Sample 2018 Events Database

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1 Sample 2018 Events Database 1

2 TABLE OF CONTENTS Top 10 Venues by Average Attendance KPIs by Event Type... 5 Event Ranking by OCC Event Ranking by ADR Event Ranking by RevPAR Market Ranking by OCC... 9 Market Ranking by ADR Market Ranking by RevPAR CAR EXPO Chicago Auto Show Cleveland Auto Show DFW Auto Show First Hawaiian International Auto Show Florida RV Supershow Great American Trucking Show Houston Auto Show Mid-America Truck Show New England International Car Show New York International Auto Show North America International Auto Show Philadelphia International Auto Show SEMA Show CONFERENCE Dreamforce E Fire Department Instructor Conference Greater New York Dental Meeting Offshore Technology Conference Radiological Society of North America SPIE Defense & Commercial Sensing Conference EXPO AAPEX AHR EXPO America s Beauty Show Art Basel Miami Atlanta International Gift & Home Furnishing Show Chicago Boat, Sports & RV Show Consumer Electronics Show Denver Comic Con Design & Construction Week Dragon Con Emerald City Comic Con Fit Expo LA Florida SuperCon Ft Lauderdale International Boat Show GenCon International Home & Housewares Show Kitchen & Bath Industry Show LA Anime Expo LA Art Show Las Vegas Market - Winter Miami Spring Home Design & Remodeling Show NAMM Show Natural Products Expo West NeoCon New York Comic Con New York Fashion Week PGA Merchandise Show Philadelphia Flower Show Phoenix Comic Con Premiere Orlando PRI Trade Show San Diego Comic Con SHOT Show Southern Christmas Show The Armory Show The NAB Show World Dairy Expo FESTIVAL Albuquerque Intl. Balloon Fiesta Annual African World Festival Arizona State Fair Cheyenne Frontier Days Chicago Air & Water Show Coconut Grove Art Festival (co-op with Miami Boat Show) Eastern States Expo (The Big E) Florida State Fair Fort Worth Stock Show Gathering of Nations Pow Wow

3 Great American Beer Fest Iowa State Fair Library of Congress National Book Festival Lollapalooza Mardi Gras Minnesota State Fair National Western Stock Show New Orleans Jazz & Heritage Fest Spoleto Festival Summerfest Taste of Chicago Texas State Fair Tulsa State Fair Woodward Dream Cruise FILM FESTIVAL Sundance Film Festival Tribeca Film Festival MUSIC Austin City Limits Coachella Electric Daisy Festival Firefly Music Festival LouFest Outside Lands Music Festival Pitchfork Music Fest Shaky Knees Music Fest South By Southwest Fest ULTRA Music Fest SPORTS ACC Championship Game Alamo Bowl Big Ten Championship Game Boston Marathon College Football BCS Championship Cotton Bowl Classic ESPN Winter X Games Fiesta Bowl Holiday Bowl Indy Kentucky Derby Little League World Series Masters Golf Tournament MLB All-Star Week Mr. Olympia Music City Bowl NCAA Men s Baseball College World Series NCAA Men s Final Four NCAA Men s Lacrosse Championship NCAA Women s Final Four NFL Draft North American Sand Soccer Tournament Orange Bowl Pac 12 Championship Game Peach Bowl Rose Bowl SEC Championship Game Sturgis Motorcycle Rally Sugar Bowl Super Bowl Taxslayer Bowl Texas Bowl The Preakness Stakes Wrestlemania

4 Top 10 Venues by Average Attendance Minnesota State Fairgrounds Minneapolis/St Paul, MN-WI 1,997,230 attendees Woodward Avenue Detroit, MI Eastern States Exposition Massachusetts Area 1,525,533 attendees Arizona State Fairgrounds Phoenix, AZ 1,136,702 attendees Iowa State Fairgrounds Des Moines, IA 1,130,071 attendees Tulsa County Fairground Tulsa, OK 1,150,000 attendees Grand Park Chicago, IL North Avenue Beach Chicago, IL Will Rogers 2,000,000 attendees Memorial Center Fort Worth/Arlington, TX 1,200,000 attendees Hopkinton to Boston CBD Boston, MA Fair Park Dallas, TX 2,200,000 attendees New Orleans New Orleans, LA 1,400,000 attendees Woodward Ave, Grant Park, and Hopkinton to Boston CBD are tied in last place with average of 1 million attendees 4

5 Cleveland Auto Show EVENT TYPE CAR EXPO Venue: International Expo Center Start Date: February 24, 2017 Hotels in Market: 206 Start Date - Last Year February 26, 2016 Attendees: 600,000 End Date: March 5, 2017 Rooms in Market: 24,251 End Date - Last Year March 6, 2016 Market Average OCC: 57.8% Market Average ADR: $ Market Average RevPAR: $58.71 OCC % Change ADR % Change RevPAR % Change Start Date February 23, 2018 End Date March 4, Start Date % 9.9% End Date % 3.8% 5.6% 5.4% 4.3% Distance from Event Venue to Airports (in miles) Burke Lakefront Airport 12.0 Cleveland Hopkins Int l Airport % -0.4% Market: Cleveland, OH Submarket 1: Cleveland Airport/Westlake, OH % Submarket 2: Cleveland Surrounding Areas, OH Submarket 3: Cleveland CBD/Independence, OH 14

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