AUCKLAND DESTINATION OVERVIEW AUGUST 218 An in-depth overview of Auckland s visitor economy from the latest arrival, accommodation, spend and cruise data through to past five- commentary. Prepared September 218, by the Research and Evaluation Unit
2 CONTENTS KEY FINDINGS 3-4 VISITOR ARRIVALS DATA INTERNATIONAL VISITORS REASON FOR VISIT 6 MARKET 7-11 SEASON AKL COMPARED TO OTHER PORTS 12-13 DOMESTIC VISITORS REASON FOR VISIT 13 ORIGIN OF VISITORS 14 ACCOMMODATION DATA INTERNATIONAL DOMESTIC GUEST NIGHTS 16-18 ADR, HOTEL OCCUPANCY AND REVPAR 19-2 AVERAGE LENGTH OF STAY INTERNATIONAL DOMESTIC 21-23 SPEND DATA INTERNATIONAL DOMESTIC TOURISM SPEND PRODUCT 25-27 INTERNATIONAL SPEND MARKET 28-29 AVERAGE SPEND BY VISITOR PER COUNTRY 3 FIVE YEAR TRENDS IN KEY MARKETS REASON FOR VISIT BY MARKET 32-36 CRUISE DATA VISITOR ARRIVALS AND SPEND 38 EVENTS DATA MAJOR EVENTS 4
3 Key Visitor Data 2.7 m 5.69 m 7.28 m International Visitors YE August 218 +2.9% Domestic Overnight Visits YE August 218 +2.7% Commercial Guest Nights YE July 218-2.2% $4.35 b $4.2 b $8.36 b International Tourism Spend YE August 218 +5.6% Domestic Tourism Spend YE August 218 +6.6% Total Tourism Spend YE August 218 +6.1%
4 KEY FINDINGS INTERNATIONAL The to August 218 saw a record breaking 2.7m international visitor arrivals, an increase of 2.9% on the. The month of August saw 17,224 international visitors, up 7.7% on the August. Holiday visitor arrivals contributed the most to the annual growth, numbers were up 3.1% on the 12 months. Arrivals from China saw the biggest growth, up 1.4% on the. For the ending July 218, international guest nights in commercial accommodation (3.47m) were up 1.6% on the. International spend was $4.35b, up 5.6% for the. In the to August 218, Chinese visitors spent $916m, up 11.1% on the. Spending from the UK (up 6.6% to $337m), the US (up 3.1% to $376m) and Australia (up 4.2% to $837m) was also up. DOMESTIC There were 5.69m overnight visits by domestic visitors in Auckland in the to August 218, up 2.7% on the. Visiting friends and relatives (VFR) was the main reason for domestic visitation to Auckland, with 2.91m overnight visits recorded for the to August 218 (up 2.6% on the 12 months). For the ending August 218, the highest visitation of all regions to Auckland was from Waikatobased visitors (852,258 overnight visits), down 15.1% on the. There was strong growth from Bay of Plenty visitors (771,519 visits), up 14.1% compared to the. For the ending July 218, domestic guest nights in commercial accommodation (3.81m) were down 5.5%. Domestic spend was $4.2b and had increased by 6.6%. OVERALL There were 7.28m guest nights in commercial accommodation in Auckland in the to July 218, down 2.2% on the. The average daily rate (ADR) for hotels in the to August 218 was $21 (up 2.4%). The average hotel occupancy rate to August 218 was 83.9% (down 3.3%) and the RevPAR was $176 (down 1.% on the ). In the to August 218, total tourism spend in Auckland was $8.36b, up 6.1% on the.
