EXHIBITIONGROUND ADAARAN SELECT HUDHURANFUSHI RESORT MALDIVES

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Eugene Gray
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2 EXHIBITIONGROUND ADAARAN SELECT HUDHURANFUSHI RESORT MALDIVES

3 ABOUT IMTM IMTM 2018 is an international travel and trade fair set to be held from the 23-24th June 2018 in Adaaran Select Hudhuranfushi Resort, Maldives. It is an event which will feature close to 50 Exhibitors (Destination Management Companies) representative of 20 countries spread throughout 5 continents. Maldives is famous for its peacefulness, and tranquil pace of life. Thus, in respecting the traditions and norms of this beautiful land, the location and setting of the event has been strategically designed is to create a tropical and laid-back atmosphere aimed at creating a more productive business environment. The tourism industry of Maldives is the nation s key economic sector with a valuation exceeding USD 1 billion. Official statistics reveal that the total tourism revenue garnered in the year 2016 reached over USD 500 million. While the Resort and Liveaboard industries scope and value is well-known internationally, the economic potential of the Guesthouse industry is a lesser known fact, worth mentioning. The tourist Guesthouse industry is one of the fastest growing industries in the Maldives (Maldives Inland Revenue Authority, 2016) with over 600 Guesthouses, 6500 beds. 150,000 visitors, 500,000 bed nights and valued at over USD 200 million in RE RESORTS SV LIVEABOARDS HG GUESTHOUSES BD BEDS TR TOURISTS 1.3 M + BN BED NIGHTS 7 M + TC TOURIST RECEIPTS 2.5 B + RV REVENUE 500 M +

5 WHY IMTM? Research indicates that most of the tourism stakeholders do not attend International Travel and Trade Fairs as a major collective. Major trade fairs such as ITB Berlin (Germany) and World Travel Market (WTM) (UK) are the only 2 exceptions which consist of a widespread industry presence year after year with participation numbers exceeding 100. Even then, high costs of participation do not ensure a proportional representation between Resorts, Liveaboards and Guesthouses. IMTM 2018 seeks to provide a cost-effective internal platform which can garner a major collective industry presence consisting of all 3 sectors (Resorts/Hotels, Liveaboards and Guesthouses) for international buyers to meet with. RE RESORTS LV LIVEABOARDS HG GUESTHOUSES INB INTERNATONAL BUYERS

7 SIGNIFICANCE OF IMTM TO THE GUESTHOUSES INDUSTRY OF MALDIVES Research indicates that the guesthouse industry is not optimally represented through travel agencies and tour operators. Most guesthouse establishments rely heavily on OTA s such as booking.com and agoda.com. One of our objectives is bridge the gap between travel agents and tour operators and the Guesthouse industry of Maldives by providing a world-class platform. IMTM 2018 also seeks to differentiate itself by providing a semi-formal setting by hosting the exhibition in a pristine tropical resort in the Maldives. Thus, allowing exhibitors and delegates to indulge in a true Maldivian holiday experience before, during and after the official exhibition dates. EXHIBITION VENUE The event will be held at either a 4 or 5 star resort in Maldives nearby Velana International Airport. IMTM 2018 will provide discounted room rates and packages for our exhibitors and delegates to ensure that participating in IMTM 2018 becomes a unique MICE experience combing business and pleasure.

9 CO-FOUNDERS OF IMTM Mr. Mohamed Farshath, currently is the public shareholder representative, non-executive independent board director of State Trading Organization (STO) PLC and Maldives Transport and Contacting Company (MTCC) PLC. Farshath also holds the post of Secretary General of Maldives Media Council (MMC) and is also the Managing Director of Galactic (Pvt.) Ltd. and IMTM (Pvt.) Ltd. Farshath also served at Maldives Tourism Development Corporation (MTDC) PLC as a non-executive independent board director from June 2011 to November 2012 and also from November 2015 till August Farshath worked as a certificate panel member for the former Maldives Qualifications Authority (MQA) as the representative from Civil Service Commission (CSC). As well, Farshath is also a member of Clique College board. Over 20 years of experience, Farshath worked at different departments of former Ministry of Tourism, Civil Aviation, Arts and Culture. As the Assistant Director, the head of Planning Division and as the Panning Officer of different sections, Farshath was involved in organizing various local/international seminars and conferences arranged by Ministry of Tourism. He also served the former Foreign Investment Services Bureau (FISB) and participated in organizing international seminars/conferences of the former Ministry of Trade and Industries (as of now, Ministry of Economic Development). Farshath has also provided his services to the CSC as the Financial Controller, Director, and the acting-in-charge of several divisions. He also has attained experience from the former Clique Training Center. Farshath has an educational background in Tourism, Board Directorship, Business Administration, Management, and Information Technology. He has also attended various training workshops/seminars internationally held in Dubai, Singapore, Thailand, India and Malaysia and participated as the representative of Maldives in various international tourism conferences. He holds a Master of Arts in Tourism Management from University of Westminster, London; a Bachelor of Arts (Hons) in Business Administration from Northumbria University, United Kingdom; a Diploma of Higher Education (area of study on Business Information Systems and Business Studies) from Middlesex University, United Kingdom; a Diploma in Information Technology from Wollongong University, Australia; and has the Executive Diploma in Directorship from Singapore Management University, Singapore.

