TOURISM SIGNING GUIDELINES. (Brown Signs)

TOURISM SIGNING GUIDELINES (Brown Signs) Highway Maintenance (South) Streetscene Services Beverley Depot Annie Reed Road Beverley East Riding of Yorkshire HU17 0LF Revised July 2012

CONTENTS INTRODUCTION... 1 SECTION 1 ELIGIBILITY CRITERIA FOR TOURISM SIGNING... 3 1. GENERAL REQUIREMENTS APPLICABLE TO ALL ATTRACTIONS OR VISITOR FACILITIES 3 2. SPECIFIC REQUIREMENTS FOR PARTICULAR TYPES OF DESTINATION... 4 SECTION 2 PRINCIPLES AFFECTING SITING CRITERIA... 7 1. ROAD SAFETY AND TRAFFIC MANAGEMENT ISSUES... 7 2. ENVIRONMENTAL ISSUES... 7 SECTION 3 SITING CRITERIA FOR TOURISM SIGNING... 8 SECTION 4 FINANCIAL RESPONSIBILITIES AND PROPOSED CHARGES... 9 SECTION 5 - TYPICAL EXAMPLES OF APPLICATIONS AND THEIR TREATMENT... 10 SECTION 6 - APPLICATION PROCEDURE... 12 CONTENTS PAGE

INTRODUCTION Brown tourism signing in the East Riding is the responsibility of East Riding of Yorkshire Council s Streetscene Services Department who act as the Highway Authority. The principle of tourism signing is to assist the road user in locating services which would: otherwise prove hard to find be unexpected in a particular location have a detrimental impact on highway safety if they were not signed. Eligibility is defined by two categories: visitor attractions and facilities: Attractions are defined as permanently established destinations or locations which attract, or are used by, visitors and are open to the public without pre-booking during normal opening hours. Examples of those likely to qualify for consideration include theme parks, zoos, museums, historic houses and leisure complexes. Facilities are a much broader category. Examples include accommodation, public houses, restaurants, cafés, shops, cinemas and theatres. Tourism information signs should be considered as a traffic management tool used in the best interests of road safety and should not simply provide an advertisement for any attraction or facility on the public highway. The East Riding of Yorkshire has some of the nation s finest, varied landscapes and coastlines. There is a risk that a large number of signs will destroy the unique look and feel of the East Riding, and create a distraction to road users. It is important that the impact of new and additional signing is taken into consideration when each application is assessed. To protect against this, East Riding of Yorkshire Council reserves the right to refuse even eligible applications for the wider benefit of the local community and visitors. Therefore, not all eligible applications will be approved, particularly in areas where there is already a proliferation of signs. In some cases applicants will be encouraged to take up shared tourism signing with other facilities on the same route. Decisions on the number, siting and content of signs are statutorily the responsibility of East Riding of Yorkshire Council as the Highway Authority. Tourism signing is NOT intended for advertising purposes. Tourism signs should supplement rather than duplicate information already provided and it is the tourist attraction or facility s responsibility to provide adequate marketing material which must include comprehensive directional information. As a general principle, owners or operators of tourist facilities applying for tourism signs are expected to advertise their establishment s opening times, location, accessibility by road (and, where appropriate, public transport), through the tourism industry. This may be done by way of tourism brochures and other literature available through Tourist Information Centres, guidebooks, leaflets or websites. Applicants must provide evidence of this. Tourism signing should only be used: where destinations are hard to find to encourage visitors to use a particular route where there are highway safety concerns. 1

Although it may seem a simple matter to have a sign erected near a business, it should be borne in mind that the following issues will need to be assessed before an application can be approved: road safety quality and eligibility of destination over-proliferation of signs. Every two years an establishment s signs and the continued eligibility thereof will be assessed. Should East Riding of Yorkshire Council feel that any sign or posts are in need of maintenance, repair or replacement then the total cost (including the design, supply, manufacture and erection thereof, together with the supervision of any relevant works) will be payable by the establishment. Should any nearby vegetation require cutting back, the total cost of this work will also be payable by the establishment. In the event of non-payment (within 28 days) of any invoices in this respect, all signs relating to the establishment will be removed. Any costs relating to the removal of any such signs will be the responsibility of the establishment. Any costs relating to the subsequent re-erection of any such signs will also be the responsibility of the establishment. Brown tourism signs may be removed if an establishment loses membership of, or accreditation by, any relevant inspection scheme or approved body, or ceases to trade. Any costs relating to the removal of any such signs will be the responsibility of the establishment. compensation will be payable by East Riding of Yorkshire Council under any circumstances. Existing tourism signs will be reviewed as necessary in line with current criteria in the event of changes to existing provision e.g. upon routine sign replacement schemes, sign rationalisation, and/or damage as a result of vandalism or road traffic accidents. All applications will be administered by the local Highway Authority, who will be responsible for assessing any initial requests or renewals in liaison with Economic Development Officers. The final decision on the number and location of signs is ultimately the responsibility of the Head of Streetscene Services. All signs and posts, together with any associated fixings will be designed and implemented in strict accordance with the Traffic Signs Regulations and General Directions 2002. 2

