EVENT LOGISTICS DATES. VMCE Partner Training: Sunday, May 14 th Monday May 15 th 9 am 5 pm

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Contents EVENT LOGISTICS... 1 IN CASE OF EMERGENCY... 5 ONSITE INFORMATION:... 5 SPONSOR MEAL SCHEDULE... 6 VEEAMON 2017 EXPO LOUNGE HOURS... 6 GENERAL VEEAMON EXPO LOUNGE INFORMATION... 7 PARTNER STAGE IN EXPO LOUNGE... 7 LEAD RETRIEVAL PROCESS... 8 EXPO LOUNGE FLOOR PLAN... 9 CONVENTION CENTER BREAKOUT SPACE MAP... 10 VEEAMON CONVENTION CENTER LOBBY MAP... 11 BREAKOUT SESSIONS... 12 VEEAMON 2017 MOBILE APP... 12 VEEAMON RAFFLETHON WEDNESDAY MAY 17 TH... 13 PREMIER PARTY ZONE WEDNESDAY MAY 17 TH... 13 VEEAMON PARTY INFORMATION THURSDAY MAY 18 TH... 14

EVENT LOGISTICS DATES VMCE Partner Training: Sunday, May 14 th Monday May 15 th 9 am 5 pm VMCE End User Training: Monday, May 15 th Tuesday May 16 th 8 am 5 pm VMCE-Advanced Design and Optimization (VMCE-ADO) Training: Monday, May 15 th Tuesday May 16 th 8 am 5 pm Partner Day: Tuesday, May 16 th 8 am 5 pm Main Conference: Wednesday, May 17 th 7 am 7 pm Thursday, May 18 th 8 am 5 pm *Registration opens Tuesday May 16 th with a Welcome Reception in the Expo Lounge for all onsite EXPECTED ATTENDANCE: 2000+ attendees 2500 total onsite 47 Sponsors/Exhibitors FULL AGENDA: The full agenda can be found here and/or by downloading the VeeamON 2017 Mobile App. Please keep in mind that agenda is subject to updating. EVENT LOCATION: New Orleans Ernest N. Morial Convention Center Great Hall A and Exhibit Hall B 900 Convention Center Blvd. New Orleans, LA 70130 http://www.mccno.com WHAT TO WEAR DURING VEEAMON Business casual attire is appropriate for all activities and events. 1

TRANSPORTATION: Attendees are responsible for their own transportation to and from the event. Taxicabs are available outside of baggage claim, approximately $36.00 each way for up to 2 people. $ 15.00 per person thereafter. The Convention Center and all associated hotels is approximately a 30 minutes cab ride from the airport. UBER is available at our airport if they call ahead of time. Depending on what level of UBER, the prices range from about $ 20 - $48. Airport Shuttle o http://www.airportshuttleneworleans.com/ o $48 pp roundtrip o $24 pp one way. o They do stop at several hotels. ** Beginning Tuesday at 7 AM shuttle service will begin running between Sheraton, New Orleans Marriott, Lowes, LeMerdian and the Convention Center. Shuttle will be available approximately every 20 minutes. Shuttle schedule is posted at each stop along the route. HOTELS: Veeam is contracted with 8 hotels for the conference. Other hotels are available but none have negotiated rates for VeeamON. Hampton Inn Check in time: 3 pm Check out time: 11 am Front Desk Phone: (504) 566-9990 Address: 1201 Convention Center Blvd, New Orleans, LA 70130 Website: http://www.neworleanshamptoninns.com/hampton-inn-convention-center Hilton Check in time: 3 pm Check out time: 12 pm Front Desk Phone: (504) 561-0500 Address: 2 Poydras St, New Orleans, LA 70130 Website: http://www3.hilton.com/en/hotels/louisiana/hilton-new-orleans-riverside- MSYNHHH/index.html Hilton Garden Inn Check in time: 3 pm Check out time: 12 pm Front Desk Phone: (504) 525-0044 Address: 1001 S Peters St, New Orleans, LA 70130 Website: http://hiltongardeninn3.hilton.com/en/hotels/louisiana/hilton-garden-inn-new-orleansconvention-center-msygigi/index.html 2

