Juffair Square LEASING PLAN
Introduction PROJECT ESSENTIALS Juffair Square is an open-air lifestyle retail development under construction in the Juffair area of Manama, Bahrain. The centre will comprise 5,441m² of GLA spread mainly on the ground floor and set around a central plaza. Of the total GLA, 1,813m² will be located on the first floor. Tenants will also have the option to install mezzanine levels within a selection of units. The offering at Juffair Square will focus on F&B with restaurants, cafés and QSRs. Several complementary retail and service units will cater for the everyday needs of the local community. Parking for 205 vehicles will be provided in a dedicated underground garage. Project Details Developer Project Name Project Location Coordinates Prudential Properties WLL Juffair Square Manama, Bahrain 26 12'56.8"N 50 36'26.9"E GLA (m²) 5,441 Units 35 Levels G+1 Parking 205 Target Opening March 2019 2
Site Analysis SITE PHOTOS Functioning mosque 3
Location CONTEXT MAP BAHRAIN (NORTH) PROJECT SITE INTERNATIONAL AIRPORT BAB AL BAHRAIN AL KHOBAR, KSA KING FAHD CAUSEWAY MUHARRAQ ISA TOWN SITRA RIFFA 5km Source: Google Maps; McARTHUR + COMPANY Analysis 4
Location PRIMARY TRADE AREA AND DRIVE TIMES MANAMA KING FAISAL HIGHWAY AL FATIH HIGHWAY MUHARRAQ PROJECT SITE SEEF MANAMA SOUK HIGHWAY 35 BLOCK 338 AL JUFFAIR Key PTA 0-5mins 5-10mins SHK ISA BIN SALMAN HIGHWAY 1km 5
Location ROAD NETWORK PROJECT SITE MANAMA BANI OTBAH AVE AWAL AVE BLOCK 338 AL JUFFAIR AL FATEH AMERICAN NAVAL BASE AL GHURAIFAH 300m Source: Google Maps; McARTHUR + COMPANY Analysis 6
Access ROAD NETWORK MANAMA PROJECT SITE AWAL AVE SHABAB AVE ACCESS EGRESS 50m Source: Google Maps; McARTHUR + COMPANY Analysis 7
Floor Plans FLOOR PLANS Ground Floor Level 1 8
2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027 2028 Demand Drivers Primary Trade Area TARGET CUSTOMERS The residential population living within the primary trade area reached approx. 390,400 by 2018. In line with government forecasts, we have projected the population growth rate to accelerate to 2.6% over the next ten years, to reach 503,000 by 2028. Based on latest census data, the population comprises around 20.5% Bahraini citizens, or around 80,000 in 2018. The remaining population includes 70.6% Asians, 4.6% non-gcc Arabs, 1.6% European. GCC Arabs, Americans and others constitute less than 3%. 2,500 2,000 1,500 1,000 500 0 Population: Bahrain and PTA 2010-2028f Population of Bahrain The population of Bahrain stood at 1,549,000 people in 2018 comprising approx. 700,000 Bahraini nationals (45%) and 849,000 expatriate residents. Of the expatriates, around 73% were male. The population increased by an annual average of 2.9% between 2010 and 2018, with slightly faster growth among the expatriate community. Tourists Visitor numbers, as per the government data on inbound tourism, increased from 9.7 million in 2015 to 12.7 million in 2017, while tourist spending increased over the same period by around 51% to BHD1.6 billion. A popular location for visitors, particularly for Causeway visitors, owing to its reasonable prices and proximity to the centre of Manama and the shopping district of Seef, there are over 50 hotel and hotel apartment properties in Al Juffair. PTA Rest of Bahrain Source: McARTHUR + COMPANY Analysis from national statistics 4.6% 70.6% Population by Nationality (%) 20.5% Source: McARTHUR + COMPANY Analysis from national statistics Bahraini Asian Other Arabs European African Gulf Co-Operative Countries North American Oceanian South American 9
Demand Drivers TARGET CUSTOMERS 2020 PTA Residents Rest of Bahrain Residents Annual Tourist Visitors 412,000 1.2 million 14.6 million People 50,000 149,000 - Households Annual RDE Spend BHD395 million BHD1.5 billion BHD1.4 billion 10
Merchandise Mix INDICATIVE MERCHANDISE MIX Ground Floor 11
Merchandise Mix INDICATIVE MERCHANDISE MIX Level 1 12
Reasons to Consider the Mall USPs Location Visibility Access Design The project is located in a densely populated and relatively affluent part of Bahrain, with a high proportion of expatriate working families, and a high concentration of tourists staying in the local hotels and hotel apartments. The project will enjoy good visibility from the main road running through the neighbourhood, Awal Avenue. The project will benefit from convenient access and egress via the relatively free-flowing main road and local roads that are navigable in both directions. Attractive design and landscaping should add destinational appeal to the development. Parking Arrival Experience F&B Climate Mitigation Planned onsite parking allocation should make it convenient for visitors. Differentiated from other shopping destinations in the city with a striking architectural design and grand arrival experience. Capitalises on the plaza setting with cafés and restaurants boasting terrace seating. Extended outdoor season with solutions to mitigate the effects of heat and humidity. 13
About the Developer PROFILE 14
Development & Leasing Advisors PROFILE The creation of shopping centres that generate strong returns for the investor and profitable sales for the retailers is at the heart of McARTHUR+COMPANY s approach to shopping centres and mixed use development, leasing and operations advisory. Our strategies develop well-planned, highly popular shopping destinations with long-term financial growth in value and leverage international best practices combined with local knowledge of retail markets and shopping influences to meet each project s goals. Dubai-based McARTHUR+COMPANY boasts a talented team of over 30 industry professionals with decades of shopping centre development experience all over the world. The firm has provided valuable strategic advice as well as development, leasing, marketing and management services to projects in the UAE, Saudi Arabia, Bahrain, Qatar, Iran, Iraq, Malaysia, Azerbaijan, Lebanon, Kuwait, Jordan, Oman as well as USA and Canada. 15