Facts and Figures The German. Travel Market Edition. by The German Travel Agents and Tour Operators Association (DRV)

Transcription

1 Facts and Figures The German Travel Market by The German Travel Agents and Tour Operators Association (DRV) 1998 Edition

2 Overnight trips 1997* (1996) 152 (16) million trips minimum one overnight stay Visiting friends and relatives 11% (15%) 17 M. (24 M.) Business 2% (2%) 3 M. (32 M.) 15 M. (14 M.) 27 M. (29 M.) 78 M. (75 M.) short leisure 2-4 days 26% (27%) long leisure from 5 days 74% (73%) Leisure 69% (65%) *Nov Oct. 97 (Nov Oct. 96) Source: Dt. Reisemonitor Market development* in millions 8 7 total market other trips tour operator trips * without children/minimum 4 overnight stays Source: Dt. Reisemonitor / Urlaub + Reisen 98

3 Holiday destinations* Destinations % M. % M. Germany Abroad Spain Italy Austria France Greece Netherlands Switzerland Eastern Europe Non-European Countries * without children/min. 4 overnight stays Source: Urlaub + Reisen 98 Non-European Destinations in thousand Var. Mediterranean Turkey 2,14 2,34 9% Tunesia % Egypt % Morocco % Long-haul USA 1,999 1,993 % Dominican Republic % Canada % Thailand % Hongkong % South Africa % Mexico % Source: National Tourist Offices

4 Development of domestic and foreign trips 1% Domestic 9% Abroad 8% 7% 6% 5% 4% 3% 2% 1% % Source: Reiseanalyse und Urlaub + Reisen Organization of all holiday trips in % 1 Package tours Individual tours Source: RA/Urlaub + Reisen

5 Transportation used for main holiday trips in % Rail Bus Plane Car Source: Urlaub + Reisen German Charter Airlines passengers in millions LTU Condor Hapag-Lloyd Aero Lloyd Air Berlin Germania Source: FVW International

6 Annual growth rates of package tours of the main tour operators in % Clients Turnover ,396 7 Clients (in 1,) Tour operators 1997 with more than 1 Billion DM Turnover 5,182 TUI 4,39 3,74 2,349 3,7 NUR LTT DER Turnover (in million DM) 1,178 1,9 1,668 1,18 ITS Source: FVW International Source: FVW International Average expenses per holiday trip: DM 1,425.- Average package price: DM 1,77.- Average duration: 13.9 days Source: Urlaub + Reisen 98

7 Total turnover of the German travel agency market billion DM (1996: 43.1 billion DM) Structure of turnover in DM Scheduled flights 32% (31%) Leisure 58% (58%) 14.1 (13.5) Billion 25.5 (25.) Billion 2.3 (2.4) Bill. 2.1 (2.2) Bill. Other 5% (6%) Rail 5% (5%) Source: DER-Marktforschung Travel agencies Var. Fully-licensed agencies 5,1 5,3 + 4 % Leisure travel agencies 11,5 1,9-5 % and other travel outlets Total: 16,6 16,2-3 % including: IATA-licensed agencies 4,489 4, % German rail-licensed agencies 3,69 3, % Source: DER-Marktforschung

8 1% Development of market shares of the travel agency market Sales volume 9% 8% 7% 6% 5% 4% 3% 2% 1% % 26.6% 23% 34.1% 42.9% 5.6% 58.7% 71.2% 27.4% 29% 25.3% 21.5% 17.8% 16.8% 9.5% 48% 35.6% 4.5% 46% 31.6% 19.3% 24.6% Chains/Franchise Cooperations Independent travel agencies Source: FVW International and Universität Lüneburg Use of CRS in German travel agencies 34,17 Agencies O n lin e -te rm in a ls 15,858 START Sabre Worldspan 2,3 1, 1,2 4 1,25 G a lile o Source: own survey

9 Tourism - its impact on the economy According to the "German Travel Monitor", in 1997 the total turnover generated for overnight leisure trips taken by Germans amounted to 158 billion DM, including about 72 billion DM related to outbound travel. The revenue increase of 3 % was mainly due to the outbound trips of the Germans. The German tourism industry contributes with about 6 % to the GNP and creates approximately 2 million jobs. This figure represents about 7 % of the working population in Germany. German travel agents and tour operators employ about 65, people, of which ca. 8,25 are in training. The changing of the professional outline will result in an further increase in the next years. German expenditure abroad is also the highest compared to all other markets and 4.2 % of Germany s total private consumption is spent on international travel. Receipts and Expenses Monetary transfer to and from Germany (in millions) 8 6 Receipts Expenses 57,623 62,91 67,554 68,95772,318 75, ,74718,2 17,85 2,46 22,599 24, Source: Dt. Bundesbank

10 The German Travel Agents and Tour Operators Association (DRV) President: Gerd Hesselmann Managing Director: Leonhard Reeb DRV is one of the biggest Travel Agents Associations in the world with: - 4,5 travel agents and tour operators (full members) - 85 hotels, airlines, car rental companies, shipping companies, tourist offices, railway companies, enterprises in more than 6 countries worldwide (associated members) DRV members generate over 7 % of the total turnover of all German travel agents and tour operators. Deutscher Reisebüro-Verband e.v. Mannheimer Str. 15 D-6329 Frankfurt/Main Telephone: +49 ( 69) Telefax: +49 (69) Internet: @compuserve.com June 1998 Responsible for print and layout: DRV-department for statistics and market research - Helmut Biehl