Flagship Project Strategies for Sustainable Tourism Flagship Project 12.10: Strategies for Sustainable Tourism

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Flagship Project 12.10: Strategies for Sustainable Tourism Riga, Latvia, 23.03.2011

Overview A What does it mean - a flagship project? B Background and History C Basis: AGORA 2.0 D Contributions by BSR projects E Events, Fora F Outlook

A What does it mean Flagship project? - FP refers to core elements of PA tourism strategies for sustainable tourism - FP is not a real project like Baltic Green Belt, Parks & Benefits... no separate financing! - Objective: Promote sustainability in BSR tourism get stakeholders involved - Approach: CCC Cooperation, Coordination, Communication

FP 12.10 Develop Strategies for Sustainable Tourism Develop strategies for a sustainable tourism by using available sources of information such as the YEPAT database or the Nordic Culture Point. Efforts shall be made in order to improve the accessibility to the natural, cultural and historical heritage for tourism and to enhance a common identity of the Baltic Sea Region.

EUSBSR, PA, PAC, FP, LP..?? Lead FP 12.10 Strategies for Sustainable Tourism Wilhelm Steingrube Greifswald University, Geography Priority Area Coordinator Tourism (PAC) Wolf Born State Chancellery M-V Prof. Wilhelm Steingrube Greifswald University, Geography Wolf Born State Chancellery M-V

B Background Lead: Greifswald University, Institute of Geography - active member of Baltic 21 since 2003 now: CBSS Expert Group on Sustainable Development Baltic 21 (since 2010) - Experiences as lead partner of the INTERREG III B project AGORA Network Sustainable Tourism Development in the Baltic Sea Region and further project experiences - Network + Partner networks - Contributions to EUSBSR

History : AGORA (2005 2007) YEPAT Service Hub of Tourism Projects incl. Information about more then 260 projects part-financed by European funds (IR II, IR III, IR IV, Leader+, LIFE) Sustainability check for tourism projects and guidance for project developers Toolbox - instruments, methods and guidelines Strategy concept for sustainable tourism development in the BSR Stakeholder meeting with BSR organisations, Sept. 2007 Contributions to Agenda for sustainable and competitive European Tourism ( COM(2007) 621 final )

C Basis: AGORA 2.0 Heritage Tourism for increased BSR Identity Focus on common identity questionnaire survey BASTIS Baltic Sea Heritage Tourism Information Service (existing data and market research results for the tourism sector, esp. for SME) Web based BSR heritage panel 6 Baltic Sea Wonders VIPER study (visitor perceptions) Pilot projects and new innovative products (castles, red-brick gothic, forests, shifting sand dunes, stones)

D Identification of tourism related BSR projects South Baltic Programme Baltic Museums 2.0 RECreate SB Global Access SeaSide UNITED - United in diversity WAB - Wetlands, Algae and Biogas

Central Baltic Programme - Cultural Heritage CulturalTourism2011 DEVEPARK GEOISLANDS

Baltic Sea Region Programme - Parks & Benefits - EcoRegion - Baltic Green Belt - BaltMet Promo - AGORA 2.0

Parks & Benefits 8 National Parks aim at EUROPARC Certification Development of sustainable tourism products Establishing a Benefit Monitor a tool showing the socio-economic benefit of protected areas Benefit Monitor as a common tool for EUROPARC federation? (comparable data!)

Collection of good practices on sustainable tourism for a free accessable data base Brochure Perspectives First Issue: Tourism as a part of the EU Strategy for the Baltic Sea Region

Baltic Green Belt Use of former military areas: Protection of specific nature areas awareness on historical heritage development of sustainable tourism offers

E Events, Fora Annual Fora Stakeholder Conferences EUSBSR Annual Conferences of Baltic Sea Tourism Commission (BTC) European Tourism Fora Baltic Sea Tourism Fora (Warnemuende, Vilnius, Kaliningrad) May 2011, Gdansk / PL Other events UBC / Commission on Tourism, Greifswald / DE, 18 March 2011 Baltic Conference on Nature Tourism, Riga / LV, 21-24 March 2011 3rd AGORA 2.0 Meeting, Tallinn / EE, 24-26 March 2011

F Outlook Application South Baltic Green Belt submission: 17.12.2010 decision: April 2011

Joint Workshop of tourism related BSR projects Greifswald, DE, 26-27 January 2011 BSR Programme: Baltic Green Belt, Parks & Benefits, AGORA 2.0, EcoRegion South Baltic Programme: RECReate, SeaSide, Balticmuseums 2.0 Discussion on how to develop sustainable tourism - necessities, solutions and measures Conclusion Elaboration of a Manual Development of Sustainable Tourism Definition of criteria for different kinds of tourism Align it to European policies involve stakeholders and BSR umbrella organisations

See you in the Baltic Sea Region! University of Greifswald Institute of Geography Makarenkostrasse 22 D-17487 Greifswald Prof. Wilhelm Steingrube Dipl.oec. Betina Meliss www.agora2-tourism.net Phone: +49 3834 864541 Fax: +49 3834 864542 agora@uni-greifswald.de