SECTION 1 ELIGIBILITY CRITERIA FOR TOURISM SIGNING 1. General Requirements Applicable To All Attractions Or Visitor Facilities The establishment must be a permanently established destination or facility which attracts or is used by visitors to an area and is open to the public without pre-booking during its normal opening hours. Evidence to support this must be provided. The establishment must maintain all appropriate licenses/insurances at all times and ensure it fulfils its responsibilities under all relevant legislation, i.e. planning permission, fire certification or registration under the Food Safety Act. The establishment must provide evidence of reasonable steps having been taken to publicise what it has to offer and to inform tourists of its location. Copies of marketing material are required to determine its suitability. The establishment must provide details of on-site car parking for visitor use, and other parking facilities within a reasonable walking distance (up to half a mile). Where such parking is in alternative ownership, confirmation of approval by the owner must be provided. The establishment must demonstrate that it has taken all reasonable measures to facilitate access for the disabled. On receipt of the completed application form eligibility will be assessed. This may involve interviewing promoters (by prior appointment) at the attraction or facility concerned. Retail parks, shopping centres and garden centres will not generally be signed as tourist attractions unless they have facilities or features which are of particular interest, e.g. craft centres, mill shops or speciality shops. Where appropriate, signs will be designed to include facility or attraction names and will also incorporate the relevant matching symbols as prescribed in the Traffic Signs Regulations and General Directions. Typeface of signs will be standard Department for Transport lettering. 3

2. Specific Requirements For Particular Types Of Destination (i) Hotels and other Serviced Accommodation Only accommodation recognised by an appropriate body concerned with maintaining quality standards will be considered for tourism signs. Examples of independent inspection schemes include Visit Britain and the AA. Applicants must provide written confirmation of their grading and a copy of their current membership documentation. It should be pointed out that consideration will be given to removing any signs associated with the facility if the establishment is no longer part of any scheme, especially if membership has been suspended due to fallen standards. Hotels and guest accommodation must normally have a minimum of 10 letting rooms unless under special circumstances. (ii) Self-Catering Accommodation This will not normally be eligible for tourism signing as a high element of pre-booking is involved. There may however be traffic management grounds for signing some sites. (iii) Public Houses The establishment must serve hot and cold meals, (not just bar snacks) at lunchtime and in the evening. The establishment must have a children s certificate, or amenities such as baby changing facilities and a dedicated play area to accommodate children indoors. There must be appropriate access, toilets and other arrangements to enable people with disabilities to make full use of the establishment. Where overnight accommodation is offered only independently inspected facilities will be considered for tourism signs. Applicants must provide written confirmation of their grading, a copy of their current membership documentation and children s certificate. Where overnight accommodation is provided then the requirements of paragraph (i) must also be met. It must be demonstrated that there is a need for signing due to particular difficulty in finding the facility, and that it has additional historic or other significance. The general presumption is against providing signs in built-up areas where tourists would expect to find such facilities. (iv) Restaurants The establishment must be open at least six hours per day (including times during the day when tourists are likely to be visiting the area), six days a week for at least six months of the year and customers should normally be able to obtain a meal without pre-booking. The establishment must provide a full and varied menu. It must appear in at least one current independent listing or guide. It must be demonstrated that there is a need for signing due to difficulty in finding the facility, and that it has additional historic or other significance. The general presumption is against providing signs in built-up areas where tourists would expect to find such facilities. 4

