OHIO TURNPIKE SERVICE PLAZA ADVERTISING

Transcription

1 TURNPIKE SERVICE PLAZA ADVERTISING

2 ABOUT TRAVEL BOARDS 001 Cochran Rd., Suite 100 Solon, OH 9 Ph: x Fx: dom@travelboards.com Travel Boards, Inc. is a specialized out-of-home advertising company, with a focus on interstate highways. Today, Travel Board InfoCenters are seen by millions of travelers each year, across over 1,00 miles of interstate highways. Our products include logo signs, toll plaza signs, backlit signs, digital advertising and maps. Advertisers are able to use a variety of cost-effective mediums to reach existing and potential customers. For 5 years, Travel Boards has connected advertisers with travelers on the Ohio Turnpike. Our partnership with the Ohio Turnpike and Infrastructure Commission allows us to offer marketing services with specialized opportunities to our advertisers, allowing them to reach millions in key locations across the entire Turnpike. ABOUT THE TURNPIKE The Ohio Turnpike is a 1 mile toll road with 1 service plazas, offering one of the safest and most convenient routes for motorists to reach east/west destinations across northern Ohio. With an average daily traffic volume of 1,8 vehicles, the Ohio Turnpike is by far and away the busiest interstate highway in Ohio. In 195, its first full year of operation, approximately 10 million cars and trucks used the Turnpike. By 01, total traffic had increased to over 55 million vehicles, logging over billion miles. With an average of. people per vehicle, the Ohio Turnpike serves over million travelers annually.

3 ylvania 10 0 Oregon 5 Rossford 51 Northwood 59 Maumee 95 Perrysburg Bowling Green 8 Findlay 1 81 Fostoria Carey Upper Sandusky 1 Fremont Tiffin 91 Clyde 1 Port Clinton Bucyrus North Bass Middle Bass South Bass Catawba 0 Bellevue Kelleys 0 0 Sandusky 1 Willard Shelby 1 Pelee 50 Norwalk 1 1 ONTARIO, CANADA 1 1 Milan 50 Huron Ashland Wellington Lorain Vermilion Amherst Eastbound 58 BAUMHART 0 ROAD Oberlin Eastbound 1 0 Elyria North Olmsted Wooster Euclid Burke Lakefront Airport Cleveland Heights Lakewood Westlake 10 Cleveland-Hopkins Garfield International 5 Airport 1 Heights Parma Maple Heights Berea Strongsville 5 Brunswick Medina Eastlake 91 1 Stow 8 Cuyahoga Fairlawn Falls 59 Barberton Akron-Canton Regional Airport Massillon Solon Aurora Mentor Streetsboro Kent Painesville Chardon 19 Ravenna Louisville Hiram 19.0 Alliance Newton Falls Geneva 09 Boardman Westbound Canfield.0 9 Salem Eastbound ELLSWORTH- BAILEY ROAD Ashtabula HALLOCK- YOUNG ROAD Westbound 1 CR Cortland Niles Girard Austintown Conneaut Youngstown-Warren Regional Airport Hubbard Struthers PENNSYLVANIA N Sharon Hermitage 10 CONTENTS SERVICE PLAZA INDOOR SIGNS Main Lobby Backlits, Commercial Entrance Backlits & Window Signs DIGITAL ADVERTISING Advertising TRAVEL BOARD INFOCENTERS Advertising TURNPIKE MAP & BROCHURES Advertising 5 TOLEDO Wyandot MICHIGAN Blue Heron Erie s Commodore Perry Mansfield Verm ilion River Middle Ridge Vermilion Valley W. Br. Bl ack L a River E. Br. Black River Avon Lake North Ridgeville Bay Village CLEVELAND Rocky River Shaker Heights Portage North Royalton SERVICE PLAZAS & INTERCHANGES Great Lakes Towpath AKRON North Canton Canton Brady s Leap Warren To Pittsburgh Youngstown Mahoning Valley Glacier Hills New Castle CONTACT INFORMATION Travel Boards - 8

4 SERVICE PLAZA ADVERTISING INDOOR SIGNS MAIN LOBBY SIGNS* Backlit Lobby Signs reach virtually all travelers utilizing service plazas. Advertise for or 1 months, at single or multiple locations. Sign Dimensions: x. Ideal for bundling with Digital Advertising, InfoCenter Advertising and Turnpike Maps. Your ad is seen by millions! COMMERCIAL ENTRANCE SIGNS* Targets commercial drivers, RV owners, trucking companies and related services. Backlit Signs Located directly across from truckers lounge. Sign Dimensions: x or 0 x 1. Perforated Window Signs Located on truckers lounge windows. Sign Dimensions: x or 0 x 0. * Sign placement varies by service plaza.

