Mission Statement: Advancing Tourism and the Community Through Hospitality

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1 Having trouble viewing this ?click here Mission Statement: Advancing Tourism and the Community Through Hospitality July 3, 2014 In This Edition... FORWARD THINKING 14 SAVE THESE DATES BIRTHDAY HEAT 4TH OF JULY HOSPITALITY OPPORTUNITIES HONOREES Lodging Member of the Month The next CFHLA Membership Luncheon is set to occur on Wednesday, July 23, 2014 Orange County Convention Center West Concourse. This two part program, entitled will feature a seminar and a luncheon. Itinerary: Seminar: 8:30AM-11:30AM Panelists: Stephanie Banks DoubleTree by Hilton Orlando Downtown Allied Member of the Month Mikael Frank Audebert Executive Director CONVERGE ORLANDO Inc. John Bisignano President/CEO Central Florida Sports Commission Kathie Canning Executive Director

2 Orange County Convention Center Carolyn Fennell Director of Public Affairs Greater Orlando Aviation Authority Roy Briggs Food Manager Testing LLC Event Partners of the Month Forward Thinking 2015 Seminar and Member Luncheon Bags Parking & Guest Services K&M Rentals Professional Marketing Solutions PSAV Presentation Services Osceola County General Managers Luncheon ATM FLA Downtown Hoteliers Luncheon Steve Hogan CEO Florida Citrus Sports Association Paul Phipps CMO VISIT FLORIDA Larry White Communications Director Experience Kissimmee Luncheon: 11:30AM-1:30PM Keynote Speaker Dr. Sean Snaith, Ph.D. Director UCF Institute for Economic Competitiveness Presents "Florida's and Central Florida's 2015 Economic Outlook" To register online, please visit CFHLA thanks the following businesses for sponsoring this important activity: Serta Mattress Company 2014 CFHLA

3 Executive Committee: Chairperson Doug Gehret Hilton Orlando 1st Vice Chairperson Gerald Urquiola Caribe Royale Resort & Convention Center Media Sponsor: 2nd Vice Chairperson Dave Bartek Loews Hotels Universal Orlando Secretary David Friederich Grand Bohemian Hotel Treasurer Doug Ridge Orlando World Center Marriott CFHLA staff person is celebrating 14 productive years with the association on July 5th. Assistant Treasurer Jetse Pottinga Melia Orlando Hotel Historian Pat Engfer Hyatt Regency Grand Cypress Immediate Past Chair Jim Burns Grande Lakes Orlando Hospitality Updates Universal mum on future hotels, but Harry Potter may speed that up CFHLA Director of Convention and Council Services Jennifer McAfee Orlando Business Journal

4 Richard Bilbao The Ukrainian Ironbelly atop Gringotts Wizard Bank and the rest of Diagon Alley could prove to be a reason why Universal moves forward with new hotel ideas. Universal Orlando Resort is probably too busy putting the final touches on Harry Potter's Diagon Alley expansion before it can even think about new hotels. When I asked about recent documents showing Universal was laying down groundwork for three new hotels, Universal Spokesman Tom Schroder told me they were "not ready to talk about future plans." Fair enough. However, Universal could find itself with the need for those rooms sooner than expected if Diagon Alley at its Universal Studios theme park becomes as successful as its Hogsmeade counterpart at its Islands of Adventure theme park. That's because one of the best revenue-producing sources for a theme park is not actually within the theme parks - it's those long-term, multiday hotel stays. For your planning purposes, please post the following CFHLA dates in your calendar: HEAT TRADE SHOW Thursday, August 28th 10am-4pm Caribe Royale Resort & Convention Center PATRIOT DAY BREAKFAST Thursday, September 11th 8am-9:30am Orange County Convention Center POWERHOUSE GOLF OUTING & POWER POW WOW LUNCHEON Thursday, September 25th 1pm Shotgun Start Waldorf Astoria Golf Club HALLOWEEN OPEN GOLF OUTING Friday, October 24th 8am Shotgun Start Falcon's Fire Golf Club So if Universal's new Harry Potter area booms and creates more traffic, and potential heads in beds, that is all the more reason for the company to invest and grow its portfolio of hotel offerings. After all, a single-day theme park ticket costs just under $100 pre-taxes, so it's ideal to encourage guests to buy multiday passes that are priced at a better value per day than several single-day passes. This strategy typically guarantees a guest will return for a second visit. And that, in turn, encourages tourists to want to stay near the park, maybe even at an on-property On Wednesday, July 2nd CFHLA President/CEO

5 hotel. If the Hogsmeade opening success is replicated, Diagon Alley will propel Universal's theme park attendance and business through the roof. So it's not likely a matter of if Universal will ever build these three new hotels, but really just when the company deems it the right time to do so. celebrated his birthday. Orlando No. 1 on Hotwire's 'Most Affordable Destinations' list for summer Orlando Business Journal Cindy Barth Discount travel site Hotwire says Orlando is the top pick among its 10 most popular booking destinations when it comes to affordable hotel prices for mid- to late-summer travel. CFHLA President/CEO Richard Maladecki The average nightly hotel rate is $56 for Orlando bookings during that time, according to Hotwire. The Top 10: Orlando, $56 Reno-Tahoe, $69 Salt Lake City, Utah, $70 Czech Republic, $72 Atlanta, $75 Dallas-Fort Worth, $78 Fort. Lauderdale, $78 Minneapolis, $80 Las Vegas, $91 St. Louis, $92 The 10 destinations and average prices for mid- to late-summer are based on hotel bookings made on Hotwire.com from May 1-June 11 for travel between Aug. 1-Sept. 30. CFHLA wishes all of its members A SAFE & HAPPY INDEPENDENCE DAY!

6 In observance of the holiday, the CFHLA offices will be closed on Thursday,July 3rd and Friday, July 4th and will be open again on Monday, July 7th. Inside Sales Executive Hilton Grand Vacations CLICK HERE to view the job description Culinary Supervisor (Highball & Harvest) The Ritz Carlton & JW Marriott Grande Lakes CLICK HERE to view the job description Sales Representative HD Supply CLICK HERE to view the job description In 1924, James B. Duke established the Duke endowment, a $40 million

7 (About $500 million in 2014 dollars) trust fund. The money was to be distributed among hospitals, colleges and a university being built around Trinity College. The president of Trinity College insisted the university be named Duke University. James Duke agreed on the condition that it be a memorial to his father and family. Fast forward to today and you can get free energy saving advice from Duke Energy. Call (877) or, us at fl.bec@duke-energy.com or, ask your Account Manager to schedule a complimentary energy audit of your business. Forward this This was sent to communications@cfhla.org by communications@cfhla.org Instant removal with SafeUnsubscribe Privacy Policy. Central Florida Hotel & Lodging Association 6675 Westwood Blvd. Suite 210 Orlando FL 32821