(v) Cafés and Takeaway Food Outlets The establishment must be open at least six hours per day (including times during the day when tourists are likely to be visiting the area), six days a week for at least six months of the year and customers must be able to obtain a meal without pre-booking. It must be demonstrated that there is a need for signing due to particular difficulty in finding the facility, and that it has additional historic or other significance. The general presumption is against providing signs in built-up areas where tourists would expect to find such facilities. (vi) Recreational Facilities The establishment must not have any limitations on use i.e. members only or be fully dependent upon pre-booking. The establishment must have amenities open for at least six hours per day for at least six months of the year to enable tourists to obtain refreshments. Customers must be able to obtain refreshments without pre-booking. It must be demonstrated that there is a need for signing due to particular difficulty in finding the facility. (vii) Cinemas/Theatres/Concert Venues/Art Facilities and Sports Venues The establishment must not have limitations on use that require pre-booking or any form of members only restriction. Information at Tourist Information Centres and other points should be sufficient but signing may be provided where location difficulties can be demonstrated. The eligibility for sports venues will depend on the number of events held there each year. (viii) Retail Outlets The outlet must provide amenities or features that are aimed specifically at tourists (e.g. craft centres, where craft skills or product manufacture are demonstrated) and be open all year round. (ix) Camping and Caravan Sites Only inspected sites with at least 20 pitches for casual overnight use are eligible. The requirements of paragraph (i) must be met. The site must be licensed under the Caravan Sites and Control of Development Act 1960 and/or the Public Health Act 1936. Applicants must provide written confirmation of their grading and a copy of their current membership documentation of an inspection scheme. The Caravan Club or British Graded Holiday Parks Scheme are examples of appropriate inspection schemes. (x) Youth Hostels Those hostels managed by the Youth Hostels Association (YHA) will be granted tourism signing. Exceptionally, those managed by other national bodies and open to the public without pre-booking may be signed (but without the YHA symbol). (xi) Churches and Places of Worship Consideration for tourism signing will only be given to buildings listed as Grade 1 under the English Heritage Scheme. 5

Consideration for tourism signing may be given for buildings listed as Grade 2*. However, such examples must be further justified by having significant historic or special interest. Conservation officers may be consulted in order to determine such importance. Copies of any appropriate documentation must be provided with the application. Places of worship must also operate an open and available access policy during daylight hours ensuring visitors are always able to enter the premises. This may be managed by an appropriate keyholder scheme and details of this must be included in the application. As with all considerations of signing, the location of the building must warrant a sign to direct traffic where a church or place of worship would not normally be easily found or expected. Examples of churches located within village or town centres would not normally be considered as directions to the village or town would suffice. The interests of traffic direction and safety must remain most important in any consideration. (xii) Services and Bypassed Communities Settlements bypassed or within six miles of a main through road will be eligible to be considered for signs that contain: (i) an objective and description phrase of up to four words (ii) the legend Hotel and/or B and B (iii) up to four symbols denoting the services available within the settlements: this will be a maximum of three symbols if both (i) and (ii) are included on the proposed sign. NOTE: Numbers of Facilities If more than two facilities qualifying for tourism signing exist in any village, town or location, or are located within one mile of each other, then co-ordinated generic signing is considered to be more appropriate. 6

SECTION 2 PRINCIPLES AFFECTING SITING CRITERIA 1. Road Safety and Traffic Management Issues The maximum number of destinations (including non-tourist ones) at any individual signing location should be six. Research indicates that drivers have difficulty in reading and responding safely to more information. Each junction will need to be considered on an individual basis. In a conservation area it may be desirable not to provide any signs at all, whilst at other locations prioritisation on route continuity or visitor numbers may be necessary. On traffic management and road safety grounds it will be necessary to confirm that there is adequate parking available and the surrounding road network is capable of safely accommodating the level of traffic and type of vehicle (such as coaches) that the provision of signing may generate. Erection of tourism signs must not impair or obstruct drivers sightlines or otherwise cause a hazard to highway users. 2. Environmental Issues Applications for tourism signing will be considered on their merits in relation to the environmental constraints identified in the siting criteria. The environmental impact of additional signing can be significant and the use of signs incorporating generic terms or symbols will be considered in environmentally sensitive locations. Where signing in respect of a new tourist attraction is to be added where there is already existing signage, replacement composite signs may be considered desirable rather than allowing individual sign additions to an existing assembly. The removal of redundant or unnecessary signs is an important aspect of any new signing scheme. The number and siting of signs will be assessed every two years with any existing signs falling outside the scope of the new policy being removed, if appropriate. In environmentally sensitive areas such as Areas of Outstanding Natural Beauty, Heritage Coasts and Conservation Areas, signing may only be permitted if it does not adversely affect the visual amenity and character of the area. There must not be any private advertisement signs relating to the establishment placed at or near the location of any proposed tourism signing, or within the highway. In the interests of road safety and to avoid excessive environmental intrusion, the maximum number of tourist destinations signed at any given junction will normally be as follows: Road type Speed limit of 50 mph and above Speed limit of 40 mph and below Maximum number of tourism destinations Three Four 7

