Health tourism as a global phenomenon

Size: px

Start display at page:

Download "Health tourism as a global phenomenon"

Solomon Gilbert
6 years ago
Views:

2 Health tourism as a global phenomenon health tourism is recognized as an attractive extension of health care benefits for the health services development tourism sector improve medical services upgrade services available to EU citizens sharing the best medical practice Adriatic region - all year-round Riviera Europe

3 Adriatic region

4 What is health tourism? Different definitions of health tourism exist Traditional approach Health tourism is traveling abroad for healthcare services Modern approach HT therapeutic treatments for various diseases and for preventive and relaxation programs

5 Research on European Health Tourism Motivating Factors: Europeans hope to receive a treatment of better quality (generally, or through a specialist residing elsewhere in Europe) The promise of quicker access to the necessary treatment Natural healing factors Perfectly arranged seasons Different perspectives: Quality is the major drive for health tourism to Western Europe Lower prices but still good quality are a major argument to travel for treatment to South Eastern Europe

6 Research on European Health Tourism Key figures Tourism generally: Growth in Europe: 203 million trips Expected above-average growth of 7% per year until 2017 The total consumption of about 115 billion Euros The total impact on the European economy about 328 billion Euros Health tourism: Nearly 27% of patients had previously travelled to a foreign country to receive medical care Medical tourists spend between EUR 7,475 and EUR 15,833 per medical travel trip in 2012 on 1.1 mil. Europeans travelled to another country for a medical procedure

7 Adriatic region

8 The reasons for investing and developing Adriatic region as health tourism destination Why Adriatic region? 1. European quality, the best practices and tradition 2. Competitive prices 3. Beautiful destinations 4. Harmonised EU health insurance

spas: Opatija, Lošinj, Crikvenica, Lipik and Varaždin High

9 CROATIA Health, Medical and Wellness Tourism Diocletian palace, Split: 1 st spa in the history The oldest health spas: Opatija, Lošinj, Crikvenica, Lipik and Varaždin High quality treatments Supreme professional medical staff Competitive prices

10 Natural Remedies Mild Mediterranean Climate Air purity Clean sea Mediterranean vegetation Aromatic and healing plants Thermo-mineral waters Sulfurous-mineral waters Hypertermal waters Curative mud Naphtalan

11 6. 9. mjesec 4 mjeseca godišnje

13 mjesec 8 mjeseci godišnje

Medical Care private Clinic Dental Clinic Rident Clinic Arcus Clinic Croatia Clinic Medico Clinic Oxy Clinic Sunce Clinic Terme Selce Cardio Clinic Magdalena Dental Centar B2 Clinic Arithera Clinic

15 Medical Care private Clinic Dental Clinic Rident Clinic Arcus Clinic Croatia Clinic Medico Clinic Oxy Clinic Sunce Clinic Terme Selce Cardio Clinic Magdalena Dental Centar B2 Clinic Arithera Clinic Croatia Cinic Leptir Clinic Medikol Clinic Sinteza Clinic Sunce Clinic Sv. Katarina Clinic Sveti Rok Clinic Svjetlost Special Hospital St. Catherine Clinic Analiza Matell Dental Centar Clinic Lacrima Clinic Medikol Clinic Sunce

16 ZAGREB Medical Tourism Destination

17 Leading Medical Treatments Orthopedic Rehabilitation Dental services (implants, orthodontics ) Plastic surgery Minimally invasive surgery Head and Neck Surgery Cardiology and cardiac surgery Respiratory system and allergies Gynecological treatments

18 Thermal and Spa Destinations Health Resort Topusko Krapinske Toplice Naftalan Stubičke Toplice Varaždinske Toplice Istrian Thermal Spa Thalassotherapy Opatija Thalassotherapy Crikvenica Veli Lošinj Bizovačke Toplice Daruvar Thermal Spa Lipik Biokovka Kalos

19 Leading Wellness Hotels (4* and 5*) Bluesun Hotel Kaj Sheraton Zagreb Sveti Martin Spa Golfer Hotel Jezerčica Spa Tuhelj Hotel Well Villa Magdalena Eden Istra Kempinski Hotel Adriatic Lone Maestral Melia Coral Monte Mulini Mulino Nautica Parentium Sol Garden Istra Sol Umag Valamar Club Tamaris Valamar Diamant Adriana Hvar Spa Hotel Atrium Bretanide Elaphusa Horizont Iadera Le Meridien Lav President Solin Bellevue Croatia Cavtat Dubrovnik Palace Excelsior Grand Villa Argentina Hilton Imperial Dubrovnik Kazbek More Radisson Blu Res.&Spa Rixos Libertas Dubrovnik

20 Senior Citizen Hotel in Zagreb The newest project Already has investors

25 Health and Well-being in Croatia Medical Wellness hotels Preventive Medical Treatments Traditional Medical Treatments 25

26 Health and Well-being in Croatia Salute e Benessere in Croazia 26

27 Health Tourism in Croatia Croatia as a leader recognizes favourable health tourism position (state strategic plans) Encourage investments linked to the health tourism - health tourism services and treatments

30 Social Tourism Development in Croatia ISTO collaboration!

UNIVERSITY OF RIJEKA FACULTY OF TOURISM AND HOSPITALITY MANAGEMENT OPATIJA, CROATIA HOTEL BENCHMARKING

UNIVERSITY OF RIJEKA FACULTY OF TOURISM AND HOSPITALITY MANAGEMENT OPATIJA, CROATIA HOTEL BENCHMARKING REPORT FOR OCTOB ER 2018. HOTEL BENCHMARKING 1. SAMPLE Table 1. Sample structure 1 NO.OF HOTELS NO.OF