SPA TOURISM RESSOURCES AND DEVELOPMENT OF LOCAL ECONOMIES IN ROMANIA

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2 nd International Conference - Water resources and wetlands. 11-13 September, 2014 Tulcea (Romania); Available online at http://www.limnology.ro/water2014/proceedings.html Editors: Petre Gâştescu ; Włodzimierz Marszelewski ; Petre Bretcan; ISSN: 2285-7923; Pages: 533-538; Open access under CC BY-NC-ND license ; SPA TOURISM RESSOURCES AND DEVELOPMENT OF LOCAL ECONOMIES IN ROMANIA Peptenatu Daniel, Pintilii Radu-Daniel, Draghici Cristian University of Bucharest-Faculty of Geography, N. Balcescu Blvd., Bucharest, Romania, 0010041, Tel.: +0-021-305-3825 Email: peptenatu@yahoo.fr; pinty_ro@yahoo.com; cristi7772001@yahoo.com Abstract The study aims to identify the SPA tourism contribution to the development of local economies in Romania, during 2000-2012, a period in which Romanian tourism has seen a spectacular dynamic. Spa tourism has become today one of the major forms of the international tourism, generating an increase in the local systems of functional complexity. The study aims also to examine the importance of the SPA tourism in Romania territorial systems, which have been developed based on the SPA resources. The study is based on analysis of a rich bibliography on the development of health tourism, as well as a quantification of this process, for the period 1993-2012. The Spa tourism phenomenon was measured based on the evolution of the number of tickets issued (National House of Health Insurances - CNAS), tourist traffic in the SPA s, and the evolution of the accommodation, made by the National Institute of Statistics in Romania. A database of NACE (Classification of National Economic Activities) was built, for the period 2000-2012, to analyze the evolution of the number of firms, number of employees and the annual growth business and profit. The database was built for the SPA s and the total local economy also. The results confirm the working hypothesis of the importance of the SPA tourism in the sustainable development of local economies that have specific resources. Keywords: territorial systems, SPA tourism, functional complexity, local economies. 1 INTRODUCTION Romania has today a great potential for a great complexity tourism development, the SPA branch having a major contribution to the optimal structuring of this sector. Before 1989 the development of the SPA tourism has been extensively done, with a strong social dimension. According to the National Development Plan, at present, in Romania, there are about 160 local SPAs that have mineral resources, of which 15% are resorts of national interest, and the others are of local interest. The SPA tourism occupies the second rank in the tourist offer of Romania, accounting for about 15.4% of the tourism national capacity (National Development Plan, 6 th section). The evaluation of health tourism development resources potential health tourism is a major concern of policy makers, concerned with the increasing complexity of the local economies. Moreover, many studies have confirmed that this sector can bring significant economic benefits by creating jobs, revenue growth and infrastructure development. The advantages of the SPA tourism are obvious on the social component by increasing the standard