BVDW Guided Tours at DMEXCO Cologne, September 12 th 13 th, 2018
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1 BVDW Guided Tours at DMEXCO 2018 Cologne, September 12 th 13 th, 2018
2 DMEXCO digital marketing exposition & conference Conceptual and professional sponsor In collaboration with DMEXCO is the global business and innovation platform of the digital economy. It combines the leading trade fair for digital marketing with an outstanding conference. As a "must attend" event for the digital economy, DMEXCO has grown rapidly in recent years. In 2017, as much as 40,700 visitors attended and 1,100 exhibitors presented themselves. BVDW is the conceptual and professional sponsor of the event and owner of the DMEXCO brand. DMEXCO 2018: September 12 th 13 th, 2018, Cologne Exclusive execution of guided tours by BVDW Page 2 BVDW Guided Tours 2018
3 BVDW Guided Tours description & procedure The guided tours provide trade visitors with insights on innovations, products and technologies in digital marketing and enable them to meet relevant exhibitors. Each tour visits 3 exhibitors, who have the opportunity to present themselves to the participants in about 10 minutes. When visiting the exhibitors, the participants will be accompanied by a impartial expert (Tour Guide) who introduces the group to the tour topic and initiates the exhibitor s presentations. Participation in the tours is free for visitors. Number of visitors: Up to 25 participants per tour. Duration: Each tour lasts 60 minutes. Meeting point: The tours start at the BVDW stand in the Messeboulevard Booth: A-001 Page 3 BVDW Guided Tours 2018
4 Page 4 BVDW Guided Tours BVDW Guided Tours review 2017 Exhibitors 1200 minutes total length 550Participants
5 BVDW Guided Tours feedback exhibitors 96% Of the exhibitors were fully satisfied with the organization of the BVDW Guided Tours 91% Of the exhibitors were very satisfied with the tour guide Page 5 BVDW Guided Tours 2018
6 BVDW Guided Tours impressions Page 6 BVDW Guided Tours 2018
7 BVDW Guided Tours communication: booklet Page 7 BVDW Guided Tours 2018
8 BVDW Guided Tours communication: webpage Page 8 BVDW Guided Tours 2018
9 BVDW Guided Tours selected topics 2018* Audio Ad Verification & Digital Marketing Quality Video Content Marketing & Storytelling Customer Journey Data Economy Data protection & eprivacy Digital Commerce Digital Transformation Internet of Things Marketing Automation Mobile Performance Marketing (SEO, SEA) Programmatic Advertising Social Media DMEXCO for first-timers: Media Landscape & Marketers DMEXCO for first-timers: Agencies DMEXCO for first-timers: Advertising- Technologies & Data DMEXCO for SMEs: Smart Budget DMEXCO for Brands: Brand Building Page 9 BVDW Guided Tours 2018 * non-binding pre-selection
10 Participation Package Gold Short presentation of your products and services in front of tour participants at your company's booth Discussion with tour guide and visitors A total of about 12 minutes stay at your booth Print supplement (flyer, brochure) in the BVDW Guided Tours bag Logo in BVDW Guided Tours booklet Presentation of your company (text and logo) on the BVDW webpage within the dedicated BVDW Guided Tours section Communication of the BVDW Guided Tours within the BVDW DMEXCO communication Participation Package Gold: ü EUR 1,099.00* ü EUR * for BVDW members Page 10 BVDW Guided Tours 2018 * net price / tax in accordance with current German law
11 Participation Package Platinum All benefits of the Participation Package Gold In addition to the benefits of the Participation Package Gold: Last stop: End of the tour at your company s booth. Invite the participants to further discussions! Short interview on the BVDW webpage within the dedicated BVDW Guided Tours section as well as in the Guided Tours booklet Your Give Away for the participants in the BVDW Guided Tours bag Participaction Package Platinum: ü EUR 1,299.00* ü EUR * for BVDW members Page 11 BVDW Guided Tours 2018 * net price / tax in accordance with current German law
12 Are you interested in taking part in the BVDW Guided Tours? Please fell free to contact me with any questions! Kathrin Theurig Bundesverband Digitale Wirtschaft (BVDW) e.v. Berliner Allee 57 D Düsseldorf Mobil theurig@bvdw.org Bundesverband Digitale Wirtschaft (BVDW) e.v.
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