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1 Oregon Travel Impacts p April 2014 Prepared for Oregon Tourism Commission Salem, Oregon

2 OREGON TRAVEL IMPACTS, P STATEWIDE PRELIMINARY ESTIMATES DETAILED COUNTY ESTIMATES OVERNIGHT VISITOR VOLUME April 2014 Prepared for Oregon Tourism Commission 250 Church St. SE Suite 100 Salem, Oregon Prepared by Dean Runyan Associates 833 S.W. 11th Avenue, Suite 920 Portland, Oregon /

3 EXECUTIVE SUMMARY This report provides detailed statewide, regional and county travel impact estimates for Oregon from 1991 to The report also provides average spending and volume estimates for overnight visitors for most counties. The estimates for 2013 are preliminary. Secondary impacts and travel industry GDP are provided at the state level. TRAVEL SPENDING, EMPLOYMENT AND EARNINGS CONTINUE TO EXPAND The Oregon travel industry continued its post-recessionary expansion in By most measures, 2013 was the strongest year of travel industry growth prior to the recession. Spending. Statewide travel spending, $9.6 billion, increased by 4.1 percent in current dollars and 3.6 percent in real dollars (adjusted for inflation). This is the fourth consecutive year of spending growth and the strongest in real dollars since Travel Activity. Overnight visitation increased by 2.5 percent for the year. Visitor air travel to on domestic flights to Oregon destinations (3 million) was up by 4.8 percent. Room demand, as measured by Smith Travel Research, increased by 4.9 percent for the year. 1 Employment. Travel-generated employment (93,900) increased by 2.9 percent. Employment growth has accelerated in each of the past three years. Secondary Impacts. The re-spending of travel-related revenues by businesses and employees supported 42,300 additional jobs outside of the travel industry with $1.5 billion in earnings in Most of these jobs were in various professional and business services. GDP. The Gross Domestic Product of the travel industry was $3.5 billion in Overall, the travel industry is one of the three largest export-oriented industries in rural Oregon counties (the other two being agriculture/food processing and logging/wood products). 1 The Smith Travel Research reports were prepared for the Oregon Tourism Commission. DEAN RUNYAN ASSOCIATES

4 THE OREGON TRAVEL INDUSTRY IS A LEADING EXPORT-ORIENTED INDUSTRY Travel and tourism is one of the most important export-oriented industries in Oregon. Spending by visitors generates sales in lodging, food services, recreation, transportation and retail businesses the travel industry. These sales support jobs for Oregon residents and contribute tax revenue to local and state governments. Travel is especially important in the non-metropolitan areas of the state, where manufacturing and traded services are less prevalent. GDP of Leading Oregon Export-Oriented Industries (2012) Microelectronics 20.7% Other Manufacting Agriculture & Food Forestry & Wood Travel Software 3.6% 2.4% 2.1% 1.7% 0.9% 0% 5% 10% 15% 20% 25% THE TRAVEL INDUSTRY BENEFITS ALL REGIONS OF OREGON Although most travel spending and related economic impacts occur within Oregon s urban areas, the travel industry is important throughout the state. In general, more rural counties have a bigger share of travel-generated employment. Travel-Generated Employment as a Percent of Total Employment (2012) Urban* All Other 0% 2% 4% 6% 8% *The urban counties are Clackamas, Lane, Marion, Multnomah and Washington. DEAN RUNYAN ASSOCIATES

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6 Oregon Travel Impacts, p List of Tables & Figures Preface I US Travel 1 II Oregon Travel 5 Summary of Oregon Travel 5 Annual Travel Trends 6 Overnight Visitor Volume and Average Spending 8 Oregon Travel Industry Gross Domestic Product 9 A Comparison of Oregon Export-Oriented Industries 10 Secondary Impacts 12 III Oregon's Tourism Regions 17 IV Oregon's Counties 59 V Oregon Day Travel 209 VI Local Transient Lodging Tax Receipts 211 Appendices 217 A Travel Impact and Visitor Volume Estimates 218 B Key Terms and Definitions 223 C Relationship between Spending and Volume 225 D Regional Travel Impact Model 226 E Travel Industry Accounts 227 F Earnings & Employment by Industry Sector 238 G Industry Groups 239 ii v DEAN RUNYAN ASSOCIATES PAGE I

7 List of Tables & Figures US Travel Annual Direct Travel Spending in U.S., p 2 Direc Travel Spending in U.S., 2008-Q1 to 2013-Q4 (Seasonally Adjusted Real$) 2 International Direct Travel Spending in U.S p 3 Overseas Arrivals to the U.S. 3 U.S. Travel Industry Employment, 2008-Q1 to 2013-Q4 4 Components of U.S. Travel Industry Employment 4 Oregon Travel Oregon Travel Trends, p 6 Oregon Direct Travel Spending in Real and Current Dollars 7 Air Passenger Visitor Arrivals to Oregon, US Air Carriers 7 Oregon Overnight Person Trips 7 Average Expenditures for Oregon Overnight Visitors, 2013p 8 Overnight Overnight Visitor Volume, p 8 Oregon Travel Industry Gross Domestic Product, 2013p 9 Oregon Gross Domestic Product, 2012 (Selected Export-Oriented Industries) 10 Change in Oregon GDP, (Selected Export-Oriented Industries) 11 Change in Earnings and Employment, (Selected Export-Oriented Industries) 11 Total Employment and Earnings Generated by Travel Spending in Oregon, 2013p 12 Direct & Secondary Employment Generated by Travel Spending, 2013p (graph) 14 Direct & Secondary Earnings Generated by Travel Spending, 2013p (graph) 14 Direct & Secondary Employment Generated by Travel Spending, 2013p (table) 15 Direct & Secondary Earnings Generated by Travel Spending, 2013p (table) 15 Oregon Travel Impacts, p (detail) 16 Oregon's Tourism Regions Oregon Travel Impacts by Region, 2013p 18 Williamette Valley Travel Impacts, Spending & Volume Tables North Coast Travel Impacts, Spending & Volume Tables Central Coast Travel Impacts, Spending & Volume Tables South Coast Travel Impacts, Spending & Volume Tables Oregon Coast Travel Impacts, Spending & Volume Tables Portland Metro Travel Impacts, Spending & Volume Tables Southern Oregon Travel Impacts, Spending & Volume Tables Central Oregon Travel Impacts, Spending & Volume Tables Eastern Oregon Travel Impacts, Spending & Volume Tables Mt. Hood/Gorge Travel Impacts, Spending & Volume Tables PAGE II DEAN RUNYAN ASSOCIATES

8 List of Tables & Figures Oregon's Counties 2013p County Travel Impacts p County Overnight Visitor Volume 61 Baker County Travel Impacts, Spending & Volume Tables Benton County Travel Impacts, Spending & Volume Tables Clackamas County Travel Impacts, Spending & Volume Tables Clatsop County Travel Impacts, Spending & Volume Tables Columbia County Travel Impacts, Spending & Volume Tables Coos County Travel Impacts, Spending & Volume Tables Crook County Travel Impacts, Spending & Volume Tables Curry County Travel Impacts, Spending & Volume Tables Deschutes County Travel Impacts, Spending & Volume Tables Douglas County Travel Impacts, Spending & Volume Tables Gilliam & Sherman County Travel Impacts, Spending & Volume Tables Grant County Travel Impacts, Spending & Volume Tables Harney County Travel Impacts, Spending & Volume Tables Hood River County Travel Impacts, Spending & Volume Tables Jackson County Travel Impacts, Spending & Volume Tables Jefferson County Travel Impacts, Spending & Volume Tables Josephine County Travel Impacts, Spending & Volume Tables Klamath County Travel Impacts, Spending & Volume Tables Lake County Travel Impacts, Spending & Volume Tables Lane County Travel Impacts, Spending & Volume Tables Lincoln County Travel Impacts, Spending & Volume Tables Linn County Travel Impacts, Spending & Volume Tables Malheur County Travel Impacts, Spending & Volume Tables Marion County Travel Impacts, Spending & Volume Tables Morrow County Travel Impacts, Spending & Volume Tables Multnomah County Travel Impacts, Spending & Volume Tables Polk County Travel Impacts, Spending & Volume Tables Sherman County (see Gilliam and Sherman Counties) Tillamook County Travel Impacts, Spending & Volume Tables Umatilla County Travel Impacts, Spending & Volume Tables Union County Travel Impacts, Spending & Volume Tables Wallowa County Travel Impacts, Spending & Volume Tables Wasco County Travel Impacts, Spending & Volume Tables Washington County Travel Impacts, Spending & Volume Tables Wheeler County Travel Impacts, Spending & Volume Tables Yamhill County Travel Impacts, Spending & Volume Tables DEAN RUNYAN ASSOCIATES PAGE III

9 List of Tables & Figures Day Travel Day Trip Activities 209 Purpose of Day Trip 210 Transient Lodging Tax Tables Oregon Local Lodging Tax Receipts 211 Local Lodging Tax Receipts by Jurisdiction, FY Appendices A Travel Impact and Visitor Volume Estimates 218 B. Key Terms and Definitions 223 C: Relationship Between Spending and Volume 225 D: Regional Travel Impact Model 226 F: Oregon Earnings and Employment by Industry Sector 238 G: Industry Groups 239 PAGE IV DEAN RUNYAN ASSOCIATES

10 PREFACE The purpose of this study is to document the economic significance of the travel industry in Oregon and its thirty-six counties and seven tourism regions from 1991 to These findings show the level of travel spending by visitors traveling to and within the state, and the impact this spending had on the economy in terms of earnings, employment and tax revenue. Estimates of overnight visitor volume and average spending are also provided for all tourism regions and most counties. The estimates for 2013 are preliminary. Dean Runyan Associates prepared this study for the Travel Oregon. Dean Runyan Associates has specialized in research and planning services for the travel, tourism and recreation industry since With respect to economic impact analysis, the firm developed and currently maintains the Regional Travel Impact Model (RTIM), a proprietary model for analyzing travel economic impacts at the state, regional and local level. Dean Runyan Associates also has extensive experience in project feasibility analysis, market evaluation, survey research and travel and tourism planning. Many individuals and agencies provided information and advice for this report. The state agencies that provided essential information were the Parks and Recreation Department and the Department of Revenue. At the federal level, data was obtained from the U.S. Forest Service, the Department of Labor and the Bureau of Economic Analysis. Additionally, numerous local governments and visitor bureaus throughout Oregon provided information. Finally, special thanks are due to Scott West, Chief Strategy Officer, and Todd Davidson, Chief Executive Officer of Travel Oregon, for their support and assistance. Dean Runyan Associates, Inc. 833 SW 11th Ave., Suite 920 Portland, OR DEAN RUNYAN ASSOCIATES PAGE V

11 I. U.S. TRAVEL DEAN RUNYAN ASSOCIATES PAGE 1

12 Real Tourism Output (Billions) Tourism Output (Billions) The national level data in this section focuses on visitor spending trends in current and real dollars, international visitation to the U.S., and trends in travel-generated employment. The following two graphs are derived from the Bureau of Economic Analysis Travel and Tourism Satellite Accounts. 1 Both graphs show direct tourism output for the United States spending by domestic and international visitors. Annual Direct Travel Spending in U.S., p $950 $900 Real $850 $800 $750 Current $700 $650 $600 $550 $ p Spending by domestic and international visitors was $900 billion in 2013 in current dollars. This represents a 4.0 percent increase over When adjusted for changes in prices (real dollars), spending increased by 3.6 percent compared to a 2.8 percent increase from 2011 to Direct Travel Spending in U.S Q1 to 2013-Q4 Annualized Seasonally Adjusted in 2005 Dollars $780 $730 $680 $630 $ Year-Quarter On a seasonally adjusted quarterly basis, real travel spending in the last quarter of 2013 almost attained the previous high recorded in the first quarter of Real travel spending has increased at a fairly constant pace over the past three years, with the exception of the last two quarters of See PAGE 2 DEAN RUNYAN ASSOCIATES

13 International Share International Spending (Billion) The following three graphs are concerned with international travel to the U.S. The first graph is derived from the Bureau of Economic Analysis Travel and Tourism Satellite Accounts and International Transactions. 2 The following two graphs are derived from the monthly international arrival data released by the Office of Travel and Tourism Industries. 3 International Direct Travel Spending in U.S. Amounts in Real Dollars (Billions) International Share of U.S. Internal Travel* 20% 15% 10% 5% 0% Share Spend *Airfares for international flights on U.S. air carriers are not included. The growth and increased share of in international travel spending in the U.S. has been driven by an increase in overseas arrivals over the past four years -- an average annual increase of more than 7.5 percent. The p average annual increase for Asian countries has been almost 13 percent. (Note: December 2013 arrivals estimated by Dean Runyan Associates.) $145 $135 $125 $115 $105 $95 $85 $ Spending by international visitors in the U.S. increased by 10.0 percent from 2012 to 2013 in real dollars the fourth consecutive year of growth. This compares to a 2.4 percent rate of growth in real spending by domestic visitors. (Note: These estimates have been calculated by Dean Runyan Associates.) Overseas Arrivals (Millions) Europe Asia Other p Q1 Q2 Q3 Q4 2 See for quarterly international estimates of travel and tourism exports (travel to the U.S. by international visitors). Estimates of inflation-adjusted real spending by Dean Runyan Associates. 3 See Annual and 4th quarter 2013 estimates by Dean Runyan Associates. DEAN RUNYAN ASSOCIATES PAGE 3

14 Period 08-Q1 = 100 Millions of Jobs The following two graphs show quarterly employment trends since 2008 for seasonally adjusted data.* The first graph shows that travel-generated employment was at its lowest level in the first quarter of 2010 and has not yet fully recovered. (Employment is typically a lagging indicator of overall economic activity.) The second graph shows the employment trends of different types of businesses within the travel industry. In general, the leisure and hospitality sector has recovered more fully than transportation, retail and other business in the travel industry. This is in part due to the cyclical patterns of these industry sectors and in part due to structural changes. (For example, air transportation now uses fewer employees to transport an equivalent number of passengers.) U.S. Travel Industry Employment Seasonally Adjusted at Annual Rates 2008-Q1 to 2013-Q Components of U.S. Travel Industry Employment Year-Quarter = 100 Travel industry employment includes the leisure and hospitality sector (arts, entertainment, recreation, accommodations and food services). This represents about two-thirds of all travel industry employment. Transportation includes all air and ground transportation goods and services, including motor fuel and travel arrangement. This comprises about onefifth of all travel industry employment. Slightly more than one-tenth of travel industry employment is in retail and other businesses Leisure & Hospitality Transportation Retail & Other Source: Bureau of Economic Analysis Travel & Tourism Satellite Accounts. *Seasonal adjustment permits quarter to quarter trend analysis. PAGE 4 DEAN RUNYAN ASSOCIATES

15 II. OREGON TRAVEL IMPACTS The multi-billion dollar travel industry in Oregon is a vital part of the state and local economies. The industry is represented primarily by retail and service firms, including lodging establishments, restaurants, retail stores, gasoline service stations and other types of businesses that sell their products and services to travelers. The money that visitors spend on various goods and services while in Oregon produces business receipts at these firms, which in turn employ Oregon residents and pay their wages and salaries. State and local government units also benefit from the tax receipts that travel generates. The state government collects taxes on lodging, motor fuel and the income of travel industry employees. Local governments also collect taxes on lodging and auto rentals. IMPACTS OF TRAVEL IN OREGON: A SUMMARY Visitation and spending increased for the fourth consecutive year. In real dollars (adjusted for inflation), the growth in spending was the strongest since The growth in travel-generated employment growth was also the greatest since the recession. Travel spending increased by 4.1 percent in current dollars from 2012 to 2013 to $9.6 billion. In real dollars, spending increased by 3.6 percent. An estimated 26.1 million overnight visitors traveled to Oregon destinations in 2013 (preliminary). This represents a 2.5 percent increase over Visitor air arrivals to Oregon increased by 4.8 percent for the year (preliminary). Total travel generated employment was 93,900 in 2013p. This represents a 2.9 percent increase over 2012, the third consecutive year of employment growth following the steep decline from 2008 to Employment growth has accelerated in each of the past three years. The Gross Domestic Product of the travel industry was $3.5 billion in Overall, the travel industry is one of the three largest export-oriented industries in rural Oregon counties (with agriculture/food processing and logging/wood products). The re-spending of travel-generated revenues by businesses and employees generates additional impacts. In 2013, these secondary impacts were equivalent to 42,300 jobs with earnings of $1.5 billion. DEAN RUNYAN ASSOCIATES PAGE 5

