Harmonious Hospitality

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4 2 it's more than hotel Management It s creating destinations within destinations CONTENTS Message from the Founder Vision & Mission Key Facts Board of Directors Business Profile Business Segments Management in Style Strengths & Core Competencies Awards Associates relies on over 17 years of hospitality experience. Creating destinations within destinations, we blend in different communities and cultures, employing existing human and natural resources to achieve the highest return on investment for our partners.

5 4 Message from the Founder In response to the demand of our partners and customers and relying on our extensive experience in the hospitality field, we have decided to expand our operations outside of Egypt. With over 17 years of successful practice in today s complex and dynamic market, is capable of maximizing profits through innovative and unique techniques tailored to each hotel environment. Our work pattern is based on a solid partnership with owners and investors, guaranteeing the highest possible return on investment through operational efficiency and the identification and pursuit of previously unrecognized opportunities. Azur s diverse portfolio of hotels has enabled us to secure an exclusive understanding of the hospitality industry s different sectors, an edge that we plan to build on in our international endeavors. We are keen on maintaining tight control over all aspects of our operations, ensuring the best possible results. Taking our ideology to heart, we blend in the surrounding community, employing the available social and environmental resources to the maximum to create destinations within destinations. In 2015, plans to enter markets in the United Arab Emirates, Jordan, Greece and Cyprus, managing a range of properties varying from resorts to boutique hotels. Looking forward to a fruitful and long-lasting collaboration, Karim Garranah Founder and President

6 6 Vision MISSION Creating harmony within communities and blending in different environments. Azur s vision is to become a leading hotel management company by offering the highest and most efficient service to investors in all types of hospitality facilities. Azur s purpose is to maximize our partners return on investment by tailoring our operations to each facility s unique qualities and atmosphere. Through employing the existing human and natural resources, our hotels blend harmoniously within their respective communities, guaranteeing cost effective operations with the latest hospitality management techniques, all in a professional and friendly working environment enhancing the performance of our employees. Blending in nature to serve our guests

7 8 10 Operating Hotels IN EGYPT Key Facts More than 17 Years Experience in the Hospitality Industry Operating all-inclusive resorts, city hotels, boutique hotels, apartments ranging from three to five stars 3,500 A fleet of 22 Luxurious Nile Cruise guestrooms Boats Over 4,000 employees the highest percentage of repeated guests in Egypt

8 10 Board of Directors Karim Garranah President Tourism And HOTEL Management Amr Chawky Vice President HOTEL MANAGEMENT Mahmoud Zuaiter CEO & Board Member TOURISM BUSINESS AND FINANCE s Board of Directors consists of seven distinguished members, each with more than 25 years of experience in the fields of tourism, hospitality, finance and business. Karim Garranah is the founder and President of Garranah Touristic Group, one of the leading tourism companies in Egypt. In 1979, Garranah established Tarot Tours Garranah (TTG), a Tour Operator that was the foundation of the Group that currently owns and operates several companies, hotels and Nile cruises. With more than 30 years of experience, Garranah is also a Board Member of Orascom Hotels and Development, a global town developer specializing in master planning, building and operating integrated, self-sufficient leisure and residential towns around the world. Long years of hospitality experience have given Amr Chawky a profound understanding of all the operational aspects of the hotel industry. He has held positions in some of the most prominent hotel chains in the world, including Holiday Inn, Sheraton, and Hilton. As a Vice President of, Chawky handles property acquisition, ensures management contract retention, strengthens relationships with owners, and oversees operational activities. Renowned for consistently delivering increased revenues and profits and for developing high performance teams, Mahmoud Zuaiter built his professional career in Germany where he spent 14 years with Intercontinental Hotel Group as the Director of Finance for the Middle East and Africa. Zuaiter joined Orascom Hotels and Development in the capacity of Group CFO and Vice President. After the globalization of the company, he succeeded in listing Orascom Development Holding AG in the Swiss Exchange Stock Market and IPO. In 2012, he became the CEO of the Hotels Division in the Swiss Holding. Zuaiter s history attests to his steadfastness and commitment, and under his direction, Azur aims to become one of the best independent hotel management companies in the region.

9 12 Sherif Hwaidak Board Member Alaa Garranah Board Member Amir Garranah Board Member Amin Hwaidak Board Member HOTEL MANAGEMENT HOSPITALITY FINANCE TOURISM AND Food & Beverage HOTEL MANAGEMENT Sherif Hwaidak benefits from extensive experience in hotel management, specifically in staff training. During his years of professional practice, Hwaidak was in charge of management training in many hotel chains around Europe. Hwaidak joined Iberotel Egypt as Project Manager and later was appointed as the Vice Chairman at Giftun Co. for Touristic Projects. Alaa Garranah moved to the United Kingdom in 1986 to join the renowned Merril Lynch as a Financial Consultant. In 1990, Garranah returned to Egypt to help build his family business, where he held a variety of positions before settling as the Vice President of Mirotel Nile Cruises. Amir Garranah joined the family business in Over the years Garranah moved vertically through the company, transitioning into roles of increasing responsibility and moving laterally to manage new sectors of the business. His broad experience has given him insight into all aspects of the tourism industry and prepared him for his present role as Vice President of Tarottours Garranah. Amir Garranah is also the owner of a famous restaurant chain with several branches in major cities across Egypt. With a long and varied experience in tour operations and hotel management, Amin Hwaidak brings a wealth of information and guidance to Azur Hotel Management, contributing constantly to the company s prosperity and growth. Hwaidak is also a Board Member at Egypt Hotels.

