Digital Out of Home advertising in Switzerland. Advertise successfully at SBB railway stations. AllStar epanel CH. per week.

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1 Digital Out of Home advertising in Switzerland Advertise successfully at SBB railway stations AllStar epanel CH 23.2 million passers-by per week

2 Communication space railway stations Switzerland Railway stations are technically and architecturally sophisticated, high-frequency venues, from the stations with integrated shops to smaller stations that link city centers with suburban and rural regions. The user community is multifaceted and includes daily commuters, weekend and vacation travelers with national and international destinations, and the regular or occasional passers-by who belong to the local population. Analog and digital APG SGA communication and advertising assets are intrinsic elements that co-define these places of encounter. With railway station advertising you can reach attractive, contemporary and trend-conscious target groups. Sites Basel Olten Biel/Bienne Neuchâtel Bern Fribourg Aarau Zug Luzern Winterthur Zürich Flughafen St. Gallen Zürich HB / Stadelhofen Enge / Oerlikon / Hardbrücke Chur Lausanne Genève Aéroport Genève Cornavin Brig Bellinzona Lugano

3 Sites Site Railway station according to the WEMF economic area Personal frequency weekly Format and number of advertising media Escalator epanel Rail epanel Rail eboard Total Genève Cornavin Genève Aéroport Lausanne Neuchâtel Fribourg Luzern Brig Zug St. Gallen Chur Basel Olten Biel/Bienne Bern Aarau Winterthur Zürich Enge Zürich Flughafen Zürich HB/Shopville Zürich Stadelhofen Zürich Hardbrücke Zürich Oerlikon Bellinzona Lugano Further information Online calculator Location-Finder

4 Format Escalator epanel The Escalator epanels offer almost unlimited creative design options and create new scope for exceptional advertising effects. In each case, a combination of four epanels with dynamic «image flow» technology accompany the travelers on their escalator ride and deliver a message across the monitors. They are suitable for animations as well as for still pictures. And thanks to the outstanding locations the Escalator epanels enjoy a great deal of attention. Profile Advertising media Escalator epanel Format 9:16, LCD-screen, 32, in full HD quality Booking unit at least 1 day Content advertising Loop 60 seconds Spot length fix Animation still picture or animation Number of subjects maximum 4 Restrictions depending on the location Production partner Cost-efficient production from just CHF 290. under Production Production guidelines Day network L o o Client A p 60 sec. Client F Client E Client B Client C 60 sec. Client D

5 Prices Escalator epanel Site Railway station according to the WEMF economic area epanel Prices in CHF, gross, 10-second-spot 1 «Day» 2 «Day light» 3 «Week» 2 «Week light» 3 05:00 to 01:00 05:00 to 01:00 05:00 to 01:00 05:00 to 01: broadcasts broadcasts broadcasts broadcasts per epanel per epanel per epanel per epanel 12 Lausanne Zürich HB Valid for weeks 01 52/2019. Offers and prices subject to change. Agency commission (AC) 5% The exact transmission times and number of broadcastings per location can be find here: 1 Basis: General terms and conditions APG SGA, Digital Out of Home 2 Broadcast every minute 3 Broadcast every two minutes

6 Format Rail epanel Featuring a full-hd screen, Rail epanels are the ideal solution for all communication needs whether for image advertising, product placements or event information. They are positioned at busy locations and are suitable for animated ads and still pictures. Profile Advertising media Rail epanel and City epanel Format 9:16, LCD-screen, starting from 72, in full HD quality Booking unit at least 1 day Content advertising Loop 60 seconds Spot length 10 to 60 seconds Animation still picture or animation Restrictions depending on the location Production partner Cost-efficient production from just CHF 290. under Production Production guidelines L o o p A d v e r t i s i n g b l o c k Day network 60 s e c o n d s Spots between and 60 seconds A d v e r t i s i n g b l o c k

