AFTA MAY 2017 Intro video Presentation

Transcription

1 Start Presentation

2

3 AFTA MAY 2017 Intro video Presentation

4 Tourism Vision

5 Tourism Vision Tourism Vision

6 20 MILLION visitors per year by 2020 doubling the 10 million welcomed in Objectives

7 Maintain market share across existing source markets Grow market share across markets and segments with high growth potential Capture transit traffic and increase number of repeat visitors Encourage visitors to stay longer Encourage visitors to spend more 2020 Objectives

8 Tourism Vision

9 Where We Are Now Where We Are Now

10 4th most visited city in the world 14.9 million overnight visitors in ,000 hotel rooms reached in Aug 2016 Where We Are Now

11 % of travellers visiting key attractions Visitor Attractions

12 Dubai is known across the world as a must-see city we will change the narrative so it becomes known as a city that must be experienced Issam Kazim, CEO, DCTCM Accolades Retail Gastronomy Events Family Activities Outdoor, Beach & Marine Culture Art Hotels & Spas Infrastructure Destination Offering

13 Destination Offering

14 Retail Retail

15 Close to 100 shopping malls, including the world s largest Retail

16 Dubai Shopping Festival (22 nd anniversary in 2017) Dubai Summer Surprises (now in its 19 th year) Retail

17 City Walk Phase 2 Dragon Mart 2 Boxpark, Al Wasl Mall of Emirates Evolution extension Festival City Mall expansion (Ongoing) Latest Additions

18 Nakheel Mall, Palm Jumeirah (Q4 2017) Deira Boulevard and Deira Mall (2018) Gate Towers Bridge Mall, Dubai Canal (2018) Meydan One Mall (2020) Mall of the World (2020) Wasl Hub, Karama Coming Up

19 Destination Offering

20 Gastronomy Gastronomy

21 More than 6,000 restaurants and cafés serving every cuisine imaginable Gastronomy

22 Global culinary journey with 200 nationalities at home in Dubai Gastronomy

23 World s first Harper s Bazaar Cafe Last Exit food truck park India s SpiceKlub New York s Black Tap Latest Additions

24 Destination Offering

25 Events Events

26 Almost every week Dubai hosts at least one remarkable event. The city has become the events capital of the MENASA region Events

27 Dubai Food Festival (Feb-Mar) Dubai Comedy Festival (Oct) Dubai International Film Festival (Dec) Citywide, year-round festivals Events

28 Destination Offering

29 Family Activities Family Activities

30 Our ambition is to be the world s premier family destination Family Activities

31 Legoland Dubai and Legoland Waterpark Motiongate Dubai Bollywood Parks Dubai IMG Worlds of Adventure Flip Out Dubai trampoline park HubZero indoor video game park Latest additions

32 Museum of the Future (opened FEB) Dubai Safari Park Project (Q4 2017) Dubai Crocodile Park (Q4 2017) Madame Tussauds (Q4 2017) Bluewaters Island & ferris wheel (2018) Six Flags Rollercoaster Park (2019) Coming Up

33 Destination Offering

34 Cutlure Culture

35 Dubai has developed a unique culture in which global traditions, attitudes, customers, religions and lifestyles have merged harmoniously, while still priding itself on its Arabian roots Culture

36 Sheikh Mohammed Centre for Cultural Understanding Philosophy of Open Doors. Open Minds Raises awareness of the UAE s culture, customs and religion Culture

37 Destination Offering

38 Hotels & Spas Hotels & Spas

39 With a portfolio of more than 675 hotel and hotel apartment establishments and more in the pipeline, Dubai caters to every type of guest Hotels & Spas

40 93 five star, 110 four star and 268 one to three star hotels, plus 205 hotel apartment establishments, offering 100,797 keys (as of Oct 2016 end) Hotels & Spas

41 W Dubai Al Habtoor City Four Seasons DIFC Somewhere Hotel, Barsha Heights The Westin Hotel Al Habtoor City Rove City Centre Latest Additions

42 Bulgari Resort & Residences (Q4 2017) Hotel Indigo Dubai Business Bay (Q2 2018) Riu Resort, Deira Islands (2019) Royal Atlantis Resort (2019) Centara Resort, Deira Islands (2019) Coming Up

43 KNOW YOUR DUBAI

44 Gastronomy Events Retail Family Activities #anewdubaieverytime For the visitor, this means each time they come to Dubai they can have a completely different holiday experience Outdoor, Beach & Marine Hotels & Spas Culture Art A new Dubai every time

45 Dubai Expert program

46 vents Dubai Expert program

47 THANK YOU