16 ANNUAL TRAVEL TRENDS Total direct travel spending in Oregon was $9.6 billion in The increase from 2012 to 2013 (4.1 percent) followed a 3.9 percent increase in the preceding year. This is the fourth consecutive year of growth in travel spending, following the recession. Travel-generated employment increased for the third consecutive year (93,900 jobs in 2013). The increase from 2012 to 2013 (2.9 percent) was the greatest since the recession. 1 Oregon Travel Trends, p Spending Earnings Employment Tax Receipts ($Million) ($Billion) ($Billion) (Thousand) Local State Federal p Annual Percentage Change 12-13p p Estimates for 2013p are preliminary. The percentage change for p refers to the average annual percentage change. These direct travel impacts do not include secondary (indirect and induced) impacts. One-way visitor airfares are included. Total earnings include wage and salary disbursements, other earned income and proprietor income. Employment includes full- and part-time payroll employees and self-employed. Note: The large revenue increase for federal taxes reflects the expiration of the temporary two year reduction in payroll taxes. The larger revenue increase for local taxes reflects the 2 percent Tourism Improvement District tax for the City of Portland. 1 Preliminary estimates for employment are the most subject to revision because of data limitations. DEAN RUNYAN ASSOCIATES PAGE 6

17 Overnight Person-Trips (Millions) Millions of Visitor Arrivals Billions $10.0 $9.5 $9.0 $8.5 $8.0 $7.5 $7.0 $6.5 $6.0 $ Oregon Direct Travel Spending Real and Current Dollars Real Current p Air Passenger Visitor Arrivals to Oregon U.S. Air Carriers p Real travel spending (adjusted for inflation) increased by 3.6 percent from 2012 to 2013p, compared to the 4.1 percent increase in current dollars. In contrast, to previous years, gas prices declined in Sources: Smith Travel Research, Energy Information Administration, U.S. Department of Transportation Origin and Destination Survey, and Bureau of Labor Statistics CPI-West Urban. Visitor air arrivals to Oregon increased by 4.8 percent from 2012 to 2013(p), following a 7 percent increase the preceding year. Sources: U.S. Department of Transportation Origin and Destination Survey and Dean Runyan Associates Oregon Overnight Person-Trips There were 26.1 million overnight person-trips to Oregon destinations in 2013, an increase of 2.5 percent from 2012, following a similar increase the preceding year. 21 Source: See table notes on following page p DEAN RUNYAN ASSOCIATES PAGE 7

18 OVERNIGHT VISITOR VOLUME AND AVERAGE SPENDING Overnight visitor volume figures for Oregon are based on the economic findings of this report and other source data. Day travel estimates are not provided because of data limitations. Although volume estimates derived from different methodologies and source data will necessarily vary to some extent, it should be noted that the overnight volume estimates reported here are consistent with other data, such as room demand, visitor air travel and other visitor surveys. Average Expenditures for Overnight Visitors, 2013p By Type of Accommodation and Mode of Transportation Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel All Modes $363 $903 $153 $ Air $388 $1,353 $208 $ Other $347 $835 $143 $ Private Homes All Modes $103 $403 $44 $ Air $124 $783 $70 $ Other $83 $312 $34 $ Other Overnight $123 $459 $37 $ All Overnight $194 $631 $78 $ Oregon Overnight Visitor Volume, p Person-Nights (Millions) Party-Nights (Millions) Hotel, Motel Private Home Other Overnight All Overnight Person-Trips (Millions) Party-Trips (Millions) Hotel, Motel Private Home Other Overnight All Overnight Sources: Estimates prepared by Dean Runyan Associates from other source data, including TNS TravelsAmerica visitor survey, Smith Travel Research reports prepared for Oregon Tourism Commission, U.S. Department of Transportation Origin and Destination survey, Oregon State Parks, and lodging tax receipts information collected by jurisdictions within the state and the Oregon Department of Revenue. DEAN RUNYAN ASSOCIATES PAGE 8

19 Billions OREGON TRAVEL INDUSTRY GROSS DOMESTIC PRODUCT In concept, the Gross Domestic Product (GDP) of a particular industry is equal to gross output (sales or receipts) minus intermediate inputs (the goods and services purchased from other industries). GDP is always smaller than output or sales because GDP measures the value added of an industry and does not include the cost of the inputs that are also necessary to produce a good or service. Alternatively, GDP can be thought of as the sum of earnings, indirect business taxes (primarily excise and property taxes) and other operating surplus (including profits, dividends, interest and other payments). Estimates of travel spending and travel industry GDP are shown in the chart below. Oregon travel industry GDP amounted to $3.5 billion in More than 60 percent of all travel spending in Oregon is attributed to intermediate inputs and goods resold at retail. Intermediate inputs cover a range of goods and services that are purchased by travel industry businesses for the purpose of creating a product or service for the traveler. For example, lodging establishments purchase cable television services. Restaurants purchase food and beverages from vendors. In both cases, these inputs are classified as the GDP of other industries. In addition, travel spending occurs at many retail establishments where the goods purchased from the retailer are purchased as finished goods from suppliers. These resold goods are also counted as products of other industries. This would include motor fuel, groceries and most of the commodities sold at retail establishments. 2 Oregon Travel Industry Gross Domestic Product, 2013p $12 $10 $8 $6 $4 6.0 $6.0 Inputs $2.3 Earnings $1.2 Surplus & Taxes $2 $ Spending ($9.6) GDP ($3.5) Sources: Dean Runyan Associates, Bureau of Economic Analysis, and Minnesota Implan Group. Details may not sum to totals due to rounding. 2 Over 40 percent of these intermediate inputs are purchased from other Oregon businesses. DEAN RUNYAN ASSOCIATES PAGE 9

20 A COMPARISON OF OREGON EXPORT-ORIENTED INDUSTRIES Export-oriented industries are those industries that primarily market their products and services to other regions, states or nations. 3 Agriculture, extractive industries such as logging, and manufacturing are the best examples of goods producing export-oriented industries. In addition, many professional services have a significant export-orientation. The travel industry is also an export-oriented industry because goods and services are sold to visitors, rather than residents. The travel industry injects money into the local economy, as do the exports of other industries. Exports are not necessarily more important than locally traded goods and services. However, diverse export-oriented industries in any economy are a source of strength in part because they generate income that contributes to the development of other local services and amenities. Such industries characterize the comparative advantage of the local economy within larger regional, national and global markets. A comparison of the GDP s of the leading export-oriented industries in Oregon is shown below for It should be noted that the largest industry, microelectronics, is concentrated in the urbanized areas of Oregon, primarily Washington County. The primary export-oriented industries in most rural counties are agriculture & food processing, forestry & wood products, and the travel industry. Oregon Gross Domestic Product, 2012 Share of Selected Export-Oriented Industries Microelectronics 20.7% Other Manufacting Agriculture & Food Forestry & Wood Travel Software 3.6% 2.4% 2.1% 1.7% 0.9% 0% 5% 10% 15% 20% 25% Source: Dean Runyan Associations and Bureau of Economic Analysis. *Note: The other manufacturing category is not a distinct industry. It is shown for comparative purposes only. The most current data is for GDP estimates by Dean Runyan Associates. 3 See also Appendices A and E. DEAN RUNYAN ASSOCIATES PAGE 10

21 Year 2002 = 100 The following two graphs provide additions comparisons of these export-oriented industries. The first chart shows the change in GDP from 2002 through The second chart shows changes in employment and earnings for the same period. Micro-electronics is not included in the GDP graph because of its extraordinary growth. 4 The travel industry compares favorably to the other export industries for all measures (excluding the GDP of micro-electronics). Change in Oregon Gross Domestic Product, Selected Export-Oriented Industries Software Travel Agriculture Other Manf. Forestry/Wood Change in Earnings and Employment, Selected Export-Oriented Industries Agriculture & Food Micro-Electronics Travel Software Other Manufacturing Forestry & Wood Earnings Employment -40% -20% 0% 20% 40% 60% 4 Micro-electronics value in 2012 was 545 an increase of 545 percent. However, most of this growth was due extraordinary gains in operating surplus, rather than employee compensation (see bottom graph). In recent years, employee compensation has accounted for less than 15 percent of micro-electronics GDP in Oregon. This compares to two-thirds share for the travel industry. (See preceding graph on travel industry GDP.) DEAN RUNYAN ASSOCIATES PAGE 11

22 SECONDARY IMPACTS Travel spending within Oregon brings money into many Oregon communities in the form of business receipts. Portions of these receipts are spent within the state for labor and supplies. Employees, in turn, spend a portion of their earnings on goods and services in the state. This re-spending of travel-related revenues creates indirect and induced impacts. To summarize: Direct impacts represent the employment and earnings attributable to travel expenditures made directly by travelers at businesses throughout the state. Indirect impacts represent the employment and earnings associated with industries that supply goods and services to the direct businesses (i.e., those that receive money directly from travelers throughout the state). Induced impacts represent the employment and earnings that result from purchases for food, housing, transportation, recreation, and other goods and services made by travel industry employees, and the employees of the indirectly affected industries. Total Employment and Earnings Generated by Travel Spending in Oregon, 2013p Induced 26.1 Indirect 16.1 Employment (Thousands) Direct 93.9 Induced $0.9 Indirect $0.5 Earnings (Billions) Direct $2.3 Note: Indirect and induced impacts estimated by Dean Runyan Associates with Minnesota IMPLAN model. Percentages may not add to 100% due to rounding. Total direct and secondary employment was 136,200 jobs. The employment multiplier is 1.45 (136.2/93.9). Total direct and secondary earnings were $3.8 billion. The earnings multiplier is 1.63 ($3.74/$2.29). DEAN RUNYAN ASSOCIATES PAGE 12

23 The impacts in this section are presented in terms of the employment and earnings of eleven major industry groups. These industry groups are similar, but not identical to the business service (or commodity) categories presented elsewhere in this report. (The specific industries that comprise these major groups are listed in Appendix D.) Direct travel impacts, such as those discussed in the first part of this section and the regional and county impacts presented elsewhere in this report are found in the following industry groups: Accommodations & Food Services Arts, Entertainment and Recreation Retail Trade Transportation As is indicated in the following tables and graphs, the total direct employment and earnings of these four industry groups is identical to the total direct employment and earnings shown in the first part of this section. The only difference is that these industry groups represent industry groupings (firms) rather than commodity or business service groupings. The indirect and induced impacts of travel spending are found in all eleven-industry groupings shown in the following tables and graphs. To summarize the primary secondary impacts: Professional Services (8,500 jobs and $442 million earnings). Legal, medical, educational and other professional services are utilized by travel businesses (indirect effect) and by employees of these firms (induced effect). Other Services (3,700 jobs and $96 million earnings). Employees of travelrelated businesses purchase services from various providers, such as dry cleaners and repair shops. Similarly, travel businesses utilize a number of service providers, such as laundry, maintenance and business services. Government (6,000 jobs and $361 million earnings). Employees of travelrelated businesses pay fees to attend public educational institutions and to operate motor vehicles. Finance, Insurance and Real Estate (3,300 jobs and $156 million earnings). Employees and businesses use the services of financial institutions, insurers and real estate businesses. DEAN RUNYAN ASSOCIATES PAGE 13

24 Direct and Secondary Earnings Generated by Travel Spending in Oregon, 2013p Accomm. & Food Serv. Prof. Services Transportation Arts, Entertain., Rec. Government Wholesale & Retail Trade Finance, Ins., & Real Estate Other Services Mining & Manufacturing Agric.& Food Processing Construction Direct Secondary $0.0 $0.5 $1.0 $1.5 $2.0 Direct & Secondary Earnings (Billions) Direct and Secondary Employment Generated by Travel Spending in Oregon, 2013p Accomm. & Food Serv. Arts, Entertain., Rec. Wholesale & Retail Transportation Prof. Services Government Other Services Finance, Ins., & Real Agric.& Food Processing Construction Mining & Manufacturing Direct Secondary Direct and Secondary Employment (Thousands) See notes at end of table on page 20. Detailed estimates are reported in the following table. It should be emphasized that the estimates of indirect and induced impacts reported here apply to the entire state of Oregon and do not necessarily reflect economic patterns for individual counties, regions or sub-regions within the state. While total economic impacts can be calculated on a county or regional level, such a detailed analysis is not included in this study. In general, geographic areas with lower levels of aggregate economic activity will have smaller secondary impacts within those same geographic boundaries. DEAN RUNYAN ASSOCIATES PAGE 14

25 Direct & Secondary Travel-Generated Earnings in Oregon, 2013p ($ Million) Secondary Grand Industry Group Direct Indirect Induced Total Total Accommodation & Food Services 1, ,492.0 Professional Services Transportation Arts, Entertainment & Recreation Government Retail Trade Finance, Ins., & Real Estate Other Services Mining & Manufacturing Agriculture & Food Processing Construction All Industries 2, , ,739.4 Direct & Secondary Travel-Generated Employment in Oregon, 2013p (thousand jobs) Secondary Grand Industry Group Direct Indirect Induced Total Total Accommodation & Food Services Arts, Entertainment & Recreation Wholesale & Retail Trade Transportation Professional Services Government Other Services Finance, Ins., & Real Estate Agriculture & Food Processing Construction Mining & Manufacturing All Industries Sources: Dean Runyan Associates and Minnesota Implan Group. Note: These industry groups are not equivalent to the categories used in the direct impact tables used in this report. See Appendix D. Detailed direct travel impacts for 2004 through 2013p are shown on the following page. DEAN RUNYAN ASSOCIATES PAGE 15

26 Oregon Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending 6,025 7,131 7,661 7,511 7,861 8,211 8,552 Other Travel* ,000 Total Direct Spending 6,751 8,024 8,572 8,493 8,823 9,171 9,551 Visitor Spending by Type of Traveler Accommodation ($Million) Hotel, Motel 2,620 3,291 3,689 3,563 3,733 3,945 4,180 Private Home 1,305 1,500 1,635 1,670 1,729 1,782 1,813 Campground Vacation Home Day Travel 1,601 1,813 1,747 1,723 1,824 1,890 1,957 Destination Spending 6,025 7,131 7,661 7,511 7,861 8,211 8,552 Visitor Spending by Commodity Purchased ($Million) Accommodations 1,043 1,307 1,431 1,360 1,440 1,531 1,647 Food Service 1,381 1,591 1,697 1,764 1,801 1,911 2,017 Food Stores Local Tran. & Gas 922 1,260 1,536 1,331 1,543 1,591 1,591 Arts, Ent. & Rec Retail Sales ,025 Visitor Air Tran Destination Spending 6,025 7,131 7,661 7,511 7,861 8,211 8,552 Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv ,134 1,252 1,219 1,271 1,347 1,422 Arts, Ent. & Rec Retail** Ground Tran Visitor Air Tran Other Travel* Total Direct Earnings 1,682 1,925 2,095 2,024 2,104 2,192 2,291 Industry Employment Generated by Travel Spending (Thousand Jobs) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Visitor Air Tran Other Travel* Total Direct Employment Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Federal Tax Receipts Total Direct Tax Receipts Details may not add to totals due to rounding. *Other Travel includes resident air travel and travel agencies. **Retail includes gasoline. DEAN RUNYAN ASSOCIATES PAGE 16

27 III. REGIONAL TRAVEL IMPACTS North Coast Willamette Valley Southern Eastern Clatsop Benton Douglas (East) Baker Tillamook Clackamas (South) Jackson Gilliam Lane (East) Josephine Grant Central Coast Linn Klamath Harney Douglas (West) Marion Lake Malheur Lincoln Polk Central Morrow Lane (West) Yamhill Crook Sherman Portland Metro Deschutes Umatilla South Coast Clackamas (West) Jefferson Union Coos Columbia Wasco (South) Wallowa Curry Multnomah (West) Mt. Hood/Gorge Wheeler Washington Clackamas (East) Multnomah (East) Hood River Wasco (North) DEAN RUNYAN ASSOCIATES PAGE 17

28 2013p Regional Travel Impacts Spending ($Million) Earnings Employment Tax Revenue ($Million) All Travel Destination ($Million) (thousand) Local State Total Willamette Valley 1,597 1, North Coast Central Coast South Coast Oregon Coast 1,657 1, Portland 4,007 3, Southern Central Eastern Mt. Hood/Gorge Note: The sum of destination spending for the regions will be less than statewide destination spending because of the treatment of transportation expenditures (only a portion of ground transportation is allocated to destination spending). 2013p Regional Overnight Visitor Volume Nights (Millions) Trips (Millions) Persons Parties Persons Parties Willamette Valley North Coast Central Coast South Coast Oregon Coast Portland Southern Central Eastern Mt. Hood/Gorge Note: The sum of trips for the regions will be greater than the statewide trip count because some travelers visit multiple destinations on a single trip within the state. PAGE 18 DEAN RUNYAN ASSOCIATES