11 CO-FOUNDERS OF IMTM Mr. Rafil Mohamed, Executive Director of IMTM Pvt Ltd was the deputy director of Maldives Marketing and Public Relations Corporation, who played a key role in the design and implementation of the Story of Maldives campaign 2017/2018, the Adventures of Maldives Video Competition 2017 and the Visit Maldives Photography Ambassador Program 2017/2018. He is also an experienced scuba diving and former part-time surf guide currently holding a PADI IDC Staff Instructor ranking as well as a REEF check Eco-diver Trainer ranking. He has a Masters of Marketing from the University of Sydney and is a recent inductee of the prestigious Beta Gamma Sigma society. Additionally, he has over 5 years of experience working closely with travellers from all over the world and guiding them to the most beautiful sights and sounds Maldives has to offer. He is also the founder of Ad-Venture Maldives, a marketing consulting agency targeted specifically for guesthouses. He is also a prominent local travel writer, poet, musician and adventurer currently documenting the history, mythology and unique stories of Maldives

13 CO-FOUNDERS OF IMTM Ms. Shiuna Khalid, Executive Director of IMTM Pvt Ltd is a marketing professional who works with businesses to identify creative marketing strategies and techniques to attract customers and retain them by crafting compelling brand perception. Shiuna believes that as a creative marketer she can change the way the world moves with her skills by being a good listener, build and leverage business networks, be realistic, be a good communicator and stay up-to-date on latest trends, fashions, and changes in the taste of people. Shiuna has over 15 years of experience and landed on her first job at the age of 17 from the Bank of Maldives. From then on she has strived up to become a Marketing Strategist and an Entrepreneur herself, co-owning a marketing firm in the Maldives. Shiuna has working experience in the field of Human Resources, Project Management, Marketing during her tenure at Bank of Maldives, Wataniya Telecom Madives, Cyprea Card Centre, Exmation, UNDP, Villa Air, Teal Pvt Ltd and Maldives National University. Shiuna has completed Master of Science in Management from the University Of Bristol, UK and achieved Bachelor of Business in Marketing and Management (Double Major) from Edith Cowan University, Australia.

15 WHO ATTENDS? Over 200 tourism industry professionals representative of all 4 main sectors (Resorts, Hotels, Liveaboards and Guesthouses) of Maldives. RE RESORTS LV LIVEABOARDS GH GUESTHOUSES HT HOTELS 14 +

17 WHY EXHIBIT? IMTM 2018 is an unprecedented international travel and trade fair to be held in Maldives, considering its scale, location, exclusiveness, exhibitor incentives and exhibitor profile. IMTM 2018 gives tour operators based in key strategic markets of Maldives, the chance to meet with a major collective presence of the Maldives tourism industry stakeholders representative of all 4 main sectors (Resorts, Hotels, Liveaboards and Guesthouses). The aspect of meeting such a collective presence in one location is a feature currently unique to this event. In terms of numbers, exhibitors can expect to meet over 200 professional buyers and sellers reprehensive of world famous ultra-luxurious resorts that offer rooms as high as USD 10,000 per night to local tourism based boutique hotels that have prices starting from USD 100 per night. IMTM 2018 is an opportunity to tap into the primary industry of Maldives with an annual average valuation exceeding USD 2.5 billion which currently has over 140 Resorts, 180 Liveaboards 500 Guesthouses, 40,000 beds. 150,000 visitors and 7,000,000 bed nights. WHO EXHIBITS? 50 high-profile tour operators from 20 countries representative of 5 continents. These include major markets such as Germany, UK, Italy, China and emerging markets USA, Brazil and India.

20 Germany +91239 2017 Arrivals China +265417 Italy

A +30450 France +33529 Australia +22292 S.

Singapore +10595 Malaysia +15149 Philippines +8880 UAE

Indonesia +4451 Qatar + 1572 TOP 02 RUSSIAN TOUR

AMERICAN TOUR OPERATORS 05 TOP 02 TOUR OPERATORS FROM

MARKETS 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15

Singapore UAE Philippines Brazil South Africa

MALAYSIA + INDONESIA + THAILAND + SINGAPORE +

MARKETS TOP 05 TOUR OPERATORS FROM + CHINA + KOREA +

S.AFRICAN TOUR OPERATORS TOTAL 50 DESTINATION

18 20 Germany Arrivals China Italy UK Russia India U.S.A France Australia S.Korea Saudi Arabia Thailand Singapore Malaysia Philippines UAE TOP 02 TOUR OPERATORS FROM Brazil Indonesia Qatar TOP 02 RUSSIAN TOUR OPERATORS + FRANCE + ITALY + GERMANY + UK 08 TOP 05 AMERICAN TOUR OPERATORS 05 TOP 02 TOUR OPERATORS FROM + SAUDI ARABIA + UAE + QATAR + DUBAI 08 EMERGING MARKETS China Germany UK Italy India Russia France U.S.A South Korea Australia Thailand Saudi Arabia Malaysia Singapore UAE Philippines Brazil South Africa Indonesia Qatar 10 TOP 02 TOUR OPERATORS FROM + MALAYSIA + INDONESIA + THAILAND + SINGAPORE + PHILIPPINES TOP 05 INDIAN TOUR OPERATORS 02 TOP 07 MARKETS TOP 05 TOUR OPERATORS FROM + CHINA + KOREA + JAPAN 05 TOP 02 BRAZILIAN TOUR OPERATORS TOP 02 S.AFRICAN TOUR OPERATORS TOTAL 50 DESTINATION MANAGEMENT COMPANIES From private tours to small-group itineraries, these companies all deliver on a seamless travel experience TOP 20 MARKETS 02 TOP 02 AUSTRALIAN TOUR OPERATORS

19 RESORTS LIVEABOARDS GUESTHOUSES YEAR 2017 TILL DEC ARRIVALS 1.3 M+ 53+ AWARDS 8.04% INCREASE IN TOURIST ARRIVALS REGION EUROPE ASIA & THE PACIFIC 51, , , ,066 + AFRICA AMERICAS MIDDLE EAST 686 4,580 3, ,269 4, TOP 10 AIRLINES FLIGHTS ARRIVAL PAX EMIRATES SRILANKAN AIRLINES QATAR AIRWAYS MALDIVIAN SINGAPORE AIRLINES ETIHAD AIRWAYS AIR INDIA AIR ASIA TURKISH AIRLINES SILK AIR 1,474 1, , , ,874 91,626 89,557 73,270 53,852 52,026 49,968 48, AIRLINES ACTIVITIES 1,286, ARRIVALS 1,389, AWARDS AWARDS 2017 MALDIVES AS A DESTINATION & PRIVATE SECTOR AWARDS AWARDS 200 0

20 TERMS OF PAYMENT The period of payment is specified in the invoice. All payments should be made to one of the accounts indicated on the invoice. VISITORS LOCAL BUSINESS & INDIVIDUALS 200SLOTS $250 PER VISITOR LOCAL TOURISM INDUSTRY PROFESSIONALS CONTACT DETAILS Mohamed Rafil (960) Free Domestic Transfer from Airport to Exhibition Ground Listed on IMTM Website Listing on IMTM Official Catalogue VISITORS FROM 05 MAIN SECTORS Resorts Hotels Liveaboards Guesthouses Tour Operators Travel Agencies IMTM TO 24 JUNE AT ADAARAN SELECT HUDHURANFUSHI RESORT MALDIVES EXHIBITORS RESORT SUPPLIERS & SERVICE PROVIDERS 25SLOTS $5000 INCLUDES FREE FULL-BOARD ACCOMODATION AT A 4 STAR RESORT IN MALDIVES Free full-board 3 Nights Accomodation Free Domestic Transfer from Airport to Hotel Discounted Air Fare Option(s) Customized Exhibitor Booth (81 SQF / 7.52 SQM) 1 Coffee Table 2 Chairs 1 Counter 1 Bar Stool Carpet Storage 2 Spotlights 1 Electricity Outlet Promoted on IMTM Website Promoted on IMTM Social Media Accounts Listing on IMTM Official Catalogue Listing on Signage HOSTED BUYERS FOREIGN TRAVEL AGENTS & TOUR OPERATORS 25SLOTS FREE AIR FARE TICKET & ACCOMODATION AT A 4 STAR RESORT IN MALDIVES Free full-board 3 Nights Accomodation Free Domestic Transfer from Airport to Exhibition Ground Free Air Fare Ticket (01 Person) Customized Exhibitor Booth (36 SQF / 3.34 SQM) 1 Coffee Table 2 Chairs 1 Counter 1 Bar Stool Carpet Storage 2 Spotlights 1 Electricity Outlet Promoted on IMTM Website Promoted on IMTM Social Media Accounts Listing on IMTM Official Catalogue Listing on Signage #iamwithimtm

21 Our Gold Partner Event Hosted in partnership with I M IN LOVE WITH MALDIVES #iamwithimtm

INTERNATIONAL TRAVEL TRADE SHOW OF MALDIVES 1-3 MAY 2018 SECOND YEAR ISIT? Find out more. traveltrademaldives.com

INTERNATIONAL TRAVEL TRADE SHOW OF MALDIVES HY ISIT? Find out more traveltrademaldives.com 1-3 MAY 2018 SECOND YEAR BOUT TM The first International Travel Trade Show (TTM 2017) concluded with immense support