MARITIME AND COASTAL SUSTAINABLE TOURISM,

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1 MARITIME AND COASTAL SUSTAINABLE TOURISM, A KEY FOR THE BLUE GROWTH COM & CAP MARINA-MED #5 CAPITALISATION SEMINAR May 12 th &13 th, 2015 Firenze (Tuscany Region- Italy) Main Venue: Luca Giordano Hall, Palazzo Medici Riccardi, via Cavour 1 AGENDA (21/04/15) Tourism is one of the largest socio-economic activities in the Mediterranean area. This area remains one of the world s tourist destinations, representing a high percentage of their GDP and maritime and coastal tourism represent a driving force for the economic and blue growth in the Mediterranean region. Whilst in particular maritime and coastal tourism plays a key role in the region s economic development, it also implies pressure on natural resources and the environment. For this reason tourism competitiveness is closely linked to the 'sustainable' way in which it is developed. Moreover being a transversal sector, tourism is interrelated with other economic sectors and other maritime activities, that s why it is necessary to consider tourism from an inter-sectorial approach. This implies challenges that call for specific responses and efforts from relevant stakeholders and public authorities. Thus, there is a need to increase cooperation among all actors in order to tackle these challenges and move towards a development of tourism on the basis of competitiveness and sustainability. In this sense, the Maritime and Coastal sustainable tourism, a key for the blue growth seminar, organized by Arco Latino and the Tuscany Region in the frame of the COM&CAP MarInA-Med and the MITOMED projects respectively (Med Programme ), aims at discussing several aspects of the Maritime and coastal sustainable tourism in the Mediterranean area.

2 The overall objective of this event is to communicate and capitalize upon the results of the Med Maritime projects dealing with the sustainable tourism from an integrated point of view while cross-fertilizing them through the participation of a wide range of relevant external stakeholders and experts. These exchanges will be very useful to draw-up concrete recommendations to the new Med Cooperation Programme that focuses one of its priority axes on protecting and promoting Mediterranean natural and cultural resources. Back side events: Tuesday 12th May :00-14:00 - MITOMED final seminar Challenges and perspectives for Coastal and Maritime tourism in Firenze Venue: Luca Giordano Hall, Palazzo Medici Riccardi, (fist floor) Participants: Open to all public. 15:30-18:30 Joint workshop on new project ideas related to the Maritime and coastal sustainable tourism between Arco Latino and IMC-CMPR members Participants: Only members of Arco Latino and IMC-CPMR networks Venue: Regione Toscana. Via Pietrapiana, 30. Meeting room 2 nd floor. Agenda: Joint Workshop on new project ideas related to Maritime and Coastal Tourism between Arco Latino and IMC CPMR Members 15:30 17:30 Exchange on priorities and future common actions between the networks 15:30-16:15 Main priorities and opportunities for cooperation in the frame of the ETC Welcome by Tuscany, representative tbc Presentation of the main priorities on Tourism of Arco Latino and IMC CPMR by: o Ana Alós, Coordinator of the Executive Secretariat, Arco Latino o Giuseppe Sciacca, Senior Policy Officer expert on tourism, CPMR Summary of the main opportunities for new projects in the frame of the future ETC programmes in the Med and other funds by Davide Strangis, Executive Secretary of the Intermediterranean Commission of the CPMR :00 Identification of common priorities and proposals for common actions Session introduced and moderated by Lamine Abbad, Project officer Executive Secretariat of Arco Latino

3 Participants (and mainly the regions and intermediate authorities of the two networks) are expected to take the floor for commenting upon the common priorities and identifying specific joint actions to be further developed 17:00 17:15 Wrap-up by Ana Alós, Giuseppe Sciacca and Davide Strangis 17:15 17:30 Coffee Break 17:30 18:30 Perspectives for the implementation of the main priorities of the EC on Maritime and Coastal Tourism 17:30 18:00 Presentation of the work plan of the EC concerning Maritime and Coastal Tourism by: A representative of the DG Mare, European Commission (Tbc) Francesca Tudini, DG Grow, European Commission (TbC) 18:00 18:20 Question and answer session 18:20-18:30 Conclusions of the workshop Wednesday 13th May 2015 Working languages: English and Italian Capitalisation seminar Maritime and Coastal sustainable tourism, a key for blue growth 8.45 REGISTRATION OF PARTICIPANTS INTRODUCTORY SESSION Giovanni D AGLIANO, Tuscany Region Alessandro PASTACCI, President of Arco Latino and President of Provincia di Mantova Sophie SCARVELIS, Med Programme Project officer (JTS) :00 ROUND TABLE 1: A MARITIME AND COASTAL SUSTAINABLE TOURISM AS A DRIVING FORCE FOR ECONOMIC AND BLUE GROWTH IN THE MEDITERRANEAN REGION This round table will cover the following issues/topics: Definition of Maritime and Coastal Tourism (added value and available data) Maritime and Coastal Tourism Economic added value on blue growth