29 WILLAMETTE VALLEY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Travel Indicators Amount of Visitor Spending that supports 1 Job $79,920 Employee Earnings generated by $100 Visitor Spending $25 Local & State Tax Revenues generated by $100 Visitor Spending $4.40 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $72,251 Additional employment if each resident household encouraged one additional overnight visitor 900 Visitor Shares Travel Share of Total Employment (2012)* 3.1% Overnight Visitor Day Share of Resident Population (2013p)** 4.6% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Overnight Visitor Day Share equals Overnight Days/(Population*365). Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging usually have the greatest overall economic impact. Population density, visitor attractions and the amount of business travel are some of the primary determinants of overnight travel. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 50% 100% 150% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel 3,889 8,255 $513 Private Home 7,562 25,657 $452 Other Overnight 483 1,812 $68 All Overnight 6,209 18,768 $1,033 DEAN RUNYAN ASSOCIATES PAGE 19

30 Willamette Valley Travel Trends, p Spending Earnings Employment Tax Receipts ($Millions) ($Millions) ($Millions) Local State Total , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , p 1, , Annual Percentage Change 12-13p p Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. PAGE 20 DEAN RUNYAN ASSOCIATES

31 Willamette Valley Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending 1,057 1,215 1,296 1,278 1,347 1,406 1,438 Other Travel* Total Direct Spending 1,165 1,355 1,453 1,440 1,510 1,564 1,597 Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Visitor Air Tran Destination Spending 1,057 1,215 1,296 1,278 1,347 1,406 1,438 Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Visitor Air Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Thousand Jobs) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Visitor Air Tran Other Travel* Total Direct Employment Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. DEAN RUNYAN ASSOCIATES PAGE 21

32 Willamette Valley Visitor Volume and Visitor Spending Direct Visitor Spending by Type of Traveler Accommodation ($Million) p All Overnight ,008 1,033 Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination 1,057 1,215 1,296 1,278 1,347 1,406 1,438 Willamette Valley Visitor Volume and Visitor Spending Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $151 $321 $62 $ Private Home $45 $154 $18 $ Other Overnight $127 $476 $38 $ All Overnight $142 $428 $55 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel 3,741 3,994 4,127 1,543 1,647 1,703 Private Home 12,579 12,854 12,828 4,907 5,017 5,013 Other Overnight 1,732 1,767 1, All Overnight 18,052 18,615 18,768 6,963 7,188 7,252 Person-Trips (000) Party-Trips (000) Hotel, Motel 1,762 1,883 1, Private Home 3,710 3,790 3,781 1,441 1,473 1,470 Other Overnight All Overnight 5,934 6,145 6,209 2,302 2,386 2,412 PAGE 22 DEAN RUNYAN ASSOCIATES

33 NORTH COAST TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Travel Indicators Amount of Visitor Spending that supports 1 Job $91,020 Employee Earnings generated by $100 Visitor Spending $29 Local & State Tax Revenues generated by $100 Visitor Spending $3.90 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $5,100 Additional employment if each resident household encouraged one additional overnight visitor 60 Visitor Shares Travel Share of Total Employment (2012)* 18.9% Overnight Visitor Day Share of Resident Population (2013p)** 25.6% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Overnight Visitor Day Share equals Overnight Days/(Population*365). Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging usually have the greatest overall economic impact. Population density, visitor attractions and the amount of business travel are some of the primary determinants of overnight travel. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 20% 40% 60% 80% 100% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel 2,505 5,373 $311 Private Home 444 1,492 $21 Other Overnight 680 2,425 $80 All Overnight 2,154 5,857 $412 DEAN RUNYAN ASSOCIATES PAGE 23

34 North Coast Travel Trends, p Spending Earnings Employment Tax Receipts ($Millions) ($Millions) ($Millions) Local State Total , , , , , , , , , , , , , , , , , , , , , , p , Annual Percentage Change 12-13p p Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. PAGE 24 DEAN RUNYAN ASSOCIATES

35 North Coast Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv. 4,290 4,930 5,050 4,810 4,680 4,790 5,090 Arts, Ent. & Rec. 1,140 1,310 1,510 1,290 1,220 1,190 1,190 Retail** Ground Tran Other Travel* Total Direct Employment 6,420 7,300 7,610 7,070 6,870 6,980 7,350 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. DEAN RUNYAN ASSOCIATES PAGE 25

36 North Coast Visitor Volume and Visitor Spending Direct Visitor Spending by Type of Traveler Accommodation ($Million) p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $141 $303 $58 $ Private Home $36 $121 $14 $ Other Overnight $109 $388 $33 $ All Overnight $194 $512 $70 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel 2,278 2,394 2, ,098 Private Home Other Overnight 2,370 2,405 2, All Overnight 5,362 5,537 5,857 1,928 1,995 2,123 Person-Trips (000) Party-Trips (000) Hotel, Motel 1,061 1,116 1, Private Home Other Overnight All Overnight 1,939 2,011 2, PAGE 26 DEAN RUNYAN ASSOCIATES

37 CENTRAL COAST TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Travel Indicators Amount of Visitor Spending that supports 1 Job $78,970 Employee Earnings generated by $100 Visitor Spending $27 Local & State Tax Revenues generated by $100 Visitor Spending $4.30 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $6,206 Additional employment if each resident household encouraged one additional overnight visitor 80 Visitor Shares Travel Share of Total Employment (2012)* 22.0% Overnight Visitor Day Share of Resident Population (2013p)** 24.1% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. Overnight Visitor Spending and Volume **Overnight Visitor Day Share equals Overnight Days/(Population*365). Private Home Person-Nights Spending Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging usually have the greatest overall economic impact. Population density, visitor attractions and the amount of business travel are some of the primary determinants of overnight travel. Hotel-Motel 0% 20% 40% 60% 80% 100% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel 2,119 4,631 $316 Private Home 468 1,601 $27 Other Overnight 668 2,510 $93 All Overnight 1,961 5,626 $436 DEAN RUNYAN ASSOCIATES PAGE 27

38 Central Coast Travel Trends, p Spending Earnings Employment Tax Receipts ($Millions) ($Millions) ($Millions) Local State Total , , , , , , , , , , , , , , , , , , , , , , p , Annual Percentage Change 12-13p p Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. PAGE 28 DEAN RUNYAN ASSOCIATES

39 Central Coast Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv. 4,450 5,110 5,480 5,220 5,110 5,120 5,280 Arts, Ent. & Rec. 1,490 1,560 1,640 1,550 1,460 1,570 1,540 Retail** Ground Tran Other Travel* Total Direct Employment 6,930 7,700 8,140 7,710 7,520 7,630 7,810 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. DEAN RUNYAN ASSOCIATES PAGE 29

40 Central Coast Visitor Volume and Visitor Spending Direct Visitor Spending by Type of Traveler Accommodation ($Million) p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $167 $364 $68 $ Private Home $43 $148 $17 $ Other Overnight $123 $464 $37 $ All Overnight $217 $601 $77 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel 2,146 2,134 2, Private Home Other Overnight 2,443 2,478 2, All Overnight 5,349 5,393 5,626 1,908 1,922 2,013 Person-Trips (000) Party-Trips (000) Hotel, Motel , Private Home Other Overnight All Overnight 1,854 1,864 1, PAGE 30 DEAN RUNYAN ASSOCIATES

41 SOUTH COAST TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Travel Indicators Amount of Visitor Spending that supports 1 Job $75,490 Employee Earnings generated by $100 Visitor Spending $29 Local & State Tax Revenues generated by $100 Visitor Spending $3.30 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $6,639 Additional employment if each resident household encouraged one additional overnight visitor 90 Visitor Shares Travel Share of Total Employment (2012)* 11.6% Overnight Visitor Day Share of Resident Population (2013p)** 12.6% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Overnight Visitor Day Share equals Overnight Days/(Population*365). Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging usually have the greatest overall economic impact. Population density, visitor attractions and the amount of business travel are some of the primary determinants of overnight travel. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 20% 40% 60% 80% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel 1,301 2,779 $148 Private Home 605 2,083 $36 Other Overnight 398 1,474 $57 All Overnight 1,351 3,905 $241 DEAN RUNYAN ASSOCIATES PAGE 31

42 South Coast Travel Trends, p Spending Earnings Employment Tax Receipts ($Millions) ($Millions) ($Millions) Local State Total , , , , , , , , , , , , , , , , , , , , , , p , Annual Percentage Change 12-13p p Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. PAGE 32 DEAN RUNYAN ASSOCIATES

43 South Coast Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Visitor Air Tran Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Visitor Air Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv. 3,060 3,120 3,200 2,830 2,850 2,910 2,930 Arts, Ent. & Rec. 1,220 1,200 1,290 1,230 1,250 1,200 1,180 Retail** Ground Tran Visitor Air Tran Other Travel* Total Direct Employment 4,950 4,980 5,170 4,670 4,700 4,720 4,730 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. DEAN RUNYAN ASSOCIATES PAGE 33

44 South Coast Visitor Volume and Visitor Spending Direct Visitor Spending by Type of Traveler Accommodation ($Million) p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $130 $278 $53 $ Private Home $44 $152 $17 $ Other Overnight $133 $493 $39 $ All Overnight $172 $483 $62 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel 1,230 1,261 1, Private Home 1,015 1,028 1, Other Overnight 1,411 1,451 1, All Overnight 3,656 3,740 3,905 1,309 1,339 1,403 Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight 1,253 1,281 1, PAGE 34 DEAN RUNYAN ASSOCIATES

45 OREGON COAST TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Travel Indicators Amount of Visitor Spending that supports 1 Job $83,340 Employee Earnings generated by $100 Visitor Spending $28 Local & State Tax Revenues generated by $100 Visitor Spending $3.90 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $19,175 Additional employment if each resident household encouraged one additional overnight visitor 230 Visitor Shares Travel Share of Total Employment (2012)* 17.2% Overnight Visitor Day Share of Resident Population (2013p)** 19.9% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. Overnight Visitor Spending and Volume **Overnight Visitor Day Share equals Overnight Days/(Population*365). Private Home Person-Nights Spending Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging usually have the greatest overall economic impact. Population density, visitor attractions and the amount of business travel are some of the primary determinants of overnight travel. Hotel-Motel 0% 20% 40% 60% 80% 100% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel 5,613 12,783 $783 Private Home 1,437 5,177 $84 Other Overnight 1,746 6,409 $234 All Overnight 5,271 15,389 $1,101 DEAN RUNYAN ASSOCIATES PAGE 35

46 Oregon Coast Travel Trends, p Spending Earnings Employment Tax Receipts ($Millions) ($Millions) ($Millions) Local State Total , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , p 1, , Annual Percentage Change 12-13p p Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. PAGE 36 DEAN RUNYAN ASSOCIATES

47 Oregon Coast Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending 1,210 1,439 1,527 1,474 1,499 1,557 1,653 Other Travel* Total Direct Spending 1,216 1,446 1,534 1,478 1,502 1,561 1,657 Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Visitor Air Tran Destination Spending 1,210 1,439 1,527 1,474 1,499 1,557 1,653 Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Visitor Air Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Thousand Jobs) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Visitor Air Tran Other Travel* Total Direct Employment Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. DEAN RUNYAN ASSOCIATES PAGE 37

48 Oregon Coast Visitor Volume and Visitor Spending Direct Visitor Spending by Type of Traveler Accommodation ($Million) p All Overnight , ,039 1,101 Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination 1,210 1,439 1,527 1,474 1,499 1,557 1,653 Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $150 $341 $61 $ Private Home $42 $151 $16 $ Other Overnight $121 $445 $36 $ All Overnight $199 $564 $72 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel 5,654 5,790 6,391 2,312 2,368 2,613 Private Home 2,489 2,547 2, ,001 Other Overnight 6,224 6,334 6,409 1,871 1,903 1,925 All Overnight 14,367 14,671 15,389 5,146 5,255 5,539 Person-Trips (000) Party-Trips (000) Hotel, Motel 2,482 2,542 2,806 1,015 1,039 1,147 Private Home Other Overnight 1,697 1,726 1, All Overnight 4,870 4,975 5,271 1,792 1,832 1,950 PAGE 38 DEAN RUNYAN ASSOCIATES

49 PORTLAND METRO TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Travel Indicators Amount of Visitor Spending that supports 1 Job $120,270 Employee Earnings generated by $100 Visitor Spending $23 Local & State Tax Revenues generated by $100 Visitor Spending $6.10 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $216,279 Additional employment if each resident household encouraged one additional overnight visitor 1,800 Visitor Shares Travel Share of Total Employment (2012)* 2.6% Overnight Visitor Day Share of Resident Population (2013p)** 4.0% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Overnight Visitor Day Share equals Overnight Days/(Population*365). Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging usually have the greatest overall economic impact. Population density, visitor attractions and the amount of business travel are some of the primary determinants of overnight travel. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 50% 100% 150% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel 6,995 16,793 $1,731 Private Home 8,128 29,657 $824 Other Overnight $28 All Overnight 7,749 23,968 $2,583 DEAN RUNYAN ASSOCIATES PAGE 39

50 Portland Metro Travel Trends, p Spending Earnings Employment Tax Receipts ($Millions) ($Millions) ($Millions) Local State Total , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , p 4, , Annual Percentage Change 12-13p p Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. PAGE 40 DEAN RUNYAN ASSOCIATES

51 Portland Metro Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending 1,983 2,364 2,588 2,599 2,734 2,882 3,030 Other Travel* Total Direct Spending 2,654 3,202 3,474 3,500 3,668 3,825 4,007 Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Visitor Air Tran Destination Spending 1,983 2,364 2,588 2,599 2,734 2,882 3,030 Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Visitor Air Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Thousand Jobs) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Visitor Air Tran Other Travel* Total Direct Employment Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. DEAN RUNYAN ASSOCIATES PAGE 41

52 Portland Metro Visitor Volume and Visitor Spending Direct Visitor Spending by Type of Traveler Accommodation ($Million) p All Overnight 1,648 1,982 2,202 2,207 2,318 2,449 2,583 Hotel, Motel 1,051 1,283 1,443 1,424 1,514 1,620 1,731 Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination 1,983 2,364 2,588 2,599 2,734 2,882 3,030 Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $232 $563 $103 $ Private Home $57 $210 $28 $ Other Overnight $115 $460 $38 $ All Overnight $231 $726 $108 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel 7,753 8,107 8,397 3,441 3,602 3,733 Private Home 14,549 14,713 14,828 7,065 7,158 7,222 Other Overnight All Overnight 23,011 23,549 23,968 10,742 11,002 11,201 Person-Trips (000) Party-Trips (000) Hotel, Motel 3,230 3,377 3,498 1,418 1,484 1,538 Private Home 3,987 4,032 4,064 1,917 1,941 1,958 Other Overnight All Overnight 7,396 7,594 7,749 3,393 3,485 3,557 PAGE 42 DEAN RUNYAN ASSOCIATES

53 SOUTHERN OREGON TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Travel Indicators Amount of Visitor Spending that supports 1 Job $82,120 Employee Earnings generated by $100 Visitor Spending $26 Local & State Tax Revenues generated by $100 Visitor Spending $4.50 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $35,200 Additional employment if each resident household encouraged one additional overnight visitor 430 Visitor Shares Travel Share of Total Employment (2012)* 4.5% Overnight Visitor Day Share of Resident Population (2013p)** 6.5% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Overnight Visitor Day Share equals Overnight Days/(Population*365). Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging usually have the greatest overall economic impact. Population density, visitor attractions and the amount of business travel are some of the primary determinants of overnight travel. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 20% 40% 60% 80% 100% 120% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel 2,903 6,446 $377 Private Home 3,207 11,447 $214 Other Overnight 578 2,197 $75 All Overnight 3,634 11,144 $666 DEAN RUNYAN ASSOCIATES PAGE 43

54 Southern Oregon Travel Trends, p Spending Earnings Employment Tax Receipts ($Millions) ($Millions) ($Millions) Local State Total , , , , , , , , , , , , , , , , , , , , , , p , Annual Percentage Change 12-13p p Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. PAGE 44 DEAN RUNYAN ASSOCIATES

