ON LYGON Level 1, 461 Bourke Street Melbourne, Victoria, Australia 3000 ph +61 3 8602 0800 www.bensonsgroup.com.au Potential purchasers should not rely on this brochure and should make their own inquiries to verify any information set out in it. The brochure is provided as general information only and ought only be used as a general guide. The brochure was prepared in January 2009 and contains information subject to change without notice. Bensons Property Group has not verified, and does not warrant or represent the accuracy of, information provided by third parties. Bensons Property Group, its related bodies corporate and officers, employees and agents, and all other persons involved in the preparation of the brochure: make no representations or warranties about the accuracy, reliability or completeness of the brochure, or its suitability for any particular purpose; to the extent permitted by law, exclude all liability for any direct, indirect or consequential loss, damage, cost or expense in any way connected with the brochure (whether for negligence or otherwise). elvera.com.au elvera.com.au
A uniquely Australian edge Inspired by art and the tastes of Melbourne Lygon Street is home to one of Melbourne s most famous food precincts. The same street now boasts the Elvera a unique expression of the city s celebrated food and wine culture. In an Australian first, Peter Russell-Clarke, the legendary television chef who is now a prominent artist, brings together artistic inspiration and the renowned tastes of Melbourne throughout the interior of Elvera. Consulting to Bensons Property Group s development team, Peter was commissioned to create an exceptional range of artworks for the beautifully curved light-filled foyer of Elvera and all hallways leading to its apartments. Sometimes humorous, sometimes quirky, but always highly engaging, the artworks blend fabulous food with Australiana. Look closely and you ll see ingredients, recipes and depictions of our cultural and gastronomic traditions, all rendered with Peter s equal flair for food and art. Many of the works are connected, weaving an intriguing story through the building s various levels. Elvera continues Bensons Property Group s own tradition of imbuing each of its projects with a strong visual and cultural aspect. Peter Russell-Clarke Y see the first humans to live, laugh and hunt for food in this area were the Australian Aborigines. Now food and laughter still mark Lygon Street and its environs as a unique place. Throughout Australia, and beyond, Lygon Street is considered a Mecca for lovers of relaxed eating. So I combined these attributes as the template for my concepts. I want people to view this art as a thought provoking, informative experience which also warms their soul. A kitchen pack just for food lovers Every buyer at Elvera will receive an exquisite kitchen gift pack designed to inspire residents to continue Lygon Street s culinary traditions. The pack includes a limited edition copy of Lygon Street a book written by Michael Harden, a copy of the Peter Russell-Clarke Encyclopaedia of Cookery, a wok, apron, a quality knife set and chopping board. design and artistry
A sculptured boutique building West Aspect 180º at 15m South Aspect to City at 15m Location, location, location Elvera is a 10 storey sculptured building designed to maximise natural light, ventilation and space throughout. This boutique development creates a new community in Lygon Street Brunswick, with 100 one and two-bedroom apartments plus study featuring spacious living areas, large windows and generous balconies with magnificent views. The surrounding environment is rich with street activity and cultural diversity with cafes, restaurants, fresh food markets and nightlife all within walking distance. The colour and vibrant life of Carlton, Fitzroy and the CBD are just an easy tram ride away. Environment and sustainability Bensons Property Group is known for its commitment to the environment. Through clever use of light, orientation, building materials, ventilation, low energy kitchen equipment, waste and water recycling, Elvera represents a responsible lifestyle as well as an enviable one. There s an excellent choice of public transport right outside the door, and ample provision for bicycles within the secure car park. Quality finishes Each apartment features quality finishes, including stone bench tops and stainless steel European-style appliances in the well-designed kitchen. Apartments are air-conditioned, cabled for pay TV and data, and are fitted with high level security with audio and visual intercom systems and secure car spaces. elvera living
