LIVERPOOL HOTELS UPDATE September 2013
Publication no.: PMD 545 Liverpool City Wide Hotel Update (September 2013) Editor: Mark Anthony Craig Date of publication: 25 September 2013 Copyright notice: Where indicated, some data shown in tables, maps and diagrams contained within this document is protected by various copyrights. Liverpool City Council and Liverpool Vision have permission to reproduce this material here under li cense, but you are not permitted to re-use it elsewhere without acquiring consent from the relevant copyright holders. Cover photos l to r: Aloft Liverpool, 1-9 North John Street; The Richmond, Hatton Garden; Ibis Styles, Dale Street All photos in this issue provided by Regeneration Development Team, Liverpool City Council and Liverpool Vision.
Foreword Welcome to the latest edition of the Liverpool Hotels Update. This document contains detailed information about the range and location of hotels which have been completed, are currently under construction, or are in the pipeline both within the City Centre and outside it. The first schedule sets out hotel schemes which have been completed since 2005. This is followed by schedule of schemes currently on site, schemes which have secured planning permission, have yet to be determined or where some expression of interest has been made. The final parts look at the growing trend for Serviced Apartments, Novelty, Hostels and Self Catering in the City Centre. We hope that the data included in the schedules will be useful to individuals and organisations involved in hotel provision. Should you have any queries, require further information, or have comments on the content of the schedules, please contact: (Inward investment queries): Jenny Douglas, Head of Area Investment, Liverpool Vision, 10 th Floor, The Capital, Old Hall Street, Liverpool L3 9PP Tel: 0151 600 2926 Email: jdouglas@liverpoolvision.c o.uk (Planning & Development queries): Mark Kitts, Assistant Director Regeneration Development Planning and Housing, Liverpool City Council, Municipal Buildings, Dale Street, Liverpool l2 2DH Tel: 0151 233 4202 Email: mark.kitts@liverpool.gov.uk. Website: www.liverpool.gov.uk
HOTEL ROOMS SOLD RISES AMIDST CONTINUING INVESTMENT As in previous years, Liverpool has seen a steady and continual rise in the number of hotel rooms sold. Although January was unusually disappointing, by March, performance had recovered and numbers of rooms sold broke through the barrier of 100,000 during that month for the first time. July saw the highest ever number for a month recorded at 120,391. Although the above figures are impressive and 2013 is looking set to break the record for number of rooms sold yet again, January s surprisingly weak performance, and the fact that several new establishments have opened in the City Centre since the start of the year, affected the overall percentage of hotel rooms occupied. Overall occupancy rates for January to August only saw a slight increase from 69.5% to 70.9%. Average weekend occupancy fell slightly from 87.5% to 85.0%; whilst weekday occupancy was only marginally affected with a drop from 67.9% to 67.5%. However, some months have been better than others, with the last two months being particularly impressive. Weekend occupancy figures during July and August 2013 were 89.9% and 92.1% respectively, whilst June was the best month for weekday occupancy, hitting 78.2%. If this summer s higher levels are sustained, the end of year average will hopefully be more favourable. Average room rates have remained static and RevPar has slightly increased. During May 2013, Liverpool enjoyed the highest room yield growth out of 44 destinations across the UK. Selling over 100,000 hotel rooms per month is now becoming the norm in the city, which continues to build on the outstanding reputation of its arena and conference facilities which attract big name stars and conferences of