Discover Metropolis Barcelona Full of opportunities. barcelonaopportunity.amb.cat

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1 Discover Metropolis Barcelona Full of opportunities barcelonaopportunity.amb.cat

2 Metropolis Barcelona in figures Area: 636 km 2 Population: 3.22 M inhabitants GDP: 111,452 M (2015) GDP per capita: 34,679 /year (2015) Exports: 51,282 M (2016) Imports: 64,983 M (2016) Metropolis Barcelona 636 km 2 and 3,2 milion people, one of Europe s highest population density Metropolis Barcelona means quality of life. This diverse metropolis boasts a privileged location in Europe and on the shores of the Mediterranean, where the mild climate affords ample opportunities for outdoor activities and the landscape offers a wealth of natural assets. This well-managed city provides high-quality municipal services and engages in urban planning to create public spaces designed to prioritize people s wellbeing. The metropolitan area of Barcelona is home to 10% of Spain s total population and a large proportion of Catalonia s 7.5 million people. It is a nexus for culture and innovation, a critical driving force that powers a highly diverse economy with a long industrial tradition. The area s economic fabric is largely made up of small and medium-sized businesses, but it also incorporates large multinational companies. It is now one of southern Europe s chief economic engines, a hub for logistics and a magnet for talent, a place that is open to business. PIB 3.2 millions Inhabitants 10% of Spain s GDP. 2nd European Economic Region 20% of the patents registered in Spain 46 million tons of goods through the Port

3 Million overnight stays a year Million containers through the Port International Schools A city that pulses with life 24 hours a day, an urban ecosystem populated by a wide range of activities, services and opportunities Although the territory occupies just 636 km 2, it is home to over 3.2 million people, giving it Europe s second highest population density for a region, 5093 inhabitants per Km 2. This compact area was laid out in part by the 1860 Pla Cerdà, which shaped the neighbourhood that over time has become the largest and most diverse part of Barcelona, creating an urban fabric of small businesses, services, residences and offices, all well distributed throughout the city centre. This density is one of the keys to why Barcelona is a hub for social and cultural exchange, a place that fosters knowledge, creativity and innovation. An appealing metropolis Historically, Barcelona has long had a strong tradition of commerce and has always been a city of exchange where people come together. Over time, it has evolved into a highly dynamic metropolis and a focal point for tourism, business, culture, entrepreneurship and creativity. This dynamic setting is a historic site brimming with art, culture and creativity, making it not only one of Europe s most attractive tourist destinations, but also a locus of cultural exchange that makes for fertile ground for innovation and entrepreneurship, drawing in talent and businesses from around the world. You will find prestigious universities, business schools and high tech hubs that attract talent from around the world +37 million airport passengers +10 million tourists a year 75% of daily trips using sustainable modes of transport 305 km 2 of open spaces

4 Enjoy the Mediterranean lifestyle Barcelona, a lifetime growth opportunity % 153 Thousands university students Residents born abroad Hospitals and Health Centres Metropolis Barcelona leads all European cities in quality of life for workers, according to the European Cities Monitor

5 A space for personal growth Barcelona also means quality of life, social cohesion and equality. This quality of life comes in part from the city s Mediterranean lifestyle, made possible by the area s mild climate and by its numerous parks and open spaces that make for cleaner air and offer innumerable chances for outdoor leisure. Part of what places the city near the top of the quality of life rankings is the fact that it is a very healthy place to live. This is not only thanks to its privileged geography, but also because of the commitment to promoting local agriculture and outdoor sports and the measures that have been taken to improve the area s air quality and promote sustainable mobility. Additionally, the area boasts five highly specialized public hospitals, the country s most important private medical clinics and the presence of internationally recognized doctors, all of which makes the health care on offer here of very high quality and points to a bright future for this sector. Value placed on the public and private education and healthcare systems, and the institutions needed to guarantee their persistence, thus helping to create a more just and more egalitarian city. A city that is able to attract international talent, thanks to highly prestigious business schools and a powerful research hub of universities and hi-tech centres. Mediterranean climate means that you can comfortably enjoy the outdoors all year long, with an average temperature ranging from 15 to 21 ºC. Distinctive offerings for tourists, with activities that can be enjoyed all year long (architecture, art, gastronomy, sports, sun and beaches, mountains, landscapes...) The Port of Barcelona has more cruise ship traffic than any destination in the world outside the Caribbean. It boasts six international passenger terminals. A privileged destination for tourism and business Metropolis Barcelona provides both tourists and residents with a wide range of leisure options and is also a leading destination for business travellers. This successful growth in specialized business has come about thanks in part to more than 100 different facilities for the hosting of fairs and congresses that can be found all over the metropolitan area. Over 100 facilities where congresses and fairs can be held, drawing a total of over 600,000 attendees a year to about 2,000 different events. A city devoted to services, a commercial environment with a wide range of small and medium-sized shops all around the city, with mixed uses and activities. Barcelona is the 3rd most popular destination worldwide for business travellers (2016, ICCA ranking)

6 4th ranked Smart City in Europe and top ranking one in Spain 10% GDP in Spain 56% total start-ups investment in Spain An Open Metropolis to the world Dublin Liverpool Manchester London Antwerp Bruxelles Copenhaguen Berlin Prague Frankfurt Ever since Roman times, Barcelona has enjoyed the advantages that come with its privileged location, thanks both to its easy access to the rest of Europe and to its Mediterranean port. The city could even be called Europe s Southern gate in light of the good connections to the rest of the world that are made possible by the area s transport infrastructures. Lisbon km Madrid Tanger 600 km 350 km Algiers 521 km Paris km Marseille Metropolis Barcelona Milan Genova Tunis km Munich Rome 862 km Napoli Palermo Vienna Budapest Athens The Catalan city is also strategically located along the Mediterranean Corridor, a route currently receiving the support of the European Union-funded Connecting Europe programme. Easily accessible via land, sea and air Thanks to the proximity of the area s transport hubs to the city centre, as well as to the compact nature of the city, its high population density and the concentration of significant infrastructures on and around the Llobregat River Delta, none of the modes of passenger or commercial transport are located farther than 7 km from the city. Southern Europe s innovation hub