Auckland Tourism Visitor Arrivals Data 5
6 International visitor numbers continue to rise, with 2.9% more visitors in the to August 218 The to August 218 saw a record breaking 2.7m international visitor arrivals, an increase of 2.9% on the. The month of August saw 17,224 international visitors, up 7.7% on the August. 4, 35, 3, 25, 2, 15, 1, 5, International visitor arrivals in Auckland, reason for visit YE % change +2.9% +3.1% +2.7% Holiday visitor arrivals contributed the most to the annual growth (1.33m), up 3.1% on the 12 months. August holiday visitor numbers were up 6.9% compared with August 217. +.6% Business Holiday/Vacation Visit Friends/Relatives TOTAL ALL TRAVEL PURPOSES Visitor arrivals / YE August 218 17,224 7.7% YE August 218 2,71,52 2.9% Source: ITM data, Statistics NZ
7 Strong growth from the Chinese market in the to August 218, up 1.4% There was strong growth for the Chinese market up 1.4% for the end August 218 with a 9.1% increase compared to the month of August 217. There was also strong on growth for the from Korea (9.7%) and the US (4.%). There was a on decrease in the UK market (7.8%) and August arrivals were down 5.% compared with the August. These decreases may be due to the World Masters Games and Irish and British Lions Tour events during April to August in 217. 14, 12, 1, 8, 6, 4, 2, Visitor arrivals in Auckland by key international markets Australia United Kingdom China, People's Republic of United States of America Source: ITM data, Statistics NZ
8 24 month visitor arrivals from individual markets 7, 6, 5, 4, 3, 2, 1, Australia 5, 45, 4, 35, 3, 25, 2, 15, 1, 5, China Business Holiday/Vacation Visit Friends/Relatives Business Holiday YE August 218 14,128 2.4% 24,928-1.% 382,528 2.3% 845,376-1.3% VFR Total August 218 13,56.4% 13,88 8.6% 26,16 6.7% 58,816 5.9% Business Holiday/Vacation Visit Friends/Relatives Business Holiday VFR Total August 218 72-4.% 19,984 8.% 3,328.5% 28,32 9.1% YE August 218 11,72-23.9% 291,232 13.5% 48,576 5.1% 386,8 1.4% Source: ITM data, Statistics NZ
9 24 month visitor arrivals from individual markets 9, Japan 9, Korea 8, 8, 7, 7, 6, 6, 5, 5, 4, 3, 2, 1, 4, 3, 2, 1, Business Holiday/Vacation Visit Friends/Relatives Business Holiday/Vacation Visit Friends/Relatives Business Holiday VFR Total August 218 34-36.7% 6,16 1.% 1,72 11.7% 8,992-2.1% YE August 218 5,2-16.% 61,88 -.5% 1,976 1.3% 92,96 -.3% Business Holiday VFR Total August 218 144-4.% 2,688 11.3% 352-46.3% 3,568-8.2% YE August 218 2,32-4.6% 47,936 12.3% 1,576.3% 69,184 9.7% Source: ITM data, Statistics NZ
1 24 month visitor arrivals from individual markets 1, 9, 8, 7, 6, 5, 4, 3, 2, 1, Germany 25, 2, 15, 1, 5, UK Business Holiday/Vacation Visit Friends/Relatives Business Holiday VFR Total August 218 192-7.7% 1,44-2.4% 32.% 2,384-11.3% YE August 2,544-11.2% 52,432-3.8% 9,88-5.3% 72,256-4.2% 218 Business Holiday/Vacation Visit Friends/Relatives Business Holiday VFR Total August 218 68 52.% 2,288-6.5% 2,64 5.1% 6,8 5.% YE August 218 8,368 3.% 7,864-13.% 81,216-3.5% 168,688-7.8% Source: ITM data, Statistics NZ
11 24 month visitor arrivals from individual markets 7, Canada 3, US 6, 5, 4, 3, 2, 1, 25, 2, 15, 1, 5, Business Holiday/Vacation Visit Friends/Relatives Business Holiday VFR Total August 218 176.% 896 1.8% 912 18.8% 2,176 7.1% YE August 218 2,528-8.1% 29,952-3.4% 19,424 15.8% 56,448 2.7% Business Holiday/Vacation Visit Friends/Relatives Business Holiday VFR Total August 218 1,536-6.8% 5,552 14.9% 2,72 -.6% 11,552 8.7% YE August 218 19,296 5.5% 168,368 6.5% 53,664-2.4% 269,56 4.% Source: ITM data, Statistics NZ