both national and international significance. Now in its fifth year of operation, the Liverpool Echo Arena has welcomed over 2.9 million visitors to 600 events since the start of 2008, whilst the BT Convention Centre has played host to 400,000 delegates to 640 different conferences. The facillity is estimated to generate 120 million worth of economic benefit for the city each year, with a significant proportion of this benefitting Liverpool s ever growing hotel industry. ACC Liverpool plans to build a 40 million state of the art exhibition and events complex on the Liverpool Waterfront, on top of which will stand a 200 bedroom 26 million Pullman brand 4* hotel. The new facility will open in Spring 2015. 140,000 120,000 100,000 80,000 60,000 40,000 20,000 - ADAGIO APARTMENTS, CENTRAL VILLAGE 73,277 78,730 75,392 80,907 87,285 95,308 86,837 97,487 107,807 98,623 99,785 114,041 90,017 102,679 119,594 92,214 102,437 116,969 FIGURE 1: Rooms Sold in Liverpool City Centre Hotels, Jan 2011 Aug 2013 Source: STR Global Ltd REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF STR GLOBAL IS STRICTLY PROHIBITED 107,398 105,563 120,391 98,588 103,688 120,231 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec 99,874 105,507 105,021 114,362 2011 2012 2013 101,362 109,803 88,939 84,085 LIVERPOOL HOTELS UPDATE: September 2013 // 1
RECENT HOTEL COMPLETIONS Since the start of this year, several establishments have been either completed or refurbished in the City Centre, seeing an investment of 28.8 million:- Travelodge, 30-38 Exchange Street East saw125 budget bedrooms arrive courtesy of Aviva Investors; Z Hotels converted the upper floors of State House, 22 Dale Street to 92 bedrooms; whilst Adagio Apartments opened a 125 bedroom apart-hotel as the first major element of Merepark s Central Village development in April 2013; Epic ApartHotel opened in September 2013, bringing 14 new serviced apartments; Hoax Hostel opened its 53 bedroom facility in Stanley Street in July 2013. The building includes the Hopskotch Street Kitchen & Bar; Richmond Luxury Living opened their 51 bedroomed apart-hotel on Hatton Garden in spring 2013; The Regent Hotel saw its remaining 17 rooms bring refurbished. KEY SCHEMES ON SITE TRAVELODGE, EXCHANGE STREET EAST FIGURE 2: Liverpool City Centre Hotel Performance, January 2011 August 2013 by year average Year Average Occupancy (%) Weekend Weekday Average room rate revpar ( ) ( ) Jan Dec 2011 69.9 n/a* n/a* 62.94 44.11 Jan Dec 2012 69.5 87.8* 67.9* 62.80 43.72 Jan Aug 2013 70.9 85.0 67.5 62.39 44.39 Source: STR Global Ltd REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF STR GLOBAL IS STRICTLY PROHIBITED Note: The data presented in this document is from a different source than in previous issues. STR Global uses a different measuring system than the previous source, so direct annual comparison between the data sets is not possible. * STR Global do not have comparative data for weekend and weekday occupancy prior to April 2012. A full breakdown by month is now provided in Appendix 1 at the back of this document. HOAX HOSTEL, STANLEY STREET Ashall Properties Ltd started work on converting the former grade 2* listed Royal Insurance Building at 1-9 North John Street to a 116 bedroom boutique style hotel. The operator will be Aloft Hotels, ranked among TripAdvisor s Top 25 Trendiest Hotels in the US and around the world. To be known as Aloft Liverpool, the hotel will feature the brand s signature high ceilings, oversized windows, comfortable platform beds, walk-in showers, atmospheric public spaces and creative spaces for meetings and presentations. It will complete towards the end of 2014. Also on site is the 153 bedroom 4* Stanley Dock Hotel. Representing one of the first major initiatives that will boost tourism and investment in North Liverpool, it will complete in time for the International Festival of Business being held in the city in June/July 2014. RECENT ANNOUNCEMENTS The Liverpool Echo reported in August 2013 that Gethar Ventures had announced it intend to convert the upper floors of the former George Henry Lee Building on Church Street to a 4 star apart-hotel with 105 bedrooms. Meanwhile, in July, ETS Holdings submitted an application to convert Gostins Building, 32-26 Hanover Street from offices to a 146 bedroom hotel on the 2nd to 7th floors, with retail on the ground and first floor. LIVERPOOL HOTELS UPDATE: September 2013 // 2