SECTION 3 SITING CRITERIA FOR TOURISM SIGNING In general, tourism signing to visitor attractions should only be provided from the nearest junction on the designated road network. On road safety grounds those visitor attractions with direct access onto that network may also be considered for signs on the approaches to and directly opposite the entrance. In an attempt to reduce any unnecessary over-proliferation of signs, applications in respect of signs in rural locations may be dealt with on an individual or generic basis. Some form of consultation will be required for multiple applications in respect of signs for one area so that they can be combined onto a single sign. The provision of additional signs may be considered if deemed appropriate on road safety grounds by the Local Highway Authority. Due to the likelihood of very high levels of requests being made, a different approach is necessary in respect of applications for signs in urban locations. Signing schemes in respect of facilities will normally be considered which direct traffic to locations where Tourist Information Centres are already established. Signs to serviced accommodation e.g. Seafront hotels may be provided on a generic basis. In a small minority of cases, depending on local circumstances, signing may be desirable along more than one route, although a single preferred route would only normally be signed. Attractions with visitor numbers in excess of 100,000 per year may need the signing eligibility criteria to be tailored to reflect the traffic management and road safety requirements of the area. Achieving the anticipated visitor numbers does not automatically entitle the establishment to tourism signing. Permission for tourism signing will normally be granted to qualifying establishments provided that the proposal does not have a significant negative impact upon the visual amenity of the surrounding landscape in: - Areas of Outstanding Natural Beauty Heritage Coasts Conservation Areas. 8

SECTION 4 FINANCIAL RESPONSIBILITIES AND PROPOSED CHARGES The provision of tourism signing should result in no cost to East Riding of Yorkshire Council. However, the signs provided will remain the property of the Council as the Highway Authority. Below is a schedule of prices to recover the cost of the Authority s involvement: FUNCTION Initial enquiry Formal application (including vetting and definite response) Provision and replacement of signs and posts (including the design, supply, manufacture and erection thereof, together with the supervision of any relevant works) and the cutting back of any nearby vegetation where applicable COST (Excluding VAT) charge 148.00 (non refundable) Actual cost A quotation, based on the Council s small works contract will be provided to applicants in respect of the manufacture and erection of signs, and will include all associated fees e.g. design and supervision. Where the costs are to be shared by more than one establishment, one of them must be nominated as the prime contact and will be responsible for the payment of all monies due. Where replacement or repair of a sign (including any works required to make the highway safe for road users etc.) is deemed to be necessary due to vandalism, theft, accident or deterioration, any associated costs will be the responsibility of the applicant.. Due to environmental considerations combined signs showing more than one facility will be preferred. Where an application necessitates a new composite sign then the new applicant will be responsible for the total costs of such a sign. Should the applicant refuse to pay the costs, thereby leaving a gap in the signing scheme, East Riding of Yorkshire Council may remove the signs along the remaining route. 9

SECTION 5 - TYPICAL EXAMPLES OF APPLICATIONS AND THEIR TREATMENT DESCRIPTION 1 Public house/restaurant set in isolated location NOT linked to a village. RESPONSE (Subject to qualifying criteria etc. being in order) Eligible from nearest main road (one only) and side road. All other signs to be removed, including any private signs. 2 Public house in small village. Where, in the opinion of the Heads of Streetscene and Economic Development: i) The venue is in an extremely isolated location which highway users will have difficulty finding. or ii) Where travel in excess of two miles is necessary on the unclassified road network to reach the venue. 3 Caravan/camping site on edge of village/urban area: 1. NOT registered with Caravan Club or similar appropriate scheme and NOT inspected under an approved scheme. Venues will be eligible from nearest main road (one only) and side road. All other signs (including any private signs) to be removed. Refused. 2. Registered and inspected. 4 Several facilities in village (either urban or non-urban ). Eligible to be signed from nearest main road on which village is signed. Refused, but generic sign possible at village edge on main access road saying Facilities, Services or equivalent. 5 Large 3-star hotel in the centre of Beverley Refused. This type of establishment is of the sort expected by visitors in such an area, and would lead to a multiplicity of signs and clutter. 6 A group of guesthouses/bed and breakfast establishments: 1. On a rural approach road. Where, in the opinion of the Heads of Streetscene and Economic Development: i) The venue is in an extremely isolated location which highway users will have difficulty finding. or ii) Where travel in excess of two miles is necessary on the unclassified road network to reach the venue. Venues will be eligible from nearest main road (one only) and side road. All other signs (including any private signs) to be removed. 10