12 Winter sees growth from China (up 3.7%) 2, 18, -1.7% Seasonal arrivals in Auckland by key markets There were 487,488 visitor arrivals in winter 218, down 1.2% on the winter. 16, 14, Holiday arrivals were also down (-4.%). 12, Visitation from China (up 3.7%) and the US (up 1.7%) was up compared to winter 217. Canadian visits were up by 7.5% with VFR up 15.7%. 1, 8, 6, +3.7% Visitation from the UK was down 48.4% on the winter. This decrease may be due to the World Masters Games and Irish and British Lions Tour events during April to August in 217. 4, 2, -1.9% -6.1% -3.4% -48.4% +7.5% +1.7% Australia China, People's Republic of Japan Korea, Republic of Germany United Kingdom Canada United States of America Winter 217 Winter 218 Source: ITM data, Statistics NZ
213M8 213M1 213M12 214M2 214M4 214M6 214M8 214M1 214M12 215M2 215M4 215M6 215M8 215M1 215M12 216M2 216M4 216M6 216M8 216M1 216M12 217M2 217M4 217M6 217M8 217M1 217M12 218M2 218M4 218M6 218M8 Rolling 12 month arrivals 13 Auckland has seen 7.3% growth in international visitor arrivals per annum over the last five s Auckland has seen an average of 7.3% growth in international visitor arrivals per annum over the last five s (up 2.9% in the last ). Queenstown saw the fastest growth of the four destinations an average of 18.% per annum over the last five s (up 9.8% in the last ). 3,, 2,5, 2,, 1,5, 1,, 5, 12 month rolling visitor arrivals Christchurch has seen an average of 7.2% growth in international arrivals per annum over the last five s (up 8.% on 217). Wellington saw an average of 2.8% growth per annum over the five period (down 3.% on 217). Year End Auckland airport Christchurch airport Wellington airport Queenstown airport Source: ITM data, Statistics NZ
Sep-16 Oct-16 Nov-16 Dec-16 Jan-17 Feb-17 Mar-17 Apr-17 May-17 Jun-17 Jul-17 Aug-17 Sep-17 Oct-17 Nov-17 Dec-17 Jan-18 Feb-18 Mar-18 Apr-18 May-18 Jun-18 Jul-18 Aug-18 14 The to August 218 saw 5.69m domestic overnight visits, up 2.7% on the 6,, 5,, 4,, Domestic overnight visits in Auckland, reason for visit YE % change 2.7% 2.9% The to August 218 saw a substantial 5.69m overnight visits from domestic visitors, an increase of 2.7% on the. Visiting friends and relatives (VFR) was the main reason for domestic visitation to Auckland, with 2.91m overnight visits recorded for the to August 218 (up 2.6%). Overnight visits for domestic visitors visiting Auckland for holiday purposes were also high (1.16m overnight visits), up 4.8% on the August. 3,, 2,, 1,, - 5.2% 16.1% -15.2% Business Holiday Other Total VFR Visitor arrivals / YE YE August 218 5,69,474 2.7% Source: AA Traveller Monitor
15 Strong growth for visitors from the Bay of Plenty to Auckland, up 14.1% 1,2, 1,, Domestic overnight visits by visitor origin For the ending August 218, the highest visitation of all regions to Auckland was from Waikato-based visitors with 852,258 overnight visits (down 15.1% on the ). There was strong growth from Bay of Plenty visitors (771,519 visits), up 14.1% compared to the. Overnight visits from Wellington were also high (553,99 visits), up 5.3% on August 217. Northland visits (653,59 visits) were up 3.2% while Canterbury (325,91 visits) had no change. 8, 6, 4, 2, - Bay of Plenty Canterbury Northland Waikato Wellington Source: AA Traveller Monitor
Auckland Tourism Accommodation Data 16
Guest nights Guest nights 17 There were 7.28m commercial guest nights in Auckland in to July 218 8, 7, 6, 5, 4, 3, 2, 1, Domestic International guest nights Auckland There were 7.28m guest nights in commercial accommodation in Auckland in the to July 218, down 2.2% on the. For the ending July 218, international guest nights (3.47m) were up 1.6% on the, while domestic guest nights (3.81m) were down 5.5%. Domestic guest nights International guest nights New Zealand For the month of July 218, there were 315k domestic guest nights in Auckland (down 3.4% on the August) and 233k international guest nights (down 1.3%). For NZ as a whole, international guest nights grew by 3.5% and domestic guest nights increased 1.4% on the. 6,, 5,, 4,, 3,, 2,, 1,, Domestic guest nights International guest nights Source: Statistics NZ Accommodation Survey *CAM data is only available after a two month lag.