Le Meridien Check in time: 3 pm Check out time: 12 pm Front Desk Phone: 504-525-9444 Address: 333 Poydras St, New Orleans, LA 70130 Website: http://www.lemeridienneworleanshotel.com/ Loews Check in time: 3 pm Check out time: 12 pm Front Desk Phone: (504) 595-3300 Address: 300 Poydras St, New Orleans, LA 70130 Website: https://www.loewshotels.com/new-orleans Marriott - New Orleans Check in time: 3 pm Check out time: 12 pm Front Desk Phone: (504) 581-1000 Address: 555 Canal St, New Orleans, LA 70130 Website: http://www.marriott.com/hotels/travel/msyla-new-orleans-marriott Marriott - Convention Center Check in time: 3 pm Check out time: 12 pm Front Desk Phone: (504) 613-2888 Address: 859 Convention Center Blvd, New Orleans, LA 70130 Website: http://www.marriott.com/hotels/travel/msymc-new-orleans-downtown-marriott-atthe-convention-center/ Sheraton Check in time: 3 pm Check out time: 12 pm Front Desk Phone: (504) 525-2500 Address: 500 Canal St, New Orleans, LA 70130 Website: http://www.sheratonneworleans.com/ 3

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IN CASE OF EMERGENCY Emergencies can happen at any time at a conference. Many of them can be prevented, but unfortunately, some are unavoidable. Many of the emergencies also strike with little or no warning. If you encounter an emergency situation, please contact a member of the Global Events Team below for assistance: Tracey Bearden 770-235-8628 Kathie O Brien 404-396-1617 Lori Crocker 740-501-5086 There is also an Emergency Preparedness Plan at the Registration Desk outside of Hall B in the Convention Center. ONSITE INFORMATION: ONSITE REGISTRATION Registration: Badges can be picked up at the Registration Desk, outside of Hall B, in the Convention Center on Tuesday, May 16 th Registration Hours: o VMCE Partner: Sunday May 14 th 8 AM 9 AM Sheraton o VMCE End-User/ADO: Monday May 15 th 7 AM 8 AM Sheraton o Sponsors/Partners: Tuesday May 16 th 7 AM 8 PM Convention Center o General attendee: Wednesday May 17 th 7 AM 7 PM Convention Center Thursday May 18 th 8 AM 5:30 PM Convention Center Event registration is at the Sheraton for all VMCE attendees and the Convention Center for all non- VMCE attendees. Onsite registration is required for ALL attendees Badges are required at all times to access the event and ancillary activities ON-SITE REGISTRATION CHECK-IN ID REQUIREMENTS One (1) piece of government issued, photo identification is required to check-in. ONSITE QUESTIONS For any questions you may have during the event, please go the registration desk or the Mobile App Help Desk on Level 1, outside Hall B, in the convention center. 5

SPONSOR MEAL SCHEDULE FULL MEAL SCHEDULE Food areas will be open ½ hour early for staff and sponsors. Breakfast Breakfast each day will include a breakfast sandwich, pastries, fruit, juice and coffee, including gluten free and vegetarian options 8 AM 9 AM Sunday (VMCE only - Sheraton) 7 AM 8 AM Monday (VMCE only - Sheraton) 7 AM 8 AM Tuesday (VMCE only - Sheraton) 7 AM 9 AM Tuesday (Partner Day - Convention Center) 7 AM 8:30 AM Wednesday 7:30 AM 9 AM Thursday Lunch A buffet lunch will be offered each day and will include gluten free and vegetarian options 12 PM 1:30 PM Monday (VMCE only - Sheraton) 12 PM 1:30 PM Tuesday (VMCE only - Sheraton) 12:15 PM 1:30 PM Tuesday (Partner Day - Convention Center) 12:15 PM 1:30 PM Wednesday (Convention Center) 12:15 PM 1:30 PM Thursday (Convention Center) Dinner Tuesday during Welcome Reception in Expo Lounge Wednesday both during the Rafflethon and at the Premier Party venues Thursday during the VeeamON 2017 Party VEEAMON 2017 EXPO LOUNGE HOURS EXPO LOUNGE DATES: Tuesday May 16 th Welcome Reception Wednesday May 17 th - Thursday May 18 th BOOTH LOCATION See floor plan on page 4 VEEAMON EXPO LOUNGE HOURS: (times booth will be OPEN) Tuesday, May 16 th 6 PM 9 PM Welcome Reception with food & drink Wednesday, May 17 th Thursday, May 18 th 7 AM - 9 AM 11:30 AM 2:30 PM 5 PM 7 PM 11:30 AM - 2:30 PM Rafflethon with food & drink 6