4 Challenges and Opportunities for the development of the maritime and coastal tourism Quality and sustainability of tourism New Tourism trends Sustainability a key for Competitiveness Natural Conservation and Blue Growth The governance of Maritime and Coastal Tourism Introduction and Moderation: by representative of Med Maritime project. Presentations by Med Maritime integrated projects: The Mitomed project, Giovanni D AGLIANO, Tuscany Region The Tourmedasset project, Jan VAN DEN BORG, University of Venice Ca Foscari The FishMPABlue project, Luca SANTAROSSA, Federparchi Comments and reactions by: A representative from the EP Committee on Transport and Tourism (TbC) Francesca TUDINI, Head of Tourism Unit, European Commission, DG Grow (TbC) A representative of DG Mare (TbC) Sophie SCARVELIS, Med Programme Project officer Debate with participants 11:00-11:30 Coffee Break :15 ROUND TABLE 2: MARITIME AND COASTAL TOURISM: TOWARDS AN INTEGRATED AND INTER-SECTORIAL APPROACH This round table will cover the following issues/topics: Maritime spatial planning, integrated coastal management and maritime clusters The role of the private sector Examples of maritime coastal tourism local initiatives Synergies between different tourism economies at coastal level- the example of fishing sector. Environmental impacts of the maritime and coastal tourism Introduction and Moderation: Giuseppe SCIACCA, CPMR, COM&CAP MarInA-Med partner. Presentations by Med Maritime Integrated projects: The MedIamer project, Dania ABDUL MALAK, Univesity of Malaga, and and Dora PAPATHEOCHARI, University of Thessaly. The Nemo project, Tbc The Corinthos project, Roberto SANDRINI, Chamber of Commerce of Venice

5 Comments and reactions by: A representative from the EP Committee on Transport and Tourism (TbC) Francesca TUDINI, Head of Tourism Unit, European Commission, DG Grow (TbC) A representative of DG Mare (TbC) Sophie SCARVELIS, Med Programme Project officer Debate with participants Buffet (COM&CAP MarInA-Med Project display corner TV screen showing the videos of the previous COM&CAP events on the Med Maritime integrated projects) :45 ROUND TABLE 3: CROSSING VIEWS TOWARDS A COMMON MARITIME AND COASTAL SUSTAINABLE TOURISM STRATEGY The aim of this session is to create a space for debate among the different projects in order to find complementarities and to define priorities on actions and policy recommendations. Moderation by Lamine ABBAD, Executive Secretariat of Arco Latino, COM&CAP MarInA-Med partner. Participation of the representatives of the projects: Mitomed (Maria Luisa Mattivi), Tourmedasset (Jan Van den Borg), Corinthos (Roberto Sandrini), Nemo, Caiman (Anastasia Poupkou), MedIamer (Dania Abdul and Dora Papatheochari), Fishmpablue (Luca Santarossa), Enercoast 15:45-16:00 Coffee Break :15 BEST PRACTICE EXCHANGE: DEEPENING DISCUSSIONS AND CROSSING WITH OTHER PROJECTS AND PROGRAMMES The aims of this session are: to present the results and findings of other projects on sustainable tourism in the Mediterranean and to exchange ideas for future initiatives to know how other European programmes, such as ENI CBC Med and ADRION, are taking into account the sustainable tourism issue in their new programme and which complementarities exist among them. Introduction and Moderation by a representative of the Provincial Council of Jaen.

6 Presentations by: Eurovelo 8 project- funded under the DG Enterprise Programme, Roberto GRASSI, Strategic programme and European policies service Provincia di Mantova. An integrated coastal tourism strategy in the Mediterranean. The example of the Province of Barcelona, Francesc VILA, Manager of Tourism Service at the Provincial Council of Barcelona. A Key for the quality in the development and responsible value build-up of agrofood resources from Adriatic coasts (JKEY Q), Jasenka KAPURALIN, AZRRI-Agency for Rural development of Istria Itd Pazin From ENPI TO ENI CBC Med Programme in sustainable tourism- Anna Maria CATTE, Managing Director of the Joint Managing Authority, ENI CBC Programme (TbC). The ADRION PROGRAMME and the sustainable tourism, Silvia GRANDI, representative of the Managing Authority of the ADRION Programme (TBC) Debate with participants 17:15-17:30 CONCLUSIONS Ana ALÓS, Coordinator of the Executive Secretariat of Arco Latino and MarIna-Med project. 17:30 End of event *********

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