Branding Opportunities During Aahar March 07 to 11, 2017 Pragati Maidan, New Delhi. **** Branding Sites on Triangular Tower inside Pragati Maidan : (MAP No.1A) Branding Sites on Chocolate Box on Halogen Pole : (MAP No.1B) Branding Sites on Halogen Poles : (MAP No.1C) Brand sites at Temporary Locations : (MAP No.2) Branding sites on Electrical/Flag poles inside Pragati Maidan : (MAP Nos.3 & 4) Branding Sites on External Wall of Halls : (MAP Nos.5 & 6) Charges for Branding Sites Rs.600/- Per Sqm per day for all branding sites + Service Tax @ 15% + interest free refundable security deposit 10% (Full payment to be made as per invoice before using branding sites). Last date for receiving of application/request for Branding Sites of Aahar, Delhi 2017 is February 22, 2017. Branding Sites on Triangular Tower inside Pragati Maidan : (MAP No.1A) Name Size Location Branding Sr.No. Calculated Rentals @ Rs.600/- per sqm per day + 15% S. Tax. FEET MTRS BTH-1 10 x26 3 x 8 Green lawn between Hall-4 & Ministry of agriculture 42 Rs.82,800/- (per side) BTH-2 10 x26 3 x 8 Green lawn between Hall-15 & 43 Pragati Food Court. BTH-3 10 x26 3 x 8 At green lawn of Pragati Food 44 Court facing Hall-12A & Defence Pavilion. STH-1 5 x 20 1.5x 6 At Pragati aangan facing 45 Rs.31,050/- Pragati Bhawan (Near Horse (per side) Park) STH-2 5 x 20 1.5x 6 Road junction at ramp of Hall-6 46 - Do & 2 STH-3 5 x 20 1.5x 6 On paved path behind Hall-6 47 STH-4 5 x 20 1.5x 6 Inside itihasik chowk 48 - Do
STH-5 5 x 20 1.5x 6 At Central verge between Paragati Restaurant & Hall-15 STH-6 5 x 20 1.5x 6 At green lawn in front of Hall- 18 & rear of pump house STH-7 5 x 20 1.5x 6 Karnataka Pavilion & Ministry of Defence STH-8 5 x 20 1.5x 6 At green lawn Hall-14 (Near 7) 49 50 51 52 Branding Sites on Chocolate Box on Halogen Pole : (MAP No.1B) Name Sizes Location Calculated Rentals @ Rs.600/- per sqm per day + 15% S. Tax. HPC-1 8 x 16 2.4 X4.8 Outside gate - 2 Rs.39,744/- ( per side) HPC-2 8 x 16 2.4 X4.8 Inside gate 2 HPC-3 8 x 16 2.4 X4.8 Near ITPO canteen HPC-4 8 x 16 2.4 X4.8 Infront of Hall-1 foyer near Haryana Pavilion HPC-5 8 x 16 2.4 X4.8 Central verge between Uttar Pradesh Pavilion & Odisha Pavilion HPC-6 8 x 16 2.4 X4.8 Central verge near West Bengal Pavilion HPC-7 8 x 16 2.4 X4.8 Outside gate 5(not available during IITF) HPC-8 8 x 16 2.4 X4.8 Road junction near Hall-1 rear 7 F&B outlet 8 & 9. HPC-9 8 x 16 2.4 X4.8 Central verge between Hall 11 & lake HPC-10 8 x 16 2.4 X4.8 Road junction of Hall-11 & Pragati Restaurant (not available at any time since metro station direction signs on both faces) HPC-11 8 x 16 2.4 X4.8 At central verge between Pragati food court & Hall 15 HPC-12 8 x 16 2.4 X4.8 At central verge between Defence Pavilion & Karnataka Pavilion HPC-13 8 x 16 2.4 X4.8 At central verge near 7 & hall 14 HPC-14 8 x 16 2.4 X4.8 Outside gate-7 (not available during IITF)