of living (Jurowski et al, 1997; Ross, 1992). As the globalization process is present in tourism too, it becomes extremely as popular as the income increases and the access to knowledge and technological innovation becomes easier (Cormany & Baloglu, 2011). Analysis of spa tourism in developing local economies is important because of the complex economic influences, manifested both vertically and horizontally, in the economic system of local economic systems (Ianoș et al., 2012; Peptenatu et al., 2011; 2012). Studying the role of health tourism in developing local economies becomes particularly important in establishing sustainable management strategy on medium and long term, so that socio-economic benefits to be evident in local communities. Thus, through an effective management policy to improve services, coupled with a proper marketing policy of this type of tourism, it can bring significant economic benefits with positive impact on these communities (Mueller & Kaufmann, 2001). 2 METHODOLOGIES Studying the importance of spa resources in developing local economies started with extensive analysis of bibliography that included strategies to develop the trainees, from different periods and a lot of published papers. 533

Quantifying the importance of health tourism in developing local economies was achieved by creating a database of all the spas in Romania. This database was done at NACE (National Classification of Economic Activities) for the period 2000-2012. Based on this statistical support was intended: the evolution of the number of firms, number of employees, turnover and profit dynamics, however by each resort, by reference to the total local economy. 3 RESULTS For all the spas in Romania, the evolution of the number of tourists was not the same with the evolution of the number of tourist at national level, so that for the period under review, the number remains relatively constant, around 10% of the total number of tourists registered in Romania (Fig. 1a). Analyzing national tourist traffic, can be observed that the total number of tourists has decreased for the period 1994-2003. In this period the tourism sector is marked by significant structural change. At the end of this period, the number of tourists begin to rise with slight oscillations, peaking in 2008 with values slightly exceed 700,000 tourists (Fig. 1 b). Ratio of the number of nights and number of overnight stays in resorts show that the duration of stays for health tourism is higher than the national level, for the period under review, ranging between 20 and 30% of total overnight stays at the country level (Fig. 1c). Analysis of the total number of tickets and spa treatment tickets, by state insurance, shows an overall upward trend, but it have been observed an oscillatory evolution, related to the socio-economic aspect, in general (Fig 1 d). The ratio of specific indicators for spa sectors (number of firms, number of business, profit and number of employees) and the same indicators, show the increasing role of the spa sector in developing local economies (Fig 2 a, b, c, d). Analysis of turnover in spas activities, reported to the total turnover shows a fluctuant evolution, the overall trend being downward. The trend is explained by the high values obtained by other economic sectors, but they are in a deep connection with the spa activities (commercial activities) (Table 1). 