GENERAL VEEAMON EXPO LOUNGE INFORMATION 47 booths + a café station/bar sponsored by CDW (Platinum Sponsor) o 5 Premier sponsors in 24x24 booths o 5 Platinum sponsors in 20x20 booths o 6 Gold sponsors in 10x10 booths o 11 Silver sponsors in 10x10 booths o 16 Exhibitor sponsor in 5x5 booths o IDG, TechTarget and Penton (all Gold Media sponsors) will not have booths Meals will be located in the Expo Lounge and various other stations outside the lounge There will be video monitors in the Expo Lounge to display sponsor videos There will be lounge seating throughout the Expo Lounge Veeam is not responsible for lost or stolen items that are left unattended at the booth Dedicated meeting rooms for Premier Sponsor is housed in the Expo Lounge. This area will be staffed during Expo Hours. PARTNER STAGE IN EXPO LOUNGE Premier, Platinum and Gold level sponsors conduct 10 minute pre-scheduled presentations from this stage. Current schedule is below but is subject to change. If presentation includes PowerPoint or video please bring computer or thumb drive containing presentation. As with your booth monitors, we will supply the monitor and an HDMI cable. If you require any other cables for your laptops to work with the HDMI cable, please bring them with you. Please note, the monitors only support HDMI so dongles are required if your output is DVI or otherwise. Time Wednesday 17-May Thursday 18-May 7:00 AM 1 General Sess. 7:15 AM 2 General Sess. 7:30 AM 3 General Sess. 7:45 AM 4 General Sess. 8:00 AM Nimble General Sess. 8:15 AM 6 General Sess. 8:30 AM 7 General Sess. 8:45 AM 8 General Sess. 9:00 AM General Sess. General Sess. 9:15 AM General Sess. General Sess. 9:30 AM General Sess. General Sess. 9:45 AM General Sess. General Sess. 10:00 AM General Sess. General Sess. 10:15 AM General Sess. General Sess. 10:30 AM General Sess. General Sess. 10:45 AM General Sess. General Sess. 11:00 AM General Sess. General Sess. 11:15 AM General Sess. General Sess. 11:30 AM 9 21 11:45 AM iland OffsiteDataSync 12:00 PM IngramMicro 23 12:15 PM 12 24 12:30 PM 13 Microsoft 12:45 PM IBM 26 1:00 PM Cisco Vmware 1:15 PM NetApp 28 1:30 PM Cohesity Quantum 1:45 PM 18 30 2:00 PM HPE 31 2:15 PM 20 32 7

LEAD RETRIEVAL PROCESS This year we have license based as well as standalone lead gathering processes. License based utilizes your mobile phone as the lead scanning device. Sponsors are provided a number of licenses and standalone units based on sponsor level: Premier: 6 Licenses & 1 stand-alone Platinum: 5 Licenses & 1 stand-alone Gold: 4 Licenses & 1 stand-alone Silver: 1 stand-alone Exhibitor: 1 stand-alone Staff will assist with set-up of lead retrieval on site and will bring units to your booth We require the name and email address of those who will use the license on their phone. Send those names to lori.crocker@veeam.com An invitation to gather leads will be sent to the lead gatherers What devices are compatible with Cvent LeadCapture? o Cvent LeadCapture is supported on iphones and ipads running ios 9 and higher, although some older devices may still act up. iphone 3GS and lower, ipod Touch 4th Generation and lower, and ipad 1 are not supported since they can t upgrade to ios 9. o Cvent LeadCapture is supported on Androids running Kit Kat and higher. o BlackBerry and Windows mobile devices, as well as laptops, are not supported. 8

EXPO LOUNGE FLOOR PLAN Company Name Booth # Company Name Booth # Company Name Booth # HPE 101 SHI 401 PCM 506 NetApp 102 Labtech/ConnectWise 403 Dell EMC 507 Microsoft 103 Nutanix 404 Starwind 508 Cisco 104 Arrow 405 New Cloud Netwo 509 Vmware 105 Res-Q/Corus 360 406 Petri 510 phoenixnap 201 TBA 407 Logicalis 511 Quantum 202 Lifeboat Distribution 408 Webroot 512 Nimble Storage 203 Global Data Vault 409 Softchoice 513 OffsiteDataSync 204 Avant 410 CMA 514 Exagrid 205 Pure Storage 411 Hytrust 515 IBM 301 TechData/Avnet 412 DataGravity 516 iland 302 NEC 501 CDW BAR Ingram/Promark 303 Pivot3 502 IDGE (MEDIA) NB SingleHop 304 Cloudian 503 BWW (Media) NB 1105(Media) 305 Insight 504 Penton (Media) NB Cohesity 306 Data Strategy 505 9