Rolling 12 month Guest Nights 18 Auckland s average growth was 2.% over the last five s (down 2.2% on the last ) 8,, 7,, 6,, 5,, 4,, Rolling 12 month guest night numbers Otago had the fastest growth in commercial guest nights at 5.7% compound average annual growth over the last five s (up 3.5% on the last ). 3,, 2,, Auckland s average growth over the last five s was 2.% (down 2.2% on the last ). 1,, Canterbury had the second fastest growth at 5.5% over the last five s (up 9.9% on the last ). Wellington s five growth was 2.5% (up.6% in the last ). Year End Auckland Wellington Canterbury Otago Source: Statistics NZ Accommodation Survey
83.9% 19 ADR in the to August 218 was $21, up 2.4% 1% 9% Annual Hotel Accommodation in Auckland Occupancy and Average Daily Rate $21 $25 The average daily rate (ADR) for hotels in the to August 218 was $21. This was a 2.4% increase on the. 8% 7% $2 The average hotel occupancy rate was 83.9%, with a decrease of 3.3% compared to the end. 6% 5% $15 The RevPAR for the ending August 218 was $176 down 1.% on the. For the month of August, the ADR was $191 (up 2.2% on the August) and the RevPAR was $158 (up 3.4%). 4% 3% 2% $1 $5 1% % 214 215 216 217 218 Year End Jun $ Occupancy Rate ADR Source: Tourism Industry Aotearoa TIA
2 There were large fluctuations in percentage change for RevPar, ADR and Occupancy rates in August 218 Compared with the August, Average Daily Rates (ADR) were up 4.%. Revenue per available room (RevPar) was on average 6.3% higher compared with August 217. Occupancy rates were on average 2.% higher compared with August 217. There were large fluctuations in percentage change for ADR, RevPar and Occupancy rates in August. The peak for Occupancy and RevPAR was Monday 2 th August, while ADR peaked on Saturday 25 th August. 1 8 6 4 2-2 -4 Percent Change in Occupancy, ADR and RevPAR for the Month of August 1 2 3 4 5 6 7 8 9 1 11 12 13 14 15 16 17 18 19 2 21 22 23 24 25 26 27 28 29 3 31 Occupancy ADR RevPAR Source: STR Global
Guest nights 21 Average length of stay for VFR was high at 11.4 nights for the to July 218 (up 7.5%) 5 45 4 35 Average length of stay YE July, International No. of nights 35.5 In the to July 218, on average those visiting Auckland for educational or study reasons had the highest length of stay (at 35.5 nights), up 7.6% in comparison to July 217. Average length of stay for VFR was high (at 11.4 nights) for the to July 218, up 7.5% on the. In contrast, the average length of stay per visitor in Auckland was down for holiday (down 14.3%), business (down 23.9%) and conference or convention (down 14.3%) visitors compared to July 217. 3 25 2 15 1 5 2.5 11.4 6.2 4.6 3.8 YE Jun 14 YE Jun 15 YE Jun 16 YE Jun 17 YE Jun 18 Holiday VFR Business Education or study Conference or convention Other reason Source: IVS MBIE. Please note, this data is published on a quarterly basis.
