ICC5 Programme. Friday, January 24th, Registration & Welcome. Time Speaker / Affiliation Topic Conference Participants

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1 Friday, January 24th, 2014 Registration & Welcome Conference Participants Registration & Introductions Columbus Cruise Terminal 1st Floor Josef Stockemer (Rector) Welcome speech Alexis Papathanassis Conference Introduction Cruise Research Society Market Track: Cruise market development & product innovation (Session Chair: Alexis Papathanassis, Bremerhaven University) Caroline Wicombe University of Cumbria Business School Creating Loyal Customers: Three generations of Cruise Travellers Patsy Morgan Southampton Solent University, UK Fifty Shades of Solo Cruise Experiences A Nautical Approach! Coffee Break Hyunju Lee Kyonggi University, South Korea Cruise tourism in Yellow Sea Carolin Kowollik & Woflgang Jonas Vacation promises in the visual language of cruise catalogues Patsy Morgan & Christopher Edwards Southampton Solent University, UK Brand Harmony or Brand Conflict? Celebrity Endorsed Restaurants (CERs) v Main Dining Experiences. Are they Seaworthy? Keynote Speech Lunch & opportunity to visit the Cruise Convention Bremerhaven (Cruise Recruiting Day) HAVE A LOOK Cruise Recruiting Day (Recruiting Fair) During the ICC5, there is also a Recruiting Fair taking place at the same location (Columbus Cruise Terminal). ICC participants can use the extended lunch break to visit the fair (no additional fees required). The recruiting conference is organised by:

2 Friday, January 24th, 2014 Destination Track: Cruise destination- & supply chain- management (Session Chair: Philip Gibson, Plymouth University) Ioannis Bras Chairman and Managing Director Port of Heraklion, Greece, Vice President of the Hellenic Ports Association Mehdi Mozuni & Wolfgang Jonas Institute of Transportation Design, Germany Maria Lekakou & Eva Stafanidaki University of the Aegean, Greece James Henry, Libby Simpson & Robert Hamlin University of Otago, New Zealand Coffee Break Antun Asic & Tihomir Lukovic Port Authority of Dubrovnik / University of Dubrovnik, Croatia Rachel Somerville, James Henry & Robert Hamlin Fisher and Paykel Healthcare / University of Otago, New Zealand Keynote Speech: Cruise Destination Development - Explore Your 5 Senses GMA Based Approach of Diversifying Cruise Business Models From history to storytelling: the cruise experience Once only or a reconnaissance? Cruise line passengers intent to return to a destination Port dues as element of cruise port competitiveness Purchasing for giving: A study of cruise ship passenger motivation and behaviour in New Zealand Late Evening programme Dinner & Drinks at the Last Pub before New York Social Event Letzte Kneipe vor New York (The last Pub before New York: Address: Franziusstraße 92, Bremerhaven

3 Saturday, January 25th, 2014 Registration & Welcome Conference Participants Columbus Cruise Terminal 1 st Registration & Introductions Floor Theme Track: Cruise Sector CSR: Health & safety, environment, security, regulations, life onboard and public image (Session Chair: Michael Vogel, Bremerhaven University) Ross Klein University of Newfoundland, Canada Keynote Speech Alexis Papathanassis Incidents at Sea & Passengers Coping with Adversity Coffee Break Christina Kelly Norovirus Communication Innovation Carolin Kowollik & Woflgang Jonas Thomas F. Margiotti Esquire International Forum for Travel and Tourism Advocates, (IFTTA), World Travel Dispute Center (WTDC), US Cultures on board cruise ships and the relationship to the everyday culture of the destination Cruise Industry and What Lessons Were Not Learned from Costa Concordia and other Mishaps Lena Mantel & Alexis Papathanassis Lunch (Parallel to the CRS Assembly Meeting - see below) Cruise Research Society Assembly Meeting (Open to the Non-Members) Are Cruise Passengers Willing to Pay More for Sustainable Cruises? HAVE A LOOK Cruise Research Society Assembly Meeting The Cruise Research Society fellows annual meeting coincides with the ICC5. Non-members / fellows are welcome to join and participate in the discussion

4 Saturday, January 25th, 2014 R&D Track: Advances in cruise technology & research (Session Chair: Michael Breitner, Leibniz University Hannover) Martin Nägele Director Opto Precision, Germany Nadine Guhr, Julian Dettmer, Michael Breitner Imke Sarah Heinze, Nadine Guhr & Michael Breitner Coffee Break Ivo Szameitat, Nadine Guhr & Michael Breitner Ross Klein University of Newfoundland, Canada Jung-Hwa Jo & Woflgang Jonas Keynote Speech - Advanced Optical Navigational Aids mcruise and Web 2.0: Potentials and Challenges Customer Loyalty Enhancement with Social Media in the Cruise Industry Analysis of Cruising 2.0 with a Focus on Social Networks Crime at Sea: A Comparison of Crime on Cruise Ships, 2007 vs 2011 Quantifying Aesthetic Preferences in Cruise Ship Exterior Design Josef Kril Maritime Future-Memory Institute of Transportation Design, Germany Late Evening programme Conference Highlight (Dinner at Seute Deern) Highlight Event Seute Deern Ship Restaurant: Address: Hans-Scharoun-Platz 1, Bremerhaven

5 Sunday, January 26th, 2014 Crew Track: Human resources & cruise education (Session Chair: Alexis Papathanassis, Bremerhaven University) Philip Gibson The Sea Factor: who's got talent? Luke Slater & Craig Hubbard The future of student work placements at sea Michael Vogel Who should pay for higher education in cruise management? Coffee Break Wolfgang Lukas Science and Service self-understanding and targets of academic education for the cruise sector Conference Participants Columbus Cruise Terminal 1 st Conference Closing and Farewell Floor Open Opportunity to visit the Cruise Convention Bremerhaven (Trade Fair) Post-Conference Excursions Organised by the Bremerhaven Tourism Office: BIS Bremerhaven Touristik Tel: +49 (0) touristikservice@bis-bremerhaven.de