An environment that is rich in street life and cultural diversity Inner city culture Just a short tram ride down Lygon Street in Carlton is Melbourne s Little Italy. Melbourne s first espresso machine arrived at one of the Italian-owned cafés in the 1950s, and Lygon Street s food culture was born. No wonder Michael Harden wrote a book dedicated to this section of Lygon Street. Irresistible sweet treats including Italian cakes and gelati, and enticing aromas of espresso and pasta lead you along the footpaths, where double-storey Victorian terraces are crammed with endless cafés and restaurants serving traditional and contemporary Italian food and a smattering of other cuisines. Lygon Street is also home to excellent designer stores for fashion and homewares, galleries and bookshops, cinemas and a vibrant nightlife. Lygon Street is also famous for its annual Festa a celebration of everything Italian and one of Australia s largest outdoor street festivals. Nearby Brunswick Street, Fitzroy is eclectic and edgy, with art street benches, book stores, quirky retro shops, young designers, cafés, restaurants and specialty stores selling everything from Free Trade coffee to beautiful perfumes and body treats. Continuing past Brunswick Street, Smith Street and Gertrude Street are also laying claim to an emerging food, fashion and designer culture, with tiny intimate enotecas and bars, noted new restaurants and plenty of budgetfriendly multicultural cafés. Linking Smith and Brunswick Streets is Johnston Street, Melbourne s Spanish quarter with a range of tapas and flamenco bars. inner city culture
Lygon Street, a cultural icon of Melbourne Southbank (Riverfront Entertainment Precinct) RMIT University City Campus South Melbourne Central Shopping Complex and train station East North West Melbourne Museum Exhibition Buildings IMAX Theatre Lygon Street Café Precinct Little Italy Crown Casino Entertainment Complex Port Phillip Bay Melbourne University Docklands Entertainment Precinct Princess Hill Primary School Princess Park Sporting Reserve Tram line No. 1 & 8 University High school Eastern Freeway Northcote High School Princes Freeway to the West City Link & Airport to the North Flemington Racecourse & Royal Showgrounds Melbourne Zoo and Royal Park Golf Course Inner city location Elvera is ideally located for these amenities: Education RMIT University Melbourne University Brunswick Secondary College St Margaret Mary s Primary School Brunswick North Primary School Brunswick East Primary School Princess Hill Primary School University High School Northcote High School Retail Barkly Square Shopping Centre Strip shops in Sydney Road Lygon Street and Brunswick Street Recreation Raeburn Reserve Brunswick Park Gilpin Park Clifton Park Merri Creek and bike paths Princess Park Royal Park Royal Park Golf Course Melbourne Zoo Moonee Valley Racecourse Flemington Racecourse Royal Showgrounds Transport Trains Trams Buses Roads Ready access to Tullamarine Freeway/City Link Western Ring Road Eastern Freeway inner city location
Bensons vision is to lead in everything it does Highview, Preston Montrose Place, Hawthorn Equus, Brunswick East Madisson, Northcote Travancore on the Park, Flemington M1 Urban, Preston The team Bensons Property Group Developer With more than 15 years development experience and twice recognised in BRW s Top 100 Fastest Growing Companies in Australia, Bensons Property Group creates mixed use developments which reflect a commitment to sustainable design principles, creativity, innovation and long-term potential for capital growth. Every project is developed for its outstanding position, proximity to local amenities, accommodation potential and rental demands. Superior architectural elements and high quality fixtures and fittings make these developments ideal both for discerning owner-occupiers and astute investors. Bensons vision is to lead in everything it does, from environmentally responsible design to incorporating art and sculpture in every development. The company s enviable ability to always develop ahead of the market is well known. Metaxas Architecture Architects Specialists in external architecture, interior design and urban design, Metaxas approach to design is intuitive and focused on innovative and responsive ways of creating spaces. Testament to their skills are a diverse range of low, medium and high density residential projects throughout Melbourne and surrounds. The O Neill Group Consulting Engineers The O Neill Group, award-winning consulting engineers and managers have been providing outstanding consulting services for more than 38 years. The Group has completed over 4800 projects, many exceeding $100 million in value, and its services include specialist engineering design, principal consulting, investigations, reporting and expert advice. Your investment opportunity Elvera is situated in one of Melbourne s most exciting emerging inner city suburbs. East Brunswick is continuing to undergo a dramatic gentrification and urban renewal. The area s close proximity to universities, the CBD, major hospitals and services enables it to enjoy strong demand from both renters and owner occupiers. the team a unique opportunity