ELS 2013 Post-show Report

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China (Shanghai) Expo Life Style for Luxury and Excellence (ELS), gathers the world s most luxury brands under the four major themes Ride, Collection, Taste and Enjoy. Exhibits include:super car, RV, private jet, high-end property, furniture & home supplies, art collection, private banking, luxury travel, etc. 2

Onsite Photo Gallery 3

Overview Follow the leads of Boat, Luxury, and Leisure, 2013 China (Shanghai) Expo Life Style (ELS) joined hands with The 18th China (Shanghai) International Boat Show (CIBS) and 2013 Shanghai Expo Leisure (LIS), held together as The navigator of Asian Leisure Boating grand event, in Shanghai World Expo Exhibition & Convention Center, 11-14 th, April. Increased by Space, m2 Increased by Exhibitor Increased by Visitor, 4

Lifestyle Brands in ELS 5

ELS2013 Exhibitors Benz Ferrari Maserati 6 Ducati

ELS2013 Exhibitors SAMSUNG MIELE JSWB 7 AGRESTI

ELS2013 Exhibitors PARSONS CESSNA GALERIE EUROP ART Peter Brown Fine Art 8 ELS 2013 展后报告

ELS2013 Exhibitors AWA AGILE ZHONGTOU MORE CHOICE 9 SINCERE

Exhibitor Feedback Satisfaction of the visitor quality and quantity Satisfaction of the exhibition hall facilities and service Satisfaction of organizer full-range service Aspiration for CIBS 2014 10

Visitor Feedback The show attracted 34822 visitors from domestic and overseas, 40% of them are professional buyers. The overall number of visitors increased by 10% over the last edition. By the nature of the visitors Marketing /PR/Media 22% Others 8% Manufacturer 24% By the expense of family on on-water sports RMB) Trader 11% User 19% By the position of the visitors Government institution/ Education 16% 1-5million 12% 5-10million 10% Above 10million1.5% Under 0.1million26% CEO/GM 16% Others, 5% Chairman/ Partner 12% Department Manager/ supervisor 18% 0.5-1million 30.5% 0.1-0.5million 20% Senior Civil Servant 10% Professionals 20% Manager/ person in charge 19% 11

Overseas Visitors 610 448 407 396 365 Top 10 Overseas Countries 257 231 195 193 186 Korea Hongkong Austrilia Taiwan USA Italy Thailand Japan Sweden France 12

Domestic Visitors Top 10 Domestic Provinces 17888 2658 1560 1370 1337 1052 653 557 481 343 Shanghai Jiangsu Guangdong Shandong Zhejiang Beijing Fujian Jiangxi Anhui Hubei 13

Onsite Activities Through the rich variety of activities, ELS provided a comprehensive platform, for exhibitors to present their brand and products, for visitors to experience luxury lifestyle. 14

Onsite Activities - Exhibitors Samsung, New Launch of The Smart TV S9 AWA, Wine Testing Ferrari, Test Drive Zhongtou Trust, Secret of Wealth Management in China 15

Onsite Activities Media Partners <Select Life> ( Equitation, The New Lifestyle of The Affluent <Money Journal> ( Wealth Management Seminar ) Third-party Vantage Photo Shooting <Fortune Character> U-jet 2013 Luxury in China Forum Chinese Private Jet Forum <Extraordinary Traveler> ( Luxury Cruise travel Salon <Traveler> ( ) Top10 Overseas Travel Experience Sharing 16 Voyage Travel Salon Luxury Tailor-made

Media Partners Part of the partner media, among over 800 mass media support: Official Luxury Media: Special Support Media: Luxury Lifestyle Media: Luxury Lifestyle Club: Support Media: 17

April 10-13, 2014 Shanghai World Expo Exhibition & Convention Center www.expolifestyle.com Concurrent Event The 19 th China (Shanghai) International Boat Show 2014 Shanghai Expo Leisure Contact Us: Shanghai UBM Sinoexpo International Exhibition Co., Ltd Email: els@ubmsinoexpo.com Tel: +86-21-6437 1178 * 2031 / 2037 / 2024 18