22 For YE July 218, on average Chinese visitors stayed 9.6 nights in Auckland, up 1.% In the to March 218, the average length of stay for Chinese visitors was 9.6 nights, up 1.% on the. Average length of stay for Australia (down 15.5% to 4.9 nights) and the US (down 9.8% to 4.6 nights) was down. UK visitors had the second highest average length of stay (8. nights). However, this was down significantly (4.7%) on the. The average length of stay for German visitors was 7.2 nights (down 25.8%) and Canadians 5.9 nights (down 27.2%). Country YE Jun 14 YE Jun 15 YE Jun 16 YE Jun 17 YE Jun 18 % change Australia 5.4 4.5 4.4 5.8 4.9-15.5% China 3.8 4.2 1. 4.8 9.6 1.% US 6.2 5. 5.9 5.1 4.6-9.8% UK 7.7 11.2 1.5 13.5 8. -4.7% Germany 8.3 13.6 12.7 9.7 7.2-25.8% Canada 4. 4.9 6.6 8.1 5.9-27.2% Japan 3.7 5.5 9.4 8.2 5.5-32.9% Korea 2. 7.3 1. 4.9 5.2 6.1% Source: IVS MBIE. Please note, this data is published on a quarterly basis.
Av. Length of stay 23 On average, domestic visitors stayed 2. nights in Auckland for the ending August 218, down 1% On average, domestic visitors stayed in Auckland for 2. nights for the ending August 218. There was a 1.% decrease on the. 2.6 2.5 2.4 2.3 2.2 2.1 Average Length of stay YE August, Domestic There has been a slight downward trend in the average length of stay for domestic visitors to Auckland, over the last 24 months. 2. 1.99 2. 1.98 1.97 Source: AA Traveller Monitor
Auckland Tourism Spend Data 24
Sep-15 Oct-15 Nov-15 Dec-15 Jan-16 Feb-16 Mar-16 Apr-16 May-16 Jun-16 Jul-16 Aug-16 Sep-16 Oct-16 Nov-16 Dec-16 Jan-17 Feb-17 Mar-17 Apr-17 May-17 Jun-17 Jul-17 Aug-17 Sep-17 Oct-17 Nov-17 Dec-17 Jan-18 Feb-18 Mar-18 Apr-18 May-18 Jun-18 Jul-18 Aug-18 Monthly spend ($m) 25 6.1% increase in tourism spend in the to August 218 $6 $5 Monthly tourism expenditure in Auckland In the to August 218, total tourism spend in Auckland was $8.36b, up 6.1% on the. International spend was $4.35b, up 5.6% for the. Domestic spend was $4.2b, and had increased by 6.6%. The month of August saw increases in domestic spend which was up 11.7% while international spend was up 4.1%. $4 $3 $2 $1 $ Domestic International Source: MBIE MRTEs. Please note MRTEs are provisional until the TSA for the March are published and are frequently revised always use the most recent data available.
26 The month of August saw $321m domestic spend, an 11.7% increase on the August 25% 2% 15% % Change in tourism expenditure in Auckland International spend in August increased by 4.1% (to $298m) compared with the same month in 217. Domestic spend was $321m for the month, up 11.7% on August 217. Overall, this resulted in a 7.9% increase in total tourism spend ($619m) in Auckland for August 218 compared with the. 1% 5% % 11.7% Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug 4.1% -5% -1% Domestic International Source: MBIE MRTEs. Please note MRTEs are provisional until the TSA for the March are published and are frequently revised always use the most recent data available.
Spend ($m) 27 International and domestic tourism spend by product for August 218 3 25 2 International and domestic monthly tourism expenditure in Auckland, by product Spend ($m) % change Accommodation services 5.1-18.8% Cultural, recreation, and gambling services 1.2 32.4% Food and beverage serving services 112.3 14.8% Other passenger transport 81. -2.% Other tourism products 117.8 18.6% Retail sales - alcohol, food, and beverages Retail sales - fuel and other automotive products 35.1 4.5% 28. 17.2% Retail sales - other 184.4 1.5% 15 1 5 Accommodation services Food and beverage serving services Other tourism products Retail sales - fuel and other automotive products Cultural, recreation, and gambling services Other passenger transport Retail sales - alcohol, food, and beverages Retail sales - other Source: MBIE MRTEs. Please note MRTEs are provisional until the TSA for the March are published and are frequently revised always use the most recent data available.