HPC-15 8 x 16 2.4 X4.8 Road junction of near Hall-12A & Meena Bazar HPC-16 8 x 16 2.4 X4.8 Inside gate 11 Branding Sites on Halogen Poles : (MAP No.1C) HP-1 3 x 23 0.9 x 7 Inside gate 2 Rs.21,735/- ( per side) HP-2 3 x 23 0.9 x 7 Central verge facing Haryana Pavilion HP-3 3 x 23 0.9 x 7 Central verge near Uttar Pradesh Pavilion HP-4 3 x 23 0.9 x 7 Inside gate-5 near scanner room HP-5 3 x 23 0.9 x 7 Paved area in front banks (hall 19) HP-6 3 x 23 0.9 x 7 Paved area between Phoolwari Restaurnat and Hall-19 HP-7 3 x 23 0.9 x 7 Road junction near Hall 1 & Ithasik chowk HP-8 3 x 23 0.9 x 7 Central verge between Hall-7A & lake HP-9 3 x 23 0.9 x 7 Central verge between Hall-7D & lake HP-10 3 x 23 0.9 x 7 Central verge between Hall-8-9 & lake HP-11 3 x 23 0.9 x 7 Central verge between Hall-10 & lake HP-12 3 x 23 0.9 x 7 Central verge between Hall-10 & lake HP-13 3 x 23 0.9 x 7 Central verge between Hall-11& lake HP-14 3 x 23 0.9 x 7 Green verge between lake & Hall-15 HP-15 3 x 23 0.9 x 7 Green verge between lake & Hall-15
HP-16 3 x 23 0.9 x 7 At Central verge between Pragati Restaurant & Hall-15 HP-17 3 x 23 0.9 x 7 At Central verge between Pragati Food Court & Hall-15 HP-18 3 x 23 0.9 x 7 At Central verge between Rs.21,735/- (per side) Pragati Café & Maharashtra Pavilion. HP-19 3 x 23 0.9 x 7 At Central verge between Pragati Café & Maharashtra Pavilion. HP-20 3 x 23 0.9 x 7 At Central verge between Defence Pavilion & Karnataka Pavilion HP-21 3 x 23 0.9 x 7 At Central verge in front of fountain HP-22 3 x 23 0.9 x 7 At Central verge between Hall- 14 & Jammu & Kashmir Pavilion HP-23 3 x 23 0.9 x 7 At Central verge near 7 (inside) HP-24 3 x 23 0.9 x 7 In front of Traffic Pavilion. HP-25 3 x 23 0.9 x 7 Road junction near Hall 12 & Metro gate. HP-26 3 x 23 0.9 x 7 Inside ithasik chowk. Brand sites at Temporary Locations : (MAP No.2) Location Nos. 1 2 NAME 1/1 1/2 Size in mtrs Location Nos. Branding serial Nos. 3 3 1, Porta Room Wall 3 1.5 Boundary Wall (Inside), Near 1 Calculated Rentals @ Rs.600/- per sqm per day + 15% S. Tax. 1 1 Rs.31,050/- 12 2 to 13 Rs.15,525/- (each) 3 8.3 2.1 1, Porta 1 14 Rs.60,134/-
4 5 6 7 8 9 BS/TOI / 5/9 BS/TOI / 10 11 Opp Health Pavilio n/3 2/4 2/5 4/6 5/7 5/8 7/10 7/11 Room Wall Opp. Health Pavilion 3 1.5 2, Porta Room Wall. Facing Toilet Block 3 1.5 2, Porta Room Wall. Facing Handloom Pavilion 3.5 1.5 4, Porta Room Wall. Facing Pragati Bhawan 3 1.5 2, Porta Room Wall. Facing Toilet Block 3 1.5 2, Porta Room Wall. Facing Tamil Nadu Pavilion 3 1.5 Toilet Block near 5 3 1.5 Toilet Block near 7 4.57 1.5 7, Porta Room Wall, Facing Toilet 1 15 Rs.15,525/- 1 16 Rs.15,525/- 1 17 Rs.18,113/- 1 18 Rs.15,525/- 1 19 2 20 to 21 2 22 to 23 1 24 Rs.23,650/-
12 13 BS/TOI /Hall- 18/13 BS/TOI /Hall- 18/14 BS/Gat e- 10/16 10/15 14 15 16 7/12 Block 3 1.5 7, Porta 2 25 to 26 Rs.18,113/- (each) Room Wall, Facing Hall-14 3 3 Toilet Block 2 27 to 28 Rs.31,050/- behind Hall-18, (each) front wall 3 3 Toilet Block 1 29 Rs.31,050/- behind Hall-18, side wall 3 1.5 Inside Gate 10 11 30 to 40 Rs.15,525/- (each) 6 1.5 10 Porta Room Wall, Left side Facing Pragati Maidan Total No. Of Branding Sites 41 41 1 41 Rs.31,050/- Branding sites on Electrical/Flag poles inside Pragati Maidan : (MAP Nos.3 & 4) Zone A 2 x6 0.6x1.8 Stretch from 5 to Hall-1, areas near gate-1,gate-2,hall2-5, Pragati Bhawan, Nehru Pavilion etc. as shown in the plan Zone B 2 x6 0.6x1.8 Stretch from 7 to Hall-7, stretch from hall-8 to hall-1, stretch from Pragati Food Court to U.P. Pavilion stretch from hall 7 to vatika Zone C 2 x6 0.6x1.8 Stretch from 8 and Hall- 18, stretch from hall-18 to hall- 11, stretch from Pragati Food Court to gate-10 around Defence Pavilion. TOTAL 656 254 Rs.3,726/- (per pole) 227 Rs.3,726/- (per pole) 175 Rs.3,726/- (per pole)
Branding Sites on External Wall of Halls : (MAP Nos.5 & 6) Hall 8-11 BS/H9/A1-A3 20 x 20 6 x 6 Peripherial wall of Hall-9, facing lake BS/H10/A1- A4 BS/H11/A1- A11 Hall 12 & 12A BS/H12/A1- A8 BS/H12A/A1- A14 20 x 20 6 x 6 Peripherial wall of Hall-10, facing lake 20 x 20 6 x 6 Peripherial wall of Hall-11 20 x 20 6 x 6 Peripherial wall of Hall-12 20 x 20 6 x 6 Peripherial wall of Hall-12 3 53 to 55 Rs.1,24,200/- (each) 4 55 to 59 11 60 to 70 11 71 to 78 11 79 to 92
Terms and Conditions for Allotment of Branding Sites in Pragati Maidan during 32 nd Aahar The International Food and Hospitality Fair March 07 to 11, 2017 1. The sites are offered on license basis for the period from 07 to 11 March, 2017. First preference shall be given to Government Participants/Foreign participants, second to Private Sector Participants, third to non participating government sector and fourth to non participating Private Sector. 2. Advertisements will be displayed on suitable material with no provision for lighting i.e. back lit or front lit. 3. The Licensee shall not be permitted to construct any structure at the locations allotted to them. The Licensee shall only be allowed to put on flex material arranged by them on the frames provided by the Licensor at specified sites/locations. 4. Approvals, if any, from the State and Central Government Departments, MCD/SDMC, Delhi Police, etc. will be the responsibility of the Licensee. 5. The Licensee shall pay the entire License Fee plus 15% service tax along-with refundable security deposit of 10% in advance by way of Demand Draft drawn in favour of India Trade Promotion Organization, New Delhi along with application. 6. In the event of removal of display material by an Authority such as MDC/SDMC/Delhi Police, etc. the Licensee shall not be entitled to claim any compensation from the Licensor. 7. The Licensor reserves the right to accept or reject any offer without assigning any reasons whatsoever. 8. The licensed advertisement site will only be used for the purpose of advertisements on promoting trade in goods and services and not for any other purpose. The Licensor s decision in this regard shall be final and binding. List of prohibited advertisements is enclosed. 9. The Licensee shall not sublet, assign the licensed advertisement site or part thereof to any person including its subsidiary sister concerns, etc. Any change in the constitution/composition of the management of the Licensee without the written permission of the Licensor, will amount to violation of this clause and would invite immediate cancellation of the License. 10. The duration of the License shall be for a period of 5 days commencing from March 07 to 11, 2017. 11. In case of default in respect of any of the terms stipulated herein, or if any legislation prohibiting or restricting such terms is imposed or impending, the Licensor shall be entitled to cancel the license after giving due notice. In such an event, the Licensee will not be entitled to any refund of License fee and the security deposit etc.