DESCRIPTION RESPONSE (Subject to qualifying criteria etc. being in order) 2. Off a main road in the urban area. Refused (as above). 7 Museum: 1. In or close to town centre with or without own car parking. 2. In the non-urban area (i) With own car parking (ii) Without own car parking. Refused, town centre location. Could/should be included on fingerpost signing and from car parks. Eligible from main route. Refused does not meet criteria. 11

SECTION 6 - APPLICATION PROCEDURE Stage 1 - Informal advice about eligibility Recognise the need for directional signing. Contact East Riding of Yorkshire Council: Tel: 0845 600 1666 for informal advice about the appropriateness of your application from a visual impact, road safety and traffic management point of view. Advice gained at this stage may save time and effort at a later stage, and may avoid submitting a costly and inappropriate application. Stage 2 - Application Using the guidance notes fully complete the application form and return it to the address stated thereon. You must enclose the following: Application fee Supporting information and evidence of eligibility Map indicating location of facilities, proposed signs and any existing advertising signs. Stage 3 Decision Approval/Decline East Riding of Yorkshire Council will assess your application in accordance with the Tourism Signing Policy. If your application is approved, ERYC Highways will advise you accordingly, and prepare a sign schedule and estimate for the proposed works. If your application is declined ERYC Highways will advise you accordingly. Stage 4 Installation of signs Upon receipt of your written instruction to proceed ERYC will undertake the works and send you an invoice in respect of the costs involved. Stage 5 Monitoring of signs ERYC will conduct a biennial audit of all brown tourism signs. If necessary, ERYC will advise you of any improvement works that need to be carried out. If these works are not completed within the agreed timescales then all existing signs will be removed. 12

Tourism Signing Application Form Advice on completing this form 1. Study the Tourism Signing document to determine whether you consider you are likely to be eligible. te: Eligibility does not confer approval for signing. 2. You are requested to complete the relevant sections of the form as fully as possible and enclose supporting documentation together with a crossed cheque for 148.00 made payable to East Riding of Yorkshire Council. The cheque is to cover the costs of investigating your request and is non-refundable. NAME OF ATTRACTION/ FACILITY: ADDRESS: APPLICANT S DETAILS POSTCODE: E-MAIL ADDRESS: TELEPHONE NO. CONTACT NAME: FAX NO. MOBILE NO. DESCRIPTION OF ATTRACTION/FACILITY ANNUAL VISITOR NUMBERS (Please give previous three years figures where possible) DO YOU UNDERTAKE VISITOR SURVEYS? HOW MANY DAYS ARE YOU OPEN EACH YEAR? WHAT ARE YOUR OPENING HOURS? IS PRE-BOOKING REQUIRED? Estimated/Measured HOW LONG HAS THE ATTRACTION/FACILITY BEEN IN OPERATION? WHAT FORM DOES YOUR PUBLICITY TAKE? 13

DO YOU HAVE PROMOTIONAL LITERATURE AVAILABLE AT TOURIST INFORMATION CENTRES? (Please include examples) WHERE ELSE DO YOU ADVERTISE? DO YOU HAVE ANY EXISTING ROAD SIGNS? HAVE YOU APPLIED FOR TOURISM SIGNPOSTING BEFORE? (If, please state when and in what form) WHAT ARE YOUR SUGGESTIONS FOR THE LOCATION OF THE TOURISM SIGNS? (PLEASE ATTACH A SKETCH PLAN AND MAP IF APPROPRIATE) Please note that symbols and signs are prescribed by legislation into certain categories. Please indicate under which attraction the facility is to be signed: Theme Park Viewpoint Picnic site Hotel Bed and Breakfast Youth hostel Caravan/camping Public house Restaurant Café Shop Theatre/cinema Historic property Museum Historic church Sporting venue Public leisure complex Other (please specify): 14