FIGURE 3: Hotel/Apart-Hotel Provision in the City Centre as at September 2013 EXISTING HOTELS Hotel Standard Rooms Crowne Plaza 4 star 159 Hard Days Night 4 star 110 Hilton, Canning Place 4 star 215 Marriott, Queen Square 4 star 146 Novotel 4 star 209 Radisson SAS 4 star 194 Thistle 4 star 226 TOTAL 4 STAR: 7 hotels 1,259 62 Castle Street Boutique 20 Hope Street Boutique 82 Hotel Indigo, Rumford Pl/Chapel St Boutique 151 Liverpool Racquet Club Boutique 8 Malmaison Boutique 131 Parr Street Boutique 12 Sir Thomas Boutique 39 TOTAL BOUTIQUE: 7 hotels 443 Britannia Adelphi 3 star 402 Feathers 3 star 81 Holiday Inn, Lime Street 3 star 139 Jury s Inn 3 star 310 Liner at Liverpool 3 star 154 TOTAL 3 STAR: 5 hotels 1,086 Express by Holiday Inn, Albert Dock Upper tier budget 135 Hampton by Hilton, Kings Dock Mill Upper tier budget 151 TOTAL UPPER TIER BUDGET: 2 hotels 286 Campanile Budget 100 Dolby Budget 65 Days Inn Liverpool, James Street Budget 155 Formule 1 Budget (Economy) 87 Ibis (Wapping) Budget 127 The Podworks Budget 19 Premier Travel Inn Albert Dock Budget 186 Premier Inn City Centre (Vernon St) Budget 165 Premier Inn, Hanover Street Budget 183 Travelodge, Exchange Street East Budget 125 Travelodge Liverpool Central Budget 105 Travelodge, Strand St/Red Cross St Budget 141 Z Hotel, State House, Dale Street Budget 92 TOTAL BUDGET: 13 hotels 1,550 EXISTING HOTELS (continued) Hotel Standard Rooms Printworks (former Bamboo) Budget (Boutique) 16 Base2Stay, Seel House Budget (Boutique) 106 Heywood House Hotel Budget (Boutique) 35 TOTAL BUDGET (BOUTIQUE): 3 hotels 157 Feathers 4 star guest accomm 66 Roscoe House by Urban Chic 4 star guest accomm 15 Aachen 3 star guest accomm 17 Regent 3 star guest accomm 17 Lord Nelson 2 star guest accomm 27 Hanover 2 star guest accomm 27 Belvedere n/a 8 Blackburne Arms n/a 7 TOTAL GUEST HOUSES: 8 guest houses 188 Adagio, Central Village Apart Hotel 129 Epic Apart Hotel, Seel Street Apart Hotel 14 The Richmond, Hatton Garden Apart Hotel 51 Staybridge Suites Apart Hotel 132 TOTAL APART HOTELS: 3 Apart Hotels 326 OVERALL CURRENT TOTAL: 49 Hotels/Guest Houses/Apart Hotels 5,295 HOTELS CURRENTLY ON SITE Hotel Standard Rooms North Warehouse, Stanley 4 star 153 Dock DoubleTree, Dale Street Boutique 86 Ibis (Dale Street) Budget 122 Aloft Liverpool, 1 9 North John Street Boutique 116 TOTAL HOTELS ON SITE: 4 hotels 477 FIGURE 4: Liverpool City Centre hotel rooms by type, as at September 2013 See Figs 3, 6 and 7 for breakdown by type. Note: this chart only shows existing hotels. New hotels will be added in upon completion at next issue 184 (3.0%) 326 (5.2%) 189 (3.0%) 667 (10.7%) 1550 (25.0%) 4 star Boutique 3 star Upper tier budget Budget 218 (3.5%) 286 (4.6%) 1259 (20.3%) 1086 (17.5%) 443 (7.1%) Budget boutique Guest houses Apart-hotels Serviced apartments Novelty, hostels & self-catering In August, Signature Living announced plans to turn Albion Building the famous former White Star Building overlooking The Strand - into a 35 bedroom apart-hotel with a gym, bar and restaurant. It will be named Signature Living Hotel The Home of the Titanic. RECENT HOTEL CLOSURES Whilst new hotels arrive in the city, Liverpool s hotel industry continues to undergo change. So far this year, two of the smaller independent hotels have closed. The former Mount Pleasant Hotel on Mount Pleasant was converted to student accommodation in April 2013 whilst, more recently, the 18 bedroom Eleanor Rigby Hotel in Stanley Street has also ceased trading and an application for its conversion to student accommodation has been received. LIVERPOOL HOTELS UPDATE: September 2013 // 3
