SOUTHAMPTON & SOLENT REGION MARKETING OPPORTUNITIES 2016
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1 SOUTHAMPTON & SOLENT REGION MARKETING OPPORTUNITIES 2016 DSMedia2016v2.indd 1 I info@destinationsouthampton.com 01/10/ :54
2 01 What We Offer About Us Destination Southampton: Your dedicated conference and events team. Destination Southampton was established 15 years ago, located in the heart of Southampton the dedicated conference and event team represent the city at a national and international level to support conference and event organisers from all over the world with their venue, hotel and event requirements. Our services to conference and event organisers includes venue finding and negotiations, arranging site visits, assistance with transport, production, audio visual, private dining, accommodation, registration, on site event management and much more. Proudly we work closely with Southampton & Region Hoteliers Association, Business South, Hampshire Chamber of Commerce, Southampton City Council, Tourism South East and Marketing Southampton. There are a number of marketing opportunities for venues, suppliers and hotels to get involved with our 2016 marketing plans. Great marketing opportunities for Venues, Suppliers and Hotels. Destination Southampton Conference & Event Business We are presenting an opportunity for you to be included in the 2016 Venue Guide to Southampton and the Solent Region, and to be represented on our website. The guide includes information on the city, our heritage and innovations, our suppliers and most importantly our fabulous hotels and venues. Hampshire Conference Bureau Hampshire Conference Bureau has been established to provide a dedicated venue finding service for domestic and international conference organisers wanting to host an event within the county. The bureau, delivered by Destination Southampton and in partnership with Hampshire County Council, showcases all the county has to offer. Hotel Accommodation Be included in our online accommodation listing and our allocation proposals for major events. We receive enquiries throughout the year for accommodation, linked to events and conferences. Cruise Accommodation The tourist information office and support to cruise passengers provision was closed at Southampton City Council in We are proud to be supporting and assisting cruise passengers with hotel accommodation enquiries and packages including parking, transfers and visitor information as an additional area to our business. Exhibitions Continuing our mission of promoting the region at exhibitions throughout the year, we are including the option to stand share with us at International Confex, The Meetings Show and Office in Venue Movie Offer Destination Southampton is offering a special introductory offer on video packages in partnership with Robin Creative Media, a leading video production company based in Hampshire. Customers in our internet age will often rather watch a 2 minute video than read several pages of a website or brochure. If you choose to have a video, this will be actively promoted on Destination Southampton s YouTube Channel, social media and the website. Destination Southampton Media Pack 2016 DSMedia2016v2.indd 2 01/10/ :54
3 02 Statistics & Distribution Printed Online Destination Southampton Venue Guide to Southampton and the Solent Region Month analytics for destinationsouthampton.com 5,000 copies printed 12 Month statistics for Destinationsouthampton.com 4,600 unique visitors per month Distribution includes: MICE Media, Business Exhibitions and Events, Re-Actively to enquirers and Pro-Actively to national and international conference and event organisers, Familiarisation Visits. Hampshire Conference Bureau 3,000 copies printed Distribution includes: From Hampshire County Council, Visit Hampshire and Destination Southampton to MICE media, Business Exhibitions and Events, Re-Actively to enquirers and Pro-Actively to national and international conference and event organisers, Familiarisation Visits. Destination Southampton Media Pack 2016 DSMedia2016v2.indd 3 13,000 hits per month Average visit duration 2.50 minutes per visitor 76% new visitors to the site @hantsconference Social Media You may have noticed we are keen tweeters, and are keen to increase our followers on facebook and twitter. We follow and regularly tweet our venues and their offers and will be sure to keep our followers updated on your news and offers. Send these to admin@destinationsouthampton.com 01/10/ :54
4 03 Marketing Opportunities 2016 with Destination Southampton Package VAT months in Venue guide to Southampton and the Solent 12 months in Hampshire Conference Bureau Venue guide 12 months website conference venue listing on Destination Southampton and Hampshire Conference Bureau 12 months listing on accommodation and cruise & stay listings Able to send through events, news and offers throughout the year to be added to the website and tweeted! Package VAT 12 months in Venue guide to Southampton and the Solent 12 months website conference venue listing on Destination Southampton 12 months listing on accommodation and cruise & stay listings Able to send through events, news and offers throughout the year to be added to the website and tweeted! Package VAT months listing on accommodation and cruise & stay listings Able to send through events, news and offers throughout the year to be added to the website and tweeted! Venue Guide Deadlines: Sales deadline is Friday 13th November Copy Deadline is Thursday 10th December Exhibitions Partners signing up to one of the above packages are also invited to collaborate with us at these industry exhibitions. Confex /3 March International Confex connects event organisers with an exciting line up of venues, destinations and event support services VAT for both exhibition days Meetings Show /16 June Access to nearly 4,000 meetings industry professionals in a buzzing trade show environment with hosted buyer appointments VAT for one exhibition day (limited to 3 venues) Office October (TBA) The UK s largest event for PAs, EAs, VAs & Office Managers VAT for one exhibition day (limited to 2 venues) Exhibitions Destination Southampton Media Pack 2016 DSMedia2016v2.indd 4 01/10/ :55