12 month spend ($m) 28 Chinese visitors spent $916m in the to August 218, up 11.1% on the $1,2 $1, Rolling 12 month tourism expenditure in Auckland China Australia In the to August 218, Australian tourism spend was up (4.2%) on the to $837m. $8 Rest of Asia UK Spend from the US (up 3.1% to $376m) and the UK (up 6.6% to $337m) was also up on the. There were positive on changes for Germany (up 9.3% to $138m) and Korea (up 11.1% to $125m). $6 $4 Japan Korea, Republic of USA Chinese visitors spent $916m in the to August 218, up 11.1% on the. $2 Rest of Europe Germany $ Aug-16 Nov-16 Feb-17 May-17 Aug-17 Nov-17 Feb-18 May-18 Aug-18 Year End Source: MBIE MRTEs. Please note MRTEs are provisional until the TSA for the March are published and are frequently revised always use the most recent data available.
Sep-16 Oct-16 Nov-16 Dec-16 Jan-17 Feb-17 Mar-17 Apr-17 May-17 Jun-17 Jul-17 Aug-17 Sep-17 Oct-17 Nov-17 Dec-17 Jan-18 Feb-18 Mar-18 Apr-18 May-18 Jun-18 Jul-18 Aug-18 Monthly spend ($m) 29 Tourism spend from the Australian market for August 218 was up 14.% on the August For the month of August, spend from Australia ($63.7m) was up 14.% compared to August 217. $14 $12 $1 $8 Monthly tourism expenditure in Auckland, by market % change 14.% Australia China Spend from China was $76.7m, up 9.6% on the August. Spend from the UK ($15.m) was up 7.3%, and the US ($2.m) was also up 7.3% for August 218. $6 $4 $2 9.6% 7.3% USA UK 7.3% $ Source: MBIE MRTEs. Please note MRTEs are provisional until the TSA for the March are published and are frequently revised always use the most recent data available.
Spend ($) 3 Average spend for German visitors was $1,93 per visitor, up 14.% on the August The average spend for Chinese visitors was $2,367 per visitor in the to August 218, up.6% on the. $3, $2,5 $2, Average tourism spend per visitor, by country Australia China Japan Korea Germany There were positive on changes for Germany (up 14.% to $1,93 per visitor) and the UK (up 15.6% to $1,995 per visitor). $1,5 UK Canada Average spend for Australian visitors was up (5.6% to $99 per visitor) on the while spend from the US (down.8% to $1,399 per visitor) was down. $1, US $5 Source: MBIE MRTEs. Please note MRTEs are provisional until the TSA for the March are published and are frequently revised always use the most recent data available.
Auckland Tourism Five trends in key markets 31
International Visitor Arrivals 32 Five visitor arrivals to Auckland, YE August 3,, International visitor arrivals to Auckland from all countries 2,5, 2,71,52 2,, 1,5, 1,, 5, 214 215 216 217 218 1,333,968 816,496 23,112 57,856 54,864 Business Holiday/Vacation Visit Friends/Relatives Conventions/conferences Education TOTAL ALL TRAVEL PURPOSES Source: ITM data, Statistics NZ *Includes visitor arrival numbers from Auckland airport. Education numbers do not include enrolments.
33 Five visitor arrivals from individual markets, YE August Australia China 9, 8, 845,376 45, 4, 386,8 7, 35, 6, 3, 291,232 5, 4, 382,528 25, 2, 3, 24,928 15, 2, 1, 14,128 26,48 1, 5, 48,576 11,72 4,48 214 215 216 217 218 Business Holiday/Vacation 9,568 214 215 216 217 218 3,8 Business Holiday/Vacation Visit Friends/Relatives Conventions/conferences Visit Friends/Relatives Conventions/conferences Education TOTAL ALL TRAVEL PURPOSES Education TOTAL ALL TRAVEL PURPOSES Source: ITM data, Statistics NZ *Includes visitor arrival numbers from Auckland airport. Education numbers do not include enrolments.
34 Five visitor arrivals from individual markets, YE August 1, 9, 8, 7, 6, Japan 92,96 61,88 8, 7, 6, 5, Korea 69,184 47,936 5, 4, 4, 3, 3, 2, 1, 1,976 7,8 5,2 214 215 216 217 218 2,64 2, 1, 1,576 2,624 2,32 214 215 216 217 2181,28 Business Visit Friends/Relatives Education Holiday/Vacation Conventions/conferences TOTAL ALL TRAVEL PURPOSES Business Visit Friends/Relatives Education Holiday/Vacation Conventions/conferences TOTAL ALL TRAVEL PURPOSES Source: ITM data, Statistics NZ *Includes visitor arrival numbers from Auckland airport. Education numbers do not include enrolments.
35 Five visitor arrivals from individual markets, YE August Germany UK 8, 2, 7, 72,256 18, 168,688 6, 5, 52,432 16, 14, 12, 4, 1, 81,216 3, 2, 9,88 1, 2,544 2, 214 215 216 217 218 688 Business Holiday/Vacation Visit Friends/Relatives Conventions/conferences Education TOTAL ALL TRAVEL PURPOSES 8, 7,864 6, 4, 8,368 2, 1,296 214 215 216 217 218 768 Business Holiday/Vacation Visit Friends/Relatives Conventions/conferences Education TOTAL ALL TRAVEL PURPOSES Source: ITM data, Statistics NZ *Includes visitor arrival numbers from Auckland airport. Education numbers do not include enrolments.
36 Five visitor arrivals from individual markets, YE August Canada US 6, 56,448 3, 269,56 5, 25, 4, 2, 3, 29,952 15, 168,368 2, 19,424 1, 53,664 1, 2,528 5, 19,296 214 215 216 217 218 976 64 7,648 214 215 216 217 218 5,376 Business Holiday/Vacation Business Holiday/Vacation Visit Friends/Relatives Conventions/conferences Visit Friends/Relatives Conventions/conferences Education TOTAL ALL TRAVEL PURPOSES Education TOTAL ALL TRAVEL PURPOSES Source: ITM data, Statistics NZ *Includes visitor arrival numbers from Auckland airport. Education numbers do not include enrolments.
Auckland Tourism Cruise Data 37
+7% + 11% + 8% $(m) + 6% + 25% 38 Cruise Tourism - Visitor arrivals and spend in Auckland Cruise visitor arrivals to Auckland Cruise spend in Auckland 35, 3, 25, 2, 179,8 192,2 213,9 23,8 244,5 36,8 5 4 3 $419 Passenger spend Crew spend Vessel spend Total 15, 2 Value add 1, 1 5, 212/13 213/14 214/15 215/16 216/17 217/18 211/12 212/13 213/14 214/15 215/16 216/17 217/18 Source: Market Economics. Cruise data comes out annually in August. * 217/18 figures have been forecasted
Auckland Tourism - Events Data 39
4 Major Events in Auckland Event Date Venue Interesting Findings Celine Dion 11-14 August Spark Arena Domestic spend for the month of August 218 was up 11.7% Katy Perry New Zealand Fashion Week 218 2-21 August Spark Arena 27 August 2 September Viaduct Events Centre Domestic holiday visits were up 4.1% The peak for Occupancy and RevPAR was Monday 2 th August (up 46.8% and 88.6% respectively, on the August) whilst ADR was at its second highest level for the month (up 33.1%) Visitor arrivals from Australia were up 5.9% for the month All Blacks vs Australia 25 August Eden Park Spend from Australia for the month of August was up 14.% Average Daily Rate peaked on Saturday 25 th August (up 33.1% on August) while Occupancy and RevPar were also up compared to other non-major event days in August
Ngā mihi Thank you KEY CONTACT Jaimee Raymond Research Specialist Email: jaimee.raymond@