FIGURE 5:. Current City Centre Hotels Proposals. HOTELS CURRENTLY PROPOSED (WITH NAMED OPERATOR) Hotel Target Standard Rooms Union House (J&M Hospitality) Boutique 30 Albion House Signature Living 4 star 350 Kings Waterfront (Arena & Convention Centre Extension) 4 star 200 Central Village, Copthorne 3/4 star 240 HOTELS CURRENTLY PROPOSED (WITHOUT NAMED OPERATOR) Hotel Target Standard Rooms Martins Building 5 star 138 Land at Hurst Street/Wapping 4 star 185 George Henry Lee Bdg, Church Street 4 star 105 Grand Central, Skelhorne Street (2 hotels) 4 star 3 star 194 195 Kings Dock Mill Phase 2 3 star 180 Cains Brewery Village Boutique 100 Britannia Buildings, 36 Fenwick Street Budget 21 5 7 Bridgewater Street Apart hotel 58 1 Renshaw Street not stated 20 William Jessop Way, Princes Dock not stated 129 Gostins Building, Hanover Street Not stated 146 FIGURE 6: Novelty Hotels, Hostels & Self Catering in Liverpool City Centre Hotel EXISTING Rooms The Joker Boat, Salthouse Dock 2 Yellow Submarine, Salthouse Dock 3 Titanic, Salthouse Dock 5 Embassie Hostel, Falkner Square (Hostel) 6 Hatters (Hostel), 56 60 Mount Pleasant 72 FIGURE 7: Serviced Apartments EXISTING SERVICED APARTMENTS Operator Archers Serviced Apartments, Royal Quay Archers 4 Base Serviced Apartments Duke Street (Hudson Gardens/ Manhattan Place) Base Serviced Apartments The Docks (Royal Quay) Base Serviced Apartments Sir Thomas Street Units Base 19 Base 5 Base 4 International Inn, South Hunter Street (Hostel) 23 Base Serviced Apartments Cumberland Base 6 Royal Chambers Liverpool, 29 Prescot Street (Hostel) 28 Street Hoax Hostel, Stanley Street (Hostel) 52 Base Serviced Apartments Spectrum Base 27 (Duke Street) YHA Hostel, Tabley Street (Hostel) 27 The Block, Keel Wharf Not disclosed 96 TOTAL NOVELTY, HOSTELS & SELF CATERING 218 Bridgestreet at Liverpool ONE Bridge Street 77 BEDROOMS Bridpoint, Bridport Street YourCityBase 27 PROPOSED Epic Serviced Apartments, Duke Street/ Not disclosed 4 Camp & Furnace, Kerson Works (caravan themed) 21 Campbell Street The Planet Light Vessel 8 Hilton Apartments, Hilton Hotel Venmores 47 L3 Living @ The Albany L3 Living 10 L3 Living @ Merchant Quarters L3 Living 40 StayCity Lever Court, Duke Street StayLiverpool 56 StayCity Mount Pleasant Apartments StayLiverpool 41 Posh Pads at Casartelli Posh Pads 31 Premier Apartments, Eden Square Premier Apartments The Printworks, Suffolk Street City Pads 15 The Printworks 2 (Dakota Building) City Pads 21 The Reach, Leeds Street Various 5 Signature Living, Victoria Street Signature Living 12 Signature Living, Button Street Signature Living 2 Signature Hotel, Stanley Street Signature Living 6 Trafalgar Warehouse Apartments, Lord Nelson Street Trafalgar Warehouse Apartments The Vault, Bold Street Signature Living 3 61 2 SIGNATURE LIVING, VICTORIA STREET TOTAL SERVICED APARTMENTS: 25 complexes 667 LIVERPOOL HOTELS UPDATE: September 2013 // 4
Jan 2011 Sep 2013 City Centre Hotel Schemes A Completed C On site (as at Sep 2013) E/G Proposed with/without planning consent S erviced Apartments K Completed L On site (as at Sep 2013) M Proposed with/without planning consent Novelty, hostels & self catering N Completed P On site (as at Sep 2013) R Proposed with/ without planning consent G2 C4 A7 A2 G4 C2 E4 C1 A1 A8 E3 G6 A10 A3 A6 G8 A7 C3 E2 A9 K3 N4 K5 K6 G10 A5 E1 G1 C5 Liverpool City Wide Hot els number of new bedrooms/bedspaces completed si nce 2008 or under construction (Serviced apartments/hostels/novelty/self catering not included) 700 233 600 599 51 500 183 468 458 400 122 E16 R2 N1 N2 N3 M1 G3 G9 K2 A4 A11 K4 G7 300 200 296 306 346 269 K1 G5 G12 100 E4 0 2008 2009 2010 2011 2012 2013 2014 City Centre completed Outside City Centre completed City Centre under construction Outside City Centre under construction R1 G11 Crown copyright 2013. All rights reserved The City of Liverpool, reproduced under licence no. 10001835