55 Southern Oregon Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Visitor Air Tran Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Visitor Air Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Thousand Jobs) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Visitor Air Tran Other Travel* Total Direct Employment Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. DEAN RUNYAN ASSOCIATES PAGE 45

56 Southern Oregon Visitor Volume and Visitor Spending Direct Visitor Spending by Type of Traveler Accommodation ($Million) p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $142 $316 $59 $ Private Home $48 $173 $19 $ Other Overnight $115 $436 $34 $ All Overnight $158 $480 $60 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel 3,056 3,096 3,223 1,260 1,277 1,330 Private Home 5,542 5,641 5,724 2,157 2,197 2,229 Other Overnight 2,133 2,161 2, All Overnight 10,731 10,898 11,144 4,051 4,116 4,210 Person-Trips (000) Party-Trips (000) Hotel, Motel 1,377 1,395 1, Private Home 1,553 1,580 1, Other Overnight All Overnight 3,492 3,544 3,634 1,334 1,354 1,389 PAGE 46 DEAN RUNYAN ASSOCIATES

57 CENTRAL OREGON TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Travel Indicators Amount of Visitor Spending that supports 1 Job $84,890 Employee Earnings generated by $100 Visitor Spending $26 Local & State Tax Revenues generated by $100 Visitor Spending $4.40 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $16,939 Additional employment if each resident household encouraged one additional overnight visitor 200 Visitor Shares Travel Share of Total Employment (2012)* 6.6% Overnight Visitor Day Share of Resident Population (2013p)** 10.6% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Overnight Visitor Day Share equals Overnight Days/(Population*365). Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging usually have the greatest overall economic impact. Population density, visitor attractions and the amount of business travel are some of the primary determinants of overnight travel. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 20% 40% 60% 80% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel 2,351 5,098 $350 Private Home 1,497 5,192 $100 Other Overnight 760 2,862 $90 All Overnight 2,684 8,007 $541 DEAN RUNYAN ASSOCIATES PAGE 47

58 Central Oregon Travel Trends, p Spending Earnings Employment Tax Receipts ($Millions) ($Millions) ($Millions) Local State Total , , , , , , , , , , , , , , , , , , , , , , p , Annual Percentage Change 12-13p p Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. PAGE 48 DEAN RUNYAN ASSOCIATES

59 Central Oregon Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Visitor Air Tran Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Visitor Air Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv. 3,760 4,540 4,950 4,710 4,770 4,940 5,170 Arts, Ent. & Rec. 1,230 1,230 1,530 1,400 1,430 1,530 1,610 Retail** Ground Tran Visitor Air Tran Other Travel* Total Direct Employment 5,820 6,720 7,450 6,990 7,090 7,420 7,760 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. DEAN RUNYAN ASSOCIATES PAGE 49

60 Central Oregon Visitor Volume and Visitor Spending Direct Visitor Spending by Type of Traveler Accommodation ($Million) p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $167 $363 $69 $ Private Home $49 $172 $19 $ Other Overnight $102 $386 $31 $ All Overnight $183 $537 $68 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel 2,226 2,403 2, ,049 Private Home 2,473 2,545 2, ,000 1,021 Other Overnight 2,779 2,841 2, All Overnight 7,478 7,790 8,007 2,742 2,862 2,950 Person-Trips (000) Party-Trips (000) Hotel, Motel 1,025 1,107 1, Private Home Other Overnight All Overnight 2,477 2,596 2, ,008 PAGE 50 DEAN RUNYAN ASSOCIATES

61 EASTERN OREGON TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Travel Indicators Amount of Visitor Spending that supports 1 Job $61,420 Employee Earnings generated by $100 Visitor Spending $30 Local & State Tax Revenues generated by $100 Visitor Spending $4.30 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $9,646 Additional employment if each resident household encouraged one additional overnight visitor 160 Visitor Shares Travel Share of Total Employment (2012)* 5.1% Overnight Visitor Day Share of Resident Population (2013p)** 7.0% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Overnight Visitor Day Share equals Overnight Days/(Population*365). Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging usually have the greatest overall economic impact. Population density, visitor attractions and the amount of business travel are some of the primary determinants of overnight travel. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 20% 40% 60% 80% 100% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel 1,507 2,986 $141 Private Home 1,245 3,829 $53 Other Overnight 378 1,349 $46 All Overnight 1,754 4,756 $240 DEAN RUNYAN ASSOCIATES PAGE 51

62 Eastern Oregon Travel Trends, p Spending Earnings Employment Tax Receipts ($Millions) ($Millions) ($Millions) Local State Total , , , , , , , , , , , , , , , , , , , , , , p , Annual Percentage Change 12-13p p Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. PAGE 52 DEAN RUNYAN ASSOCIATES

63 Eastern Oregon Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv. 3,340 3,450 3,270 3,110 3,240 3,290 3,270 Arts, Ent. & Rec. 1,480 1,490 1,410 1,340 1,370 1,430 1,460 Retail** Ground Tran Visitor Air Tran Other Travel* Total Direct Employment 5,530 5,630 5,310 5,040 5,200 5,300 5,310 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. DEAN RUNYAN ASSOCIATES PAGE 53

64 Eastern Oregon Visitor Volume and Visitor Spending Direct Visitor Spending by Type of Traveler Accommodation ($Million) p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $116 $230 $47 $ Private Home $36 $109 $14 $ Other Overnight $114 $405 $34 $ All Overnight $137 $362 $51 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel 1,571 1,509 1, Private Home 1,914 1,893 1, Other Overnight 1,312 1,334 1, All Overnight 4,798 4,736 4,756 1,778 1,751 1,757 Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight 1,784 1,751 1, PAGE 54 DEAN RUNYAN ASSOCIATES

65 MT. HOOD/GORGE TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Travel Indicators Amount of Visitor Spending that supports 1 Job $77,070 Employee Earnings generated by $100 Visitor Spending $27 Local & State Tax Revenues generated by $100 Visitor Spending $4.30 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $6,820 Additional employment if each resident household encouraged one additional overnight visitor 90 Visitor Shares Travel Share of Total Employment (2012)* 6.6% Overnight Visitor Day Share of Resident Population (2013p)** 8.8% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Overnight Visitor Day Share equals Overnight Days/(Population*365). Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging usually have the greatest overall economic impact. Population density, visitor attractions and the amount of business travel are some of the primary determinants of overnight travel. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 20% 40% 60% 80% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel 1,010 2,200 $133 Private Home 652 2,245 $35 Other Overnight $27 All Overnight 1,041 3,023 $195 DEAN RUNYAN ASSOCIATES PAGE 55

66 Mt. Hood/Gorge Travel Trends, p Spending Earnings Employment Tax Receipts ($Millions) ($Millions) ($Millions) Local State Total , , , , , , , , , , , , , , , , , , , , , , p , Annual Percentage Change 12-13p p Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. PAGE 56 DEAN RUNYAN ASSOCIATES

67 Mt. Hood/The Gorge Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv. 2,330 2,560 2,650 2,460 2,500 2,610 2,710 Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment 3,580 3,870 4,020 3,690 3,710 3,850 3,980 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. DEAN RUNYAN ASSOCIATES PAGE 57

68 Mt. Hood/Gorge Visitor Volume and Visitor Spending Direct Visitor Spending by Type of Traveler Accommodation ($Million) p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $143 $316 $60 $ Private Home $39 $136 $16 $ Other Overnight $113 $431 $34 $ All Overnight $169 $486 $64 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel 1,085 1,128 1, Private Home 1,110 1,136 1, Other Overnight All Overnight 2,978 3,061 3,023 1,131 1,164 1,149 Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight 1,028 1,057 1, PAGE 58 DEAN RUNYAN ASSOCIATES

69 IV. COUNTY TRAVEL IMPACTS AND VISITOR VOLUME DEAN RUNYAN ASSOCIATES PAGE 59

70 2013p County Travel Impacts Spending ($Million) Earnings Tax Revenue ($000) All Travel Destination ($Million) Employment Local State Total Baker ,270 1,660 Benton ,540 1,410 3,810 5,210 Clackamas ,240 4,290 15,760 20,050 Clatsop ,300 8,100 12,140 20,240 Columbia ,450 1,450 Coos ,940 1,150 6,880 8,030 Crook ,080 1,280 Curry , ,270 3,810 Deschutes ,720 9,180 15,160 24,350 Douglas ,970 1,100 6,560 7,660 East Douglas , ,190 6,110 West Douglas ,380 1,550 Gilliam Grant Harney Hood River ,000 1,410 2,450 3,860 Jackson ,710 7,350 12,870 20,220 Jefferson ,550 2,080 Josephine ,600 1,080 4,030 5,120 Klamath ,820 1,520 4,490 6,000 Lake Lane ,510 9,390 19,470 28,860 East Lane ,990 8,750 17,080 25,830 West Lane , ,380 3,020 Lincoln ,530 9,470 12,240 21,710 Linn , ,450 5,280 Malheur ,280 1,950 Marion ,200 3,130 12,600 15,720 Morrow Multnomah 3, , ,690 83,020 58, ,620 East Multnomah ,140 1,710 2,850 West Multnomah 3, , ,850 81,880 56, ,770 Polk , ,950 3,950 Sherman Tillamook ,050 1,150 4,900 6,060 Umatilla ,190 1,310 4,720 6,040 Union ,030 1,460 Wallowa Wasco , ,430 3,090 North Wasco ,620 2,290 South Wasco Washington ,350 8,410 21,130 29,530 Wheeler Yamhill , ,710 4,180 Note: The sum of destination spending for the counties will be less than statewide destination spending because of the treatment of transportation expenditures (airfares and a portion of ground transportation expenditures are not included in county destination spending). PAGE 60 DEAN RUNYAN ASSOCIATES

71 2013p County Overnight Visitor Volume Nights (000) Trips (000) Persons Parties Persons Parties Douglas 2, Gilliam/Sherman North Wasco Baker Benton 1, East Clackamas 1, West Clackamas 4,429 2,086 1, South Clackamas 1, Clatsop 3,410 1,283 1, South Wasco Washington 7,644 3,619 2,756 1,283 Curry 1, Deschutes 6,058 2,275 2, East Douglas 1, West Douglas Gilliam Grant Harney Hood River Wheeler Josephine 1, Klamath 2, Lake East Lane 6,623 2,574 2, West Lane Yamhill 1, Malheur n.a. n.a. n.a. n.a. Sherman (see Gilliam) Morrow East Multnomah West Multnomah 11,272 5,219 4,590 2,082 Polk 1, Clackamas 6,828 3,028 2,433 1,066 Umatilla 1, Union Wallowa Note: The sum of trips for the counties will be greater than the state trip estimate because some travelers visit multiple destinations on a single trip within Oregon. DEAN RUNYAN ASSOCIATES PAGE 61

72 BAKER COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $58,070 Employee Earnings generated by $100 Visitor Spending $29 Local & State Tax Revenues generated by $100 Visitor Spending $4.20 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $904 Additional employment if each resident household encouraged one additional overnight visitor 16 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 8.2% Overnight Visitor Day Share of Resident Population (2013p)** 10.5% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 10% 20% 30% 40% 50% 60% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $14.3 Private Home $6.3 Other Overnight $8.8 All Overnight $29.4 PAGE 62 DEAN RUNYAN ASSOCIATES

73 Baker County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , , , , , , , , , , , ,063 1, ,091 1, ,122 1, ,144 1, ,086 1, ,053 1, ,075 1, ,251 1, ,281 1, p ,272 1,665 Annual Percentage Change 12-13p -1.2% -0.1% -0.6% -1.8% -0.7% -1.0% 91-13p 2.7% 3.0% 0.1% 4.6% 3.2% 3.5% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 63

74 Baker County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 64 DEAN RUNYAN ASSOCIATES

75 Baker County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $228 $431 $93 $ Private Home $82 $248 $31 $ Other Overnight $111 $366 $34 $ All Overnight $134 $356 $48 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home Other Overnight All Overnight Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight DEAN RUNYAN ASSOCIATES PAGE 65

76 BENTON COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $66,850 Employee Earnings generated by $100 Visitor Spending $27 Local & State Tax Revenues generated by $100 Visitor Spending $5.20 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $4,003 Additional employment if each resident household encouraged one additional overnight visitor 60 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 2.8% Overnight Visitor Day Share of Resident Population (2013p)** 4.4% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 20% 40% 60% 80% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $42.0 Private Home $27.9 Other Overnight $3.2 All Overnight 633 1,398 $73.0 PAGE 66 DEAN RUNYAN ASSOCIATES

77 Benton County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , ,527 1, , ,686 2, , ,787 2, , ,942 2, , ,026 2, , ,036 2, , ,024 2, , ,995 2, , ,026 2, , ,150 2, , ,133 2, , ,153 2, , ,224 3, , ,527 3, , ,619 3, ,500 1,081 2,736 3, ,510 1,102 2,798 3, ,520 1,150 2,859 4, , ,652 3, ,450 1,156 2,852 4, ,540 1,081 3,607 4, ,570 1,295 3,743 5, p ,540 1,407 3,806 5,213 Annual Percentage Change 12-13p 2.3% 0.3% -2.0% 8.6% 1.7% 3.5% 91-13p 4.2% 3.9% 1.1% 5.8% 4.2% 4.6% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 67

78 Benton County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment 1,460 1,500 1,520 1,450 1,540 1,570 1,540 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 68 DEAN RUNYAN ASSOCIATES

79 Benton County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $232 $387 $95 $ Private Home $82 $210 $32 $ Other Overnight $132 $393 $39 $ All Overnight $134 $293 $52 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home Other Overnight All Overnight 1,334 1,382 1, Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight DEAN RUNYAN ASSOCIATES PAGE 69

80 CLACKAMAS COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Travel Indicators Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $84,540 Employee Earnings generated by $100 Visitor Spending $30 Local & State Tax Revenues generated by $100 Visitor Spending $4.70 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $19,920 Additional employment if each resident household encouraged one additional overnight visitor 236 Visitor Shares Travel Share of Total Employment (2012)* 2.3% Overnight Visitor Day Share of Resident Population (2013p)** 4.8% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. Overnight Visitor Spending and Volume **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Person-Nights Spending 0% 20% 40% 60% 80% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel 651 1,292 $136.5 Private Home 1,605 4,948 $145.9 Other Overnight $18.8 All Overnight 2,433 6,828 $301.1 PAGE 70 DEAN RUNYAN ASSOCIATES

81 Clackamas County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , ,111 6, , ,851 7, , ,427 8, ,340 1,176 7,627 8, ,420 1,283 7,873 9, ,480 1,553 7,975 9, ,580 1,746 8,294 10, ,500 1,767 8,229 9, ,570 1,850 8,539 10, ,730 2,110 9,021 11, ,740 2,032 9,022 11, ,720 2,102 8,896 10, ,650 2,039 9,134 11, ,850 2,168 9,973 12, ,970 2,869 10,548 13, ,190 3,250 11,355 14, ,410 3,648 11,912 15, ,510 3,770 12,217 15, ,120 3,133 11,189 14, ,980 3,221 12,140 15, ,980 3,619 14,862 18, ,120 3,919 15,357 19, p ,240 4,285 15,763 20,049 Annual Percentage Change 12-13p 1.5% 3.2% 2.4% 9.4% 2.6% 4.0% 91-13p 4.1% 4.0% 1.2% 8.8% 4.4% 5.0% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 71

82 Clackamas County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv. 2,960 3,240 3,440 3,110 3,180 3,270 3,310 Arts, Ent. & Rec. 1,020 1,010 1,120 1, ,060 Retail** Ground Tran Other Travel* Total Direct Employment 4,850 5,190 5,510 4,980 4,980 5,120 5,240 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 72 DEAN RUNYAN ASSOCIATES

83 Clackamas County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $240 $483 $106 $ Private Home $64 $200 $29 $ Other Overnight $103 $343 $32 $ All Overnight $99 $282 $44 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel 1,205 1,279 1, Private Home 4,849 4,974 4,948 2,225 2,285 2,277 Other Overnight All Overnight 6,626 6,832 6,828 2,933 3,028 3,028 Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home 1,573 1,613 1, Other Overnight All Overnight 2,352 2,432 2,433 1,029 1,065 1,066 DEAN RUNYAN ASSOCIATES PAGE 73