TOURIST ATTRACTION APPLICANTS ONLY DOES THE ATTRACTION HAVE ITS OWN CAR PARKING AREA? IF SO, WHAT IS ITS CAPACITY? CAN YOU ACCOMMODATE COACHES? IF THERE ARE NO SPECIFIC PARKING FACILITIES, WHAT OTHER ARRANGEMENTS ARE THERE? (Please outline relative location and user rights) DO YOU PROVIDE TOILETS? ARE REFRESHMENTS AVAILABLE? IS THERE A GIFT SHOP? ARE THERE ANY GUIDED TOURS/DEMONSTRATIONS? IS INTERPRETATION/INFORMATION AVAILABLE ON SITE? DO YOU HAVE ANY OTHER FACILITIES? IF YES, WHAT ARE THEY? WHICH OF THE ABOVE FACILITIES ARE ACCESSIBLE FOR DISABLED VISITORS? CRAFT CENTRES ONLY PLEASE INDICATE THE PERCENTAGE OF UNITS FEATURING WORKING DEMONSTRATIONS THROUGHOUT THE DAY CARAVAN AND CAMPING SITE APPLICANTS ONLY PLEASE STATE THE NUMBER OF PITCHES FOR CASUAL OVERNIGHT USE: 1. TOURING CARAVANS 2. TENTS DO YOU PARTICIPATE IN THE NATIONAL GRADING SCHEME? ARE YOU LICENSED UNDER THE CARAVAN SITES AND CONTROL OF DEVELOPMENT ACT 1960 AND/OR THE PUBLIC HEALTH ACT 1936? (If, please supply evidence of current registration under a nationally recognised quality assurance scheme, such as the Caravan Club or British Graded Holiday Parks Scheme). 15

SERVICES RESTAURANTS/CAFÉS PLEASE STATE THE NUMBER OF COVERS (MINIMUM 25) PLEASE SUPPLY EVIDENCE OF REGISTRATION UNDER THE FOOD AND SAFETY ACT. PLEASE SUPPLY EVIDENCE OF RECOGNITION UNDER A NATIONAL, INDEPENDENT INSPECTION SCHEME SUCH AS EGON RONAY. SHOPS WHAT IS THE DISTANCE TO THE NEAREST SHOP OR SHOPPING CENTRE? PICNIC SITES ARE THESE AVAILABLE TO ANYONE WITH THEIR OWN FOOD? SPECIAL SITES AND PLACES OF WORSHIP NATIONAL TRUST AND ENGLISH HERITAGE PROPERTIES PLEASE SUPPLY EVIDENCE OF GRADING UNDER APPROPRIATE SCHEME. TOURIST FACILITY APPLICANTS ONLY SERVICED DO YOU PARTICIPATE IN A GRADING SCHEME? ACCOMMODATION (If, please enclose details) PLEASE STATE THE NUMBER OF BEDS PLEASE STATE THE NUMBER OF PARKING SPACES PUBLIC HOUSES ARE MEALS AVAILABLE LUNCHTIMES AND EVENINGS? DO YOU PARTICIPATE IN A GRADING SCHEME OR TRADE ASSOCIATION? WHAT PARKING IS PROVIDED? te: If Bed symbol is to be used then treat as Hotel/Motel provided you have more than 6 beds. LEISURE AND SPORT FACILITIES FACILITIES ARE YOU AVAILABLE TO PASSING TRADE WITHOUT PRIOR BOOKING? (If, please enclose details) IS SPORTS EQUIPMENT AVAILABLE FOR HIRE? ARE YOU A MEMBER OF THE SPORTS 16

COUNCIL OR A SIMILAR ASSOCIATION? (If, please enclose details) PLEASE GIVE BELOW ANY ADDITIONAL INFORMATION THAT MAY ASSIST US IN ASSESSING YOUR APPLICATION (Please continue on a separate sheet if necessary). Declaration I confirm that this form has been completed truthfully, and all necessary approvals and certificates are in existence and currently valid. Signed: Date: Please print your full name: te: If the signing of this attraction is subsequently found not to conform to any legal or statutory requirements, the Highway Authority will remove all signs and any replacements will be subject to the full application procedure and costs. Please return to: Please enclose: Highway Maintenance (South) East Riding of Yorkshire Council Streetscene Services Beverley Depot Annie Reed Road Beverley East Riding of Yorkshire HU17 0LF An example of your latest promotional literature A cheque for 148.00, payable to East Riding of Yorkshire Council Appropriate certificates of conformity and membership. 17