PART 1: Hotels/Apart-Hotel Schemes Completed since January 2011 Map ref Address Developer Description Cost Operator Hotel rating or type CITY CENTRE A11 Epic Apart-Hotel, Seel Street Epi c Liverpool Ltd Conversion from night club to 14 suite apart-hotel Not disclosed Epic Liverpool Ltd Apart-Hotel Date completed September 2013 A10 Regent Hotel, 4 Mount Pleasant Mr Thomas Kennedy To carry out internal alterations & refurbishment, reduce rooms to 17 from 21, relocate bar and reception, install new lift. A9 The Richmond, 24 Hatton Garden Middle England Developments Ltd A8 Adagio Hotel, former Lewis s Building, Central Village To extend and convert existing building to form 51 bedroom apart-hotel with ancillary facilities. CRLP (c/ o Merepark) 129 bedroom Adagio apart-hotel on upper floors of refurbished/ remodelled mixed use former Lewis s store A7 Z Hotel, State House, 22 Dale Street Z Hotels Liverpool Ltd Conversion from offices on upper floors to 92 bedroom hotel 0.3million Private 3 star Guest August 2013 Independent House Operator 3million The Richmond Luxury Living Ltd Apart-Hotel Spring 2013 15million Adagio Apart-Hotel April 2013 2.5million Z Hotels Budget April 2013 A6 Travelodge, 30-38 Exchange Street Aviva Investors Change of use from offices to 125 bedroom budget 8million Travelodge Budget March 2013 East hotel A5 Premier Inn, (site of former multi- Premier Inn Hotels Ltd and New five storey building containing 183 bed hotel, storey car park), Hanover Street Liverpool PS DA Limited three retail units and four restaurants 10million Premier Inn Budget December 2012 A4 The Podworks, Dakota Building 30- Betterview Ltd 19 bedroom hotel to ground floor and basement, 1million Private operator Budget September 2012 34 Henry Street including bar and restaurant. A3 A2 Travelodge, Strand Street/Red Cross Street Hotel Indigo, Rumford Place/Chapel Street, L2 FT Patten (Holdings) Ltd / Travelodge Hotels Ltd New build 10 storey 141 bedroom hotel 7.5million Travelodge Budget February 2012 Vermont Developments New build 151 bedroom hotel over 8 storeys 14million InterContinental 4 star June 2011 Hotels Group boutique A1 Days Inn Liverpool, Moor House, OVL (Bankfield) LLP Conversion from vacant office space to 155 bed James Street hotel. OUTSIDE THE CITY CENTRE 4.5million Day s Inn 3 star Spring 2011 B1 3-5 Smithdown Place, L15 Edenshire Properties To change use to 18 bedroom hotel and carry out 0.5million Edenshire Not stated September 2013 external works Properties TOTAL: 1095 rooms/bedspaces refurbished or built since January 2011; of which 1,077 are in the City Centre # LIVERPOOL HOTELS UPDATE: September 2013 // 6
PART 2: Hotels/Apart-Hotels - Schemes on Site Map ref Address Developer Description Cost Operator Hotel rating target CITY CENTRE C1 DoubleTree Hotel, former Municipal Annexe and 6 Sir Thomas Street DoubleTree by Hilton Status 86 bed hotel 30million DoubleTree by Boutique Completion expected Hilton December 2013 C2 Ibis Styles, Pioneer Buildings, 57-67 Dale Street, Dale Street FourTwoFour Ltd Development of site with 122 bedroomed hotel, ancillary restaurant and bar, 288 space multi-storey car park and 215 sqm retail unit, following the demolition of 57-67 Dale Street with retention of building facade at 65-67 Dale Street 10million Ibis Budget Completion expected October 2013 C3 C4 C5 Former Royal Insurance Building, 1-9 North John St Stanley Dock Hotel, North Warehouse, Stanley Dock The Printworks Hotel, 13 Renshaw Street Ashall Property Ltd Conversion to 116 bed hotel with 18million Aloft Boutique Completion expected restaurant/bar at ground level. Extension at September 2014 roof level. Stanley Dock