5 SERVICE PLAZA ADVERTISING DIGITAL ADVERTISING Over 1 Million travelers will stop at Turnpike service plazas this year! Benefits & Features: Travel Monitors and InfoCenter Monitors hold viewers attention with real-time weather and road information. Ad frequency allows you to reach thousands daily, millions annually. Choose between running a video, slide show, or static ad. Voice overs and background music are included with all ads. Monitor placement maximizes the number of impressions. YOUR IS SEEN/! AD Commercial Truck Entrance Secondary Entrance From Fuel Station Women s Restroom Men s Restroom Trucker Lounge Food Vendors and Offices INFOCENTER* Main Lobby Travel monitors are located in the main lobby near the restroom entrance and in our InfoCenter. Food Court Bus Entrance INFOCENTER* Main Entrance *InfoCenter locations vary by service plaza.

6 SERVICE PLAZA ADVERTISING TRAVEL BOARD INFOCENTERS Located in the main lobby of every Ohio Turnpike service plaza, they display information on nearby hotels and attractions, have oversized, backlit maps and display service plaza and traffic information.

7 SERVICE PLAZA ADVERTISING TURNPIKE MAP & BROCHURES TURNPIKE MAP & LODGING GUIDE Benefits & Features: Turnpike-wide distribution at all service plazas, also available at interchanges. Display ads are ideal for visitor bureaus, attractions, hotels & retail establishments. Over 00,000 distributed each year. BROCHURE DISTRIBUTION Benefits & Features: Display your brochures at one or all of the 1 service plazas on the Ohio Turnpike. Staffed service plazas ensure uninterrupted, cost-effective distribution 5 days per year. Choose between seasonal and annual plans. Over. million brochures distributed annually. 5

8 INDIANA TURNPIKE TRAFFIC & SERVICE PLAZA VISITORS 1 55,1,9 Hillsdale TURNPIKE TRAFFIC. Average travelers per vehicle 1 Vehicles in 01 PASSENGER VEHICLES. 9.0 Average miles driven per vehicle Percent of all vehicles COMMERCIAL VEHICLES Average miles driven per vehicle Percent of all vehicles Montpelier Paulding Bryan ALT 0 ALT 0 Tiffin River Van Wert 1 Indian Meadow Delphos Defiance Maum ee River Ottawa 5 MICHIGAN Napoleon Wauseon TURNPIKE S ALT Adrian 5 Toledo Express Airport 1 Sylvania Oregon 5 Rossford 51 Northwood 59 ALT 0 Maumee 95 Perrysburg Bowling Green TOLEDO 5 8 Ottawa Findlay River Maumee Bay 0 Fostoria 105 Wyandot 0 Carey 51 Upper Sandusky 1 MICHIGAN Blue Heron.9 81 Portage River Sandusky River Fremont Tiffin 91 Clyde Port Clinton 1 Bucyrus North Bass Middle Bass South Bass Catawba Erie s Commodore Perry 0 Bellevue Sandusky Bay Sandusky 0 Kelleys 0 1 Willard Norwalk Shelby Pelee ONTARIO, CANA 1 Milan Huron Mansfield 1

9 PENNSYLVANIA TURNPIKE TRAFFIC & SERVICE PLAZA VISITORS TRAVELERS & SERVICE PLAZAS Travelers Service plaza,8,500 1 in 01 locations Service plaza,,0 1,5, visitors Average visitors per plaza - 01 Ashtabula Conneaut 0 N 0 RIO, CANADA Verm ilion River W. Br. Bl ack L a River E. Br. Black River k e W. Br. Rocky River E 0 Pymatuning Euclid Chardon Reservoir 0 Burke Lakefront Airport Cleveland 0 Avon Heights CLEVELAND Lake Bay Rocky Lakewood Village River 0 Shaker Middle Ridge Lorain Heights Westlake Cleveland-Hopkins 1 Garfield International Airport 1 Heights 5 North North Vermilion Olmsted Huron Ridgeville Parma Maple Solon Amherst Eastbound Great Lakes Heights Mosquito 1 Creek 1 Berea Reservoir 0 Portage Cortland Eastbound Elyria North 58 Royalton Aurora 5 BAUMHART 0 0 ROAD 1 Oberlin 8 8 n Strongsville 10.1 Hiram Youngstown-Warren Regional Airport Vermilion Valley 8 Brunswick Warren Sharon 8 Streetsboro Hermitage 09 HALLOCK- Niles 1 YOUNG ROAD Newton Towpath Stow 1 8 Ravenna Falls Girard Westbound 50 Wellington Cuyahoga 59 5 Medina Kent Fairlawn Falls Eastbound Hubbard Brady s Leap ELLSWORTH- BAILEY Youngstown ROAD AKRON Service Plaza CR Austintown Mahoning Valley 1 59 Struthers To New Pittsburgh Boardman Castle Westbound Barberton Canfield Alliance North 1 Salem Akron-Canton Ashland Canton Regional Airport Louisville sfield 1 Wooster Massillon 5 Canton TURNPIKE S 5-9 E. Br. Rocky River Cuyahoga River Eastlake 91 Mentor Painesville Cuyahoga River 1 Geneva Grand River Grand River Glacier Hills

10 CONTACT TRAVEL BOARDS DOM DIPASQUA Sales Manager 001 Cochran Rd., Suite 100 Solon, OH 9 Ph: x Fx: dom@travelboards.com 8