Bee sness news. ATTIKI BEE CULTURING Co. - ALEXANDROS PITTAS S.A. In this issue: FOOD EXPO GREECE 2016

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1 Bee sness news ATTIKI BEE CULTURING Co. - ALEXANDROS PITTAS S.A. JANUARY - APRIL 2016 ISSUE Νο 63 In this issue: FOOD EXPO GREECE 2016 FOOD EXPO GREECE ATTIKI HONEY NOW IN THAILAND 1 SWEET OFFER FROM FINO FOREST HONEY 2 Greece and abroad representing the agrifood, retail, wholesale and HORECA HAPPY NEW YEAR! 2 sectors dropped by the stand and learned about the quality procedures, the NEW YAR S CAKE AT THE THASSOS BEEKEEPING COOPERATIVE 3 GASTRONOMOS MAGAZINE FEATURES ATTIKI-PITTAS 3 ALEXANDRA PITTA CHAZAPI ADDRESSES HELLENIC MANAGEMENT ASSOCIATION 4 GIORGOS PITTAS INTERVIEW ON SUPER TV KORINTHOS 4 NEW INTERNATIONAL PAGE ON FACEBOOK 4 ATTIKI-PITTAS SPONSORS TEDxAUEB ATTIKI-PITTAS SPONSORS ATHENS TECHNICAL UNIVERSITY MEETING 5 ATTIKI-PITTAS SUPPORTS NATIONAL WOMEN S SAILING TEAM 6 6 being distributed in the new market. ATTIKI honey is currently available in ATTIKI-PITTAS SPONSORS WORLD UNIVERSITIES DEBATING CHAMPIONSHIPS more than 37 countries in all 5 continents, including European countries, the SCHOOL VISIT TO ATTIKI-PITTAS 6 EDUCATIONAL PROGRAMME AT 3rd KINDERGARTEN IN RAFINA 7 CONTRACTUAL FARMING EVENT IN KARDITSA 7 A BIG THANK-YOU TO ALL OF OUR BEEKEEPERS! 7 NEW TARP FOR BEEKEEPER S LORRY 8 BEEKEPER S CORNER 8 FOOD EXPO Greece is the largest regional food and beverage trade show in South-East Europe with international scope. This year, it was held on Saturday 19th to Monday 21st of March at the Metropolitan Expo in Athens. ATTIKI-PITTAS was there with an attractive stand. Professional visitors from values and guarantee that ATTIKI-PITTAS offers, and tried varieties of premium Greek honey and the company's other products: jams, halva, tahini, loukoumi and vanilla and masticha sweets. ATTIKI HONEY NOW IN THAILAND The popular ATTIKI Greek honey has been placed in a new market! Thailand has been added to the list of countries to which ATTIKI honey is exported. The packaging types: jar 250g, tin 250g and smartpack 100g are already USA and Canada, and enjoys constant and growing demand.

2 SWEET OFFER FROM FINO FOREST HONEY The popular FINO Greek forest honey, with the unique flavour and distinctive aroma of the Greek forest,s sweetens consumers by offering an additional 245g honey free with every special 455g package (which is 53% more product). In this way, ATTIKI-PITTAS makes quality honey affordable for every family to enjoy daily for energy and strength. Look for the ATTIKI-PITTAS special offer on FINO Greek forest honey at supermarkets. Best wishes for 2016! HAPPY NEW YEAR! The company's blessing ceremony and annual cutting of the New Year's cake took place on Friday 12th of February. All company employees were present at the event. The lucky ones finding the coin this year were Maria Velli, Andreas Lambrinidis, Dimitris Varelogiannis and Stelios Karachalios. Every year at this event, honorary plaques and gifts are presented to those who have been working at the company for 20 years. This year's honorary plaque was presented to Chrysoula Kokkini for her contribution to the ATTIKI-PITTAS company. The managing Directors, George Pittas and Alexandra Pitta-Chazapi wished everyone a happy, creative and honey-sweet year.

