CULTURE LOUNGETHE HALL OF CULTURE AT ITBBERLIN 6-10 MARCH 2019 THE VENUE FOR CULTURE, MEDIA AND TOURISM

CULTURE LOUNGETHE HALL OF CULTURE AT ITBBERLIN 6-10 MARCH 2019 THE VENUE FOR CULTURE, MEDIA AND TOURISM

A HALL FOR CULTURE! Since twelve years, the CULTURE LOUNGE once again offers ideal conditions for exhibitors to present current culture projects, upcoming exhibitions and new cultural tourism destinations to the industry and media, but also to customers. The well-proven module system offers an individual setting in line with every exhibitor s budget. The platform is organised by Bonn-based projekt2508 GmbH and is official cultural partner of the ITB. In the year 2019, it will be once again located in the hall of Culture (Hall 16). ITB BERLIN The International Travel Trade Show (ITB) Berlin is the leading trade show for the international tourism industry. For more than 50 years now, the show has been catering to trade professionals and individual visitors, it has been meeting point for the trade, market place and source of inspiration. Visitors to the ITB rank the cultural tourism segment second on their popularity scale. The CULTURE LOUNGE offers you a perfect platform for a successful presentation of your cultural events and projects. FACTS AND FIGURES Exhibitors > 10.000 of which from abroad > 7.800 of which from Germany > 2.200 Visitors > 160.000 of which trade visitors > 110.000 MEGA-TREND CULTURAL TOURISM Cultural offers in cities and regions are increasingly becoming decisive criteria for the choice of a travel destination. According to the German Tourist Board s (DZT) figures, about 33% of the total turnover in German tourism are earned with culture-oriented vacations and city trips. And yet, the enormous potential of the growing successful cooperation between culture and tourism partners is far from being fully tapped.

EXHIBITOR MODULES MODULE 1: PRESENTATION LOGE EUROPÄISCHE KULTURHAUPTSTADT Exclusive exhibitor space with large exhibitor desk (booth sharing possible) Large space for graphics (118cm x 250cm) with additional 2 posters size A0* at the side walls With brochure compartments, inscription, booth number 4 exhibitor passes Use of CULTURE CONFERENCE LOUNGE Use of meeting area EURO 12.900 MODULE 2: PRESENTATION DESK KUNSTHIGHLIGHTS DER SCHWEIZER KULTURSTÄDTE BASEL UND WINTERTHUR High-quality exhibitor desk (booth sharing possible) 2 posters size A0* Inscription, brochure compartments 3 exhibitor passes Use of CULTURE CONFERENCE LOUNGE Use of meeting area EURO 7.900 MODULE 3: PRESENTATION DESK BERLINISCHE GALERIE High-quality exhibitor desk (solo presentations) 1 poster size A0* Inscription, brochure compartments 2 exhibitor passes Use of CULTURE CONFERENCE LOUNGE Use of meeting area EURO 4.900 MODULE 4L: CULTURE WALL For exhibitors who cannot be there in person 1 poster size A1* Inscription, 2 brochure compartments Information and contact service by our staff MODULE 4S: CULTURE WALL For exhibitors who cannot be there in person brochure compartment Information and contact service by our staff EURO 800 EURO 2.100 * A charge may be made to cover any printing and lamination services. All prices plus 19% VAT

SPECIAL MODULES MODULE 5: ART CITIES REISEN KULTURREISEPARTNER DER CULTURE LOUNGE Attractive sales offer and presentation at the booth of ART CITIES REISEN Design, production and mailing of an ART CITIES REISEN cooperation flyer in advance of the fair. Distribution to ca. 2.000 contacts of the travel industry and presentation at the booth. 1 poster size A2 Inscription, brochure compartment Information and contact service by ART CITIES REISEN staff EURO 2.700 MODULE 6: CULTURE MEETING TABLE Personal meeting table in the CULTURE CAFÉ 1 table card A4 Presentation via large-format screen in the entrance areas 1 exhibitor pass EURO 2.100 MODULE 7: BANNER AT MAIN HALLWAY Large fabric banner with strong advertising impact Portrait size (1m x 2m) Printing and production included EURO 1.800 for exhibitors (Module 1-4) EURO 2.500 for non exhibitors MODULE S: SHOWTIME FOR CULTURE Special offers for CULTURE LOUNGE exhibitors Together with ITB Berlin we offer you the possibility to enhance publicity for your cultural tourism offers by placing them in the Showtime for Culture 2019 guide. Distribution at the trade fair (circulation: 20.000). Advertorial / Advertisement 1 page EURO 250 (instead of EURO 495) Advertorial / Advertisement double page EURO 500 (instead of EURO 850) CULTURE PARTNER 2019 CULINARY PARTNER 2019 Special wall space (2m x 2m) with inscription in the entrance area 4 large-size banners (2m x 1m) with two-sided print at the main hallway Film presentation on a large-size screen in the entrance areas Usage of CONFERENCE LOUNGE for events Possibility of a reception for invited guests in the CULTURE CAFÉ Special labelling of the CULTURE LOUNGE ad light boxes on the fair grounds Presentation in the official CULTURE LOUNGE programme Announcement on the CULTURE LOUNGE website s landing page A4 page in the CULTURE LOUNGE SALES GUIDE Integration in CULTURE LOUNGE press work Allocation of staff, kitchen use, porcelain (Royal Copenhagen), beverages Presentation shelf in the CULTURE CAFÉ Exclusive film- or image presentation via large-size screen at the CULTURE CAFÉ Presentation in the official CULTURE LOUNGE programme Menu holders for the Culinary Partner with detailed list of dishes 1 size A1 poster with flyer holder Press release in the CULTURE LOUNGE press kit On request On request * A charge may be made to cover any printing and lamination services. All prices plus 19% VAT

SERVICES FOR OUR EXHIBITORS CULTURE CONFERENCE LOUNGE CULTURE CAFÉ Present your project or an exciting subject in the CULTURE CONFERENCE LOUNGE: a space for all exhibitors, suitable for press conferences, talks, presentations and network meetings. The room offers the latest technical equipment and seats for more than 40 people. A place for your meetings and individual appointments: the CULTURE CAFÉ or the CULTURE BAR, located inside the CULTURE LOUNGE. Apart from beverages and little snacks, every exhibitor and their guests receive a free light lunch and fresh fruit daily. ITB S HALL OF CULTURE MEETING POINT FOR PRESS AND MEDIA The ITB receives worldwide media attention. The CULTURE LOUNGE is the official Hall of Culture at the ITB. Use this opportunity for your individual press activities as well as our press service-counter. We invite ca. 1500 relevant media and journalists to the fair in advance. MEETING POINT FOR CULTURE AND TRAVEL INDUSTRY Meet cultural travel organizers, important multipliers and individual visitors in the CULTURE LOUNGE, be it for a chat at your booth, or a meeting in the CULTURE CAFÉ. All important cultural travel organizers receive advance invitations to the fair. CULTURE LOUNGE SALES GUIDE We would like to provide trade visitors with information about our exhibitors offers. All CULTURE LOUNGE exhibitors will be presented with an image, a text and a contact person in a SALES GUIDE. This guide will be sent to ca. 2.000 travel organisers and multipliers. Additionally, all exhibitors profiles will be included into the CULTURE LOUNGE website. A contact forum will be available, too. During the fair, the SALES GUIDE will be displayed at the entrances and info points. MODULE 2 CULINARY LOUNGE Selected travel destinations present their culinary specialities during the three professional trade days. We treat you and your guests for lunch and in the afternoon with tasters. RECEPTION INFO MODULE 5 MODULE 4 MODULE 7 MODULE 3 MODULE 6 MODULE 1

Messe Berlin GmbH Messe Berlin GmbH EXHIBITORS 2018 arp Museum Bahnhof Rolandseck art cities REISEN Basel, Kulturstadt bauhaus100 BECKERBILLETT GmbH Belgien-Tourismus Wallonie Bundeskunsthalle Bonn Darmstadt Marketing GmbH Deutsches Nationaltheater Weimar Dommuseum Hildesheim Dortmunder U - Zentrum für Kunst und Kreativität Diözesanmuseum Paderborn European Federation of Napoleonic Cities European Institute of Cultural Routes expo2508 Ausstellungskonzeption und gestaltung Fondation Beyeler, Basel fontane.200 Glyptothek und Antikensammlung München Hamburger Kunsthalle Hessisches Landesmuseum Darmstadt Hildesheim Marketing GmbH Internationales Bachfest Schaffhausen Jazzfestival Saalfelden Karl Marx Haus Trier Karl-Marx-Ausstellungsgesellschaft, Trier Kassel Marketing GmbH Kolumba, Köln Kölner Offenbach-Gesellschaft e.v. - 200 Jahre Jaques Offenbach Kulturbetrieb der Stadt Aachen Kulturhistorisches Museum Magedburg Kunsthalle Emden Kunstmeile Hamburg Kunstmuseum Wolfsburg Liberation Route Europe, Niederlande Malta Tourism Authority MHK-Museumslandschaft Hessen Kassel Museen in Fulda Museum Barberini, Potsdam Museum am Dom Trier Niedersächsisches Landesmuseum Hannover NS Dokumentationszentrum München Pinakotheken im Kunstareal München Porzellanikon - Staatliches Museum für Porzellan, Selb Porzellanstraße e.v. projekt2508 GmbH Reiss-Engelhorn-Museen, Mannheim Roemer- und Pelizaeus-Museum Hildesheim Schallaburg Science Center phaeno, Wolfsburg Staatliche Museen zu Berlin Staatsoper unter den Linden, Berlin Stift & Stadt Klosterneuburg Stiftung Bauhaus Dessau Stiftung Schloss Dyck Thomas-Morus-Akademie Bensheim Ticketmaster GmbH Trøndelag UNESCO Welterbe Kloster Lorsch Visit Oostende Visit Finnland Visit Gent Visit Norway VISITFLANDERS - Tourismus Flandern-Brüssel Zeppelin Museum Friedrichshafen KULTURHAUPTSTÄDTE EUROPAS Valletta - Kulturhauptstadt 2018 Galway Kulturhauptstadt 2020 UNESCO WELTERBESTÄTTEN Aachener Dom Bauhaus Welterbestätten in Deutschland Bergpark Wilhelmshöhe, Kassel Mariendom und Domschatz, Hildesheim Museumsinsel Berlin Welterbestätten in Flandern und der Wallonie Welterbe Kloster Lorsch FESTIVALS / THEATER / TANZ 200 Jahre Jacques Offenbach Bergen International Festival Internationales Bachfest Schaffhausen Jazzfestival Saalfelden KULTURREISEPARTNER art cities REISEN, Bonn Konstanz arttourist.com Kindly supported by: KAUFMANNSLADEN KÖNIGSWINTER Presentation, organisation, information and booking: projekt2508 projekt2508 Gruppe Bonn Berlin Konstanz Antwerpen Riesstraße 10 53113 Bonn Tel. +49 (0)228 / 184967-0 Fax -10 culturelounge@projekt2508.de www.culturelounge.de www.projekt2508.de