THE SHOW ABOUT 2016 FACT&FIGURES
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1 Post Show Report
2 ABOUT THE SHOW Beauty Expo Korea was launched in 2003 as Korea s one of biggest exhibition on the Cosmetics and beauty industry. Beauty Expo Korea now has a remarkable 14 years of history and participation. As top trade fair for Korean beauty market, Beauty Expo Korea leads the way in showcasing the latest trends and new technologies coming out of the beauty industry FACT&FIGURES TOTAL EXHIBITION AREA 10,348 SQM TOTAL NUMBER OF EXHIBITORS 246( 32% TO 2015) FROM 6 COUNTRIES AND REGIONS VISITOR ATTEDANCE 13,339 FROM 49 COUNTRIES AND REGIONS INTERNATIONAL VISITORS : 987 ( 53% TO 2015) INTERNATIONAL BUYER DELEGATIONS China, Japan, India, Indonesia, Malaysia, Hongkong, Taiwan, Singapore, Saudi Arabia, Vietnam
3 EXHIBITORS PROFILE EXHIBITORS BY GEOGRAPHICAL AREA KOREA 225 CHINA 16 TAIWAN 2 THAILAND 1 1 National Pavilion : China 14 Companies, 14 booths JAPAN 2 EXHIBITORS BY PRODUCT SECTOR OEM ODM Packaging Nail & Eye Lash Organic & Natural Etc. 4 Regional Pavilion CHUNG CGEONGNAM-DO Economic Promotion Agency JEJU Technopark, JEONBUK Technopark JEONBUK Institute for Food Bioindustry Cosmetics &Toiletries Beauty Equipment Professional Beauty Salon & Spa Products Hair & Scalp
4
5 TOTAL VISITORS 10,348SQM FROM 67 COUNTRIES & REGIONS INTERNATIONAL VISITORS VISITORS PROFILE ( 8% TO 2016) ( 10% TO 2016) GEOGRAPHIC BREAKDOWN KOREA 12,352 Asia Pacific 673 Europe 80 America 85 Middle East 16 Oceania & Africa 132 BY NATURE OF BUSINESS Wholesalers/Distributors 28.2% Manufacturers 22.1% Beauty Salons 19.3% Hospital, Pharmacy 10.6% Related Institution 8.8% PRESS 4% Others 7% KEY INTEREST AREAS Cosmetic&Make up 27.7% N ail&waxing 16.6 % Semi-permanent Makeup &Eyelashs 11.1% Hair&Sca lp&wig 10.7% E q u i p m e n t & D e v i c e 9. 7 % Esthetic&Spa 9.2% O E M O D M 7. 4 % Accessory&Inner Beauaty 6.5% cosmetics container 3.1% Ingredients 2% PURPOSE OF VISIT B u y i n g R e s e a r c h 36% Gather Market Information 24% Evaluate For Exhibiting Next Year 14% F i n d S u p p l i e r s / P r o d u c t s 9 % Attending Seminars/Events 7% Having A Meeting With Partners 6% O t h e r s 4 %
6 Date : November, 2016 Venue : Hall C, COEX Convention Center Organized by : SEOULMESSE International Scale : 13 nations from China, Singapore, Japan, Hongkong, etc Program : 1 : 1 Business meetings with Korea Exhibitors Seoul City Tour with overseas buyers Visit to Beauty clinics and major beauty shops Meeting Results Total : 378 Business meetings Expected contract cost : USD 2,500,000 Onsite contract amount : USD 800,000 BEAUTY EXPO BUSINESS MEETING Nation Company Nation Company CHINA 11 TAIWAN 3 SINGAPORE 6 CZECH REPUBLIC JAPAN 6 RUSSIA 1 1 INDONESIA 5 INDIA 1 HONG KONG 4 IRAN 1 MALAYSIA 3 MONGOLIA 1 VIETNAM 3 Total 13 nations 46 overseas companies Beauty Expo Korea Business Meeting 2016 is one of the best business platforms for networking in an exclusive environment at Coex Seoul, KOREA. Attending this event is the most efficient way to develop strong business relationships with the most influential industry players.
7 BEAUTY EXPO Seoul City Tour Program Date : 25 November, 2016 Venue : Hall C, COEX Convention Center Purpose : to introduce overseas buyers to Korean culture and provide an opportunity to experience Korean culture Participants : 28 buyers from 13 nations Time Details Location 10:00 12:20 Free Tour In Hall C Samsung-dong, Gangnam-gu 13:00 14:00 14:00 15:30 chicken soup with ginseng (Lunch Time) Intro to Korean plastic surgery technology & trends Seocho-dong Wonjin Aesthetic Surgery Clinic 15:30 17:00 Visit to major beauty hotspot in Seoul Sinsa-dong Gangnam-gu The 2016 International Beauty Expo Korea offers a Seoul City Tour for overseas buyers to introduce them to Korean culture and provide an opportunity to experience Korean culture. This is truly a can t-miss opportunity.
8 BEAUTY EXPO BEAUTY CONTEST 2016 THE WORLD BEAUTY CONTEST Date : 25 November, 2016 Venue : Hall C4 Organized by : YEDAM SEOUL INTERNATIONAL HUMAN (BEAUTY & HEALTH) OLYMPIC Date : November, 2016 Venue : Hall C4 Organized by International Beauty& Health General Union
9 BEAUTY EXPO CONFERENCE & SEMINAR Date Title of Program Organization Venue Foundation of 2017 Beauty Marketing Conference Leferi Beauty Entertainment SEOULMESSE International Conference Room (Fri) Trends of Halal cosmetics market and expansion strategy seminar Halal Korea Cooperative Conference Room 307 Korea International Hydrogen Symposium Korea Hydrogen Health Association Hall E (Sat) Successful Nail & Waxing Management Seminar Kingcare Conference Room 301
10 PHOTO GALLERY
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