3 CUTTING OF THE NEW YEAR'S CAKE AT THE THASOS BEEKEEPING COOPERATIVE On 22nd of January, our company attended the cutting of the New Year's cake of the Thasos Beekeeping Cooperative at the invitation of its president, Kostas Panagiotopoulos, and its board of directors. ATTIKI-PITTAS has worked with the Thasos Beekeeping Cooperative, one of the most important apicultural cooperatives in Greece, for more than 30 years. The president of ATTIKI-PITTAS, George Pittas, CFO, Kostas Messinis, and Development Director, Katerina Chazapi, travelled to Thasos along with the company associates, Mr and Mrs Samothraki. During the visit, the ATTIKI-PITTAS representatives met with the president and members of the cooperative, visited the facilities and took part in the celebration. At the meeting with the honey producers, the intent of ATTIKI-PITTAS to cover the cost of setting up a new meteorological station at the cooperative facility was discussed. Information about the weather in the region is very helpful in planning and assisting the work of producers. GASTRONOMOS MAGAZINE FEATURES ATTIKI-PITTAS Maria Vasilopoulou, a journalist with the Greek Gastronomos magazine, wrote a feature on the history of ATTIKI-PITTAS after visiting and touring the facilities in Kryoneri. Her article highlighted the strong extroversion of the founders as well as the obsession, as she called it, of the second and third generation for excellent quality and flavour of ATTIKI products.

4 ALEXANDRA PITTA-CHAZAPI ADDRESSES HELLENIC MANAGEMENT ASSOCIATION The Hellenic Management Association (EEDE) held an event on Tuesday 23rd of February titled 'Restoration of Business Liquidity & Confidence. Strengthening Export Activity'. Alexandra Pitta-Chazapi, Managing Director of ATTIKI-PITTAS, was invited to speak as a long-time member of the board of directors of the Panhellenic Exporters Association and of the Athens Chamber of Commerce and Industry. Ms Pitta-Chazapi noted the significance of the words quality, reliability and transparency in long-term, successful exports. "The aim of every exporter should be to generate trust in the product it produces for associates, buyers and end customers," she said in her address. Using as an example ATTIKI-PITTAS, known for its successful export activity, she offered some advice for good practices. GEORGE PITTAS INTERVIEW ON SUPER TV KORINTHOS An interview with George Pittas, President and Managing Director of ATTIKI -PITTAS, was aired Monday 1st of February on the Peloponnese satellite channel Super TV-Korinthos, on the programme ' Rogmi Fotos (Crack of Light) with Filippos Sotiropoulos. Mr Pittas spoke about the history of the company, the food and beverage industry and the company's export activity, as well as the awards and distinctions it has received over the nearly 90 years of its operation. NEW INTERNATIONAL PAGE ON FACEBOOK ATTIKI-PITTAS has acquired a second account on facebook for its friends abroad This will help our distant friends keep up with the latest company news over the internet or to find tasty recipes using the ATTIKI Greek honey.

5 ATTIKI-PITTAS SPONSORS TEDxAUEB 2016 TEDxAUEB 2016, the fourth consecutive event since 2013, was held on Saturday 5th of March at Technopolis in Gazi with great success. The theme was 'Flow'. The 12 speakers were asked to analyse the concept of flow from their own perspective, to relate their own personal experiences and to develop their ideas in order to inspire the audience within 18 minutes. More than 500 people, mainly students aged 18-26, attended the event. ATTIKI-PITTAS, one of the sponsors for the event, provided Greek ATTIKI honey in smart packs to be included in the promotional packets given to all those attending. TEDxAUEB was created in the spirit of 'ideas worth spreading'. The programme has been designed to provide communities, organisations and private individuals the opportunity to stimulate dialogue through experiences. ATTIKI-PITTAS SPONSORS ATHENS TECHNICAL UNIVERSITY MEETING A one-day conference was held at the Athens Technical Educational Institute on Tuesday 23 February with 79 professors from 30 Chinese universities as honoured guests. Among those speaking at the event, the purpose of which was to sign an agreement of cooperation between Athens TEI and 8 Chinese universities, were Greek ministers, the Ambassador of the Republic of China to Greece, representatives of the Hellenic Chinese Chamber and associations, 30 deans and presidents of Greek universities and directors of research centres. ATTIKI-PITTAS provided ATTIKI Greek honey in smart packs, which were included in a gift pack of Greek products offered to guests. The event was deemed a great success and served as an important gesture of extroversion for Greece.