7 Prices Rail epanel Site Railway station according to the WEMF economic area epanel Prices in CHF, gross, 10-second-spot 1 «Day» 2 «Day light» 3 «Week» 2 «Week light» 3 05:00 to 01:00 05:00 to 01:00 05:00 to 01:00 05:00 to 01: broadcasts broadcasts broadcasts broadcasts per epanel per epanel per epanel per epanel Rail epanel CH Genève Genève Cornavin Large Genève Cornavin Medium Genève Aéroport Lausanne Luzern St. Gallen Chur (from week 4) Basel SBB Biel/Bienne Bern Bern AdWalk University Bern AdWalk City Aarau Winterthur Zürich Zürich HB/ShopVille Large Zürich HB/ShopVille Medium Zürich YoungUrban (Hardbrücke, Oerlikon, Stadelhofen, Langstrasse, HASTA) Zürich Stadelhofen Zürich Hardbrücke Zürich Oerlikon Lugano Valid for weeks 01 52/2019. Offers and prices subject to change. Agency commission (AC) 5% The exact transmission times and number of broadcastings per location can be find here: 1 Basis: General terms and conditions APG SGA, Digital Out of Home 2 Broadcast every minute 3 Broadcast every two minutes 4 Maximum spot length is 30 seconds

8 Pricing epanel network combinations Site Railway station/street according to the WEMF economic area epanel Prices in CHF, gross, 10-second-spot 1 «Day» 2 «Day light» 3 «Week» 2 «Week light» 3 05:00 to 01:00 05:00 to 01:00 05:00 to 01:00 05:00 to 01: broadcasts broadcasts broadcasts broadcasts per epanel per epanel per epanel per epanel AllStar epanel CH 485 on request on request on request City & Rail epanel CH City & Rail epanel Lausanne City & Rail epanel Chur (from week 9) City & Rail epanel Basel City & Rail epanel Biel/Bienne City & Rail epanel Winterthur City & Rail epanel Lugano (from week 9) Valid for weeks 01 52/2019. Offers and prices subject to change. Agency commission (AC) 5% The exact transmission times and number of broadcastings per location can be find here: 1 Basis: General terms and conditions APG SGA, Digital Out of Home 2 Broadcast every minute 3 Broadcast every two minutes 4 Price example Week: Flat rate CHF n/n

9 Format Rail eboard Rail eboards are some of the largest digital advertising spaces in Switzerland. Their size, locations and varied communication possibilities make these platforms extremely attractive. The combination with a news and weather feature and the fact that some are positioned right next to the SBB departure board mean that Rail eboards enjoy particularly high visibility and acceptance levels. Profile Advertising media Rail eboard and City eboard Format 16:9, LED-screens and LCD-screens Booking unit at least 1 day Content advertising, news and meteo Loop 120 seconds Spot length 10 to 90 seconds Animation still picture or animation Restrictions depending on the location Production partner Cost-efficient production from just CHF 290. under Production Production guidelines L o o p Day network 120 M e t e o 10 s e c o n d s N e w s A d v e r t i s i n g

10 Prices Rail eboard Site Railway station according to the WEMF economic area eboard Prices in CHF, gross, 10-second-spot 1 «Day» «Week» «Primetime «Shopping» «Primetime «Evening» morning» evening» 05:00 01:00 05:00 01:00 05:00 09:00 09:00 16:00 16:00 20:00 20:00 01: broadcasts broadcasts broadcasts broadcasts broadcasts broadcasts per eboard per eboard per eboard per eboard per eboard per eboard City & Rail eboard CH Rail eboard Big9 Cities Rail eboard Big5 Cities Genève Cornavin Genève Aéroport Lausanne Lausanne CFF Lausanne M Neuchâtel Fribourg Luzern Brig Zug St. Gallen Chur Basel SBB Olten Biel/Bienne AllStation Bern Bern Track Bern Aarau Winterthur AllStation Zürich HB/ShopVille Zürich HB/ShopVille Track S-Bahn Zürich HB Track Intercity Zürich HB Zürich Stadelhofen Zürich Enge Track Zürich Flughafen Bellinzona Valid for weeks 01 52/2019. Offers and prices subject to change. Agency commission (AC) 5% 1 Basis: General terms and conditions APG SGA, Digital Out of Home 2 Genève Cornavin, Lausanne, Luzern, St. Gallen, Basel SBB, Biel/Bienne, Bern, Winterthur, Zürich HB, Zürich Enge, Zürich Stadelhofen 3 Genève Cornavin, Lausanne, Basel SBB, Bern, Zürich Enge, Zürich HB, Zürich Stadelhofen 4 Guaranteed number of broadcasts at least 300 per day; further broadcasts dependent on train arrivals and departures

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