84 CLATSOP COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $86,180 Employee Earnings generated by $100 Visitor Spending $30 Local & State Tax Revenues generated by $100 Visitor Spending $4.40 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $3,070 Additional employment if each resident household encouraged one additional overnight visitor 36 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 21.0% Overnight Visitor Day Share of Resident Population (2013p)** 24.8% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 20% 40% 60% 80% 100% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel 1,033 1,954 $236.2 Private Home $15.3 Other Overnight $36.7 All Overnight 1,486 3,410 $288.2 PAGE 74 DEAN RUNYAN ASSOCIATES

85 Clatsop County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total ,830 2,370 4,461 6, ,780 2,624 4,779 7, ,920 2,866 5,149 8, ,090 3,182 5,592 8, ,080 3,339 5,712 9, ,960 3,414 5,599 9, ,910 3,557 5,672 9, ,070 3,777 5,838 9, ,260 4,076 6,060 10, ,460 4,386 6,452 10, ,600 4,538 6,600 11, ,710 4,850 6,746 11, ,720 4,875 6,915 11, ,710 5,179 7,720 12, ,730 5,428 8,017 13, ,120 6,324 8,941 15, ,140 6,507 9,164 15, ,370 6,761 9,808 16, ,240 6,601 9,550 16, ,980 6,805 9,399 16, ,890 7,085 10,661 17, ,010 7,427 11,124 18, p ,300 8,099 12,145 20,244 Annual Percentage Change 12-13p 8.4% 10.4% 5.8% 9.1% 9.2% 9.1% 91-13p 4.2% 4.3% 1.5% 5.7% 4.7% 5.1% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 75

86 Clatsop County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv. 3,320 3,650 3,770 3,540 3,500 3,610 3,840 Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment 4,710 5,120 5,370 4,980 4,890 5,010 5,300 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 76 DEAN RUNYAN ASSOCIATES

87 Clatsop County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $296 $559 $121 $ Private Home $82 $248 $31 $ Other Overnight $124 $411 $38 $ All Overnight $225 $503 $85 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel 1,671 1,742 1, Private Home Other Overnight All Overnight 3,082 3,180 3,410 1,152 1,190 1,283 Person-Trips (000) Party-Trips (000) Hotel, Motel , Private Home Other Overnight All Overnight 1,322 1,368 1, DEAN RUNYAN ASSOCIATES PAGE 77

88 COLUMBIA COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $53,880 Employee Earnings generated by $100 Visitor Spending $30 Local & State Tax Revenues generated by $100 Visitor Spending $5.10 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $1,715 Additional employment if each resident household encouraged one additional overnight visitor 32 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 3.5% Overnight Visitor Day Share of Resident Population (2013p)** 3.5% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Annual Overnight Visitor Days divided by (Resident Population)*365. Overnight Visitor Spending and Volume Private Home Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Hotel-Motel Person-Nights Spending 0% 20% 40% 60% 80% 100% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $3.4 Private Home $12.0 Other Overnight $3.0 All Overnight $18.4 PAGE 78 DEAN RUNYAN ASSOCIATES

89 Columbia County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total ,095 1, ,126 1, ,142 1, ,115 1, ,117 1, ,423 1, ,430 1, p ,447 1,447 Annual Percentage Change 12-13p -0.3% 0.7% 0.7% 0.0% 1.2% 1.2% 91-13p 4.2% 4.6% 2.1% 0.0% 4.3% 4.3% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 79

90 Columbia County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 80 DEAN RUNYAN ASSOCIATES

91 Columbia County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $212 $433 $89 $ Private Home $52 $160 $24 $ Other Overnight $106 $349 $33 $ All Overnight $67 $201 $30 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home Other Overnight All Overnight Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight DEAN RUNYAN ASSOCIATES PAGE 81

92 COOS COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $79,580 Employee Earnings generated by $100 Visitor Spending $26 Local & State Tax Revenues generated by $100 Visitor Spending $3.50 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $4,118 Additional employment if each resident household encouraged one additional overnight visitor 52 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 9.9% Overnight Visitor Day Share of Resident Population (2013p)** 10.5% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 20% 40% 60% 80% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $100.9 Private Home $25.7 Other Overnight $22.8 All Overnight 973 2,406 $149.4 PAGE 82 DEAN RUNYAN ASSOCIATES

93 Coos County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , ,622 3, , ,865 3, , ,985 3, , ,089 3, , ,228 4, , ,288 4, , ,214 3, , ,437 4, , ,724 4, ,740 1,015 3,961 4, ,980 1,109 4,121 5, ,000 1,179 4,217 5, ,110 1,188 4,507 5, ,020 1,237 4,841 6, ,970 1,310 5,042 6, ,130 1,346 5,528 6, ,220 1,393 5,752 7, ,290 1,334 5,938 7, ,860 1,089 5,107 6, ,930 1,128 5,399 6, ,000 1,043 6,383 7, ,010 1,072 6,557 7, p ,940 1,154 6,878 8,032 Annual Percentage Change 12-13p 5.6% 4.4% -2.3% 7.6% 4.9% 5.3% 91-13p 4.3% 4.3% 0.7% 3.7% 4.5% 4.4% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 83

94 Coos County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv. 1,800 1,930 2,010 1,700 1,740 1,740 1,710 Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment 3,020 3,130 3,290 2,930 3,000 3,010 2,940 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 84 DEAN RUNYAN ASSOCIATES

95 Coos County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $254 $480 $104 $ Private Home $82 $249 $32 $ Other Overnight $125 $405 $37 $ All Overnight $167 $404 $62 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home Other Overnight All Overnight 2,235 2,296 2, Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight DEAN RUNYAN ASSOCIATES PAGE 85

96 CROOK COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $74,540 Employee Earnings generated by $100 Visitor Spending $27 Local & State Tax Revenues generated by $100 Visitor Spending $3.50 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $886 Additional employment if each resident household encouraged one additional overnight visitor 12 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 5.3% Overnight Visitor Day Share of Resident Population (2013p)** 8.4% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. Overnight Visitor Spending and Volume **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Person-Nights Spending 0% 20% 40% 60% 80% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $16.3 Private Home $4.3 Other Overnight $7.7 All Overnight $28.3 PAGE 86 DEAN RUNYAN ASSOCIATES

97 Crook County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , , , , ,016 1, p ,085 1,281 Annual Percentage Change 12-13p 10.3% 7.6% 0.3% -9.4% 6.8% 3.9% 91-13p 6.4% 6.2% 2.8% 3.5% 5.9% 5.5% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 87

98 Crook County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 88 DEAN RUNYAN ASSOCIATES

99 Crook County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $227 $377 $92 $ Private Home $52 $133 $20 $ Other Overnight $106 $313 $31 $ All Overnight $124 $283 $45 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home Other Overnight All Overnight Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight DEAN RUNYAN ASSOCIATES PAGE 89

100 CURRY COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Travel Indicators Amount of Visitor Spending that supports 1 Job $65,610 Employee Earnings generated by $100 Visitor Spending $34 Local & State Tax Revenues generated by $100 Visitor Spending $3.30 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $1,401 Additional employment if each resident household encouraged one additional overnight visitor 21 Visitor Shares Travel Share of Total Employment (2012)* 16.4% Overnight Visitor Day Share of Resident Population (2013p)** 18.4% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Overnight Visitor Spending and Volume Private Home Hotel-Motel Person-Nights Spending 0% 10% 20% 30% 40% 50% 60% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $42.2 Private Home $7.2 Other Overnight $33.6 All Overnight 617 1,500 $83.0 PAGE 90 DEAN RUNYAN ASSOCIATES

101 Curry County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , ,908 2, , ,938 2, , ,925 2, , ,995 2, , ,001 2, , ,956 2, , ,919 2, , ,918 2, , ,984 2, , ,062 2, , ,187 2, , ,321 2, , ,366 2, , ,608 3, , ,562 3, , ,661 3, , ,796 3, , ,811 3, , ,782 3, , ,679 3, , ,046 3, , ,096 3, p , ,274 3,809 Annual Percentage Change 12-13p 4.4% 7.4% 4.7% 2.1% 5.7% 5.2% 91-13p 2.1% 2.1% -0.7% 1.4% 2.5% 2.3% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 91

102 Curry County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv. 1,260 1,200 1,200 1,130 1,110 1,170 1,210 Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment 1,940 1,850 1,880 1,740 1,710 1,710 1,800 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 92 DEAN RUNYAN ASSOCIATES

103 Curry County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $247 $410 $101 $ Private Home $82 $210 $32 $ Other Overnight $136 $417 $39 $ All Overnight $164 $381 $55 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home Other Overnight All Overnight 1,421 1,444 1, Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight DEAN RUNYAN ASSOCIATES PAGE 93

104 DESCHUTES COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $88,710 Employee Earnings generated by $100 Visitor Spending $27 Local & State Tax Revenues generated by $100 Visitor Spending $4.90 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $11,882 Additional employment if each resident household encouraged one additional overnight visitor 134 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 5.9% Overnight Visitor Day Share of Resident Population (2013p)** 10.2% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 20% 40% 60% 80% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel 1,093 2,067 $280.4 Private Home 706 2,148 $73.6 Other Overnight 550 1,843 $59.8 All Overnight 2,349 6,058 $413.8 PAGE 94 DEAN RUNYAN ASSOCIATES

105 Deschutes County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total ,340 3,330 4,217 7, ,230 3,427 4,514 7, ,230 3,530 4,746 8, ,420 4,024 5,214 9, ,350 4,067 5,292 9, ,400 4,310 5,433 9, ,480 4,670 5,693 10, ,610 4,945 5,897 10, ,790 5,355 6,277 11, ,200 6,182 7,014 13, ,180 6,120 6,957 13, ,220 6,401 7,088 13, ,150 6,407 7,321 13, ,220 6,759 8,283 15, ,190 7,235 8,877 16, ,040 8,977 11,047 20, ,390 8,201 11,664 19, ,610 7,745 12,168 19, ,230 6,917 11,191 18, ,280 7,356 11,455 18, ,340 7,829 13,679 21, ,540 8,350 14,392 22, p ,720 9,185 15,162 24,347 Annual Percentage Change 12-13p 5.7% 6.1% 3.2% 10.0% 5.4% 7.1% 91-13p 5.7% 5.3% 2.5% 4.7% 6.0% 5.5% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 95

106 Deschutes County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv. 2,830 3,510 3,890 3,720 3,770 3,920 4,060 Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment 4,220 5,040 5,610 5,280 5,340 5,540 5,720 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 96 DEAN RUNYAN ASSOCIATES

107 Deschutes County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $329 $624 $136 $ Private Home $87 $268 $34 $ Other Overnight $104 $349 $32 $ All Overnight $182 $462 $68 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel 1,821 1,957 2, Private Home 2,040 2,104 2, Other Overnight 1,788 1,834 1, All Overnight 5,650 5,895 6,058 2,113 2,208 2,275 Person-Trips (000) Party-Trips (000) Hotel, Motel 963 1,035 1, Private Home Other Overnight All Overnight 2,167 2,273 2, DEAN RUNYAN ASSOCIATES PAGE 97

108 DOUGLAS COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Travel Indicators Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $70,550 Employee Earnings generated by $100 Visitor Spending $30 Local & State Tax Revenues generated by $100 Visitor Spending $3.70 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $5,770 Additional employment if each resident household encouraged one additional overnight visitor 82 Visitor Shares Travel Share of Total Employment (2012)* 5.7% Overnight Visitor Day Share of Resident Population (2013p)** 6.1% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. Overnight Visitor Spending and Volume **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Person-Nights Spending 0% 10% 20% 30% 40% 50% 60% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $57.3 Private Home 406 1,202 $33.4 Other Overnight 317 1,001 $21.8 All Overnight 1,086 2,861 $112.5 PAGE 98 DEAN RUNYAN ASSOCIATES

109 Douglas County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , ,590 3, , ,758 3, , ,914 3, , ,018 3, , ,077 3, , ,317 3, , ,554 4, , ,729 4, , ,969 4, , ,069 4, , ,126 4, , ,652 5, , ,755 5, , ,087 6, ,150 1,066 5,230 6, ,130 1,091 5,451 6, ,140 1,162 5,533 6, ,100 1,107 5,579 6, , ,213 6, ,800 1,012 5,235 6, ,860 1,066 6,322 7, ,820 1,056 6,336 7, p ,970 1,096 6,563 7,660 Annual Percentage Change 12-13p 2.4% 5.6% 5.1% 3.8% 3.6% 3.6% 91-13p 4.4% 4.5% 1.3% 4.0% 4.3% 4.3% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 99

110 East Douglas County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , ,904 2, , ,011 2, , ,079 2, , ,165 2, , ,224 2, , ,437 2, , ,651 3, , ,824 3, , ,996 3, , ,195 3, , ,191 3, , ,647 4, , ,725 4, , ,972 4, , ,100 4, , ,231 5, , ,249 5, , ,357 5, , ,949 4, , ,028 4, , ,954 5, , ,988 5, p , ,188 6,108 Annual Percentage Change 12-13p 2.8% 6.3% 5.9% 3.9% 4.0% 4.0% 91-13p 5.0% 5.1% 2.0% 3.8% 4.7% 4.5% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. PAGE 100 DEAN RUNYAN ASSOCIATES

111 West Douglas County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , , , , ,005 1, ,030 1, ,114 1, ,130 1, ,221 1, ,284 1, ,222 1, ,264 1, ,207 1, ,368 1, ,348 1, p ,376 1,552 Annual Percentage Change 12-13p 1.2% 3.5% 3.0% 3.3% 2.1% 2.2% 91-13p 2.9% 3.0% -0.3% 4.9% 3.2% 3.4% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 101

112 Douglas County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv. 1,930 1,900 1,900 1,730 1,760 1,740 1,790 Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment 3,220 3,130 3,100 2,800 2,860 2,820 2,970 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 102 DEAN RUNYAN ASSOCIATES

113 Douglas County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $213 $387 $87 $ Private Home $72 $214 $28 $ Other Overnight $75 $235 $22 $ All Overnight $110 $283 $39 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home 1,083 1,091 1, Other Overnight All Overnight 2,320 2,341 2, Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight DEAN RUNYAN ASSOCIATES PAGE 103

114 GILLIAM & SHERMAN COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $84,220 Employee Earnings generated by $100 Visitor Spending $20 Local & State Tax Revenues generated by $100 Visitor Spending $3.20 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $170 Additional employment if each resident household encouraged one additional overnight visitor 2 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 3.4% Overnight Visitor Day Share of Resident Population (2013p)** 10.5% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 20% 40% 60% 80% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $3.9 Private Home $0.7 Other Overnight $1.8 All Overnight $6.4 PAGE 104 DEAN RUNYAN ASSOCIATES

115 Gilliam & Sherman Counties Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total p Annual Percentage Change 12-13p -10.0% -10.7% -15.3% -5.8% -8.3% -8.2% 91-13p 0.3% 0.0% -3.5% 1.0% 1.3% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 105

116 Gilliam & Sherman Counties Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 106 DEAN RUNYAN ASSOCIATES

117 Gilliam & Sherman County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $239 $397 $97 $ Private Home $51 $131 $20 $ Other Overnight $96 $296 $28 $ All Overnight $130 $300 $45 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home Other Overnight All Overnight Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight DEAN RUNYAN ASSOCIATES PAGE 107

118 GRANT COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $54,980 Employee Earnings generated by $100 Visitor Spending $27 Local & State Tax Revenues generated by $100 Visitor Spending $4.20 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $267 Additional employment if each resident household encouraged one additional overnight visitor 5 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 4.0% Overnight Visitor Day Share of Resident Population (2013p)** 7.9% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. Overnight Visitor Spending and Volume **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Person-Nights Spending 0% 10% 20% 30% 40% 50% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $2.7 Private Home $1.5 Other Overnight $2.6 All Overnight $6.9 PAGE 108 DEAN RUNYAN ASSOCIATES

119 Grant County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total p Annual Percentage Change 12-13p 4.2% 7.2% 4.4% -25.0% 4.4% -1.9% 91-13p 1.1% 0.7% -1.5% 0.6% 1.6% 1.4% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 109

120 Grant County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 110 DEAN RUNYAN ASSOCIATES

121 Grant County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $206 $342 $84 $ Private Home $52 $133 $20 $ Other Overnight $84 $243 $25 $ All Overnight $93 $228 $32 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home Other Overnight All Overnight Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight DEAN RUNYAN ASSOCIATES PAGE 111

