROOKFIELD LAKES 1.0 MILES 1,031,000 SF 5 6 EXECUTIVE DRIVE OFFICE PARK 1,128,344 SF BISHOP S WOODS OFFICE PARK 1,194,702 SF 3.0 MILES 4.0 MILES HOTELS ROOMS 1 HOLIDAY INN 119 WILDWOOD LODGE 94 2 3 4 5 6 7 BEST WESTERN 92 MARRIOTT 281 THE CLARK HOTEL 20 BAYMONT INN 90 SUPER 8 97 EXTENDED STAY AMERICA 137 LA QUINTA 98 BROOKFIELD 8 HAMPTON INN 199 QUALITY INN 130 MOTEL 6 146 HOME2 SUITES 114 9 DOUBLE TREE 177 EXTENDED STAY AMERICA 124 10 HILTON GARDEN INN 169 11 TOWNEPLACE SUITES 112 12 MARRIOTT COURTYARD 148 6 7 3 8 9 BLUEMOUND ROAD 10 4 11 12 13 14 15 13 SHERATON 389 BEST WESTERN PREMIERE 125 EMBASSY SUITES 201 COUNTRY INN & SUITES 149 MARRIOTT RESIDENCE INN 104 6 BARKER ROAD 15 5 14 TOTAL HOTEL ROOMS 3235 35% HOUSEHOLD INCOME HAVE AN EXCESS OF $100,000 11
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THE CORNERS OF BROOKFIELD Your website portal Your Website Portal The Corners of Brookfield has a visually appealing, easy to use, fully responsive website reflecting the quality of the development. Each store is represented on the store guide and can be filtered by category such as ladies apparel, homeware and restaurants etc. Each panel on the store guide contains an introduction to the tenant and can show offers and information. Individual store pages link from the store guide and display information for visitors such as image gallery, opening hours and current offers giving full control of individual content within The Corners of Brookfield website. An Interactive store guide listing all the stores that can be viewed by category. Roll overs provide an overview of each store. A click through to the individual store page. This will include a description, images, offers and opening times. 13
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THE CORNERS OF BROOKFIELD Our direct promotion PRE Launch Email and PR Campaign The pre-launch marketing campaign combines effective local and national PR and targeted emailers focusing on build progress and new additions to the growing Corners of Brookfield family. As the opening weekend approaches the volume of the campaign will increase - as well as shifting focus to consumers. Post-launch, The Corners of Brookfield campaign will continue to be promoted with specific consumer targeted campaigns. The Corners of Brookfield is also already engaging with the consumer market to build anticipation up to The Corners opening in April 2017. Information which will include press releases etc. Connect with us on facebook: www.facebook.com/cornersbrookfield/ Images and video of the build process and CGI fly-through. Brands of companies who are already at The Corners of Brookfield. 15
Contact details Chris Speciale (614) 284-5524 speciale@bradfordchicago.com Dan Roseenfeld (414) 273-4600 drosenfeld@midamericagrp.com A Development by 20 www.thecornersofbrookfield.com