5 04 Destination Southampton Limited, Basepoint, Andersons Road, Southampton, Hampshire SO14 5FE Tel: Fax: Venue Movie Offer Silver package - One minute video based on still images Still images supplied by venue in high resolution Descriptive text supplied by venue High resolution logos supplied by venue One filmed interview with Manager/Owner at your venue (15 minutes filming time) One royalty free music track Edit of a one minute video with up to 2 rounds of amends. Hotel and video promoted on Destination Southampton and Robin Creative Media social media channels including Facebook, Twitter and Instagram. Gold package - Two minute video If you would like us to produce and add a movie featuring your venue to our website we can arrange. One hour pre-production meeting and location scout at venue A 4 hour film shoot at the hotel (daytime or late day/evening combination) Edit of a two minute video with up to 3 rounds of amends. One royalty free music track Descriptive text supplied by venue High resolution logos supplied by venue Hotel and video promoted on Destination Southampton and Robin Creative Media social media channels including Facebook, Twitter and Instagram. Promoted as Featured Video of the Week on the Destination Southampton YouTube channel. Venue Movie Supplier Packages (not available to hotels or venues) Transport, audio visual, printing, caterers, photographers, and event suppliers are invited to be included in our marketing publications with the following packages: Supplier Package 1 12 months in the Venue Guide to Southampton with a HALF page advertorial in the style of the guide. Price includes design VAT Supplier Package 2 12 month in the Venue Guide to Southampton with a FULL page advertorial in the style of the guide. Price includes design VAT Suppliers *subject to content approval Destination Southampton Media Pack 2016 DSMedia2016v2.indd 5 01/10/ :55
6 Sign Up Today... To confirm your inclusion in the 2016 Destination Southampton Marketing Opportunities. DSMedia2016v2.indd 6 01/10/ :55
7 Application Form This form must be completed and signed to confirm your inclusion in 2016 Destination Southampton Marketing Opportunities: Guide Package Guide Package Guide Package *Confex *Office *Meetings Show MOVIE Silver Option MOVIE Gold Option Suppliers full page Suppliers half page * Christmas Venue Guide (produced in Spring 2016) All prices are subject to VAT excluding Movie Packages. * You must first select a guide package 1, 2 or 3 to qualify. Please complete your details in full Venue/Hotel/Supplier company name: Address: Postcode: Contact Name: Telephone: Signed: Date: I confirm that I have the authority to represent the above hotel/venue/supplier and confirm marketing activities with Destination Southampton Ltd for 2016 as per the box ticked above. I agree to the terms and conditions outlined below. IMPORTANT DEADLINE DATE Sales deadline is Friday 13th November Copy Deadline is Thursday 10th December *subject to content approval TERMS & CONDITIONS 1. Payment is strictly due no later than 11th December Your entry may be removed without receipt of payment by this date or prior agreement of a later payment date in writing with Destination Southampton Ltd. 2. By entering into marketing activities with Destination Southampton you agree to pay standard commission at 8% of the gross value of business placed at your venue (alternatively 10% of the net) as recommended by the HBAA Code of Conduct, visit 3. Destination Southampton has final approval of your artwork in keeping with the design of the final guide. All entries and advertorials are designed by 442 Sports for Destination Southampton in the brand of the publication applicable. 4. The fee above includes only 2 sets of amends to designers 442 Sports. If the third proof is not approved and further amends are requested this will be at a charge of per hour by 442 Sports, payable directly to them. 5. By supplying text, images and logos you are granting approval for Destination Southampton and 442 Sports to use these in the guides applicable and on the Destination Southampton website. 6. Rates above are all subject to VAT at the current rate of 20%. 7. The deadline to confirm your marketing opportunity choice is Friday 13th November The deadline to submit copy, images, logos and supporting information is by Thursday 10th December Payment terms are 14 days from invoice or by 11th December, whichever is sooner. 10. The final print will be delivered for distribution in January DSMedia2016v2.indd 7 01/10/ :55
8 I 04 Destination Southampton Limited, Basepoint, Andersons Road, Southampton, Hampshire SO14 5FE Tel: Fax: DSMedia2016v2.indd 8 01/10/ :55
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