We Connect People, We Invest in Development

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1 Internet for All We Connect People, We Invest in Development Internet and modern communication technologies are helping everyone to improve their lives like never before. Thanks to Internet it is possible to find almost all information, people and services, whether they are in our neighbourhood or in the other end of the earth. We offer what we know best we help our customers to become better educated, informed and to find entertainment and many other things. In order to enable the largest possible number of citizens of our country, especially young ones, to take advantage of all the benefits offered by Internet for the improvement of their education, but also of local economy, in the course of 2014 we conducted a series of campaigns and initiatives. Suton (Twilight) by Zlatko Milojčić Second Place at the Photo Competition Blue and Green World 11

2 17 Telenor Internet parks in eight cities Belgrade (Park near the monument to Vuk Karadžić, Spring Park, Skate Park in New Belgrade, Students Park, Little Tašmajdan, Big Tašmajdan, Miljanovac Park, Zvezdara park, Ada Huja and Obrenovac Park) Leskovac Kikinda Kragujevac Internet Parks For seventh year in a row, Telenor has offered a unique possibility to people across Serbia. While enjoying their favorite parks, they can stay connected with their friends and have access to the information they are interested in. They can surf the Web for free, read s, get informed, and have fun. The mix of nature and unlimited online access represents a perfect match of man, nature, and technology and allows Serbian cities to keep up with world capitals. Telenor Internet parks also improve local tourism, because they allow tourist to get tourist information about the cities they re visiting and all of Serbia in a simple way. In the course of 2014, we launched parks in Niš i Preševo, and in addition to these two cities, Internet parks are also found in Belgrade, Kragujevac, Subotica, Kikinda, Leskovac, and Sremska Mitrovica. Niš Preševo Sremska Mitrovica Subotica 12

3 Re-established Cooperation with Vračar Schools Internet Connection Improved By improving Internet connection we have re-established cooperation with all the schools in Belgrade Vračar municipality, where we had, as of 2009, equipped all elementary, secondary and professional schools and a library with computers and free Internet. Schools were donatedcomputer equipment with protection against access to contents intended for adults. Future Designers Created Digital Postcard Thanks to the support provided by Telenor Foundation to the project titled Digital Postcard, students of Design School in Belgrade were offered the opportunity to become familiar with new computer technologies necessary for their further education and specialization. By donating funds for the purchase of 20 computers, 6 digital cameras, and Telenor Internet, Telenor Foundation supported the idea to turn an unused space in this school into a digital demonstration room equipped with state-of-the-art computers and computer programs where 200 students were trained to digitally process photos. As part of this project, students of the third year of the Design School chose significant sights in the city and presented them to their colleagues in the Network of Art Schools of Central European Initiative. Students took photos of the selected sights, processed them graphically and after creating slogans to accompany them, sent them to addresses of young artists in Europe. In return, they received from their colleagues photos of selected sights from the cities where they live. This project was supported by Belgrade Tourist Organization and its further realisation involves expanding of the network of users and tasks integrated in the curricula of teaching subjects on graphic design, photography, multimedia arts and computer techniques. The complete graphic material was presented in a travelling exhibition which visited Trieste, Linz, Budapest, Zagreb, Ljubljana, Cetinje, Košice, Senta and Belgrade. Radovi učenika - program Digitalna razglednica 13

4 Be in the Loop Computers and Free Internet for Children s Hospitals Youth Club in Užice Opened and Info Centre in Lešnica We continue to help young people to become better educated, launch campaigns in their local environments and be creative. After Požega, Loznica, Priboj, Raška and Nova Varoš, a Youth Club was opened in Užice, and as part of it an Internet Club. The Club is in the City Cultural Centre, and Telenor Foundation has provided ten laptop computers, an equal number of modems with unlimited access to Internet for a year, and one printer. In the Youth Club, various workshops are also available: of 3D animation, online jazz school, school of journalism, training for computer skills, computer skill training for young people with impaired eye-sight, and a lot more. The project was carried out in cooperation with the Ministry of Youth and Sports of the Republic of Serbia, the city of Užice and Telenor Foundation. In October we opened another Info Centre at the Office of Youth in Lešnica which was equipped with five computers, printers and modems. With the support of Telenor Foundation, thanks to computer equipment and unlimited free Internet access, young people of Lešnica can now advance their information literacy and acquire new knowledge. Various courses will be organised at the Info Centre, they will have support in career planning, activities will take place on the topic of social inclusion, and those who are interested will join workshops for development of team work and planning local activities. Voluntary service at the Info Centre will work on broadening of interests of young people, their knowledge and skills, and workshops will be organised on healthy lifestyles and time management. Thanks to the support of Telenor Foundation, children on short or prolonged hospital treatment at Banjica Institute for Orthopaedic Surgical Diseases will be able to follow school program and spend their leisure time by searching interesting contents on the Internet. This hospital which was donated 12 computers and free access to Internet is the first in a row the Foundation plans to equip in its campaign Be in the Loop. The aim is to ensure equal access to education and the opportunity to constantly improve their knowledge for school-age children as their peers in regular schools. Children will have access to Super School program, virtual classroom which contains more than 650 lessons of Serbian language, mathematics, physics and chemistry. This program will help them catch up with the subject matter they have missed. The educational portal also includes lectures, experiments and explanations to help children master the teaching material from the fifth to the eighth grade of elementary school. 14