CONVENTION CENTER BREAKOUT SPACE MAP 10

VEEAMON CONVENTION CENTER LOBBY MAP 11

thecube thecube will be streaming live onsite for Wednesday & Thursday (during Expo hours 7am - 5pm). The goal is to produce customer and partner interviews, videos, etc. to use during and post-event as additional content pieces. Please contact Shana Brewer at (626) 271-6314 with questions. No live streaming interviews during keynote sessions Scheduled interviews: o Premiere Sponsors - higher level executives (thecube exclusive to premiere sponsors) o Global Strategic Alliances o Veeam execs o Customers (leverage VIP experience attendees) o Enterprise o Tech Evangelists Notes: Plexiglass studio set up for thecube in view of attendees Will be streamed live on thecube and Veeam websites There will be a separate second studio (studio B) supported by Hybrid events team - for Platinum and other sponsors thecube will also sell sponsorships - will take 4 additional segments out of our allocation BREAKOUT SESSIONS We have an internal team scheduled to staff and monitor all of our breakout sessions. There are 8 concurrently running breakout sessions during the day. Expo Lounge is closed during sessions to allow our sponsors to participate in the breakouts. Closing during this time also allows our attendees to fully focus on breakouts when they are running, and the Expo Lounge when it is open VEEAMON 2017 MOBILE APP Don t forget to download the VeeamON 2017 Mobile App! Enhance your VeeamON 2017 experience by having continuous access to the full conference schedule, breakout sessions, speaker and sponsor profiles, networking events, tools to connect with other attendees, notifications, the Click game and more! This invaluable tool will keep you connected and be your primary source for information while you re at the event. The VeeamON 2017 mobile app is available for iphone, Android and Windows mobile devices. If you have problems accessing the app, please reach out the Crowd Compass help desk at 888 889 3069. They are available round the clock on weekdays and 9/9 EST weekends Blackberry, Windows Phone and tablet users can follow this link to access the event: Download Online App 12

VEEAMON RAFFLETHON Wednesday May 17 th Give-aways (worth at least $50) are raffled off every 15 minutes at the Wednesday evening Expo Lounge evening event The Schedule: 5:00 6:00 pm Networking, eating, ticket gathering 6:00 7:00 pm Raffles drawn The Logistics: Attendees are given their 1st raffle ticket upon registration Sponsors will be supplied raffle tickets and a green bucket Sponsors award attendees raffle tickets when they stop at the booth Raffle tickets will be awarded during exhibit hours on Tuesday evening, Wednesday, as well as Wednesday evening, prior to the event Veeam s Sterling Wilson will MC the event Sponsors will come to the Partner Stage in the Expo Lounge to draw a ticket and announce raffle winner WINNERS MUST BE PRESENT TO WIN Premier Party Zone Wednesday May 17 th Immediately following the Rafflethon attendees will flow to the Premier Party Zone where 4 of the Premier sponsors will be hosting parties at the following locations from 7:15 PM 9:15 PM. All are encouraged to participate. Attendees who collect a bead from all 4 parties receive a t-shirt. 13

VEEAMON PARTY INFORMATION Thursday May 18 th WHEN: Thursday, May 18 th TIME: 6:30 PM - WHERE: Generations Hall ATTIRE: Casual TRANSPORTATION: The VeeamON Party is within walking distance of the Convention Center and most hotels, but shuttles will run every 20-minutes until 1 AM. IMPORTANT: All Veeam employees and attendees must have the VeeamON Badge and a government issued, photo identification to get into the parties. **REMEMBER this is a work function and you are representing Veeam. VEEAMON GAMIFICATION: Click Join in the fun of our picture scavenger hunt and play CLICK through the mobile app. How to play: Tap the Click icon from the mobile app Create a User Name Start completing challenges/badges Track your progress, and everyone s, on the Leaderboard 14

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