Properties Ltd Betterview Ltd To change use to 153 bedroom hotel with retail/leisure (A3/A4) at ground floor and gym basement Conversion of basement storage and plant rooms area in existing hotel to add 10 guest rooms with en-suite facilities with reduced storage and plant room 25million Harcourt 4 star Completion expected May 2014 0.75million Printworks Budget boutique Completion expected November 2013 OUTSIDE THE CITY CENTRE D1 Mountford Lodge, 52-54 Croxteth Road, L8 Beech Mount Executive Accommodation To use former hostel as a 33 bed hotel 0.5million Beech Mount 4 star Guest House Completion expected Summer 2014 (work has been temporarily halted through summer/autumn of 2013). LIVERPOOL HOTELS UPDATE: September 2013 // 7
PART 3: Anticipated Hotel Schemes with Named Operators Announced NOTE: These are schemes where developers have sought planning permission for sites or buildings (or announced schemes in the local press). This is sometimes to enable them to market and sell sites or buildings with permission for a hotel even though they are not necessarily planning to build one. Proposed schemes with operators signed up are often more likely to proceed. Map ref Address Developer Description Cost Anticipated Operator CITY CENTRE E4 E3 E2 E1 Arena & Convention Centre, Kings Waterfront Albion House, 30 James Street Union House, 21 Victoria Street Central Village - land bounded by Cropper Street, Bold St & Ranelagh St Hotel rating target Liverpool City Council 200 bedroo m hotel to support the conference market 26 million Branded Hotel 4 star Permission granted July 2013 Management (BHM) Ltd will be operating hotel as a Pullman brand Signature Living Conversion of former offices to a 35 bedroomed aparthotel with a gym, bar and restaurant (including 30 mixed flexible ensuite bed spaces). To be named Signature Liv ing Hotel The Home of the Titanic. J&M Hospitality Consultants OUTSIDE THE CITY CENTRE F1 Old Stanley Arms, Prescot Road, L13 Status 5.5 million Signature Living 4 star Planning application 13F/2145 submitted August 2013 Conversion of existing building to 30 bedroom hotel 3million J&M Hospitality Boutique Permission granted 2012 including roof extension at 4 th and 5th levels CRLP (c/o Merepark) New development comprising 240 bedroom Copthorne hotel with ancillary bar and restau rant, retailing and 49 car parking spaces (part of the 120m Central Village scheme) Mr Ken Smith To alter and c onvert former public house to 8 bedroom hotel with associated parking to rear. F2 Cabb age Hall Inn, 20 Breck Dales Management To alter and extend public house including additional Road, L6 Company Ltd storey to existing building and 2 no. four storey extensions to sides in connection with use as 69 bedroom hotel with public house. 20million Copthorne 3 or 4 star Permission granted May 2009 0.25million Private independent operator Not known Permission granted July 2012 Not known Private Not known Planning application 13F/1635 independent submitted July 2013 operator F3 The Oakfield Project, part Local Solutions A new 100 bedroom hotel to be used as a training facility Not known Not yet made Not stated Planning application expected of New Anfield for people wanting to work in the hospitality industry public Spring 2014 LIVERPOOL HOTELS UPDATE: September 2013 // 8
PART 4: Anticipated Hotel Schemes (with no Operators Identified or Named) These are schemes where developers have sought planning permission for sites or buildings (or announced schemes in the local press). This is sometimes to enable them to market and sell sites or buildings with permission for a hotel even though they are not necessarily planning to build one. Ther efore it is likely that some of these schemes will not be progressed. Map ref Address Developer Description Cost Hotel rating Status target CITY CENTRE G12 5-7 Bridgewater Street BPUK To erect 58, two bed apartments as an apart-hotel