Together, Let s Build Airline Retailing NDC Program Update October 2018

Transcription

1 Together, Let s Build Airline Retailing NDC Program Update October 2018

2 NDC Basics

3 What s the market problem? Airlines Travel Agents Customer Experience Don t have the freedom to distribute their products across channels without being commoditized Can t easily access many airline products that are available on the airline direct websites Is not consistent depending on where they search for travel and not rich when shopping through travel agents

4 What do airlines want? Revenue opportunities: Differentiation (product description) Merchandizing (ancillaries, fare families) Personalization (based on loyalty, preferences) Dynamic Offers (based on personalization and other features) Cost savings: Innovation & Competition

5 Together, Let s Build Airline Retailing Why NDC? What is NDC? Who will benefit from NDC? To modernize the way air products are being retailed to travel agents, corporations and travelers A travel industry supported program for the development and adoption of a new data transmission standard Full-service and low-cost airlines Content aggregators and travel agents Corporate Buyers and travelers

6 How Flight Distribution Worked Fares via 3 rd party Schedule via 3 rd party Availability Airline Airline Global Distribution Systems Travel Agents (TMC OTA Independent) Travelers (Business Leisure) e-commerce engine

7 Airline Retailing Works Airline Offer & Order Management System Airline NDC Content Aggregators (GDS New Entrants) Travel Agents (TMC OTA Independent) Travelers (Business Leisure) NDC Content Aggregation Airline

8 Today s shop interface Compare airlines mainly on price and schedule Source: Expedia 27 th November 2017

9 Tomorrow s shop interface Enabled by NDC Full airline products seen by consumer via travel agents Tomorrow s Shop Interface Information here is purely for illustration purposes.

10 Tomorrow s shop interface Enabled by NDC Comparison shopping capability Information here is purely for illustration purposes.

11 NDC Program Update

12 A new structural baseline 17.2 The new industry baseline Industry feedback: A robust standard as a new baseline Provides functionalities to go for critical mass A solid base to invest in

13 NDC Live Implementations - 65 NDC Certified Deployments Level 3 Airlines as of 17/10/2018 Aegean Airlines Aer Lingus PJSC Aeroflot Air Austral Air Canada Air China Air France American Airlines APG Airlines Austrian Airlines Avianca Airlines British Airways Brussels Airlines Cathay Pacific Airways China Airlines China Eastern China Southern Colorful Guizhou Condor CORSAIR Delta Air Lines Emirates Etihad Ethiopian Airlines EVA Air Finnair Flybe flydubai FlyEgypt GOL Jiangxi Air Hainan Airlines Hong Kong Airlines Iberia Iberia Express InselAir KLM Royal Dutch Airlines Korean Air Lufthansa Norwegian Air Shuttle Olympic Air Onur Air Qatar Airways Qantas Airways Rotana Jet Saudi Arabian Airlines Shandong Airlines Shenzhen Airlines Sichuan Airlines S7 Siberia Airlines SilkAir Singapore Airlines SunExpress Germany SunExpress Turkey SWISS T way Air Taca International Airlines TAP Air Portugal Thomas Cook Airlines Manchester Turkish Airlines United Airlines Virgin Atlantic Vueling Airlines WestJet Xiamen Airlines

14 System Providers certified & capable to date IT Providers - Capable 16 Aggregators - Certified Includes 5 Start ups Aaron Group Airlines Technology AirGateway AirSky Information Amadeus APG ATPCO Atriis Technologies Beijing Asia Technology Co Birdres Technologies Conztanz Caravelo Datalex DXC Technology Farelogix HitchHiker Hitit IBS Indra Infiniti Software Solutions Information Systems Associates InteRES ISO Software Systeme ITA Software by Google Iween Software Solutions JR Technologies KAYAK Software Co Maureva Marco Polo Technology Navitaire Nemo Travel On Travel Solutions Openjaw Polarium Co Pribas PROS Quadlabs Technologies Reserve Sabre SAP Customer Experience Shanghai Aqueduct Information Technology Shree Partners "Sirena-Travel" JSC SITA Skyscanner TOPAS TPConnects Travelfusion TravelNDC Technology Travel Planet Travelaer Travelport Travelsky Verteil Technologies WTMC Wintelia Technology Co TravelgateX

15 GDSs have become Level 3 NDC aggregators 2018 Certified Level 3 in July 2018 Certified Level 3 in September 2018 Certified Level 3 in December 2017

16 Sellers certified to date - 19 NDC Certified Implementations Includes 6 TMCs AL Maghseel International LLC China Air Service Ltd. Chongqing Yunshang International Travel Service Co.,Limited Click Travel Club Travel Corporate Travel Management Ctrip.com International Ltd. Dnata Flyazmeel.com (Azmeel International Agency Tours & Travel) Hogg Robinson Group JebsenTravel Limited Logitravel Group Serko Limited Superior Tracks Travel & Tourism Zeeyarah.com TravelCC Travel Planet Tripadvisor, LLC Viaflight.com (Talent Travel & Tourism) WTMC

17 Latest industry announcements

18 Business Travel engagement

19 Corporate Buyers also see opportunities with NDC Content - Improved, rich content, to match brand.com Cost - Greater visibility of fare types & ancillary costs Control Could encourage the traveller back into the chosen channels Customer experience - Segment traveller types and personalise their trip

20 Corporate buyers envision the future of the TMC Total management: TMCs taking a more strategic role Real-time: TMCs leveraging the combination of deeper supply chain relationships, more dynamic technology & better data to support the corporation & buyer along the journey, in real-time The power of personalization: Personalization applied at corporate & individual levels to improve engagement & service satisfaction

21 Travel Agents see NDC as an enabler Customer service: To help them be more customer focused Efficiency: To make selling airline ancillary products more efficient Competitiveness: To better compete with airline websites

22 Travel Agencies have their reference architecture Objectives 1. For TMCs to think about their future IT (from small to large TMCs) 2. For IT providers to identify technology needs and build solutions 3. For airlines to better understand the TMC mid and back office implications

23 The road to 2020

24 NDC Roadmap set with IATA Board

25 The NDC Leaderboard is growing

26 NDC Tools & Comms Channels NDC Certification Registry Up-to-date list of all companies that are considered NDC Certified/Capable Dedicated NDC Microsites For Airlines, Business Travel and Developers Change Readiness Guide for Airlines A support tool for airlines planning their NDC enablement from defining the vision and strategy to initiating the program Info tab on iata.org To access white papers, dedicated microsites, case studies and guidelines around the NDC standard

27 For more information subscribe to the NDC Hub