7 By road Regarding to transport of goods, the city is connected to the global economy by sea via the logistics port; by rail via conventional railroad; and by road via a comprehensive road and highway network, all of which help give shape to the metropolitan area. By plane (84.5%) By train (7.8%) By cruise (5.3%) 78.7% (159.8 Mt/year) By cruise By train 7.8% (3.7M pas/year) 5.3% By train (2.5M pas/year) 2.1% By ferry (14.3 Mt/year) By ship By ferry (2.4%) 2.4% (1.1M pas/year) 19.2% (38.77 Mt/year) By plane (84.5%) By train (7.8%) By cruise (5.3%) By plane Passenger Metropolitan Distribution By ferry (2.4%) 84.5% (39.7M pas/year) By train (2.1%) Freigh Metropolitan Distribution By Ship (19.2%) By road (78.7%) By train (2.1%) By Ship (19.2%) By road (78.7%) A creative, entrepreneurial social environment Specifically, the Barcelona metropolitan area hosts a range of actors engaged in technological innovation, and it is home to 68% of Catalonia s creative activities and a large number of business clusters. It is also fertile ground for entrepreneurs, putting it in fifth place in the EU-Start-ups rankings. km km 0 5 Barcelona is the only metropolis in Europe that can boast a major Mediterranean port, Passenger Metropolitan Distribution an international airport and a high-speed train line, Freigh Metropolitan Distribution Port /Airport Infrastructures all within a radius of 7 km 68% 50% 25% Catalan workers in creative activities Catalonia s total employees Spain s exports in knowledge products 10

8 330 km 2 of open green spaces Green and healthy Metropolis Interconnected Green Infrastructure Despite being a densely populated territory, Metropolis Barcelona is 52% undeveloped, made up of open spaces rather than occupied by buildings or transport infrastructures. This system of linked cities surrounded by open spaces brings with it benefits for the environment, the economy and leisure, and it makes for a more liveable, more efficient and healthier city. Cultural landscape, an investment towards the future Cultural landscape and architectural legacy are fundamental building blocks for economic development in and around cities. Prosperity awaits territories that are able to evolve with history and adapt to changes, and over time Metropolis Barcelona has shown itself to be capable of this. There are opportunities to take in history, from Roman heritage to industrial legacy, with each historic centre exhibiting its unique cultural identity

9 61 5, Environmental Habitats Different species Thousands of km ciclable km of natural paths Leader in implementing electric vehicle An area rich in geographical resources, strategically chosen thousands of years ago for its location at the heart of the Mediterranean. Interconnected green infrastructure, hosting a wealth of ecosystems that represent very considerable environmental, social and cultural assets. These spaces have a key role to play in the region s environmental, leisure and economic life. A metropolitan coastline with over 32 km of high-quality beaches, offering ample opportunities for leisure. A ciclable network for the 36 municipalities in the area as an alternative to the transport congestion caused by private vehicles. Public space design that follows the city s recognizable pattern of creating spaces that can host activities and foster diversity while encouraging greater socialization by citizens. A city that is committed to reducing air pollution by fostering sustainable transport. An extensive, intermodal, well-established and efficient public transport network.

10 1 5 Plots for sale from 100 /m 2 total floor area for industrial use 374 /m 2 total floor area for hotels use 4 You will find a huge production area, which represents more than 18% of Catalonia s industrial areas. Expand your business on barcelonaopportunity.amb.cat Metropolis Barcelona industry enjoys easy access to the most important road and rail infrastructures, which are distributed throughout the region. There are areas with more office space of varying sizes located throughout the region, including both large concentrations of offices and specific areas specializing in distinct economic activities. The region s shopping areas are also distributed around the urban centres of all 36 municipalities, offering a wide range of activities and kinds of businesses.

11 Parc de l Alba - Science and Technology Park (Cerdanyola del Vallès) Standing close to high-quality universities and business schools (UAB, ESADE) makes it a great environment for research and education. Innovation also has a big role with the presence of the EURECAT s technological centre, several business incubators from the UAB s research park, and many others. This means an important potential of clients for any hospitality business (students, academics, researchers, companies visitors, etc.) Plataformes del passeig Marítim (Montgat) 3 Les Bateries - Turó del Sastre (Montgat) Situated on a high point, the plot stands out thanks to their magnificent panoramic views of the coast and benefits from the proximity to the city center, making it an ideal location both for visitors that want to enjoy quietness and the beaches and for those that prefer the bustle of Barcelona and its different activities. This former industrial facility becomes an opportunity space for Montgat, which puts together new uses and activities in a new center that brings in a structural change for the city. Several activity buildings such as a congress centre, a hotel, a spa, and a high quality commercial activity are linked up around a good-quality public space. 4 Saló Central (Sant Boi de Llobregat) Commercial premise on the ground floor of an apartment building located by one of the main roads that connect Sant Boi de Llobregat with Barcelona. A new urban park and the transformation of structural roads into pedestrian streets contribute to an emerging urban, green, residential and pedestrian area. 5 Business takes place where happiness is found Les Guardioles sector (Molins de Rei) The project carries out the opportunity to built a residential neighbourhood with more than 600 apartments, half of them being social housing. It works as a nexus of three suburbs and the city center, integrating the Park of Collserola to the municipality with a new natural gate and transforming the main avenue into a pedestrian-friendly road.