16 14 12 10 % 8 6 4 no. of tourists 10000000 7500000 5000000 2500000 total no. of tourists no. of tourists in SPA Average no. of total tourists no. of overnights 40000000 20000000 Total overnight stays at national level Total overnight stays in SPA sector 2 0 1993 1995 1997 1999 2001 2003 2005 2007 2009 2011 0 1993 1995 1997 1999 2001 2003 2005 2007 2009 2011 0 1993 1995 1997 1999 2001 2003 2005 2007 2009 2011 (a) (b) (c) (d) Figure 1. (a). Share of tourists from resorts in the total number of tourists; (b). The evolution number of tourists in resorts; (c). Evolution of the number of overnight stays in health resorts (1993-2011); (d). The evolution of the the number of tickets for leisure and spa treatment, granted by state insurance. 534

(a) (b) (d) (c) Figure 2. (a) ratio of the number of firms in the spa and the total number of firms; (b) ratio of turnover in the total turnover of the spa and X1000; (c) ratio of profit in the spa and the total profit; (d) ratio of the number of employees in the spa and the total number of employees. Table 1. Share of turnover from spa sector in total turnover (%) 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 Amara 4 5 4 5 5 6 8 6 7 6 5 3 3 Bazna 3 3 3 1 0 0 0 1 2 1 1 2 2 Băltățești 1 0 0 1 1 3 3 4 4 3 2 3 2 Bizusa 6 4 3 4 7 7 6 4 3 4 3 1 2 Borsec 3 2 2 1 1 1 1 1 0 0 1 0 0 Borșa 8 6 6 6 7 9 8 8 8 8 5 5 5 Bughea 1 1 0 0 0 0 1 1 1 3 1 1 1 Bușteni 30 27 22 17 16 15 15 10 9 8 4 6 8 Buziaș 24 16 18 8 6 5 4 4 3 4 4 4 4 Calacea 0 0 0 1 1 0 0 1 1 1 0 0 0 Călimănești- Caciulata 57 56 50 1 54 51 50 49 44 35 33 39 47 Covasna 11 12 9 11 10 9 9 9 12 11 11 11 13 Eforie 50 54 43 38 32 23 22 21 17 19 16 14 12 Felix 1 Mai 31 33 30 30 28 26 23 24 26 25 23 24 8 Geoagiu 35 40 34 34 25 24 20 22 27 24 22 21 17 Herculane 48 47 53 52 41 56 32 25 18 11 14 12 18 Lacul Sărat 1 1 2 3 2 2 1 1 1 1 1 1 1 Lipova 2 2 3 5 4 4 5 3 3 3 3 2 2 Moneasa 12 9 7 35 30 35 9 23 24 26 34 30 19 Monteoru 6 6 5 5 2 3 2 3 3 3 2 1 2 Nicolina 2 2 1 1 1 2 2 2 2 2 2 2 3 Ocna Sibiului 2 2 3 2 3 1 1 2 1 11 20 7 3 Ocna Șugatag 0 0 0 0 1 1 7 11 9 9 5 7 10 Olănești 23 22 28 1 42 52 45 42 40 48 50 41 45 Predeal 41 39 28 29 32 44 31 26 26 26 29 38 41 Pucioasa 4 4 2 2 2 3 3 3 4 8 10 12 2 Săcelu 19 18 36 49 56 45 52 19 8 20 15 6 10 Sinaia 12 12 12 14 15 18 18 19 20 18 23 26 37 Slanic Moldova 7 5 21 7 20 25 37 59 42 21 40 67 44 Slanic Prahova 73 65 54 73 61 52 51 55 59 66 63 63 65 Sovata 19 16 13 11 15 13 14 14 15 15 16 18 18 Soveja 4 4 8 1 8 2 4 2 1 8 3 1 3 535

Stâna de Vale 43 17 12 9 3 3 2 2 3 8 11 13 14 Târgu Ocna 9 6 3 4 3 4 4 5 5 6 7 8 7 Tâșnad 5 6 7 6 6 6 6 5 4 4 4 3 2 Techirghiol 10 9 8 10 7 7 6 8 8 7 2 1 1 Tinca 2 21 20 17 19 7 6 7 6 6 4 3 2 Turda 4 4 3 4 4 4 3 3 3 2 3 2 2 Tușnad 75 77 67 64 65 64 64 61 52 47 36 42 48 Vatra Dornei 7 8 8 7 8 8 7 9 8 9 8 7 7 Vălenii de Munte 1 1 0 0 0 0 0 0 0 0 0 0 0 Voineasa 7 6 6 1 3 1 3 3 4 4 2 2 1 Data source: BORG DESIGN The evolution of the number of firms in the total number of firms, in each resort, shows a general upward trend, but detailed analyses have shown that the light is not sufficient evidence to show the importance of health tourism in the local economy. For instance for Slanic Prahova, although there is a reduction in the weight of the number of firms in the spa, the turnover recorded a growth trend (Table 2). The evolution of the number of employees of the SPA sector, in the total number of employees shows a direct correlation, with turnover, obtained from the spa (Table 3). Table 2. Share of Health tourism sector firms in the total (%) Spa 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 Amara 8 8 6 6 7 8 8 7 9 9 8 8 9 Bazna 11 11 5 5 10 17 18 15 16 10 11 10 17 Băltățești 9 8 6 8 12 12 15 14 13 12 13 12 14 Bizusa 5 5 4 6 9 8 8 9 9 8 7 8 8 Borsec 16 16 16 14 15 16 20 19 17 22 23 25 24 Borșa 12 11 10 12 12 13 14 14 13 13 13 13 13 Bughea 4 4 3 3 4 4 4 4 5 4 5 5 5 Bușteni 14 14 12 14 15 15 15 14 15 15 16 16 18 Buziaș 17 17 20 11 12 12 11 13 13 14 14 13 13 Calacea 3 3 4 1 4 3 4 4 5 5 5 5 4 Călimănești- Caciulata 23 20 16 1 18 19 21 20 20 19 19 19 19 Covasna 5 6 4 5 7 8 8 8 8 8 7 8 8 Eforie 31 31 25 25 27 28 30 29 29 30 31 30 32 Felix 1 Mai 14 14 11 12 11 13 16 16 16 16 16 15 15 Geoagiu 20 19 15 14 12 14 15 16 17 18 17 19 22 Herculane 11 12 11 11 14 20 16 18 24 24 21 22 24 Lacul Sărat 7 6 4 4 5 6 7 6 6 7 6 6 4 Lipova 13 12 7 7 7 8 8 8 8 8 9 9 8 Moneasa 29 29 27 28 32 30 31 34 29 28 28 26 25 Monteoru 10 13 9 9 8 10 11 10 11 11 11 12 12 Nicolina 4 4 3 3 3 4 4 4 4 5 5 5 5 Ocna Sibiului 6 5 6 7 5 6 8 9 10 10 10 8 9 Ocna Șugatag 8 6 8 7 13 14 11 10 11 14 15 16 16 Olănești 25 28 22 1 22 21 26 25 26 29 29 31 30 Predeal 40 38 27 29 28 32 35 37 36 36 35 36 36 Pucioasa 6 6 4 3 4 4 4 4 4 4 4 4 4 Săcelu 13 22 13 14 14 17 15 17 13 13 13 13 12 Sinaia 15 14 11 13 14 17 18 18 19 19 19 18 18 Slanic Moldova 6 6 3 6 8 13 19 20 21 21 21 21 20 Slanic Prahova 9 8 7 7 6 6 9 10 10 11 9 7 6 Sovata 25 22 15 16 16 18 20 19 19 18 17 18 18 Soveja 7 7 9 1 9 9 9 8 8 11 10 9 10 Stâna de Vale 19 19 14 12 10 9 10 9 11 11 15 15 15 Târgu Ocna 7 6 4 5 5 7 7 8 8 8 8 9 9 536

Tâșnad 12 12 10 9 8 9 10 11 12 13 13 12 12 Techirghiol 14 15 11 11 11 13 14 15 15 16 15 12 11 Tinca 7 8 5 6 6 6 6 6 5 6 8 7 6 Turda 5 5 3 3 3 4 4 4 4 5 5 5 5 Tușnad 45 44 36 34 42 37 36 32 34 40 40 37 40 Vatra Dornei 12 11 10 10 10 11 11 12 12 13 12 11 12 Vălenii de Munte 4 4 3 3 3 3 3 3 3 4 4 4 4 Voineasa 13 12 6 1 9 8 11 13 17 17 17 16 18 Data source: BORG DESIGN Table 3. Share of the employees from SPA sector in total (%) Spa 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 Amara 12 9 6 6 6 7 7 8 8 10 10 3 4 Bazna 3 3 2 2 2 3 5 6 5 4 6 8 8 Băltățești 1 1 0 0 2 4 7 7 8 7 8 6 8 Bizusa 6 3 2 3 8 7 6 5 5 6 6 3 2 Borsec 3 0 5 3 2 1 1 0 1 1 1 1 1 Borșa 12 12 10 10 12 19 20 16 14 12 8 10 10 Bughea 2 1 1 2 2 2 2 2 3 3 3 3 4 Bușteni 27 28 24 22 22 24 27 24 23 96 22 18 26 Buziaș 14 14 36 17 14 16 19 15 16 15 14 16 16 Calacea 1 1 1 1 1 1 1 2 1 0 2 3 2 Călimănești- Caciulata 52 56 57 1 58 51 50 41 31 30 32 28 51 Covasna 21 21 17 16 16 15 14 15 18 15 16 15 18 Eforie 46 52 40 45 44 35 38 37 33 34 32 33 41 Felix 1 Mai 57 53 44 45 46 46 42 46 46 47 50 47 24 Geoagiu 19 21 19 22 20 24 21 22 38 38 39 38 33 Herculane 60 64 66 68 63 76 56 48 40 31 31 20 23 Lacul Sărat 1 3 3 4 5 4 3 3 4 5 5 4 4 Lipova 5 5 4 5 6 6 7 6 6 8 6 6 6 Moneasa 16 16 25 37 41 21 32 34 34 42 42 46 26 Monteoru 3 4 3 8 16 16 11 16 14 13 13 14 14 Nicolina 2 33 2 2 3 5 4 4 4 5 5 5 5 Ocna Sibiului 0 0 0 2 2 1 1 1 2 24 35 4 3 Ocna Șugatag 0 0 0 1 3 3 6 10 13 16 14 16 20 Olănești 10 30 31 1 50 47 49 48 44 48 47 48 48 Predeal 55 52 