WHAT IS WoW? A program that builds. Flexible work arrangements. Work from home and obtain earnings above national average

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3 WHAT IS WoW? WoW (Women in Online Work) is a training program of the Ministry of Economic Development online freelancing market A program that builds W Systematic improvements in the society towards a better and brighter future for young Kosovars Employment of women in a knowledge and competitive based process Flexible work arrangements Work from home and obtain earnings above national average W A program that provides prerequisites for economic development, empowers economically and provides training for the most demanded skills in the labor market

4 ONLINE WORK According to the International Telecommunication Union (ITU) statistics, Europe s economy is facing a shortage of young people with skills in Information and Communication Technology. Demand for labor on online work platforms results in over 200,000 jobs per week. In the digital era, Online Work (or Online Outsourcing) has become an alternative solution to traditional jobs. Global demand for online tasks is stably rising. Some of the skills that face the highest demand from online work platforms include: Low Comlexity (e.g. sign up on websites; search = click; watch videos; bookmark webpages) Medium Complexity (e.g. design & multimedia; translation and languages; data entry) High Complexity (e.g. customer service; web & software development; sales & marketing) The most popular global platforms for online work are:

5 FROM WoW TO STARTUPS WoW graduates have established their own startups having utilized the skills gained through WoW E-Librat A platform for reading and listening books online Oktapod An agency which provides advisory services for online tasks PickTick Online event planning service

6 OVER HALF OF TRAINEES HAVE FOUND (over 35 countriess Natalija Gelvanovska ICT, World Bank Scandinavian countries The WoW project has been one of the most innovative pro-women digital training interventions designed and implemented by the World Bank in Kosovo and later scaled up by the Government, together with partner donor institutions. We are pleased the project proved that ICT is a unique industry to leverage the youth dividend for job creation in Kosovo. Canada USA United Kingdom German speaking countries and France Italy WoW 1 The WoW project has been a journey towards professional now working with a technology company from the United my training. WoW 2 I would call WoW an experience of a lifetime because it changed graphic design and strengthen other skills. Most importantly, I am now economically independent and have superb, long-term clients.

7 ND ONLINE JOBS IN THESE COUNTRIES ess on 3 continents) countries Besa Zogaj Gashi MED MED is proud to implement the WoW project along with other donors. WoW aims to open doors for Kosovar women, helping economy labor market. Already, many WoW graduates are working inside and outside the country in various online tasks enabled by digital technology. Rezarta Aliraj WoW 1 Australia To become a successful freelancer you don t only need to work hard, but also work smart. I encountered many challenges in my journey at WoW, but with the team s support I managed to Liridonë Demaj I am now working on various online WoW 2 platforms, and I have so far made 35 online contracts. So many opportunities have been opened to me ever since I graduated from WoW. Together with some other women, we have co-founded our own business were we practice the skills we ve learned in the program. The best thing that I ve learned from WoW, besides new skills, is that it s OK if you fail, as long as you don t give up trying.

8 TRAININGS IN WoW The WoW Program typically lasts for six months, during which the trainees learn the most demanded skills in the global digital economy market Technical skills, in which trainees have learnt so far one of the market demands): Front End Web Development Graphic Design Social Media Marketing contracts online leveraging global online work platforms: How to acquire communication skills How to write a motivation letter How to prepare for an interview with a potential client the digital world During the WoW Program, the trainees in their not so easy yet an exciting journey are supported (24/7) by mentors who are experienced in technical skills, and also by career advisors.

9 WoW 1 & 2 PROJECT PHASES With the support of the World Bank, two projects have been implemented to date: WoW 1 and 2, during February-December 2016 and January Phase 1 was implemented in two municipalities: Gjakova and Lipjan, and Phase 2 was implemented in the municipality of Prishtina, including Obiliq and Fushe Kosove. 166 women graduated in total. WoW 3 Current developments and future plans: With the support of USAID - Empower Private Sector, Phase 3 of the WoW project has been initiated in the municipality of Prishtina and Gjilan, in which 160 women (80+80) will be trained on technical and soft skills for online work. WoW 3 training will be carried out during April-September WoW 4 With the support of the Swiss-EYE project by Helvetas Swiss Intercooperation, WoW will start to be implemented in the municipality of Podujeva and North and South Mitrovica, during The objective of the MED is to extend WoW to all the municipalities of Kosovo REPUBLIKA E KOSOVËS QEVERIA E KOSOVËS MINISTRIA E ZHVILLIMIT EKONOMIK

10 IF: you are motivated and dedicated towards learning new things, you have intermediate of higher command of the English language, you have basic knowledge in ICT, you are currently unemployed, underemployed or a student. The most updated information about the WoW program, including on its application phases can be found at: Ministry of Economic Development Web page dedicated to WoW WoW Facebook group: WOMEN IN ONLINE WORK - KOSOVO Mitrovica Podujeva Prishtina Municipalities in which the WoW was implemented during 2016-early 2017 (WoW 1,2 & 3) Gjakova Lipjan Gjilan Municipalities in which the WoW has started to be implemented in 2017 (WoW 4) Municipalities in which the WoW is expected to be implemented until 2020

11 This booklet is designed by Norë Potera a graduate student of WoW 2

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