with Not known Apart-hotel Planning application 13F/2306 basement parking following demolition of warehouse. submitted September 2013 G11 Cains Brewery Village, Stanhope The Robert Cain Brewery Conversion from brewery to mixed use scheme including part of Boutique Planning application 13F/2148 Street commercial, leisure, apartments and 100 bedroom boutique 50million wider submitted September 2013 hotel. scheme G10 Former George Henry Lee Building, Gethar Ventures Conversion of upper floors to 105 bedroomed 4 star apart- 15million 4 star Planning application Church Street hotel anticipated G9 Gostins Building, 32-26 Hanover Street ETS Holdings To convert from offices to 146 bedroom hotel on 2nd to 7th Not known Not known Planning application 13F/1727 floors, with retail on ground and first floor submitted July 2013 G8 Britannia Buildings (Floors 2-4), 36-54 Mr Martin Smith To convert vacant office building to 21 bedroom hotel Not known Budget Permission granted August Fenwick Street accommodation. 2013 G7 Former Trade Union & Unemployment DBL To change use to retail, restaurants, bars, offices, hotel, Part of Not known Permission granted December Resource Centre Building, Hardman education & training, and leisure facilities 20million wider 2012 Street/Hope Street schem e G6 1 Renshaw Street CP (UK) Leisure Ltd Conversion of upper floors to 20 bedroom hotel 0.75million Not known Permission granted July 2012 G 5 Kings Dock Mill Phase 2: Land at Fountain Trustees & Hurst Mixed use development with 180 bedr oom hotel, 100 part of 4 star Awaiting signing of legal Hurst Street, Sparling Street, Tabley Street Ltd apartments, 220 bed YHA building, 585 sqm retail space, and 50million wider agreement since June 2011 Street, Wapping outline application for 95 no. bedroom care home. schem e G4 Martins Bank, Water Street Castlewood Property Conversion of former office block to 138 bed five star hotel 40million 5 star Permission granted April 2011 Management Ltd G3 Land at Hurst Street, Baltic Triangle Neptune Developments Mixed use scheme with serviced apartments, 170-bed four star 45million 4 star plus Planning application 12F/1181 hotel and a building with uses which could include a hospital, overall scheme serviced subject to signing of legal casino, or offices. cost apartments agreement since July 2012 G2 1 William Jessop Way, Princes Dock The Peel Group New build mixed development of 133 a partments with 129 80million Not known Permission renewed June 2011 bed hotel, offices and car parking. G1 Grand Central, Land bounded by Colin Jennings and Hugh New build 15/17 storey 209 bed 4 star hotel, 195 bed two/three 50 million 4 star and 3 Permission renewed February Skelhorne Street/Bolton Street Dorrins (Receivers) star hotel with restaurants, bars and meeting rooms star 2011 OUTSIDE THE CITY CENTRE H3 Former Littlewoods Building, 200 Edge Capital & Centric To alter and convert as a mixed used scheme including 100 16million Not known Permission granted May 2013 Lane bedroom hotel, offices and retail/café/restaurant units H2 Former Tea Factory, Speke Hall Road Towerbeg Ltd New mixed use development comprising industrial/warehouse Not known Not known Outline application 12O/2431 units, offices, restaurants and hotel submitted September 2012 H1 Liverpool Waters, North Docks Peel Land & Property (Ports) Ltd Comprehensive mixed use development of 60 hectares with 5.5billion Not known Outline permission awaiting offices, apartments, retail, leisure, hotel and conference facilities, cafes, restaurants, and cruise liner facility signing of legal agreement since June 2013 LIVERPOOL HOTELS UPDATE: September 2013 // 9