122 HARNEY COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $52,110 Employee Earnings generated by $100 Visitor Spending $32 Local & State Tax Revenues generated by $100 Visitor Spending $4.50 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $321 Additional employment if each resident household encouraged one additional overnight visitor 6 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 6.8% Overnight Visitor Day Share of Resident Population (2013p)** 9.6% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. Overnight Visitor Spending and Volume **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Person-Nights Spending 0% 20% 40% 60% 80% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $7.4 Private Home $1.4 Other Overnight $2.7 All Overnight $11.5 PAGE 112 DEAN RUNYAN ASSOCIATES

123 Harney County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total p Annual Percentage Change 12-13p -2.4% -1.5% 2.4% -8.7% -1.5% -4.0% 91-13p 3.0% 2.8% -0.5% 6.8% 3.2% 4.1% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 113

124 Harney County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 114 DEAN RUNYAN ASSOCIATES

125 Harney County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $208 $346 $85 $ Private Home $52 $133 $20 $ Other Overnight $98 $297 $29 $ All Overnight $127 $280 $46 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home Other Overnight All Overnight Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight DEAN RUNYAN ASSOCIATES PAGE 115

126 HOOD RIVER COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $80,050 Employee Earnings generated by $100 Visitor Spending $27 Local & State Tax Revenues generated by $100 Visitor Spending $4.90 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $1,348 Additional employment if each resident household encouraged one additional overnight visitor 17 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 5.9% Overnight Visitor Day Share of Resident Population (2013p)** 10.3% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 20% 40% 60% 80% 100% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $44.0 Private Home $9.0 Other Overnight $4.4 All Overnight $57.4 PAGE 116 DEAN RUNYAN ASSOCIATES

127 Hood River County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , ,082 1, ,187 1, ,225 1, ,228 1, ,199 1, ,217 1, ,280 1, ,324 2, ,399 2, ,466 2, ,416 2, ,458 2, ,590 2, ,610 2, ,740 2, ,847 2, ,809 2, ,720 2, ,156 1,895 3, ,155 2,245 3, ,281 2,355 3, p ,000 1,411 2,448 3,860 Annual Percentage Change 12-13p 2.1% 7.3% 4.6% 10.2% 4.0% 6.2% 91-13p 4.0% 4.2% 1.2% 6.3% 4.5% 5.1% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 117

128 Hood River County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment ,000 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 118 DEAN RUNYAN ASSOCIATES

129 Hood River County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $278 $526 $114 $ Private Home $82 $248 $31 $ Other Overnight $85 $277 $25 $ All Overnight $179 $423 $68 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home Other Overnight All Overnight Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight DEAN RUNYAN ASSOCIATES PAGE 119

130 JACKSON COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $84,360 Employee Earnings generated by $100 Visitor Spending $27 Local & State Tax Revenues generated by $100 Visitor Spending $5.30 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $13,493 Additional employment if each resident household encouraged one additional overnight visitor 160 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 4.0% Overnight Visitor Day Share of Resident Population (2013p)** 6.7% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 20% 40% 60% 80% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel 853 1,613 $192.7 Private Home 890 2,706 $93.1 Other Overnight $28.3 All Overnight 1,985 5,102 $314.1 PAGE 120 DEAN RUNYAN ASSOCIATES

131 Jackson County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total ,280 1,505 5,534 7, ,190 1,651 6,050 7, ,120 2,811 6,278 9, ,110 2,992 6,559 9, ,070 3,057 6,681 9, ,990 3,070 6,627 9, ,910 3,124 6,685 9, ,090 3,271 6,847 10, ,170 3,509 7,139 10, ,290 3,887 7,619 11, ,420 4,397 7,684 12, ,650 4,945 8,070 13, ,630 5,053 8,374 13, ,650 5,273 9,187 14, ,650 5,537 9,557 15, ,610 5,877 9,861 15, ,780 6,303 10,269 16, ,840 6,223 10,403 16, ,560 6,131 9,898 16, ,480 6,641 10,219 16, ,420 6,617 12,020 18, ,520 7,008 12,376 19, p ,710 7,346 12,871 20,217 Annual Percentage Change 12-13p 3.8% 4.5% 4.2% 4.8% 4.0% 4.3% 91-13p 3.7% 3.3% 0.4% 7.5% 3.9% 4.9% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 121

132 Jackson County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv. 3,120 3,110 3,210 3,060 3,060 3,140 3,280 Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment 4,650 4,610 4,840 4,480 4,420 4,520 4,710 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 122 DEAN RUNYAN ASSOCIATES

133 Jackson County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $287 $547 $119 $ Private Home $87 $268 $34 $ Other Overnight $123 $399 $36 $ All Overnight $159 $408 $62 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel 1,449 1,517 1, Private Home 2,580 2,665 2,706 1,019 1,053 1,069 Other Overnight All Overnight 4,788 4,952 5,102 1,844 1,910 1,970 Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight 1,849 1,916 1, DEAN RUNYAN ASSOCIATES PAGE 123

134 JEFFERSON COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $50,040 Employee Earnings generated by $100 Visitor Spending $29 Local & State Tax Revenues generated by $100 Visitor Spending $4.60 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $776 Additional employment if each resident household encouraged one additional overnight visitor 15 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 9.3% Overnight Visitor Day Share of Resident Population (2013p)** 10.9% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. Overnight Visitor Spending and Volume **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Person-Nights Spending 0% 10% 20% 30% 40% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $12.8 Private Home $7.1 Other Overnight $14.7 All Overnight $34.6 PAGE 124 DEAN RUNYAN ASSOCIATES

135 Jefferson County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , , , , , , , , ,093 1, ,124 1, ,147 1, ,088 1, ,110 1, ,340 1, ,440 1, p ,553 2,080 Annual Percentage Change 12-13p 4.0% 13.3% 11.8% 8.6% 7.8% 8.0% 91-13p 3.9% 4.7% 3.2% 6.4% 4.8% 5.1% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 125

136 Jefferson County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 126 DEAN RUNYAN ASSOCIATES

137 Jefferson County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $257 $427 $105 $ Private Home $82 $210 $32 $ Other Overnight $94 $275 $28 $ All Overnight $118 $295 $40 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home Other Overnight All Overnight Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight DEAN RUNYAN ASSOCIATES PAGE 127

138 JOSEPHINE COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $70,660 Employee Earnings generated by $100 Visitor Spending $29 Local & State Tax Revenues generated by $100 Visitor Spending $4.60 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $4,345 Additional employment if each resident household encouraged one additional overnight visitor 61 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 4.4% Overnight Visitor Day Share of Resident Population (2013p)** 6.1% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. Overnight Visitor Spending and Volume **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Person-Nights Spending 0% 20% 40% 60% 80% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $43.6 Private Home 356 1,084 $34.0 Other Overnight $9.6 All Overnight 700 1,852 $87.1 PAGE 128 DEAN RUNYAN ASSOCIATES

139 Josephine County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , ,228 2, , ,356 2, , ,454 2, , ,523 2, , ,541 3, , ,502 3, , ,498 3, , ,518 3, , ,561 3, , ,638 3, , ,624 3, , ,717 3, , ,814 3, , ,986 3, , ,106 4, ,760 1,145 3,401 4, , ,272 4, , ,307 4, , ,070 4, , ,140 4, , ,835 4, , ,899 4, p ,600 1,084 4,034 5,118 Annual Percentage Change 12-13p 3.9% 3.2% 1.0% 12.0% 3.5% 5.2% 91-13p 2.4% 1.8% -1.0% 4.3% 2.7% 3.0% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 129

140 Josephine County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv. 1,000 1,090 1, ,020 Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment 1,670 1,760 1,710 1,550 1,550 1,580 1,600 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 130 DEAN RUNYAN ASSOCIATES

141 Josephine County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $221 $418 $90 $ Private Home $82 $248 $31 $ Other Overnight $113 $369 $33 $ All Overnight $125 $326 $47 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home 1,041 1,066 1, Other Overnight All Overnight 1,750 1,795 1, Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight DEAN RUNYAN ASSOCIATES PAGE 131

142 KLAMATH COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $70,200 Employee Earnings generated by $100 Visitor Spending $33 Local & State Tax Revenues generated by $100 Visitor Spending $4.80 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $3,496 Additional employment if each resident household encouraged one additional overnight visitor 50 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 5.8% Overnight Visitor Day Share of Resident Population (2013p)** 8.3% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 10% 20% 30% 40% 50% 60% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $56.7 Private Home $26.2 Other Overnight $17.0 All Overnight 774 2,013 $99.9 PAGE 132 DEAN RUNYAN ASSOCIATES

143 Klamath County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , ,986 2, , ,205 2, , ,311 2, , ,304 2, , ,472 3, , ,506 3, , ,500 3, , ,604 3, , ,724 3, , ,864 3, , ,796 3, , ,888 3, ,810 1,008 3,112 4, ,800 1,138 3,371 4, ,750 1,153 3,427 4, ,810 1,243 3,673 4, ,830 1,388 3,763 5, ,800 1,492 3,773 5, ,740 1,398 3,581 4, ,680 1,476 3,636 5, ,810 1,462 4,486 5, ,820 1,388 4,435 5, p ,820 1,516 4,488 6,004 Annual Percentage Change 12-13p -0.7% 4.3% 0.0% 9.2% 1.2% 3.1% 91-13p 3.3% 3.5% 0.8% 5.5% 3.8% 4.2% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 133

144 Klamath County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv. 1,100 1,140 1,120 1,040 1,100 1,140 1,140 Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment 1,800 1,810 1,800 1,680 1,810 1,820 1,820 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 134 DEAN RUNYAN ASSOCIATES

145 Klamath County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $221 $418 $90 $ Private Home $82 $249 $31 $ Other Overnight $102 $335 $31 $ All Overnight $134 $342 $50 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home Other Overnight All Overnight 2,072 2,020 2, Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight DEAN RUNYAN ASSOCIATES PAGE 135

146 LAKE COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $55,880 Employee Earnings generated by $100 Visitor Spending $22 Local & State Tax Revenues generated by $100 Visitor Spending $4.00 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $286 Additional employment if each resident household encouraged one additional overnight visitor 5 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 5.2% Overnight Visitor Day Share of Resident Population (2013p)** 8.7% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 10% 20% 30% 40% 50% 60% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $4.3 Private Home $1.5 Other Overnight $3.0 All Overnight $8.8 PAGE 136 DEAN RUNYAN ASSOCIATES

147 Lake County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total p Annual Percentage Change 12-13p -2.8% -2.8% -4.8% 3.3% -1.6% -0.6% 91-13p 2.7% 2.1% -0.6% 4.0% 2.9% 3.1% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 137

148 Lake County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 138 DEAN RUNYAN ASSOCIATES

149 Lake County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $198 $329 $81 $ Private Home $52 $133 $20 $ Other Overnight $82 $236 $25 $ All Overnight $100 $236 $35 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home Other Overnight All Overnight Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight DEAN RUNYAN ASSOCIATES PAGE 139

150 LANE COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Travel Indicators Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $69,680 Employee Earnings generated by $100 Visitor Spending $30 Local & State Tax Revenues generated by $100 Visitor Spending $5.00 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $22,760 Additional employment if each resident household encouraged one additional overnight visitor 327 Visitor Shares Travel Share of Total Employment (2012)* 4.3% Overnight Visitor Day Share of Resident Population (2013p)** 5.8% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. Overnight Visitor Spending and Volume **Annual Overnight Visitor Days divided by (Resident Population)*365. Private Home Person-Nights Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Hotel-Motel Spending 0% 10% 20% 30% 40% 50% 60% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel 1,052 1,934 $212.3 Private Home 1,541 4,646 $149.0 Other Overnight 618 1,895 $40.9 All Overnight 3,211 8,475 $402.1 PAGE 140 DEAN RUNYAN ASSOCIATES

151 Lane County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total ,550 2,277 8,896 11, ,280 2,495 9,547 12, ,430 3,683 10,183 13, ,500 4,351 10,609 14, ,480 4,563 10,885 15, ,540 4,858 11,043 15, ,390 5,049 11,192 16, ,490 5,170 11,295 16, ,320 5,322 11,416 16, ,380 5,480 11,891 17, ,540 5,585 11,998 17, ,660 5,885 12,143 18, ,450 5,783 12,261 18, ,660 6,185 13,375 19, ,860 7,132 14,144 21, ,000 7,719 14,847 22, ,560 8,260 15,661 23, ,810 8,470 16,198 24, ,920 8,008 14,722 22, ,910 7,973 15,069 23, ,080 8,459 18,329 26, ,190 8,828 18,772 27, p ,510 9,391 19,466 28,856 Annual Percentage Change 12-13p 2.7% 5.7% 3.9% 6.4% 3.7% 4.6% 91-13p 3.3% 3.2% 0.5% 6.7% 3.6% 4.4% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 141

152 East Lane County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total ,040 2,151 7,648 9, ,820 2,359 8,231 10, ,980 3,533 8,823 12, ,010 4,180 9,184 13, ,950 4,356 9,370 13, ,000 4,623 9,504 14, ,900 4,810 9,640 14, ,990 4,924 9,699 14, ,870 5,068 9,833 14, ,050 5,218 10,322 15, ,170 5,329 10,395 15, ,270 5,621 10,515 16, ,110 5,536 10,644 16, ,280 5,908 11,614 17, ,460 6,811 12,298 19, ,610 7,372 12,984 20, ,880 7,879 13,465 21, ,210 8,118 14,093 22, ,440 7,496 12,752 20, ,470 7,373 13,116 20, ,670 7,846 16,158 24, ,790 8,243 16,579 24, p ,990 8,753 17,082 25,835 Annual Percentage Change 12-13p 2.1% 4.7% 2.9% 6.2% 3.0% 4.1% 91-13p 3.5% 3.2% 0.7% 6.6% 3.7% 4.5% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. PAGE 142 DEAN RUNYAN ASSOCIATES

153 West Lane County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , ,248 1, , ,315 1, , ,360 1, , ,425 1, , ,514 1, , ,538 1, , ,553 1, , ,596 1, , ,583 1, , ,569 1, , ,603 1, , ,627 1, , ,617 1, , ,761 2, , ,846 2, , ,862 2, , ,196 2, , ,105 2, , ,970 2, , ,953 2, , ,170 2, , ,192 2, p , ,384 3,022 Annual Percentage Change 12-13p 6.8% 10.7% 8.5% 9.0% 8.8% 8.8% 91-13p 2.7% 3.0% 0.0% 7.6% 3.0% 3.6% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 143

154 Lane County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv. 4,430 4,610 5,050 4,590 4,760 4,860 5,040 Arts, Ent. & Rec. 1,980 2,070 2,430 2,220 2,200 2,200 2,300 Retail** Ground Tran Other Travel* Total Direct Employment 7,660 8,000 8,810 7,910 8,080 8,190 8,510 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 144 DEAN RUNYAN ASSOCIATES

155 Lane County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $264 $488 $110 $ Private Home $82 $249 $32 $ Other Overnight $73 $222 $22 $ All Overnight $126 $330 $47 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel 1,599 1,669 1, Private Home 4,498 4,550 4,539 1,759 1,782 1,781 Other Overnight 1,251 1,265 1, All Overnight 7,348 7,485 7,549 2,796 2,852 2,882 Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home 1,485 1,502 1, Other Overnight All Overnight 2,745 2,804 2,839 1,051 1,074 1,089 DEAN RUNYAN ASSOCIATES PAGE 145

156 LINCOLN COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $82,620 Employee Earnings generated by $100 Visitor Spending $27 Local & State Tax Revenues generated by $100 Visitor Spending $4.80 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $4,254 Additional employment if each resident household encouraged one additional overnight visitor 51 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 21.3% Overnight Visitor Day Share of Resident Population (2013p)** 25.0% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 20% 40% 60% 80% 100% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel 1,059 2,004 $275.5 Private Home $21.4 Other Overnight 492 1,626 $62.8 All Overnight 1,749 4,233 $359.7 PAGE 146 DEAN RUNYAN ASSOCIATES

157 Lincoln County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total ,770 2,727 3,996 6, ,790 3,245 4,400 7, ,960 3,641 4,795 8, ,930 3,793 4,977 8, ,080 4,140 5,299 9, ,180 4,635 5,615 10, ,300 5,005 5,914 10, ,010 5,139 5,967 11, ,230 5,248 6,084 11, ,250 5,542 6,514 12, ,600 5,985 6,897 12, ,590 6,367 6,959 13, ,660 6,399 7,134 13, ,730 6,719 8,066 14, ,670 7,008 8,329 15, ,490 8,450 10,056 18, ,660 8,098 10,411 18, ,750 8,147 10,807 18, ,620 9,028 10,512 19, ,520 9,285 10,418 19, ,340 9,157 11,559 20, ,500 9,191 11,886 21, p ,530 9,466 12,239 21,705 Annual Percentage Change 12-13p 5.1% 1.7% 0.6% 3.0% 3.0% 3.0% 91-13p 4.7% 4.6% 1.7% 5.8% 5.2% 5.5% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 147

158 Lincoln County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv. 3,180 3,830 4,090 3,920 3,820 3,840 3,930 Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment 4,730 5,490 5,750 5,520 5,340 5,500 5,530 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 148 DEAN RUNYAN ASSOCIATES

159 Lincoln County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $336 $636 $137 $ Private Home $93 $281 $36 $ Other Overnight $126 $419 $39 $ All Overnight $232 $546 $85 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel 1,857 1,853 2, Private Home Other Overnight 1,574 1,604 1, All Overnight 4,004 4,045 4,233 1,461 1,474 1,548 Person-Trips (000) Party-Trips (000) Hotel, Motel , Private Home Other Overnight All Overnight 1,646 1,658 1, DEAN RUNYAN ASSOCIATES PAGE 149

160 LINN COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $75,630 Employee Earnings generated by $100 Visitor Spending $23 Local & State Tax Revenues generated by $100 Visitor Spending $4.60 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $4,618 Additional employment if each resident household encouraged one additional overnight visitor 61 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 3.0% Overnight Visitor Day Share of Resident Population (2013p)** 4.3% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 20% 40% 60% 80% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $29.8 Private Home 469 1,206 $38.5 Other Overnight $9.4 All Overnight 774 1,860 $77.7 PAGE 150 DEAN RUNYAN ASSOCIATES

161 Linn County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , ,880 2, , ,063 2, , ,198 2, , ,316 2, , ,412 2, , ,456 2, , ,506 2, , ,480 2, , ,487 2, , ,591 2, , ,653 3, , ,687 3, , ,786 3, , ,927 3, , ,109 3, , ,350 4, , ,467 4, , ,569 4, , ,296 3, , ,312 3, , ,277 5, , ,395 5, p , ,447 5,280 Annual Percentage Change 12-13p 2.0% -1.4% -1.5% -0.7% 1.2% 0.9% 91-13p 3.9% 3.4% 0.6% 8.1% 4.0% 4.4% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 151

162 Linn County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment 1,510 1,620 1,650 1,480 1,540 1,570 1,550 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 152 DEAN RUNYAN ASSOCIATES

163 Linn County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $218 $363 $89 $ Private Home $82 $210 $32 $ Other Overnight $102 $311 $30 $ All Overnight $111 $263 $42 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home 1,184 1,211 1, Other Overnight All Overnight 1,774 1,836 1, Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight DEAN RUNYAN ASSOCIATES PAGE 153

164 MALHEUR COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $63,910 Employee Earnings generated by $100 Visitor Spending $30 Local & State Tax Revenues generated by $100 Visitor Spending $5.60 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $1,023 Additional employment if each resident household encouraged one additional overnight visitor 16 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 3.5% Overnight Visitor Day Share of Resident Population (2013p)** 5.5% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 20% 40% 60% 80% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $18.4 Private Home $6.1 Other Overnight $3.6 All Overnight $28.1 PAGE 154 DEAN RUNYAN ASSOCIATES

165 Malheur County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , , , , , , , , , , ,002 1, ,046 1, ,104 1, ,075 1, ,023 1, , ,039 1, ,255 1, ,291 1, p ,279 1,946 Annual Percentage Change 12-13p -2.3% -1.6% -5.6% -2.2% -0.9% -1.4% 91-13p 2.6% 2.5% -0.3% 6.2% 3.1% 4.0% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 155

166 Malheur County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 156 DEAN RUNYAN ASSOCIATES

167 Malheur County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $211 $351 $86 $ Private Home $52 $133 $20 $ Other Overnight $126 $383 $37 $ All Overnight $120 $260 $46 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home Other Overnight All Overnight Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight DEAN RUNYAN ASSOCIATES PAGE 157

168 MARION COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $78,010 Employee Earnings generated by $100 Visitor Spending $26 Local & State Tax Revenues generated by $100 Visitor Spending $4.90 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $14,697 Additional employment if each resident household encouraged one additional overnight visitor 188 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 2.3% Overnight Visitor Day Share of Resident Population (2013p)** 4.4% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Annual Overnight Visitor Days divided by (Resident Population)*365. Private Home Overnight Visitor Spending and Volume Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Hotel-Motel Person-Nights Spending 0% 20% 40% 60% 80% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel 532 1,007 $103.8 Private Home 1,174 3,572 $111.9 Other Overnight $21.2 All Overnight 1,868 5,103 $236.8 PAGE 158 DEAN RUNYAN ASSOCIATES

169 Marion County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , ,949 5, , ,579 6, , ,974 6, , ,268 7, , ,527 7, ,580 1,021 6,579 7, ,520 1,054 6,654 7, ,700 1,115 6,801 7, ,530 1,422 6,922 8, ,580 1,772 7,365 9, ,610 1,793 7,416 9, ,730 1,872 7,511 9, ,730 1,877 7,762 9, ,740 2,028 8,289 10, ,860 2,225 8,823 11, ,040 2,556 9,434 11, ,230 2,776 9,752 12, ,160 2,783 9,887 12, ,000 2,585 9,361 11, ,880 2,520 9,431 11, ,960 2,711 11,770 14, ,980 2,861 12,083 14, p ,200 3,125 12,596 15,721 Annual Percentage Change 12-13p 3.6% 5.7% 5.4% 9.2% 4.2% 5.2% 91-13p 4.2% 3.8% 1.1% 7.4% 4.3% 4.8% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 159

170 Marion County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv. 2,220 2,440 2,480 2,320 2,410 2,490 2,610 Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment 3,740 4,040 4,160 3,880 3,960 3,980 4,200 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 160 DEAN RUNYAN ASSOCIATES

171 Marion County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $252 $477 $103 $ Private Home $82 $248 $31 $ Other Overnight $137 $445 $40 $ All Overnight $122 $331 $46 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel , Private Home 3,418 3,535 3,572 1,312 1,357 1,371 Other Overnight All Overnight 4,794 4,973 5,103 1,819 1,888 1,938 Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home 1,124 1,162 1, Other Overnight All Overnight 1,742 1,811 1, DEAN RUNYAN ASSOCIATES PAGE 161

172 MORROW COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $73,940 Employee Earnings generated by $100 Visitor Spending $26 Local & State Tax Revenues generated by $100 Visitor Spending $3.70 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $346 Additional employment if each resident household encouraged one additional overnight visitor 5 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 2.6% Overnight Visitor Day Share of Resident Population (2013p)** 6.3% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 20% 40% 60% 80% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $6.6 Private Home $2.3 Other Overnight $1.2 All Overnight $10.2 PAGE 162 DEAN RUNYAN ASSOCIATES

173 Morrow County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total p Annual Percentage Change 12-13p 10.0% 11.6% 10.6% -14.3% 8.3% 8.0% 91-13p 2.8% 2.2% -1.3% 0.0% 3.4% 3.4% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 163

174 Morrow County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 164 DEAN RUNYAN ASSOCIATES

175 Morrow County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $197 $327 $80 $ Private Home $52 $133 $20 $ Other Overnight $64 $181 $19 $ All Overnight $104 $228 $39 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home Other Overnight All Overnight Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight DEAN RUNYAN ASSOCIATES PAGE 165

176 MULTNOMAH COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Travel Indicators Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $105,550 Employee Earnings generated by $100 Visitor Spending $30 Local & State Tax Revenues generated by $100 Visitor Spending $9.20 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $88,450 Additional employment if each resident household encouraged one additional overnight visitor 838 Visitor Shares Travel Share of Total Employment (2012)* 3.1% Overnight Visitor Day Share of Resident Population (2013p)** 4.2% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. Overnight Visitor Spending and Volume **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Person-Nights Spending 0% 20% 40% 60% 80% 100% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel 2,939 5,979 $970.6 Private Home 1,697 5,262 $156.9 Other Overnight $15.9 All Overnight 4,770 11,686 $1,143.4 PAGE 166 DEAN RUNYAN ASSOCIATES

177 Multnomah County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , ,130 10,150 21,779 31, , ,440 12,942 24,093 37, , ,740 19,802 25,469 45, , ,320 21,429 27,064 48, , ,140 23,807 28,866 52, , ,840 26,379 30,489 56, , ,420 28,722 31,968 60, , ,000 30,158 33,095 63, , ,290 31,874 35,106 66, , ,220 38,383 37,626 76, , ,340 38,509 37,464 75, , ,010 42,154 36,410 78, , ,290 42,767 35,499 78, , ,450 45,341 38,794 84, , ,720 49,918 40,798 90, , ,350 54,808 43,537 98, , ,070 59,482 46, , , ,610 61,658 47, , , ,200 62,455 44, , , ,190 60,329 46, , , ,600 66,875 53, , , ,100 73,049 56, , p 3, ,690 83,023 58, ,620 Annual Percentage Change 12-13p 5.2% 4.2% 3.3% 13.7% 4.1% 9.5% 91-13p 5.0% 4.0% 1.6% 10.0% 4.6% 7.0% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 167

178 East Multnomah County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , , , , , ,024 1, ,048 1, ,066 1, ,127 1, ,118 1, ,053 1, ,081 1, ,176 1, ,258 2, ,362 2, ,430 2, ,452 2, ,278 2, ,335 2, ,030 1,579 2, ,088 1,691 2, p ,140 1,709 2,848 Annual Percentage Change 12-13p 2.1% 0.9% 2.0% 4.7% 1.0% 2.5% 91-13p 4.0% 3.7% 1.1% 6.7% 4.2% 5.0% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. PAGE 168 DEAN RUNYAN ASSOCIATES

179 West Multnomah County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , ,480 9,876 21,089 30, , ,800 12,643 23,346 35, , ,090 19,488 24,676 44, , ,640 21,082 26,204 47, , ,420 23,412 27,930 51, , ,090 25,940 29,508 55, , ,660 28,245 30,944 59, , ,220 29,658 32,047 61, , ,510 31,350 34,040 65, , ,420 37,747 36,499 74, , ,540 37,842 36,346 74, , ,260 41,526 35,357 76, , ,530 42,133 34,417 76, , ,680 44,659 37,618 82, , ,930 49,149 39,539 88, , ,510 53,942 42,175 96, , ,220 58,573 45, , , ,770 60,715 46, , , ,450 61,585 43, , , ,440 59,427 45, , , ,820 65,845 52, , , ,280 71,960 54, , p 3, ,850 81,883 56, ,772 Annual Percentage Change 12-13p 5.3% 4.3% 3.3% 13.8% 4.2% 9.7% 91-13p 5.0% 4.0% 1.6% 10.1% 4.6% 7.1% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 169

180 Multnomah County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending 981 1,142 1,272 1,279 1,340 1,448 1,534 Other Travel* 1,046 1,312 1,378 1,435 1,464 1,489 1,556 Total Direct Spending 2,027 2,454 2,651 2,714 2,804 2,937 3,090 Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending 981 1,142 1,272 1,279 1,340 1,448 1,534 Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Thousand Jobs) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 170 DEAN RUNYAN ASSOCIATES

181 Multnomah County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight , , , , ,318.3 Hotel, Motel , ,136.5 Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination , , , , , ,534.3 Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $365 $752 $162 $ Private Home $61 $191 $30 $ Other Overnight $110 $372 $36 $ All Overnight $212 $531 $98 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel 5,440 5,785 5,979 2,413 2,569 2,657 Private Home 5,127 5,251 5,262 2,509 2,575 2,585 Other Overnight All Overnight 10,996 11,475 11,686 5,061 5,286 5,386 Person-Trips (000) Party-Trips (000) Hotel, Motel 2,674 2,844 2,939 1,172 1,248 1,290 Private Home 1,654 1,694 1, Other Overnight All Overnight 4,456 4,669 4,770 2,012 2,109 2,154 DEAN RUNYAN ASSOCIATES PAGE 171

182 POLK COUNTY TRAVEL IMPACTS Travel Indicators Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $80,870 Employee Earnings generated by $100 Visitor Spending $27 Local & State Tax Revenues generated by $100 Visitor Spending $2.60 Visitor Shares Travel Share of Total Employment (2012)* 7.3% Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination PAGE 172 DEAN RUNYAN ASSOCIATES

183 Polk County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total ,085 1, ,351 1, , ,755 1, , ,318 2, , ,532 2, , ,577 2, , ,592 2, , ,964 2, , ,036 3, , ,143 3, , ,551 3, , ,661 3, , ,812 3, , ,875 3, , ,672 3, , ,693 3, , ,103 4, , ,976 3, p , ,949 3,949 Annual Percentage Change 12-13p 1.7% -3.1% 0.4% 0.0% -0.7% -0.7% 91-13p 10.7% 11.4% 7.9% 0.0% 8.2% 8.2% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 173

184 Polk County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv , Arts, Ent. & Rec , Retail** Ground Tran Other Travel* Total Direct Employment 1,980 2,210 2,130 1,970 1,940 1,900 1,910 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. PAGE 174 DEAN RUNYAN ASSOCIATES

185 TILLAMOOK COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $101,470 Employee Earnings generated by $100 Visitor Spending $29 Local & State Tax Revenues generated by $100 Visitor Spending $2.90 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $1,244 Additional employment if each resident household encouraged one additional overnight visitor 12 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 15.1% Overnight Visitor Day Share of Resident Population (2013p)** 26.6% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 20% 40% 60% 80% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $71.7 Private Home $5.2 Other Overnight 507 1,456 $43.1 All Overnight 1,049 2,448 $120.1 DEAN RUNYAN ASSOCIATES PAGE 175

186 Tillamook County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , ,701 1, , ,869 2, , ,004 2, , ,045 2, , ,093 2, , ,119 2, , ,179 2, , ,221 2, , ,262 2, , ,361 2, , ,546 3, , ,629 3, , ,726 3, , ,924 3, , ,016 3, ,170 1,209 3,964 5, ,130 1,021 4,044 5, ,240 1,025 4,192 5, , ,045 5, ,100 1,023 4,103 5, ,980 1,054 4,536 5, ,970 1,088 4,694 5, p ,050 1,154 4,903 6,057 Annual Percentage Change 12-13p 5.9% 4.8% 4.2% 6.0% 4.5% 4.7% 91-13p 4.8% 4.9% 1.7% 7.0% 4.9% 5.3% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. PAGE 176 DEAN RUNYAN ASSOCIATES

187 Tillamook County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv ,290 1,280 1,270 1,180 1,180 1,250 Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment 1,710 2,170 2,240 2,100 1,980 1,970 2,050 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. DEAN RUNYAN ASSOCIATES PAGE 177

188 Tillamook County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $240 $400 $98 $ Private Home $52 $133 $20 $ Other Overnight $98 $279 $30 $ All Overnight $143 $321 $49 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home Other Overnight 1,426 1,448 1, All Overnight 2,280 2,357 2, Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight , PAGE 178 DEAN RUNYAN ASSOCIATES

189 UMATILLA COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $62,090 Employee Earnings generated by $100 Visitor Spending $31 Local & State Tax Revenues generated by $100 Visitor Spending $4.50 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $3,334 Additional employment if each resident household encouraged one additional overnight visitor 54 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 5.6% Overnight Visitor Day Share of Resident Population (2013p)** 5.9% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. Overnight Visitor Spending and Volume **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Person-Nights Spending 0% 20% 40% 60% 80% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $60.2 Private Home $24.9 Other Overnight $8.8 All Overnight 765 1,652 $93.8 DEAN RUNYAN ASSOCIATES PAGE 179

190 Umatilla County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , ,691 2, , ,915 2, , ,043 2, , ,122 2, , ,251 2, , ,346 2, , ,361 2, , ,537 3, , ,653 3, , ,898 3, , ,817 3, , ,058 3, , ,109 3, , ,332 4, , ,499 4, ,150 1,026 3,653 4, ,150 1,195 3,756 4, ,140 1,140 3,755 4, ,040 1,118 3,561 4, ,030 1,216 3,661 4, ,150 1,228 4,637 5, ,180 1,190 4,620 5, p ,190 1,313 4,723 6,036 Annual Percentage Change 12-13p 5.1% 0.5% 0.4% 10.3% 2.2% 3.9% 91-13p 4.5% 4.9% 2.1% 6.1% 4.8% 5.0% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. PAGE 180 DEAN RUNYAN ASSOCIATES

191 Umatilla County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv. 1,220 1,280 1,280 1,230 1,320 1,370 1,380 Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment 2,050 2,150 2,140 2,030 2,150 2,180 2,190 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. DEAN RUNYAN ASSOCIATES PAGE 181

192 Umatilla County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $235 $391 $96 $ Private Home $82 $210 $32 $ Other Overnight $119 $342 $36 $ All Overnight $148 $315 $57 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home Other Overnight All Overnight 1,681 1,587 1, Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight PAGE 182 DEAN RUNYAN ASSOCIATES

193 UNION COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $48,180 Employee Earnings generated by $100 Visitor Spending $36 Local & State Tax Revenues generated by $100 Visitor Spending $5.40 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $1,005 Additional employment if each resident household encouraged one additional overnight visitor 21 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 3.8% Overnight Visitor Day Share of Resident Population (2013p)** 5.6% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 10% 20% 30% 40% 50% 60% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $10.5 Private Home $5.1 Other Overnight $5.6 All Overnight $21.3 DEAN RUNYAN ASSOCIATES PAGE 183

194 Union County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , , , , , , , , , , , , , , , , , , , , ,007 1, p ,025 1,461 Annual Percentage Change 12-13p -1.5% 4.4% 3.1% 3.4% 1.7% 2.2% 91-13p 1.0% 0.9% -1.5% 3.3% 1.9% 2.2% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. PAGE 184 DEAN RUNYAN ASSOCIATES

195 Union County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. DEAN RUNYAN ASSOCIATES PAGE 185

196 Union County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $210 $349 $86 $ Private Home $52 $133 $20 $ Other Overnight $128 $394 $37 $ All Overnight $110 $257 $40 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home Other Overnight All Overnight Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight PAGE 186 DEAN RUNYAN ASSOCIATES

197 WALLOWA COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $47,300 Employee Earnings generated by $100 Visitor Spending $37 Local & State Tax Revenues generated by $100 Visitor Spending $3.90 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $334 Additional employment if each resident household encouraged one additional overnight visitor 7 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 10.8% Overnight Visitor Day Share of Resident Population (2013p)** 16.3% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. Overnight Visitor Spending and Volume **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Person-Nights Spending 0% 10% 20% 30% 40% 50% 60% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $10.4 Private Home $1.4 Other Overnight $7.4 All Overnight $19.1 DEAN RUNYAN ASSOCIATES PAGE 187

198 Wallowa County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total p Annual Percentage Change 12-13p -2.5% 2.1% 2.2% -3.0% 1.1% -0.1% 91-13p 5.0% 5.9% 3.3% 0.0% 5.2% 6.8% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. PAGE 188 DEAN RUNYAN ASSOCIATES

199 Wallowa County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. DEAN RUNYAN ASSOCIATES PAGE 189

200 Wallowa County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $205 $341 $84 $ Private Home $52 $133 $20 $ Other Overnight $114 $336 $34 $ All Overnight $135 $305 $47 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home Other Overnight All Overnight Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight PAGE 190 DEAN RUNYAN ASSOCIATES

201 WASCO COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Travel Indicators Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $55,480 Employee Earnings generated by $100 Visitor Spending $40 Local & State Tax Revenues generated by $100 Visitor Spending $3.60 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $1,210 Additional employment if each resident household encouraged one additional overnight visitor 22 Visitor Shares Travel Share of Total Employment (2012)* 10.1% Overnight Visitor Day Share of Resident Population (2013p)** 10.4% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. Overnight Visitor Spending and Volume **Annual Overnight Visitor Days divided by (Resident Population)*365. Private Home Person-Nights Spending Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Hotel-Motel 0% 20% 40% 60% 80% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $43.0 Private Home $4.9 Other Overnight $9.6 All Overnight $57.5 DEAN RUNYAN ASSOCIATES PAGE 191

202 Wasco County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , ,096 1, , ,183 1, , ,225 1, , ,293 1, , ,374 1, , ,317 1, , ,396 1, , ,427 1, , ,489 1, , ,531 1, , ,554 1, , ,544 1, , ,603 1, , ,703 2, , ,771 2, , ,885 2, , ,975 2, , ,058 2, , ,017 2, , ,040 2, , ,304 2, , ,296 2, p , ,425 3,088 Annual Percentage Change 12-13p -1.7% 10.9% 8.1% 0.9% 5.6% 4.6% 91-13p 3.1% 3.7% 1.6% 4.5% 3.7% 3.8% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. PAGE 192 DEAN RUNYAN ASSOCIATES

203 North Wasco County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total , , , , , , , , ,035 1, ,026 1, ,027 1, , ,030 1, ,104 1, ,157 1, ,261 1, ,321 1, ,356 1, ,347 2, ,355 2, ,561 2, ,561 2, p ,623 2,286 Annual Percentage Change 12-13p -3.1% 9.2% 6.6% 0.9% 4.0% 3.1% 91-13p 2.8% 3.5% 0.9% 4.5% 3.5% 3.8% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. DEAN RUNYAN ASSOCIATES PAGE 193

204 South Wasco County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total p Annual Percentage Change 12-13p 0.6% 13.5% 10.3% 0.0% 9.0% 9.0% 91-13p 3.6% 4.0% 2.7% 0.0% 4.0% 4.0% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. PAGE 194 DEAN RUNYAN ASSOCIATES

205 Wasco County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv ,030 Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment 1,290 1,370 1,490 1,400 1,390 1,430 1,550 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. DEAN RUNYAN ASSOCIATES PAGE 195

206 Wasco County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $293 $488 $120 $ Private Home $50 $129 $20 $ Other Overnight $89 $266 $26 $ All Overnight $163 $354 $59 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home Other Overnight All Overnight 1, Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight PAGE 196 DEAN RUNYAN ASSOCIATES

207 WASHINGTON COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $86,970 Employee Earnings generated by $100 Visitor Spending $28 Local & State Tax Revenues generated by $100 Visitor Spending $5.70 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $29,637 Additional employment if each resident household encouraged one additional overnight visitor 341 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 2.0% Overnight Visitor Day Share of Resident Population (2013p)** 3.8% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Overnight Visitor Spending and Volume Person-Nights Spending 0% 20% 40% 60% 80% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel 867 1,769 $212.2 Private Home 1,845 5,721 $170.9 Other Overnight $5.0 All Overnight 2,756 7,644 $388.0 DEAN RUNYAN ASSOCIATES PAGE 197

208 Washington County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total ,920 2,008 6,642 8, ,930 2,208 7,384 9, ,080 2,385 7,995 10, ,210 2,619 8,586 11, ,520 3,084 9,238 12, ,750 3,489 9,637 13, ,740 3,712 9,881 13, ,770 3,724 9,982 13, ,830 3,839 10,482 14, ,210 4,288 11,683 15, ,130 3,790 11,650 15, ,950 3,540 11,421 14, ,190 3,709 12,203 15, ,100 3,759 13,065 16, ,340 4,143 13,960 18, ,550 4,876 15,089 19, ,800 6,845 15,772 22, ,950 6,793 16,262 23, ,480 5,663 14,793 20, ,560 6,129 15,401 21, ,010 7,691 19,829 27, ,160 7,505 20,303 27, p ,350 8,406 21,129 29,535 Annual Percentage Change 12-13p 4.2% 4.5% 3.1% 12.0% 4.1% 6.2% 91-13p 5.1% 5.0% 2.2% 6.7% 5.4% 5.7% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. PAGE 198 DEAN RUNYAN ASSOCIATES

209 Washington County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv. 3,240 3,570 3,830 3,550 3,920 4,080 4,270 Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment 5,100 5,550 5,950 5,560 6,010 6,160 6,350 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. DEAN RUNYAN ASSOCIATES PAGE 199

210 Washington County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $270 $557 $120 $ Private Home $62 $193 $30 $ Other Overnight $91 $318 $32 $ All Overnight $107 $302 $51 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel 1,693 1,682 1, Private Home 5,640 5,604 5,721 2,731 2,719 2,778 Other Overnight All Overnight 7,483 7,439 7,644 3,535 3,521 3,619 Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home 1,819 1,807 1, Other Overnight All Overnight 2,692 2,676 2,756 1,252 1,246 1,283 PAGE 200 DEAN RUNYAN ASSOCIATES

211 WHEELER COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $72,960 Employee Earnings generated by $100 Visitor Spending $24 Local & State Tax Revenues generated by $100 Visitor Spending $3.30 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $44 Additional employment if each resident household encouraged one additional overnight visitor 1 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 3.7% Overnight Visitor Day Share of Resident Population (2013p)** 13.1% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. Overnight Visitor Spending and Volume Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Person-Nights Spending 0% 10% 20% 30% 40% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel 5 8 $0.6 Private Home 5 14 $0.3 Other Overnight $0.9 All Overnight $1.8 DEAN RUNYAN ASSOCIATES PAGE 201

212 Wheeler County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total p Annual Percentage Change 12-13p -4.1% -4.2% -10.5% 0.0% -3.2% -3.2% 91-13p 3.7% 3.9% 0.2% 0.0% 3.5% 3.5% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. PAGE 202 DEAN RUNYAN ASSOCIATES

213 Wheeler County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. DEAN RUNYAN ASSOCIATES PAGE 203

214 Wheeler County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $196 $326 $80 $ Private Home $52 $133 $20 $ Other Overnight $65 $192 $19 $ All Overnight $80 $207 $26 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home Other Overnight All Overnight Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight PAGE 204 DEAN RUNYAN ASSOCIATES

215 YAMHILL COUNTY TRAVEL IMPACTS AND VISITOR VOLUME Visitor Spending Impacts (2013p) Amount of Visitor Spending that supports 1 Job $65,570 Employee Earnings generated by $100 Visitor Spending $27 Local & State Tax Revenues generated by $100 Visitor Spending $4.50 Visitor Volume (2013p) Additional visitor spending if each resident household encouraged one additional overnight visitor (in thousands) $3,118 Additional employment if each resident household encouraged one additional overnight visitor 48 Visitor Shares Travel Indicators Travel Share of Total Employment (2012)* 3.2% Overnight Visitor Day Share of Resident Population (2013p)** 4.3% *Source: Bureau of Economic Analysis and Bureau of Labor Statistics. Estimates by Dean Runyan Associates. Overnight Visitor Spending and Volume **Annual Overnight Visitor Days divided by (Resident Population)*365. Visitors who stay in private homes typically comprise the largest share of overnight visitor volume. Visitors who stay overnight in commercial lodging typically have the greatest economic impact. There is substantial variation among destinations, however. Most rural and suburban areas have high shares of private home visitation. Urban areas tend to have greater shares of hotel/motel stays. Private Home Hotel-Motel Person-Nights Spending 0% 20% 40% 60% 80% Percent of All Overnight Person Person Visitor 2013p Trips Nights Spending (Thousands) (Thousands) (Millions) Hotel, Motel $38.7 Private Home $19.9 Other Overnight $3.2 All Overnight 699 1,551 $61.8 DEAN RUNYAN ASSOCIATES PAGE 205

216 Yamhill County Travel Trends, p Spending Earnings Employment Tax Receipts ($Thousands) ($Millions) ($Millions) Local State Total ,058 1, ,178 1, ,261 1, ,317 1, ,408 1, ,393 1, ,457 1, ,639 1, ,724 1, , ,834 1, , ,854 1, , ,866 1, , ,933 2, , ,060 2, , ,141 2, , ,309 2, , ,487 2, , ,606 2, , ,500 2, , ,739 2, , ,497 3, , ,682 4, p , ,709 4,185 Annual Percentage Change 12-13p -2.3% 2.0% 1.1% 8.5% 0.7% 1.6% 91-13p 6.2% 6.5% 3.2% 12.0% 5.9% 6.3% Notes: Spending includes visitor spending and other travel spending (travel agencies and transportation to other Oregon destinations). Earnings include wage and salary disbursements, benefits and proprietor income. Employment includes full- and part-time payroll employees and proprietors. These direct travel impacts do not include secondary (indirect and induced) impacts. The multiple year percentage change refers to the average annual change. PAGE 206 DEAN RUNYAN ASSOCIATES

217 Yamhill County Travel Impacts, p p Total Direct Travel Spending ($Million) Destination Spending Other Travel* Total Direct Spending Visitor Spending by Commodity Purchased ($Million) Accommodations Food Service Food Stores Local Tran. & Gas Arts, Ent. & Rec Retail Sales Destination Spending Industry Earnings Generated by Travel Spending ($Million) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Earnings Industry Employment Generated by Travel Spending (Jobs) Accom. & Food Serv Arts, Ent. & Rec Retail** Ground Tran Other Travel* Total Direct Employment 1,040 1,090 1,180 1,240 1,350 1,450 1,460 Government Revenue Generated by Travel Spending ($Million) Local Tax Receipts State Tax Receipts Total Local & State Details may not add to totals due to rounding. *Other Travel includes resident air travel and ground transportation impacts for travel to other Oregon visitor destinations, and travel agencies. **Retail includes gasoline. DEAN RUNYAN ASSOCIATES PAGE 207

218 Yamhill County Visitor Spending and Visitor Volume Visitor Spending by Type of Traveler Accommodation ($Million), p p All Overnight Hotel, Motel Private Home Other Overnight Campground Vacation Home Day Travel Spending at Destination Average Expenditures for Overnight Visitors, 2013p Travel Party Person Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $200 $333 $82 $ Private Home $52 $133 $20 $ Other Overnight $121 $360 $36 $ All Overnight $102 $225 $40 $ Overnight Visitor Volume, p Person-Nights (000) Party-Nights (000) Hotel, Motel Private Home 1,010 1, Other Overnight All Overnight 1,533 1,605 1, Person-Trips (000) Party-Trips (000) Hotel, Motel Private Home Other Overnight All Overnight PAGE 208 DEAN RUNYAN ASSOCIATES

219 V. OREGON DAY TRAVEL, 2013P Visitor volume and average daily spending estimates for day travel to specific destinations within Oregon are not provided in this report because of data limitations. Day travel often involves expenditures in multiple locations. For example, a day trip from Portland to Eugene may entail expenditures on food and motor fuel in different intermediate locations on the trip. In addition, the magnitude and type of expenditures are very much related to the purpose of day travel and the activities engaged on the trip. Finally, it is difficult to provide meaningful estimates of day travel visitor volume relating to specific destinations because of the fact that day trips involve travel to and through multiple locations (e.g., counties). The following charts and tables provide information on day travel to destinations in Oregon broken out by trip activity and trip purpose. Trip activities are shown below. In general, the greater levels of average daily spending for cultural, dining and shopping activities reflect day trips to urban areas. Many important day trip activities, such as visits to wineries and gaming, are not shown because of insufficient data. Day Trip Activity, 2013p Beach Cultural Fine Dining Outdoor Activity Rural Sightseeing Shopping $0 $50 $100 $150 $200 $250 Average Daily Spending per Travel Party Transportation Food Other Average Daily Spending per Travel Party Total Transp. Food Other Party Size Beach $152.1 $29.8 $58.4 $ Cultural $230.0 $25.2 $87.6 $ Fine Dining $261.9 $28.4 $116.3 $ Outdoor Activity $148.5 $37.0 $43.8 $ Rural Sightseeing $151.0 $26.3 $59.1 $ Shopping $231.8 $30.3 $90.9 $ Sources: TNS TravelsAmerica and Dean Runyan Associates. DEAN RUNYAN ASSOCIATES PAGE 209

220 Purpose of Day Trip, 2013p Pleasure 44% VFR 30% Other 3% Pers. Bus. 14% Business 9% Many day travelers, such as those visiting friends and relatives, do not report an activity on their trip. For this reason, spending by trip purpose is lower than the average spending shown for activities. VFR Pleasure Pers. Bus. Business Other All Day Trips (Because travelers may engage in more than one activity, or none at all, the activity distribution is not shown.) $0 $50 $100 $150 Average Daily Spending per Travel Party Transportation Food Other Sources: TNS TravelsAmerica and Dean Runyan Associates. Average Daily Spending per Travel Party Total Transp. Food Other Party Size VFR $100.7 $21.7 $34.5 $ Pleasure $148.0 $21.8 $50.7 $ Personal Business $119.8 $20.9 $48.4 $ Business $80.3 $19.6 $29.4 $ Other $129.3 $25.1 $57.4 $ Total $123.5 $21.6 $43.9 $ PAGE 210 DEAN RUNYAN ASSOCIATES

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