A CELEBRATION OF CULTURE

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2 A CELEBRATION OF CULTURE Yabun Festival is the largest celebration of Aboriginal and Torres Strait Islander cultures in New South Wales, and one of the most prolific Indigenous events in the world. The festival takes place at Victoria Park in Sydney on 26 January. It features a vibrant live music lineup of Aboriginal and Torres Strait Islander artists, a bustling arts and stalls market, children s activities, community forums, and unique performances of traditional Aboriginal culture.

3 OUR HISTORY First held at Redfern Park in 2002, Yabun was created to continue in the long tradition of Sydney s Survival Day concerts. We celebrate the survival of our cultures, customs and the sharing of these ancient rites through dance and song. In its present home at Victoria Park, Camperdown, Yabun features two performance stages, a Corroboree ground, over 100 stalls as well as dedicated offerings catering to children, youth and the elderly.

4 MARKETPLACE Yabun hosts a thriving stalls market, featuring a wide range of food and merchandise stalls, a dedicated arts quarter, as well as stalls operated by community organisations promoting local services and programs. MUSIC + PERFORMANCE CORROBOREE GROUND The Corroboree Ground has earned a reputation for providing one of Sydney s most unique cultural experiences. Indigenous dance groups from across the country perform their traditional dances, telling stories and sharing their ancient cultures. The Corroboree runs for the duration of the festival day. Yabun means music with a beat in the Gadigal language. Along with the iconic performers, Yabun also provides a platform for the next generation of Indigenous artists to showcase their talent on our dedicated youth stage. Over the years, Yabun has had some of the most prominent Indigenous acts in the country including: Dan Sultan Coloured Stone Casey Donovan Frank Yamma Salt Water Band Archie Roach Bart Willoughby Nokturnl Christine Anu Jessica Mauboy Kev Carmody Ruby Hunter Troy Cassar-Daley Thelma Plum Jimmy Little George Rrurrambu

5 JARJUMS The Jarjums ( Children s ) area is a popular spot for little ones and their parents. It features arts and crafts activities, Dreamtime storytelling, sing alongs and a visit by the Taronga Zoo Mobile where children meet, learn about and interact with native animals. SPEAKOUT LIVE BROADCAST Yabun festival is broadcast live in Sydney on Koori Radio 93.7FM and across Australia via the National Indigenous Radio Service. It is streamed globally from the Koori Radio website and highlights from the day are then re-broadcast on the station throughout the year. The live radio broadcast includes sponsorship announcements made by our MCs from next to the main performance stage. Leaders and members of Sydney s Indigenous community hold panel discussions on a range of issues affecting the Aboriginal and Torres Strait Islander community. Everyone is welcome at the Speakout tent and are encouraged to add their voices to the discussion. For non-indigenous festival goers, the Speakout tent provides an opportunity to hear Indigenous perspectives on a range of issues.

6 SPONSORSHIP OPPORTUNITIES BLUE PACKAGE $2,000 (NFP/NGO ONLY) This opportunity includes: 1 x Free promotional stall 5 x Mentions/tags on social media leading up to event 5 x 30 Second spots for a sponsorship campaign on Koori Radio Logo on festival program Special Events: 2 x tickets to sponsors event SPONSORSHIP PACKAGES We offer a limited number of sponsorship packages that will suit a range of potential patrons for this unique event.

7 SPONSORSHIP OPPORTUNITIES GREEN PACKAGE $5,000 This opportunity includes: 1 x free promotional stall Logo on website with link 5x mentions/tags on social media leading up to event 5 x 30 second spots for a sponsorship campaigns on Koori Radio (288k active listeners) Logo on festival program Special Events: 5 x tickets to sponsors event 2 x tickets to Official Yabun Pre-Party 2 x tickets to Official Yabun After Party

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9 SPONSORSHIP OPPORTUNITIES YELLOW PACKAGE $20000 This opportunity includes: Prominent banner placement 2 x free promotional stalls opportunities to meet performers 5 x backstage passes Logo on website with links, 15 x mentions/tags on social media leading up to event 20 x 30 Second spots for a sponsorship campaign on Koori Radio and mentions from the live OB van on the day (288k active listeners) Logo on all ads and festival program, banner ad on website Special Events: 5 x tickets to sponsors event 4 x tickets to Official Yabun Pre-Party 4 x tickets to Official Yabun After Party

10 SPONSORSHIP OPPORTUNITIES BLACK PACKAGE $30000 This opportunity includes: Premier banner placement on stage 3 x free promotional stalls Opportunities to meet performers 10 x backstage passes Logo on website with links, logos on all social media, 20 x mentions/tags on social media leading up to event 30 x 30 Second spots for a sponsorship campaign on Koori Radio 93.7FM, mentions from live OB van on the day (288k active listeners) Prominent logo on all festival advertising - poster, program, banners and promotional material, banner ad on website premier acknowledgment on media releases Special Events: 7 x tickets to sponsors event Speaking opportunity 7 x tickets to Official Yabun Pre-Party 7 x tickets to Official Yabun After Party

11 OUR STATS 288k listeners per month on Koori Radio 93.7FM 44,000 attendees in ,000 organic Facebook visits on festival day Over 3000 Facebook mentions on festival day #Yabun 2017 top 10 trend on Twitter

12 OUR PARTNERS KOORI 93.7 RADIO F M TESTIMONIALS Wonderful day with amazing dancing and great music. The most inclusive atmosphere I ve never experienced in a festival. Anne van Dongen Spending time with people, great food, great stalls and experiencing the most beautiful culture with those people both non-indigenous and indigenous who truly appreciate it in ones heart and soul. Fantastic vibe the whole day. There s nowhere else I d rather be on 26 Jan! Anonymous My daughter and I had a wonderful day, so many relaxed people, no agro anywhere! Beautiful dancers, great vibes all round, great mix of peoples and so welcoming. Will be gathering friends and family next year to join us at the festival. Congratulations to all involved bringing this event together. Natalie Velthuyzen What a wonderful, magical day! It was such a loving, inclusive, peaceful and (to add to my lingo!) deadly celebration! Thanks for the experience and to all the wonderful dancers, singers and volunteers for the event! Vashi Sarna

13 ABOUT GADIGAL INFORMATION SERVICE GIS is one of Australia s leading not for profit Aboriginal arts and media organisations. Since 1993, we have provided community based media, arts and information service for the Greater Sydney region. Our radio programs are syndicated across Australia and internationally. GIS plays a leading role in developing and promoting the careers of our musicians, through the delivery of the following programs and services: Yabun Festival Koori Radio YBD - The Young Black and Deadly program for young emerging artists Klub Koori - music event series To discuss becoming a sponsor, please contact yabun@gadigal.org.au or call Frank Trotman-Golden, Gadigal CEO, on yabunfestival yabunfestival