APS Group Make more possible

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Transcription:

Make more possible

Presented by Contents _ Who are APS Creative? _ What makes us different? _ Our creative process _ Creative folio _ Q&A

Presented by Who are APS Creative? Awards: D&AD DesignWeek Scottish Creative Awards Roses Scottish Design Awards CLIO s Graphis Art Directors Club of NY Donside Paper Awards Chip Shop Awards CIPR Pride Awards Marketing Society Awards Purple Apple Retail Awards Cream Awards GO Awards _ Led by two former Scottish Designer of the Year winners - Michael Fraser (Creative Director) and Graham Walker (Deputy Creative Director) _ Highly creative team with lengthy experience in the Scottish and UK markets _ Collectively, around 100 national and international awards for creative and effectiveness _ Analytical approach to problem solving _ Work collaboratively with clients with a realistic understanding of their priorities, goals and limitations _ Passionate and driven to deliver effective, surprising creative solutions _ Our approach is It may not be easy, but it should be simple

Presented by Multi-channel capabilities Sectors: Public Third Financial Retail Drinks Sports Leisure Arts Property Energy _ Brand and corporate communications _ Brand identity _ Annual and corporate reporting _ Online websites, microsites, email marketing, online publications, e-books _ Social media content _ Exhibitions _ Packaging _ Direct Marketing

Presented by What makes us different? _ A dedicated Agency team structure and processes _ Supported by a wider Account Management team of 14 ADs, SAMs and AMs _ Access to a Scottish Government Framework of services provided by a team who not only understands the Scottish Public Sector but have a broad collective experience of the private sector and multi-channel marketing _ Cost effective contract rates defined and agreed for the Framework

Presented by Our creative process A simple graphic overview of our creative process from idea generation to delivery. Discuss Brief Concepts Budgets Develop Deliver & timings Measure

Corporate Reporting

Food Standards Scotland Annual Report

Food Standards Scotland Annual Report

Food Standards Scotland Annual Report

Food Standards Scotland Annual Report

NHS Scotland Chief Executive s Annual Report

NHS Scotland Chief Executive s Annual Report

NHS Scotland Chief Executive s Annual Report

NHS Scotland Chief Executive s Annual Report Click here to view the animation

NHS Scotland Chief Executive s Annual Report Click here to view the animation

Brand creation

Isle of Harris Distillery

Isle of Harris Distillery

Isle of Harris Distillery

Isle of Harris Distillery

Isle of Harris Distillery

Isle of Harris Distillery

Isle of Harris Distillery

Isle of Harris Distillery

Isle of Harris Distillery

Marketing Collateral

Livingston Designer Outlet Mirror Mirror Campaign

Livingston Designer Outlet Mirror Mirror Campaign

Livingston Designer Outlet Mirror Mirror Campaign

Livingston Designer Outlet Mirror Mirror Campaign

National Library of Scotland Behind the lines Exhibition

National Library of Scotland Behind the lines Exhibition

National Library of Scotland You are here Map Exhibition

National Library of Scotland You are here Map Exhibition

National Library of Scotland Plague! Exhibition

National Library of Scotland Plague! Exhibition

Brand identity

Vets Now Make a difference awards

Vets Now Make a difference awards

Vets Now Make a difference awards

Primary Care Division Primary Care Division

Primary Care Division

Primary Care Division

North Highland Initiative

North Highland Initiative

North Highland Initiative

North Highland Initiative Tourism

North Highland Initiative Built Environment

North Highland Initiative Product

North Highland Initiative

North Highland Initiative

Cycle Scotland Bikeweek Everyday cycling for everyone. 10-18 June 2017

Cycle Scotland Bikeweek

Cycle Scotland Bikeweek

Cycle Scotland Bikeweek

Cycle Scotland Bikeweek

Cycle Scotland Bikeweek

Exhibitions

Energy Saving Trust

Energy Saving Trust

Energy Saving Trust

Scottish Scenic Routes

Scottish Scenic Routes

NHS Tayside

Scotland NHS Tayside

Thank you