ABOUT MERLIN ANNUAL PASS REDEMPTION

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1 SHAREHOLDER OFFER

2 ABOUT MERLIN ANNUAL PASS The Merlin Annual Pass opens up amazing new worlds 31 of them, actually, with so much to explore in every one. Like sneaking next to royalty and celebrities, dead and alive, at Madame Tussauds. Leapfrogging centuries in medieval Warwick Castle, or tiptoeing past some sorry souls in our dark Dungeons. Or transporting yourself to the African Plains with Zufari at Chessington World of Adventures Resort. Going, underwater at SEA LIFE, marvelling at the London skyline at The London Eye, or watching your little wizards tower over cities at LEGOLAND Windsor Resort. Not to mention travelling at heart-pounding speeds, upside down or back to front, at Alton Towers Resort or THORPE PARK, climbing like a rocket or dropping like a stone, shrieking like a banshee but coming back for more. In short, anything is possible for daring wizards with enough courage and imagination. So, a proposal: you bring your magic and we ll bring ours, the results will be spellbinding. REDEMPTION To redeem your special shareholder offer and enjoy 12 months of fun please follow these simple steps: XXXXXX You will receive your unique code via or post from your Broker* Choose your Annual Pass Call us on and quote your code Take your booking reference to your chosen attraction to collect your pass As a shareholder you are entitled to a DISCOUNT on the following: 2 individual or A family pass of either 3, 4 or 5 Available for both standard and premium. Other passes can be purchased at the normal price. *or, if your shares are held directly, from Merlin s registrars Computershare.

3 ATTRACTION MAP UK AND IRELAND With 31 top Attractions across the UK and Ireland, the Merlin Annual Pass fuels a fun filled year. THORPE PARK, home to some of Europe s most exhilarating rides and attractions, with fun and thrills for the whole family. Home to Britain s most-loved theme park Alton Towers Resort is the perfect destination for the whole family! With 10 themed lands including exciting rides, shows, Chessington Zoo and SEA LIFE centre, Chessington World of Adventures Resort is Britain s Wildest Adventure. SEA LIFE opens a window into the magical world beneath our seas and offers close encounters for all ages. London, Birmingham, Blackpool, Bray, Brighton, Great Yarmouth, Scarborough, Gweek, Hunstanton, Oban & Manchester LEGOLAND Windsor Resort is a unique family theme park where you play your part in a world of LEGO adventure. LEGOLAND Discovery Centres bring together great 4D cinema shows, rides, LEGO MINILAND and more. Join us for a great indoor family experience. The Dungeons is the ultimate thrill-filled journey through the past, turning 1,000 years of history into 90 minutes of laughs, scares, theatre, shocks, rides, special effects, characters, jokes, mazes and storytelling. London, Edinburgh and York Madame Tussauds is the ultimate celebrity fun day out. Get up close to your favourite stars. London and Blackpool See busy seal rescue operations in action; otters, penguins and rescued farm animals. Animal welfare is very much the focus at The Sanctuaries. Warwick Castle is Britain s Ultimate Castle, where you ll be surrounded by jaw-dropping history, magic, myth and adventure! From the darkest depths of The Blackpool Tower Dungeon, to the great heights of The Blackpool Tower Eye, let your imagination run free, creating new memories that will last you a lifetime. At 135 metres, the The London Eye is one of the world s tallest observation wheels, providing up to 40 kilometres of breathtaking views of London. Further details at

4 SHAREHOLDER OFFER MERLIN ANNUAL PASS PRICES What you get... Standard Premium 12 months entry into top UK attractions Visit anytime without restrictions We have a limited number of exclusions on our busiest days in London for our Standard Pass, for more information visit Complimentary parking at the attractions Standard parking only, subject to availability. Exclusive short break offers Preferred rates when you book a short break at one of our resorts - Alton Towers Resort, Chessington Hotel and LEGOLAND Windsor Resort. Great Passholder Perks Enjoy a whole host of money saving perks at our attractions and elsewhere. Individual Price Adult or child. Family of 3, 4 or 5 Price Up to 3 adults

5 WHICH ATTRACTIONS ARE INCLUDED WITH A MERLIN ANNUAL PASS? Merlin Annual Passes allow entry to: Alton Towers Resort Theme Park Chessington World of Adventures Resort Theme Park The London Eye LEGOLAND Windsor Resort Theme Park LEGOLAND Discovery Centre Manchester Madame Tussauds London & Blackpool SEA LIFE centres & Sanctuaries including London, Birmingham, Blackpool, Bray, Brighton, Great Yarmouth, Scarborough, Gweek, Hunstanton, Oban & Manchester The Dungeons, including London, York, Edinburgh and Blackpool The Blackpool Tower attractions including Jungle Jims, the Blackpool Circus, Blackpool Ballroom, Blackpool Tower Eye THORPE PARK Warwick Castle Do you get any extra benefits with a Merlin Annual Pass? As well as entry to our attractions, a Merlin Annual Pass will entitle you to the following Passholder Perks: Up to 20% off in our shops 20% off in our restaurants Discounted stays at our resort hotels And lots more! Are there any dates I can t use my pass or any other restrictions? Premium Merlin Annual Passes don t have any restriction dates (other than attraction opening calendars and capacity restrictions of course!) The Premium Merlin Annual Pass includes: Free standard parking, subject to availability. No restriction dates (however entry cannot be guaranteed in the event of the attraction reaching capacity). The following exclusions apply to Standard Merlin Annual Passes: NO entry into Madame Tussauds (London), The London Eye, SEA LIFE London Aquarium and London Dungeon during the whole of August. NO entry into Madame Tussauds (London), The London Eye, SEA LIFE London Aquarium and London Dungeon on UK Bank Holidays (1st January, 18th & 21st April, 5th & 26th May, 25th August and 26th December 2014). NO entry to The London Eye on 14th February and 29th October to 31st October. NO entry to the London Dungeon from 1st March to 10th March and 29th October to 31th October. Secondary attractions at Warwick Castle including, but not limited to, the Castle Dungeon and Merlin the Dragon Tower will be subject to additional charges. An event booking fee will apply to Fright Nights and other special events at THORPE PARK regardless of the time of entry or departure. The Merlin Annual Pass is not valid for entry to our secondary attractions including the Alton Towers water park or extraordinary golf. FAQs When does my pass start from? Your 12 months entry starts from the date you collect the pass from your chosen attraction. How do I get my pass? When purchasing the pass you will be asked to choose an attraction to collect your pass. All Passholders need to be present when collecting your passes as photographs and personal details are required. When do I pay for my passes? You pay for the passes over the telephone when you make the order, payment can be made by Debit or Credit card (American Express and Visa Electron are not accepted). What is a family Merlin Annual Pass? A family Merlin Annual Pass can contain either 3, 4 or 5 people. Of those included on a family pass, a maximum of three may be aged 12 years or older. Terms and Conditions Passes, Prices & Information are accurate at time of printing but subject to change, for more information visit www. LEGO, the LEGO logo and LEGOLAND are trademarks of the LEGO Group The LEGO Group.