45 41 43 44 42 41 38 37 41 45 49 Pucioasa 3 3 3 2 3 3 4 4 5 9 14 15 12 Săcelu 0 0 33 50 22 38 11 20 14 10 12 7 10 Sinaia 21 22 18 19 22 25 27 30 31 29 35 34 36 Slanic Moldova 13 13 18 6 39 35 47 44 39 34 33 35 38 Slanic Prahova 72 55 38 39 43 41 52 53 50 55 54 53 55 Sovata 21 18 15 18 18 17 16 15 17 18 18 20 21 Soveja 6 3 0 1 18 5 7 4 0 3 3 0 7 Stâna de Vale 73 32 22 15 12 11 8 8 12 9 9 31 28 Târgu Ocna 6 5 4 6 7 9 6 7 7 10 12 12 9 Tâșnad 2 3 3 3 3 4 5 5 6 6 6 7 8 Techirghiol 15 13 17 15 9 11 8 10 9 14 14 11 9 Tinca 3 21 21 17 17 13 12 10 14 17 14 10 10 Turda 4 4 3 3 3 3 4 4 4 5 4 4 4 Tușnad 78 76 59 60 74 68 68 69 59 59 49 41 21 Vatra Dornei 7 4 7 8 10 12 15 16 16 19 17 17 19 Vălenii de Munte 3 2 1 1 1 1 1 1 1 0 1 1 1 Voineasa 21 19 13 1 5 2 3 2 8 5 7 5 3 Data source: BORG DESIGN 537

4 DISCUSSIONS Spa tourism is a fundamental component of local economic systems, based on the exploitation of specific resources. In these systems, SPA tourism contribute to the development of other economic sectors, developed as a result of its tourist flows. Researching the role of the health tourism to see its contribution to the local economies develop has today to face many obstacles, the most important being the lack of statistical data. So, a lot of useful data, is missing, such as a valuable information on the results achieved at the level of functional SPAs. 5 CONCLUSIONS Spa tourism, developed in those territorial systems that have specific resources is the main driver of the development of local economies, although in many cases other economic sectors recorded significant increases. The lack of a national strategy made the SPA resorts of Romania, although they have significant resources for such tourism development, not to register significant increases. Under these conditions, the specific infrastructure has degraded and SPA resources have not benefited from protection against pollution and overexploitation. REFERENCES Cormany D. & Baloglu S.S., 2011, Medical travel facilitator websites: An exploratory study of web page contents and services offered to the prospective medical tourist, Tourism Management, 32-4, 709-716. Ianos I., Peptenatu D., Pintilii R.D., & Draghici C., 2012, About sustainable development of the territorial emergent structures from the metropolitan area of Bucharest, Environmental Engineering and Management Journal, 11-9, 1535-1545. Jurowski C. Uysal M., & Williams D.R. 1997, A Theoretical Analysis of Host Community Resident Reactions to Tourism. Journal of Travel Research, 34 (2), 3-11. Mueller H. & Kaufmann E.L. 2001, Wellness tourism: Market analysis of a special health tourism segment and implications for the hotel industry, Journal of Vacation Marketing, 7, 15-17. Peptenatu D., Drăghici C. & Merciu C. 2012, Characteristics of entrepreneurial profile in some emergent territorial structures in Romania. Actual Problems of Economics, 12(138), 448-458. Peptenatu D., Pintilii R.D. & Draghici C. 2011, Environmental risk management of urban growth poles regarding national importance. International Journal of Environmental Science and Technology, 8, 737-746. Ross G. F. 1992, Resident perceptions of the impact of tourism on an Australian city, Journal of Travel Research, 30-3, 13-17. ****Planul de amenajare a teritoriului naţional- secţiunea a VI-a zone turistice 538