6 ATTIKI-PITTAS SUPPORTS NATIONAL WOMEN'S SAILING TEAM ATTIKI-PITTAS is sponsoring the national women's sailing team to help it prepare for taking part in the Olympic Games in Rio. Aside from financial assistance, 30 smart packs of ATTIKI Greek honey were given to athletes Sofia Papadopoulou and Dimitra Pagida to fill them with energy. As part of the sponsorship, the company logo was placed on the boat that will be racing. We wish them great success with their endeavours! ATTIKI-PITTAS SPONSORS WORLD UNIVERSITIES DEBATING CHAMPIONSHIPS The 36th annual World Universities Debating Championships took place from 27 December 2015 to 4 January 2016 in Thessaloniki. The event, one of the largest university student events in the world with more than 70 countries represented, takes place in a different country each year. About 1,500 students from more than 350 universities that include some of the leading institutions in the world, such as Oxford, Cambridge, Harvard and Yale, take part. ATTIKI-PITTAS was one of the sponsors of the event and provided honey for the gift packs given to all of the students. SCHOOL VISIT TO ATTIKI-PITTAS On Thursday 10 March, the ATTIKI-PITTAS facility in Kryoneri hosted a tour and presentation for 45 students from the Vrilissia School as part of their Health Education class. Spyros Skareas, head of the Apiculture Development Department, led the presentation while the tour of the honey sales area, production and packaging section and the warehouse was conducted by Lazaros Katoumas, head of Production, and Natalia Grigoriadou, from the Quality Assurance department. Samples of honey and informational leaflets were distributed at the end of the tour. The school sent a thank you message the same day for the "informative and wellsubstantiated tour".

7 EDUCATIONAL PROGRAMME AT 3rd KINDERGARTEN IN RAFINA On Thursday 7th of April, Spyros Skareas, head of the Apiculture Development Department, was invited to speak at the Kindergarten of Rafina, as part of an educational programme through which parents of students are invited to talk about their professions. Dressed in a beekeeper's suit and using a beehive and related tools, he delivered a presentation that impressed both young and old. Greek ATTIKI honey in smart packs, stickers and informational leaflets were also distributed to the children as gifts. CONTRACTUAL FARMING EVENT IN KARDITSA The annual gathering of Evagelopoulos S.A. and ATTIKI Bee Culturing Co.-Alexandros Pittas S.A. and their associate beekeepers in the Karditsa region was held Thursday 25 February at the Kierion Hotel. ATTIKI-PITTAS was represented by President and Managing Director George Pittas, Vice-president and Managing Director Alexandra Pitta-Chazapi, CFO Kostas Messinis and Purchasing Department head Stavros Chimaras. Also present was the president and the board of directors of the Cooperative Bank of Karditsa. The contractual beekeeping pilot programme was first implemented last year with great success and the event focused on expanding it to include more beekeepers. Finally, support for improvement plans by local producers aimed at further bolstering the apiculture sector was also discussed. A BIG THANK-YOU TO ALL OF OUR BEEKEEPERS! Beekeepers affiliated with ATTIKI-PITTAS received a personal letter from Managing Directors George Pittas and Alexandra Pitta-Chazapi wishing them a happy new year and thanking them for their contribution and support. Along with the letter, they also received a calendar for the new year.

8 NEW TARP FOR BEEKEEPER'S LORRY ATTIKI-PITTAS has operated an Apiculture Development Department since 2002 to provide advice, support and educational materials to the 2,000 Greek beekeepers working with the company, with the aim of optimising practices and improving the quality of the final product. As part of this effort, the company replaced a tarpaulin for the lorry belonging to one of the associate beekeepers. Stamatis Tsokolas, a beekeeper from Argos, visited the ATTIKI-PITTAS facility to deliver the honey he had collected and showed us the new tarpaulin. Beekeeper s Corner By Spyros Skareas The contractual farming programme was launched once again this year with the Bank of Piraeus. The programme began in 2015 with 20 professional beekeepers in Crete associated with our company and enjoyed a particularly good response and success. In total, they have more than 20,000 hives and as such, the Bank of Piraeus undertakes to settle their invoices immediately through the programme, while also providing apiculture supplies, transport diesel and other goods related to professional beekeeping. Funding is through a special contractual farming card issued by the Bank of Piraeus which can be used at stores which accept the cards. For 2016, plans call for expanding the programme to continental Greece, with the participation of professional beekeepers who have been associated with the company for many years. ATTIKI Bee Culturing Co.-Alexandros PITTAS S.A. is always at the forefront of development, fully aware of how important it is for professional beekeepers to have at their disposal the tools they need, when they need them, in order to produce this excellent product known as Greek honey with their knowledge and experience. ATTIKI Bee Culturing Co. - Alexandros Pittas S.A. 9 Protomagias, Kryoneri Attica Τ: (+30) , (+30) , Fax: (+30) info@attiki-pittas.gr Url:

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