10 14 Business Profile was created in response to the demand to broaden their remarkable services beyond the Egyptian territory. As one of the most successful hospitality management companies in Egypt, Azur is committed to build solid partnerships guaranteeing the highest possible return on investment. In 1997, a group of hospitality experts established Azur Hotels and Resorts, with Royal and Club Azur, two allinclusive resorts. The company experienced exceptional success and expansion over the years, and currently operates 10 hotels and resorts with a total of 3,500 guestrooms in Alexandria and the Red Sea region. As the leader of all-inclusive operations in Egypt, the company has been internationally recognized for its acclaimed accomplishments. Distinctively, has a diversified portfolio of hotels and resorts where it applies a successful all-inclusive concept built on quality of service and unbeatable range of included activities and entertainment options. Relying on longstanding experience in the industry, we have the capability to tailor hospitality strategies to suit all types of facilities, including boutique hotels, city hotels, resorts, and apartment hotels. Azur hospitality categories 5-star ***** 4-star **** 3-star ***

11 16 Business segments operates in three main segments covering 3-star, 4-star and 5-star facilities. Azur Hotels Located in city centers, Azur hotels provide city accommodation, corporate facilities and event organization. With their proximity to the city center, they are the best choice for business trips and MICE events. Azur Resorts Situated in holiday destinations, Azur resorts are the perfect choice for holidaymakers, whether they seek a sunny beach destination, recreational activities or a wellness retreat. Azur Select The select segment covers a wide range of accommodation types such as boutique hotels, apartment hotels, entertainment centers, art centers and malls. Any project that needs hospitality management is a candidate for the select designation.

12 18 Operations Management in style The approach is unique and simple. We tailor our management to the existing environment, identifying the property s assets and ensuring that available resources are exploited to their full potential. Marketing Operations Daily operations make or break businesses, especially those in the hospitality industry. The working staff, from General Manager to doorman, determine the success of daily operations. At, we cultivate an excellent professional environment and excel in training our staff to face challenges, solve problems and exceed guests expectations. Finance

13 20 Marketing Even the best property will never reach its full potential if it is not properly marketed to the right target audience. Relying on a successful history, strong affiliates, resilient board of directors and management team, is capable of maximizing revenues through a range of creative marketing communications strategies. We utilize cutting-edge technology to keep hotels connected to an extensive network of distribution channels, efficiently managing room inventories and facilitating 24/7 real-time service. Finance Profits depend largely on sound financial cycles, proper forecasting and efficient cost-saving tactics. utilizes innovative cost-saving methods and advanced budgeting and forecasting techniques to minimize risk and maximize profitability and value, thereby protecting partner interests.

14 22 Board of Directors comprising foremost tourism and hospitality experts with over 25 years of experience and practice Efficient development of teams capable of operating properties in diverse surroundings Company Strengths & Core Competencies Proven track-record with 10 successful hotels and resorts Cutting-edge operational tactics and management concepts Outstanding service recognized internationally with the highest percentage of repeated guests in Egypt Competent reputation in a market invaded by unreliable competitors Creating destinations within destinations Measurable results and financial system review Employment of communities existing human and natural resources Tailor-made management strategies compatible with different hospitality categories and property types Flexibility to blend into various environments and cultures

15 24 awards Azur hotels are consistently recognized for hospitality excellence. Throughout its 17 years of outstanding performance, Azur hotels have accumulated a large number of certificates and awards from international organizations for different operational criteria. Those awards include Award of Excellence Egyptian Ministry of Tourism Several certificates of food safety and hygiene URS Egypt including two gold certificates Highest Level of Service Tez Tours, leading Russian Tour Operator Award of Excellence Pegas Tours, leading Russian Tour Operator Multiple Certificates of Excellence Trip Advisor Azur hotels are consistently recognized for hospitality excellence Numerous recommendations Zoover and Holiday Check Certificate of Excellence for two consecutive years Top Hotels Certificate of Achievements Food Check Outstanding Customer Feedback Fischer Award

16 26 Associates s Board of Directors own and operate leading companies in the hospitality and travel industry. Association with those companies grants Azur an edge on different levels from visitor generation to entertainment and excursions competence. Beneficial Liaisons On top of those affiliates are Spring Tours, Tarottours and TAT Travel, three leading Tour Operators with over 40 years of experience in the tourism industry. These affiliates have ongoing contracts with some of the largest Tour Operators in East and West Europe. In addition to tour operations, Azur s associates include Nile cruises, transportation companies, water sports & diving centers, safari specialists and more.

17 28 Visitor Generation Travel Agencies Handling over thousand 300 tourists annually Complimentary Services Transportation 700 seats spread across different types of vehicles

18 30 Entertainment & Excursions Nile Cruises A fleet of floating hotels with 22 more than 1,000 cabins Diving Centers Renowned diving centers located in Major Resorts along the Red Sea coast Water Sports Centers Offering Submarines, Glass boats and Catamarans Safari Centers Offering Desert Trips with off-road Vehicles & Quads

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20 designbyicon.com AZUR HOTEL Management 17 Iapetou, Agios Athanassios, 4101Limassol, Cyprus P.O.Box: 54292, 3722 Limassol Tel: Fax: