The MAIN Attraction Inc.
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1 The Beach Spa * The Spa Garden * Sunset's Watersports * Passports The MAIN Attraction Inc. Charity T. Cain Presents For Palm Island Resort Designing & Development for Revenue Generating Attractions for the Pleasure Traveler and the Business Class
2 The Main Attraction, Inc. Mission Statement The Main Attraction, Inc. by Charity Cain & Co. mission is to develop distinguishing attractions for business to ATTRACT business & pleasure travelers. The design of the ATTRACTION increases the flow of business and keeps the flow of revenue in the destination. Luxury indigenous services are crafted and choreographed for the new destination space and setting - providing a new heritage and trends for the future of the business.
3 The Main Attraction, Inc. Stay N Play FLA Membership Sales Resort & Rental Network Passports Fla Membership Fulfillment Call Center Public Relations Account Executive Team Business Plan Accounting HR Charity Cain & Co. Marketing Design Team Sales & Call Script Development Menu Development Public Relations The Beach Spa On-Site Management Exceptional Services 5 Star Compliance Owner Accountability Health Code & Licensure Liability Sunset s Water Sports On-Site Management Exceptional Service Owner Accountability Licensure & Compliance Liability The Academy Staff Goals Recruitment On and Off Site Training Continuing Education Treatment Protocols & Compliance Retail Training Staff Moral & Team Building
4 Resort Spa & Beach - an ideal combination The Beach Spa is an outdoor spa area. Here couples or individuals can enjoy spa services such as beach massages coupled to the soothing sounds of waves from the Atlantic Ocean to Gulf of Mexico. From our massage services to our relaxing manicures and pedicures and even our nourishing custom facials using signature products, The Beach Spa is a veritable oasis. Take an hour out of your busy life and come to The Beach Spa for an unforgettable treatment that will make you exhale longer! The Beach Spa is now offering effortless online appointment scheduling for your convenience. Choose a time that is right for your schedule, and leave the rest to us! Our award-winning spa staff rate among the best in Florida. Come and experience The Beach Spa experience today!
5 Nothing is as strong as an idea whose time has come (Victor Hugo) The Charity Cain & Co. marketing specialist will analyze your location carefully and will develop an authentic ATTRACTION and long term-oriented successful hotel and spa concept with a clear mission statement. We will support you to create a vision and to implement operative measures. "We focus on people and put professionalism first" Planning and realizing your spa successfully is useless if you are not happy with the quality and profits during operations. The spa experts working in our Spa consulting Division will help you define the ideal spa concept at the planning stage. In the pre-opening phase all the required measures will be taken to give you a perfect start. delineation of workflows and quality standards definition of ideal spa concept at the planning phase recruitment of qualified spa personnel training of entire spa team creation of perfect treatment menu with ideal spa ceremonies if desired, creation of your own special signature treatments recommendation of appropriate spa software Our services: If you want to be the number one you must have convincing arguments and, above all, excellent products. A balanced portfolio in line with your spa and your type of guests consisting of treatment and beauty products as well as accessories is a key essential for running a spa economically. If desired, we will develop an individual product line and brand for you or a special treatment product for your "signature treatment". Having your own product line and brand will make you rise above the competition and increase your profits.
6 Benefits Marketing Division "The Main Attraction" Phase 1: Develop the Attraction Conceptual and/or Models Preliminary Marketing Collateral Proposals Design Team Consultant Liaison with Owner Meetings The Main Attraction Press Release Prepared Advertising Budget Local, Regional & National Phase 2: 12 Month Marketing Plan Includes Sales Promotions Social Media Resort Daily and/or Weekly "Tourist Resort Itinerary" Custom Script for Sales Team
7 Business Account Division Phase 1: Charity Cain & Co. Site Analysis Business Project Collaboration with Owner Letter of Engagement with Scope of Work Authorized Phase 2: Charity Cain & Co. Budgets Completed Letter of Intent with Owner to Contract Forecasting with a projected 2 Year Net Operating Income (N.O.I.) Asset Management with Budgets Customer Service Analysis of Resort * Secret Shop with owner Recommendations for New CSR Procedures Final Design Schedule Budget Construction & Design Budget Retail Budget F & B Solutions Budget HR Solutions with Recruitment Budgets Phase 3: Charity Cain & Co. Final Contract with Budgets for Approval Accounting & Administrative Setup Account Measurability Account Executive Goals Set Customizable Owner Sales Reports
8 Sales Division Customer Service Development Strategic Sales Scripts Preparing Resort Staff Reinforce Re-brand for Attraction Scripts Generate & Maintain Marketing Goals Public Relations Fulfilment Cross Marketing
9 Sales Call Center "Your call center agents are valuable extension to your business and team sales goals!" The human connections the call center agents make, is more of that of a CSR agent but of an experienced guest tour guide. The CSR booking and sales agents are trained using the strategic customized scripts developed for your business and new spa attraction. These scripts are designed to attract higher booking conversion and exceed your guest expectations from booking to arrival. Your business success will be equally measured as an ULTIMATE CUSTOMER SERVICE EXPERIENCE generating your business higher social media revues resulting in higher income produced from your inbound sales calls. The Customers booking becomes a concierge experience and payment can be taken with ease by your new expert sales team.. This team is trained in your resort Mission, Vision and specific Scripts to maximize bookings and cross selling opportunities to your attractions.
10 IN HOUSE IT Division - Mind Body Solutions Software Training Website Development - IT Solutions Team Phase 1: Software Integration Website Platform Database Collaboration for Marketing & Public Relations Merchant Account Processing Setup Mobile Applications for Website E Merchant Site Setup Security Cameras Cloud Storage Integration
11 The Academy Established in 2013 in Englewood, Florida the Beach Spa Academy is a training site for esthetics, massage, nail and body therapist using Academie Scientifique' de Beaute, Mary Kohr, Ionithermie and other specialty lines. The academy is located on the Gulf Coast of Florida and is convenient to Englewood Beach, where the founder pioneered the first events with the state board of Massage and Charlotte County Florida for beach massages on public beaches. Students will be trained according to their job skills and licenses in all parts of the spa world prior to opening so that your Spa Attraction opens perfectly. Located on the West Coast of Florida convenient to many airports; Punta Gorda (24 miles), Sarasota (35 miles), Tampa (48 miles) and Ft. Meyers Florida Airports (38 miles). In addition to the Academy course studies THE Beach Spa Resort Spa customized new hire orientation can be completed which includes; Resort HR Packets, Resort Fire & Floor Plans, History, Safety and Policy and Procedures, etc.
12 Spa Typology - 5 Star Standards Spa & Beach - an ideal combination The Beach Spa is an outdoor spa area. Here people can enjoy soothing spa treatments with the sounds of the waves and sea gulls flying above in the sky above them. This is the ideal spa solution for hotels and individuals who want to achieve a combination of spa, health and nature. In addition, beach spas facilitate the extension of existing spa areas, avoiding extensive construction work to the interior spa. All Beach Spas are individually designed according to the respective strategic alignment of the hotels. The spa equipment is opposite from traditional installations such as sauna, steam rooms, Laconium, etc. to whirlpools and requires only a shade and massage tables. Spa experience in a private atmosphere A private spa suite is a separate section of a hotel spa or stand-alone day spa that can be rented for private use. It comprises of a great variety of spa equipment such as sauna, steam rooms or Laconium, as well as special treatment beds, treatment pools and relaxation areas. In addition, a private spa suite offers traditional spa services, partner treatments and spa trilogies. A private spa suite guarantees the experience of total relaxation in a private atmosphere. This is the ideal spa solutions for the hotels and individuals who want to achieve a combination of spa and high quality standards. The establishment of a Beach Spa constitutes an alternative way to extend your spa area if no additional space is available indoors. The surrounding scenery can be integrated in the spa, and the natural conditions such as fresh air and sunshine can be used to create a unique spa experience.
13 Prices for Palm Island Beach Massages 60 Minute Shell Beach Massage Journey 60 Minutes $ Minute Shell Beach Massage Journey 90 Minutes-$145 Beach Massages Generate Gross Revenue $20,000-$32,000 Massages 3-5 daily Monthly
14 The Beach Spa Projections Feb March April May Beach General Services Retail
15 Year 1 Projections
16 Year 2 Projections
17 Year 3 Projections
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