5 POVEZIVANJE A majority of Roma population had not been registered until 2010, when, together with the Ministry of Health and UNICEF, we initiated the Povezivanje (Connecting) Project. Within this project, thanks to our services, expertise, equipment and mobile Internet, health mediators 75 of them have succeeded in connecting Roma with various institutions and helping them learn how to exercise their civil rights. In 2014 we continued to provide support to Connecting project which has achieved fantastic results in the course of 6 years. 37,502 37,502 visits to families, 140,408 citizens were registered, identity documents and medical cards were issued for 16,330 citizens. 28,003 28,003 persons have chosen their general practitioners. 30,018 30,018 children and 2,719 adults were vaccinated. 4,500 4,500 pregnant women and young mothers had medical check-ups. 11, ,144 1,177 women have chosen their gynaecologists and 1,144 mamographs were taken 7,710 7,710 children were given a systematic medical check-up and enrolled in school 170, ,719 16, ,278 families or family members were visited for the purpose of instructing them through planned conversation and 55,200 pieces of health educational material were distributed. HISPA Centre for Hypertension and Coronary Failure and Brain Stroke Prevention Opened Wishing to contribute to the improvement of health of our citizens, in the course of 2014 we helped opening of HISPA centres in whole of Serbia, one of which was opened at the Cardiology Clinic of Kragujevac Clinical Centre. With the opening of HISPA centres, diagnostics and medical treatment begins for patients suffering from hypertension, as one of the leading causes of coronary failure and brain strokes, through a multidisciplinary and individualised approach. The association of centres for hypertension, prevention of coronary failure and brain strokes (HISPA) and the newly opened centre at Kragujevac Clinical Centre as one of its members, through coordinated and integrated work, aim at efficient and timely identification, diagnostics, treatment and long-term monitoring of patients with high cardiovascular risk. HISPA centre in Kragujevac is the 24th such centre in Serbia and the second one on the tertiary level of health care, besides Dedinje Institute of Cardio-Vascular Diseases in Belgrade. 15

6 Application for Promotion of Ecotourism of Serbia Upgraded The Eco Dots project, as an extension of EcoVirtour project, enables local and foreign tourists to get information on preserved areas and rich cultural heritage of Serbia, but also to make reservations and organise eco-tours in our country. In its second edition, Eco Virtour android application presents 15 beautiful protected regions in Serbia. The support to this project is the result of a good combination of our strategic commitments enabling constructive use of Internet and smart devices, protection of the environment and contribution to the development of Serbian society. This is a unique way to promote our country, since thanks to Internet, we were offered the opportunity to present its exceptional natural wealth. Golija Nature Park and Biosphere Reserve, Stara Planina Nature Park, special reserves: Obedska bara, Bagremara, Koviljsko-petrovaradinski swamp, Upper Danube region and Deliblatska Sandstone. Blue-Green World Photo Competition As of 2014, with the support of Telenor Foundation, Blue-Green Map of Serbia program has been launched, thanks to which all significant natural and urban localities from all over Serbia will be presented within this unique electronic platform. By its support to a photo competition and the application which promotes natural wealth in Belgrade we continue to underline in an easy and accessible way, via mobile technologies, the necessity of preservation of the environment. During the months of July and August, a photo competition was organised by the Environmental Promotion Centre with the support of Telenor Foundation and Secretariat for Environmental Protection of the City of Belgrade. Almost 2,000 photos were sent in for the competition, and 14 best ones were exhibited at Parobrod (Steamboat) Culture Institution. The photo competition and Blue- Green World exhibition are a continuation of the activities directed towards popularisation of protected and urban natural entities in the city of Belgrade and in Serbia, but also towards education of citizens about the significance of preservation of these localities. The first place was taken by Vladimir Martinović for his photo titled Cinema Re-opened. The second place was won by Zlatko Milojčić for his photo Dusk, and the best photo according to the selection of visitors of Internet site was Exuberant vegetation on a veranda at altitude of 1500 m by Dejan Milojević. 16