12. The Licensee shall ensure that the advertisement materials remain in good condition throughout the Licensed period. 13. The Licensee will display advertisement only in the area/space specified. If it is found that the Licensee has displayed advertisement in excess of the specified area allotted to them, the Licensor shall terminate the License after giving notice to the Licensee and no refund of any kind will be made. 14. The Licensee will put up the advertisement panels/display materials at the approved sites and locations and ensure that such mounting/fixing/fastening is strong enough to avoid any damage to property and any injury to the visitors etc. within the premises of Pragati Maidan. Any damage arising out of and in this regard will be the responsibility of the Licensee and all consequent claims will have to be borne by the Licensee. Licensee shall indemnify the Licensor against any third party claim in this regard. If in case any damage or litigation is faced by the Licensor, in such an event, the Licensee shall keep the Licensor indemnified towards all charges/damages so incurred by the Licensor. 15. The Licensee will remove the advertisement material immediately after the expiry/termination of the License. If the material is not removed, the Licensor will remove the same at the cost and risk of the Licensee. 16. It is the responsibilities of the Licensee to get the particular branding/hoarding sites removed which has damaged/broken/tear, at their own cost and risk. 17. All matters of dispute arising out of this shall be governed by Indian law and subject to Court jurisdiction in New Delhi. Both the parties (i.e. ITPO & Licensee) shall make all effort to resolve any dispute by way of reconciliation. In the event of any doubt, dispute or difference arising under the T&C (except as to matters, the decision to which is specifically provided under this T&C), the same shall be referred to sole arbitration of the CMD, ITPO and the decision given shall be binding on both the parties. The provisions of Indian Arbitration & Conciliation Act 1996 as amended time to time shall also apply on both the parties. The venue of the arbitration proceeding shall be the office of ITPO or such other place as the CMD, ITPO may decide. Upon any and every reference as aforesaid, the assessment of costs and incidental expenses in the proceedings for the award shall be at the discretion of the CMD, ITPO. 18. List of Prohibited Advertisements on Branding Sites: a. Racial advertisements or advertisements propagating caste, community or ethnic differences. b. Advertisements on drugs, alcohol, cigarettes, or tobacco items. c. Advertisements propagating exploitation of women and children. d. Advertisements having sexual overtone. e. Advertisements depicting cruelty to animals. f. Advertisements depicting any Nation or Institution in poor light. g. Advertisements casting aspersion on any brand or person. h. Advertisements banned by the Advertisement Council of India or by law. i. Advertisements glorifying violence. j. Destructive devices and explosive depicting items. k. Lottery tickets, sweepstakes entries and slot machines related advertisement.
l. Advertisements of weapons and related items (such as firearms and parts thereof, magazines, ammunitions etc.) m. Advertisements which may be defamatory, trade libelous, unlawfully threatening or unlawfully harassing. n. Advertisement which may be obscene or contain pornography or contain and indecent representation of women within the meaning of the Indecent Representation of Women (Prohibition) Act, 1986. o. Nudity p. Advertisements linked directly or indirectly to or include description of items, goods and services that are prohibited under the applicable law for the time being in force, including but not limited to the Drugs and Cosmetics Act 1940, the Drugs and Magic Remedies (Objectionable advertisements) Act, 1954, the Indian penal Code 1860, and q. Any other item considered inappropriate by the ITPO or other concerned Authorities. Rights: The India Trade Promotion Organization reserves its rights in connection with the allotment of Branding Sites of ITPO during 32 nd AAHAR-2017.