PART 5: Serviced Apartments (City Centre only) Ref Address Developer Description Cost Operator COMPLETED SINCE JANUARY 2011 Completed K6 9-11 Whitechapel Signature Living To use second and third floors as 2 no. three bedroom 0.1million Signature Living April 2013 serviced apartments accessed from Button Street. K5 Signature Hotel (former Print Hotel), Signature Living Refurbishment of the flood damaged Print Hotel as a 1.5million Signature April 2013 Stanley Street six serviced apartments K4 The Vault, Bold Street Signature Living Conversion of upper floors of former bank to 3 serviced 0.5million Signature Living April 2012 apartments K3 Base Serviced Apartments, 1-3 Sir JD Estates Conversion of upper floors to 4 serviced apartm ents 0.3million Base December 2012 Thomas Street K2 Epic Serviced Apartments, 25 SAB Property & Investment Ltd Conversion of vacant building to 4 serviced 0.25 million Private operator November 2012 Duke Street/7 Campbell Street apartments and refurbishment of ground floor shop K1 The Block, Keel Wharf Artisan 96 apartments built around the new multi-storey car 7million Private operator Autumn 2011 park ON SITE Status None on site PROPOSED Status M1 Land at Hurst Street, Baltic Triangle Neptune Developments Mixed use scheme with serviced apartments, 170-bed four star hotel and a building with uses which could include a hospital, casino, or offices. 45million overall scheme cost Not known Planning application 12F/1181 awaiting signing of legal agreement since July 2012 LIVERPOOL HOTELS UPDATE: September 2013 // 10
PART 6: Novelty, Hostels & Self Catering (City Centre) Map ref Address Developer Description Cost Operator Date Completed COMPLETED SINCE JANUARY 2011 N1 Yellow Submarine Hotel, Salthouse Dock Alfie Bubbles 3 bedroomed self catering hotel boat Not known Private operator June 2012 N2 The Joker Boat Hotel, Salthouse Alfie Bubbles 2 bedroomed self catering hotel boat Not known Private operator June 2011 Dock N3 Titanic Hotel, Salthouse Dock Alfie Bubbles 3 bedroomed self catering hotel boat Not known Private operator January 2013 N4 "Hoax Hostel", Kansas Building, 50-54 Stanley Street Quintain Estates To extend and convert build ing into 240 bedspace (52 room) hostel with bar and restaurant. 3million Starboard Hotels July 2013 Ltd ON SITE None on site Status PROPOSED Status R1 Kerson Works, 67 Greenland Street Camp & Furnace To use premises as a multi-funct ion space, including gallery space, cafe, office, studio, educational exhibition/performance spaces, indoor market, function rooms and 21 bedroom caravan themed hotel. 0.6million Camp & Furnace Permission granted 2011 R2 Former Light Vessel "The Planet", Mr Alan Roberts To use former Mersey Bar lightship "Planet" as a Strand Street Heritage Centre with bed & breakfast accommodation for 8 rooms and café and bar open to residents and non-residents. Not known Private operator Permission granted September 2012 LIVERPOOL HOTELS UPDATE: September 2013 // 11
Appendix 1: Percentage Room Occupancy Liverpool City Centre hotels Jan Average Occupancy Average Financial (year to Year avg. Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec date) (to date) 2012 56.3% 64.7% 67.6% 71.5% 71.2% 73.4% 73.2% 71.9% 75.6% 76.3% 75.7% 56.1% 69.5% 69.6% 2013 50.3% 70.4% 70.1% 74.0% Weekend Occupancy (Fri Sat) 75.1% 75.9% 75.6% 75.5% 70.9% 75.2% 2012 n/a n/a n/a 93.3% 84.5% 86.1% 86.7% 86.4% 88.5% 93.9% 94.7% 76.5% 87.8% 85.8% 2013 65.5% 85.3% 87.7% 87.8% 87.3% 84.1% 89.9% 92.1% 85.0% 88.2% Weekday Occupancy (Mon Thu) 2012 n/a n/a n/a 66.0% 68.9% 68.8% 74.8% 67.2% 73.2% 74.0% 68.0% 50.5% 67.9% 65.8% 2013 Average Room Rate 48.5% 66.8% 62.6% 70.5% 67.2% 78.2% 74.6% 71.4% 67.5% 72.4% 2012 56.57 60.96 64.27 69.46 62.21 63.24 58.24 59.76 64.94 64.38 67.29 62.25 62.80 62.61 2013 55.34 60.35 63.83 71.50 REVPAR 63.40 64.40 58.80 61.50 62.39 63.92 2012 31.85 39.41 43.46 49.69 44.29 46.38 42.64 42.96 49.09 49.10 50.92 34.90 43.72 43.75 2013 27.82 42.46 44.76 52.90 47.60 48.90 44.30 46.40 44.39 48.02 Source: STR Global Ltd REPUBLICATION OR OTHER RE -USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF STR GLOBAL IS STRICTLY PROHIBITED